Zenvia

What Zenvia does

Zenvia is a Brazilian customer experience (CX) software company founded in 2003 in Porto Alegre and now headquartered in São Paulo. It operates a unified, multichannel AI-powered platform branded Zenvia Customer Cloud that integrates communication channels (WhatsApp, SMS, RCS, Email, Instagram, Messenger, Webchat, Voice) with AI agents, a native Customer Data Platform (CDP), and over 20 native connectors to Latin American CRMs, ERPs, and e-commerce systems (Salesforce, RD Station, Pipedrive, Mercado Livre, Bling, Olist, Omie, Shopify). As an official WhatsApp Business Solutions Partner (BSP) of Meta, Zenvia provides priority WhatsApp Business API access, multi-agent support, and WhatsApp Calling to enterprise and mid-market clients across Brazil, Argentina, and Mexico.

The company makes money primarily through SaaS software subscriptions (tiers from a free Starter to R$3,900/month Professional plus enterprise custom contracts), layered with usage-based revenue from per-message channel packages (SMS, WhatsApp, RCS, Email, Voice) sold separately from software subscriptions. Go-to-market combines a direct enterprise sales motion, self-serve online SMB purchasing, a Brazilian franchise network (franqueados) for localized implementation, and a Meta partner ecosystem for joint marketing. Zenvia reports serving over 10,000 customers with marquee references including Santander, Mercado Livre, Grupo Casas Bahia, MAPFRE, Serasa Experian, and Petlove.

Zenvia became the first Latin American SaaS company to list on Nasdaq in 2021 following four acquisitions (Sirena, D1|Smarkio, SenseData, Movidesk) that expanded its capabilities and international footprint. The company has subsequently executed a strategic restructuring: spinning off its CPaaS business into a separate subsidiary (Zenvia CPaaS) in December 2025, renegotiating a BRL 253 million Movidesk earnout over 72 months, and announcing a voluntary delisting from Nasdaq and SEC deregistration in February 2026 following a minimum bid price deficiency notification. The platform holds ISO 27001 certification and is LGPD-compliant.

Name

Zenvia

Legal name

ZENVIA 14.096.190/0001-05

Website

https://zenvia.com

Company type

Public

Founded year

2003

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Zenvia is a Brazilian AI-powered customer experience SaaS company offering the unified Zenvia Customer Cloud platform, integrating WhatsApp, SMS, RCS, email, and voice with AI agents and a native CDP. It serves 10,000+ enterprise and SMB customers across Brazil, Argentina, and Mexico as an official Meta WhatsApp BSP.

Ownership category

akta.pro rank

Product category

Customer Experience Platform

NAICS

Software Publishers (5132), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Cloud Managed Services (Operations, Monitoring, Patching) (BPAEACAF)

akta.pro secondary industry

Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions) (HDABAAAL)

Keywords

• Customer experience platform
• Conversational AI agents
• Multichannel messaging APIs
• Customer data platform
• WhatsApp business solution

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SaaS Software Subscriptions: Zenvia generates the majority of revenue through SaaS software subscriptions. Customers pay monthly fees for access to the Zenvia Customer Cloud platform, with pricing tiers ranging from R$100/month (Starter) to R$3,900/month (Professional) for software alone. Channel packages range from R$100 to R$2,000+/month depending on volume. Revenue is recurring in nature, driven by seat licenses and interaction volumes.
2. Usage-Based Channel Messaging: Revenue is also generated from per-message pricing across communication channels (WhatsApp, SMS, RCS, Email, Voice). Channel packages are sold separately from software plans, with per-message rates that decrease at higher volumes (e.g., SMS from R$0.100 to R$0.070 per message; WhatsApp Business from R$0.550 to R$0.470 per message). WhatsApp Calling is billed per minute. This creates a usage-based revenue layer on top of subscriptions.
3. Enterprise / Custom Solutions: Enterprise-tier customers receive bespoke pricing under consultation, including custom channel volumes, dedicated account management, SLA guarantees, and tailored integrations. Professional services and implementation support through the franchisee network may also contribute to revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels10 records

