Legacy

Name

Legacy

Legal name

Give Legacy, Inc.

Website

https://givelegacy.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Male fertility services

NAICS

Family Planning Centers (621410)

SIC

In Vitro & In Vivo Diagnostic Substances (2835)

akta.pro primary industry

Reproductive Endocrinology & Infertility (IVF/Fertility) (HLAKAJAC)

akta.pro secondary industries

Fertility & Reproductive Endocrinology Telehealth (IVF/IUI, infertility evaluation) (HLALAHAA), Prenatal, Newborn & Reproductive Diagnostics (NIPT, IVF/PGT, newborn screening) (HLAAALAJ)

Keywords

• Male fertility testing
• Sperm cryopreservation
• At-home diagnostics
• Reproductive health services
• Fertility preservation

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Semen analysis kits (one-time purchase): Direct-to-consumer sales of mail-in semen analysis kits at tiered price points: Basic ($145), Standard ($295), and Advanced with DNA fragmentation testing ($495). Customers can purchase directly via e-commerce or through insurance/benefits coverage, often at $0 out-of-pocket.
2. Annual sperm cryostorage subscriptions: Recurring annual storage plans bundled with semen analysis and collection kits. For Today bundle ($486/yr, $245 per sample per year), For Tomorrow ($1,495/3yr), For The Future ($2,095/10yr), and Forever ($3,496.50/25yr, 12 vials across 3 samples). Renewable annual contracts create predictable recurring revenue.
3. Male fertility supplement sales: Direct e-commerce sales of Legacy's science-backed Male Fertility Supplement (10 active ingredients, 3-month supply) priced at $195. Final sale, HSA/FSA eligible with letter of medical necessity.
4. Insurance and benefits reimbursements: Revenue from in-network coverage with major health plans (Aetna, Cigna, Emblem, UnitedHealthcare), fertility benefits providers (Progyny, Carrot, Maven, WIN Fertility, Stork Club, Kindbody), and VA/military channels (Optum VA Community Care Network, TriWest, TRICARE West), often delivering $0 out-of-pocket patient pricing.
5. B2B clinic and healthcare provider partnerships: Revenue from the Legacy Network of over 400 fertility and urology clinics across the United States, including post-vasectomy preservation/testing solutions for vasectomy clinics serving over 50,000 patients. Includes exclusive clinic pricing, staff training, and patient education.
6. Marketplace distribution: Featured partner placement on the Carrot Collective marketplace (clinically vetted products for fertility and hormonal health), plus WeSalute and ID.me military marketplaces, driving incremental traffic and acquisition.
7. Financing and consumer payment plans: Affirm-based monthly financing plans offered on kits and bundles (e.g., $25/mo for Standard Analysis, $42/mo for For Tomorrow, $97/mo for Forever), enabling access to higher-priced bundles via pay-over-time options.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels10 records

Core offering

Legacy (Give Legacy, Inc.) operates a direct-to-consumer digital male fertility clinic that delivers clinic-grade sperm testing and long-term cryopreservation through a mail-in workflow. Customers order at-home semen analysis kits and sperm freezing bundles, collect samples privately, and ship them overnight to Legacy's CLIA-certified and CLEP-approved andrology lab for diagnostic analysis and multi-geographic cryogenic storage. The company also offers a Male Fertility Supplement, a pre-freeze STI test, a post-vasectomy analysis kit, and a proprietary Sperm Insights longitudinal data platform.

Product overview

Legacy (Give Legacy, Inc.) operates a unified digital male fertility platform combining at-home sperm testing, long-term cryopreservation, and clinical-grade analysis in a single mail-in workflow. The core product line is the at-home semen analysis kit, offered in three tiers: the Basic Semen Analysis ($145), Standard Semen Analysis with morphology and Sperm Insights dashboard ($295), and Advanced Semen Analysis with DNA Fragmentation Testing ($495). Customers can layer these tests with one of four cryopreservation bundles — For Today (1 year), For Tomorrow (3 years), For The Future (10 years), and Forever (25 years, 12 vials). Adjacent offerings include the Male Fertility Supplement, an STI Testing kit, and a Post-Vasectomy Semen Analysis. The recently launched Sperm Insights data platform turns analysis results into longitudinal health tracking via a proprietary Sperm Score, while the ProteX Semen Collection Cup (developed with Reproductive Solutions) is integrated into all kits. The underlying clinical service is delivered through Legacy's CLIA-certified, CLEP-approved andrology lab, supported by the Legacy Network of 400+ partner clinics.

