Subject
Subject Technologies is a private Beverly Hills-based K-12 edtech company that delivers an AI-powered, video-first digital curriculum platform serving roughly 1,000 U.S. schools across ~360 districts, offering 160+ accredited courses, credit recovery, multilingual localization, and Teacher of Record services for grades 6-12.
- Company typePrivate
- Founded2020
- HeadquartersBeverly Hills, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Subject does
Subject Technologies, Inc. (formerly Emile Learning) is a private, venture-backed K-12 edtech company headquartered at 345 N Maple Dr., Beverly Hills, California, that operates the Subject.com platform serving U.S. public school districts, charter networks, and independent study programs for grades 6-12. The platform delivers a video-first, standards-aligned digital curriculum of 160+ accredited courses spanning core subjects, world languages, AP, electives, and CTE pathways, all backed by NCAA, WASC, Cognia, UC A-G, and College Board approvals and accreditations. The company reaches approximately 1,000 schools across roughly 360 districts and organizations.
The platform architecture is organized around a unified Course AI / Digital Curriculum engine with five interlocking modules — Credit Recovery, Multilingual AI, Teacher of Record AI, Career & Technical Education, and the Subject.ai (Spark AI) layer — all drawing on a shared national Course Library. Subject.ai bundles a Teachers Assistant, instant Scoring & Feedback, an ExplainThis differentiation engine with translation and read-aloud, and a 24/7 Homework Helper. Multilingual AI localizes the full experience (lip-synced and dubbed video, UI, native-language feedback, captions, transcripts) into Spanish, Arabic, Ukrainian, and Russian. Teacher of Record AI pairs state-certified instructors with AI tools for instruction, grading, compliance logging, and asynchronous learning labs. The platform integrates natively with the dominant K-12 SIS/LMS/SSO stacks (PowerSchool, Infinite Campus, Aeries, Schoology, Canvas, Google Classroom, Clever, ClassLink, Google and Microsoft identity), and a forward-looking initiative, Project Helix, was revealed at Subject Conference 2026 to deliver adaptive, locally contextualized learning.
Commercially, Subject sells per-student or per-license subscriptions to districts on annual or multi-year terms, supplemented by managed-service Teacher of Record offerings and multilingual add-ons; pricing is one flat rate per student/license with no surprise fees, and free professional development is bundled. Distribution runs through direct enterprise field sales, a self-serve "Book a Demo" funnel, channel integrations, and the annual Subject Conference. The company has raised approximately $57.4M in total, anchored by a $29.4M Series A in March 2022 led by Owl Ventures (with Kleiner Perkins, SoftBank Group, Hispanic Scholarship Fund, and Moving Capital) and a $28M growth round in February 2026 led by Vistara Growth (with NextEquity Partners, Green Street Impact Partners, Outcomes Collective, and existing investors Kleiner Perkins, True Equity, L'Attitude Ventures, and Hannah Grey).
Subject firmographics
Firmographics- Name
- Subject
- Legal name
- Subject Technologies, Inc.
- Website
- https://www.subject.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Subject Technologies is a private Beverly Hills-based K-12 edtech company that delivers an AI-powered, video-first digital curriculum platform serving roughly 1,000 U.S. schools across ~360 districts, offering 160+ accredited courses, credit recovery, multilingual localization, and Teacher of Record services for grades 6-12.
- Ownership category
- akta.pro rank
Subject industry classification
Industry- Product category
- K-12 Digital Curriculum & Learning Platform
- NAICS
- Exam Preparation and Tutoring (611691), Educational Services (611), All Other Schools and Instruction (61169), Educational Support Services (611710)
- SIC
- Services-Educational Services (8200), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)
- akta.pro secondary industries
- Interactive Multimedia Learning Content (Video, Audio, Interactive Lessons) (EDAFACAG), K–12 Instructional Video & Multimedia (EDAGALAA)
Keywords
Where Subject is headquartered
LocationHeadquarters
- HQ city
- Beverly Hills
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Subject business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Per-Student / Per-License Subscription: One flat rate per student or per license sold to school districts, charter networks, and partner organizations, with no surprise fees. Free professional development included. Recurring contracts aligned to academic year and multi-year district agreements.
- Teacher of Record Services: State-certified teacher-led instruction, grading, and compliance bundled with platform access, sold as a managed service to districts needing to fill hard-to-staff or low-enrollment courses without adding internal headcount.
- Multilingual Add-On / Localization Services: Fully localized curriculum in Spanish, Arabic, Ukrainian, and Russian with dubbed/lip-synced video and ELL scaffolding, provided as part of district agreements or supplemental offerings for English Language Learner programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Per seat | Annual | Flat-rate per student or per license for school districts |
| Other | Pay-as-you-go | Subject Conference 2026 registration fee |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels9 records
Subject product offering
Product offeringCore offering
Subject provides a K-12 digital curriculum and learning platform for grades 6-12, offering standards-aligned, cinematic video-first courses across core subjects, electives, AP, CTE, and credit recovery. The platform layers an AI engine (Subject.AI / Spark) for tutoring, scoring, and differentiation on top of multilingual dubbing/lip-sync video localization and a state-certified Teacher of Record service, sold primarily via per-student or per-license subscriptions to U.S. school districts.