Core offering

Zenvia provides Zenvia Customer Cloud, a unified AI-powered customer experience platform that centralizes communication, data, and automation across the customer journey. The platform combines messaging channels (WhatsApp, SMS, RCS, Email, Instagram, Messenger, Webchat, Voice), generative AI agents, and a native Customer Data Platform (CDP), with over 20 native connectors for CRMs, ERPs, e-commerce, and payment systems. As an official Meta WhatsApp Business Solutions Partner, Zenvia sells primarily SaaS subscriptions plus usage-based channel messaging to enterprise, mid-market, and SMB customers.

Product overview

Zenvia is a technology company offering a unified AI-powered customer experience platform called Zenvia Customer Cloud. The portfolio includes the core Customer Cloud platform combined with specialized AI Agents for autonomous task automation and customer service, a native Customer Data Platform (CDP) for data integration, and multiple communication channels (WhatsApp, SMS, RCS, Voice). The platform provides over 20 native connectors for CRM, ERP, and e-commerce systems integration. Communication channels are available as add-on packages billed by usage volume (SMS, WhatsApp, RCS, email). Pricing tiers range from Starter (R$100/month) to Professional (R$3,900/month) with Enterprise custom pricing. The company also operates a CPaaS subsidiary following a December 2025 spin-off.

Differentiator

Problem solved

Functional benefit

Brands

• Zenvia Customer Cloud: Complete AI solution for customer experience, managing the entire customer journey from attraction to post-sale in a unified and multichannel platform.
• Zenvia CPaaS
• Zenvia Connect
• Zenvia Conversion
• Zenvia Voz

Products and services

• Zenvia Customer Cloud A unified, multichannel AI-powered customer experience platform that centralizes data, communication, and automation, managing the entire customer journey from attraction to post-sale, integrating communication channels with AI agents and a native Customer Data Platform (CDP) for 360-degree customer views. For enterprise, mid-market, and SMB customers.
• AI Agents Autonomous AI agents using Generative AI and Natural Language Processing (NLP) that automate repetitive tasks, generate real-time insights, predict behaviors, and act proactively across customer interactions. Integrated via API to CRMs, ERPs, and other systems with no-code configuration.
• WhatsApp Business Solution Official Meta WhatsApp Business API integration enabling automated campaigns, chatbot conversations, Click-to-WhatsApp ads, WhatsApp Calling, multi-agent support, and rich messaging with product catalogs and payment links.
• SMS Mass messaging service with high deliverability, 98% read rate, and messages read within 3 minutes. Supports large-scale dispatches with 99.5% API uptime and direct connections to major Brazilian carriers.
• RCS for Business Rich Communication Services with advanced text messages, logos, verified accounts, multimedia content, interactive buttons, and marketing performance reports targeting Android users with approximately 30% market share in Brazil.
• Voice (Voz) Voice services including outbound and received calls, voice broadcasts, IVR/URA systems, Text-to-Speech (TTS), Webphone for browser-based calling, and WhatsApp Calling integration with call recording and performance reporting.
• Data Integration / Native CDP Native Customer Data Platform (CDP) that integrates with ERPs, CRMs, and e-commerce systems, centralizing customer data for 360-degree views, enabling hyper-personalization, intelligent RFV segmentation, and automated customer journeys.
• Zenvia APIs and Channels Public API access to all communication channels (WhatsApp, SMS, RCS, Voice) with REST endpoints, webhooks, and SDK support for developer integration. Documentation at zenvia.github.io. Rate limits vary by plan from 10 to 20 requests per second.
• Zenvia Conversion Sales optimization module within Zenvia Customer Cloud that centralizes sales operations, reduces response time, and increases conversion rates via automated triage and native CRM/ERP integrations.
• Zenvia CPaaS Communications Platform as a Service (CPaaS) subsidiary spun off in December 2025, providing enterprise-grade messaging APIs and channel infrastructure (SMS, voice, etc.) to large-scale customers.