Product overview
Subject is a single unified K-12 digital curriculum and learning platform (not a federated set of standalone apps) for grades 6-12, built around a core Course AI / Digital Curriculum engine and bundled into five interlocking product modules: Credit Recovery (remediation), Multilingual AI (localized dubbing and translation), Teacher of Record AI (state-certified instruction + AI), and Career & Technical Education (CTE pathways). These modules all sit on top of the Subject.ai (Spark AI) layer — which provides Teacher's Assistant, Scoring & Feedback, ExplainThis, and Homework Helper — and draw from a shared national Course Library of 160+ standards-aligned courses. The platform integrates natively with district SIS/LMS/SSO stacks (PowerSchool, Infinite Campus, Aeries, Schoology, Canvas, Google Classroom, Clever, ClassLink) via Subject's Integrations connectivity layer, and is being extended through Project Helix toward personalized, adaptive, locally contextualized learning.
Differentiator
Problem solved
Functional benefit
Brands
- Subject Virtual School: A virtual academy offering operated by Subject, accessible via subjectvirtual.com.
Products and services
- Course AI (Digital Curriculum) Standards-aligned digital curriculum for grades 6-12 covering core subjects, world languages, electives, AP, and CTE; delivered via cinematic, video-first lessons with annotation, read-aloud, Kiosk Mode, instant scoring, and diverse assignment types. NCAA-approved, WASC/Cognia-accredited, and UC A-G approved.
- Credit Recovery
- Multilingual AI AI-powered multilingual learning support providing full Spanish, Arabic, Ukrainian, and Russian UI translations, closed-captioning, and dubbed, lip-synced video across the course library. Includes annotation tools, real-time translation, text-to-speech, translated transcripts, and an Explain This feature; reported 46% increase in student engagement when adopted.
- Teacher of Record AI Staffing solution that fills hard-to-staff or low-enrollment courses with state-certified teachers backed by AI tools. Includes instruction, grading, attendance/communication logs for compliance, two-way weekly communication, learning labs, and supports 160+ middle and high school courses including virtual academies, blended learning, and hard-to-offer courses.
- Career & Technical Education (CTE) Career pathway-based CTE offering (2026-2027 launch preview) with five pathways: Agriculture/Food/Natural Resources (Plant Systems), Business/Marketing/Finance (Management & Entrepreneurship), Health Sciences (Health Data and Administration), Information Technology (Cybersecurity), and Human Services (Cosmetology Introduction). Designed backward from credentials, postsecondary alignment, and workforce outcomes.
- Subject.ai (Spark AI) AI layer powering the Subject platform; bundles four AI features — Teacher's Assistant (co-teacher for planning, instruction, and support), Scoring & Feedback (instant personalized standards-based grading), ExplainThis (differentiation engine with reading-level adaptation, translation, and read-aloud), and Homework Helper (24/7 tutor with full course context).
- Subject Integrations Pre-built integrations with leading SIS, LMS, and SSO platforms — PowerSchool, Infinite Campus, Aeries, Schoology, Canvas, Google Classroom, Clever, ClassLink, Google SSO, and Microsoft — supporting Roster Sync, Grade Passback, and SSO. Most integrations can be configured in a matter of days.
Quantifiable outcome
- AI-powered scoring saved schools nearly 3,000 teacher hours in 2024-25
- +5 more outcomes
Companies that use Subject
Customer profileNamed customers24 records
Segments5 records
Ideal customer profiles4 records
Subject technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability6 records
Feature6 records
Subject partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered strategic ecosystem partner, strategic — community and equity partner, core — primary k-12 sis integration, core sis integration, core lms integration, core lms/sso integration, core rostering/sso integration and supporting sis integration.
- Runwaystrategic ecosystem partnerSubject was selected as a founding member of Runway's Builders program alongside Cartesia, MSCHF, Oasys Health, Spara, and Supersonik, receiving 500,000 free API credits and early access to the Characters real-time video agent API. Runway is positioning this as ecosystem support for early-stage AI, media, and world simulation companies.
- Hispanic Scholarship Fundstrategic — community and equity partnerHispanic Scholarship Fund contributed to Subject's (then Emile Learning's) $29.4M Series A alongside Owl Ventures, Kleiner Perkins, SoftBank Group, and Moving Capital. The HSF's President and CEO, Fidel Vargas, later spoke at Subject Conference 2025 on student equity and scholarships, indicating a deeper community/equity partnership.
- PowerSchoolcore — primary k-12 sis integrationNative SIS integration enabling automated roster sync and assignment-level grade passback from Subject to PowerSchool.
- Infinite Campuscore sis integrationNative SIS integration for roster sync and grade passback.
- Schoologycore lms integrationNative LMS integration enabling Subject content delivery inside Schoology environments.
- Canvascore lms integrationCanvas LTI integration supporting access to Subject courses and content within Canvas.
- Google Classroomcore lms/sso integrationGoogle Classroom integration plus Google SSO and Google identity management support.
- Clevercore rostering/sso integrationClever integration enabling automatic rostering and SSO for districts using Clever as their identity provider.
- ClassLinkcore rostering/sso integrationClassLink integration enabling automatic rostering and SSO via ClassLink Identity Management.
- Aeriessupporting sis integrationAeries SIS integration referenced among Subject's roster-sync integrations.
Scale indicators9 records
Recent moves7 records
Expansion highlights7 records
Subject competitors and assessment
Company assessmentBroad incumbents
- PowerSchool: Dominant K-12 SIS with a growing unified classroom product portfolio; serves as both an integration partner to Subject and a broad competitor that could bundle curriculum and analytics into district contracts.
- Carnegie Learning: Established K-12 math and literacy provider combining adaptive software (MATHia) with AI and tutoring; overlaps with Subject's grades 6-12 math offering while operating more broadly across K-12.
- Schoology (Instructure): Major K-12 LMS, an integration partner to Subject; competes more broadly as a learning platform while Subject delivers content through it, creating both co-dependency and competitive risk.
Direct peers
- Apex Learning: Provides standards-aligned digital courses, credit recovery, and AP offerings for grades 6-12 sold to school districts; explicitly referenced as a Subject competitor in customer testimonials and comparison pages.
- Edmentum: Long-standing K-12 digital curriculum provider spanning credit recovery, initial credit, AP, and CTE, sold on a per-seat basis to U.S. districts; directly named by Subject as a competing credit recovery vendor.
- Edgenuity (Pearson): Pearson's online learning brand offering standards-aligned digital curriculum, credit recovery, and AP courses to K-12 districts; directly named by Subject as a competitor in credit recovery and listed on Subject's own 'Subject vs Others' comparison page.
- Odysseyware (from Imagine Learning): K-12 online curriculum and credit recovery platform acquired by Imagine Learning; cited alongside Edgenuity, Edmentum, and Apex as legacy providers Subject positions itself against.
- Imagine Learning (Imagine Edgenuity): Suite of K-12 digital curriculum, intervention, and credit recovery products (including Odysseyware and Edgenuity under Pearson's prior ownership); competes head-to-head with Subject on per-seat initial-credit and credit recovery contracts.
Emerging players
- Khan Academy: Free, AI-enhanced (Khanmigo) K-12 learning platform increasingly used by districts as a low-cost alternative to paid courseware; partial overlap with Subject's grades 6-12 offering but lacks accredited credit-bearing courses.
- Outschool: Online learning marketplace expanding into accredited, credit-bearing offerings for middle and high school; competes at the margins for supplemental and ELL/multilingual learners in the same K-12 buyer segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Subject social profiles
Digital presenceSubject compliance and trust
Trust signalCompliance9 records
Subject financial estimates
Financial estimateRevenue estimate
Valuation estimate
Subject leadership team
Management profileNumber of profiles
Profiles3 records
Subject funding detail
Funding detailFunding overview
Funding rounds6 records
Investors23 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Subject M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Subject
What does Subject do?
Subject provides a K-12 digital curriculum and learning platform for grades 6-12, offering standards-aligned, cinematic video-first courses across core subjects, electives, AP, CTE, and credit recovery. The platform layers an AI engine (Subject.AI / Spark) for tutoring, scoring, and differentiation on top of multilingual dubbing/lip-sync video localization and a state-certified Teacher of Record service, sold primarily via per-student or per-license subscriptions to U.S. school districts.
Is Subject a public or private company?
Subject is a private company. It is classified as venture growth investor backed and is currently operating.
When was Subject founded?
Subject was founded in 2020. It employs 11 to 50 people.
Where is Subject based?
Subject is headquartered in Beverly Hills, United States, in the North America region.
How does Subject make money?
Three revenue lines are on record. Per-Student / Per-License Subscription is the primary driver. The others are teacher of Record Services and multilingual Add-On / Localization Services.
Who are Subject's main competitors?
Broad incumbents on record are PowerSchool, Carnegie Learning and Schoology (Instructure). Direct peers are Apex Learning, Edmentum, Edgenuity (Pearson), Odysseyware (from Imagine Learning) and Imagine Learning (Imagine Edgenuity). Emerging players are Khan Academy and Outschool.
Does Subject have an API?
No public API is recorded for Subject.
What industry is Subject in?
Subject's product category is K-12 Digital Curriculum & Learning Platform. Its primary akta.pro industry code is EDANAGAL, Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors), with a secondary code of EDAFACAG, Interactive Multimedia Learning Content (Video, Audio, Interactive Lessons). Its NAICS code is 611691 and its SIC code is 8200.