Quantifiable outcome

• AI chatbot creation in 5 minutes with no-code builder
• +12 more outcomes

Named customers15 records

Segments7 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

AI capability11 records

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• Meta (WhatsApp Business Solutions Partner)coreTechnology or IntegrationZenvia is an official WhatsApp Business Solutions Partner (BSP) of Meta, with over 22 years of partnership in Latin America. This status grants Zenvia priority API access, official WhatsApp Business API integration capabilities, enterprise-grade security features, and co-marketing opportunities. Zenvia leverages Meta's AI agents (Meta Business Agent) and supports official WhatsApp transitions including BSUID and Username identification for 2026.
• Mercado LivrecoreTechnology or IntegrationNative integration between Zenvia Customer Cloud and Mercado Livre's platform, enabling automated responses to product questions, real-time chatbot responses trained on product catalogs and FAQs, and instant publishing of AI-generated answers within Mercado Livre's Q&A section.

Scale indicators9 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• Twilio: Twilio is the global CPaaS leader offering programmable messaging (SMS, WhatsApp, voice) APIs — directly comparable to Zenvia's CPaaS layer and channel pricing model. It also competes in the customer engagement platform layer with Twilio Engage, overlapping Zenvia Customer Cloud.
• Infobip: Infobip is a global CPaaS and customer engagement platform with strong emerging-markets presence, including Brazil and LatAm. Its WhatsApp Business Solutions Provider status, AI assistants, and conversational CX platform position it as a direct global competitor to Zenvia's full-stack offering.
• MessageBird (Bird): MessageBird rebranded as Bird and operates a CPaaS plus omnichannel customer engagement suite with AI agents, Flow Builder, and WhatsApp BSP status — overlapping almost feature-for-feature with Zenvia Customer Cloud.
• Sinch: Swedish-listed CPaaS and conversational AI platform providing SMS, WhatsApp, voice, and rich messaging with growing LatAm footprint. Comparable on channel breadth and enterprise CX platform strategy to Zenvia.
• Vonage (Ericsson): Vonage offers CPaaS APIs (SMS, voice, WhatsApp) and a contact center / CX platform; owned by Ericsson, it competes with Zenvia on programmable communication and unified customer service for global enterprise customers.
• Plivo: Plivo offers cloud communications APIs (SMS, voice, WhatsApp) with usage-based pricing, targeting developers and enterprises — directly comparable to Zenvia's CPaaS APIs & Channels product line.

Broad incumbents

• Zendesk: Zendesk provides customer service and engagement software with messaging, AI bots, and a customer data foundation, increasingly competing in CX. Different in that Zendesk focuses on ticketing and CRM-style service rather than telco-grade messaging APIs, but its messaging expansion overlaps with Zenvia Customer Cloud.
• HubSpot: HubSpot's CRM and marketing/communication hubs cover customer journey management, AI-assisted conversations, and native WhatsApp/SMS integrations — competing in the broader SMB-to-mid-market CX layer where Zenvia's Customer Cloud also plays.
• Salesforce (Marketing/Service Cloud): Salesforce's Marketing Cloud and Service Cloud, including Einstein AI agents and messaging channels, compete with Zenvia at the high enterprise end of CX. Zenvia integrates with Salesforce, but Salesforce remains the strategic incumbent for global CRM-anchored CX.

Emerging players

• ActiveCampaign: ActiveCampaign provides marketing automation, CRM, and AI-powered customer experience tools with SMS/email/WhatsApp-style messaging — a comparable SMB-leaning CX automation platform to Zenvia's Starter/Specialist tiers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/CanalZenvia
• Facebookfacebook.com/Zenvia.Inc
• LinkedInlinkedin.com/company/zenvia-inc
• Instagraminstagram.com/zenvia
• Xx.com/ZenviaMobile

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries5 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A11 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zenvia