Differentiator

Problem solved

Functional benefit

Brands

• Sperm Insights: A first-of-its-kind data platform that transforms clinical semen analysis data into personalized, longitudinal health insights with a proprietary Sperm Score metric.
• Male Fertility Supplement

Products and services

• At-Home Semen Analysis Kit Mail-in, clinic-grade at-home semen analysis kit offered in three tiers — Basic ($145, volume, count, concentration, motility), Standard ($295, plus morphology and lifetime Sperm Insights dashboard), and Advanced ($495, plus Halosperm DNA fragmentation testing). Designed for men trying to conceive, planning IUI/IVF, screening donors, or proactively assessing sperm health; processed in Legacy's CLIA-certified and CLEP-approved andrology lab.
• Sperm Cryopreservation Bundle Mail-in sperm freezing and cryogenic storage bundles, with annual renewable contracts at $245 per sample per year. Options include For Today (1 year, 1 sample), For Tomorrow (3 years, 2 samples), For The Future (10 years, 2 samples), and Forever (25 years, 12 vials across 3 samples with Advanced Semen Analysis, STI testing, and lifetime multi-location storage). Samples are split across multiple cryogenic facilities using liquid nitrogen vapor slow-freeze at -196°C; for pre-vasectomy, pre-deployment, pre-TRT, pre-gender-affirming care, and oncology preservation.
• Post-Vasectomy Semen Analysis Mail-in post-vasectomy semen analysis ($145) measuring sperm concentration with manual verification of azoospermia, conformant with AUA guidelines. Designed to increase compliance with post-vasectomy testing and is sold direct-to-consumer and through the Legacy Network of urology and vasectomy clinics.
• Male Fertility Supplement
• Pre-Freeze STI Test Kit
• Sperm Insights Data Platform Proprietary data platform that converts clinical semen analysis results into personalized longitudinal health tracking, featuring a proprietary Sperm Score metric, age-based benchmarking, trend monitoring, and connections between sperm health and broader wellness. Lifetime access is bundled with the Standard and Advanced Semen Analysis kits. Positions Legacy alongside consumer health platforms such as Function Health, WHOOP, and Oura.
• ProteX Semen Collection Cup Trademarked ProteX™ Semen Collection Cup co-developed with Reproductive Solutions; supports sample integrity for up to 24 hours, minimizes environmental exposure, and reduces leakage during transport. Priced at $99.95 standalone or included at no extra cost in Legacy's semen analysis and cryopreservation kits; delivers ~30% faster transit and 11% greater motility retention versus competing at-home options.
• Virtual Fertility Consultation

Quantifiable outcome

• Up to 54% higher patient compliance with at-home semen collection vs. traditional clinics
• +10 more outcomes

Named customers10 records

Segments8 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability6 records

Feature7 records

Partnerships

20 partnerships are on record, tiered flagship — co-developed product included across legacy's kit line., strategic research collaboration partner for the $1m sperm study., core distribution — major in-network health insurance plans enabling $0 out-of-pocket access., core distribution — employer fertility benefits providers enabling $0 out-of-pocket access and employee benefit funds., flagship — covers over 9m us veterans with semen analysis and storage at 100% with a provider referral., core — covers active-duty and reserve military members., strategic — flagship military nonprofit partner enabling complementary service to navy seals., strategic — flagship military nonprofit partner enabling complementary service to green berets., strategic — military nonprofit partner providing discounts for military families., minor — discount distribution channel for active-duty and veterans., minor — verification-based marketplace channel for military discount., minor — discount distribution for veterans., strategic — featured launch partner in carrot's curated marketplace., core — trusted referral partners for transgender and gender-diverse patients., strategic — legacy-funded research collaboration published in human reproduction., strategic — research grant sponsor and standards-body partner., strategic — crada partner on veteran fertility research., core — embedded financing partner across kits and bundles., strategic — covers nypd members for high-risk occupation fertility preservation. and strategic — military fertility pilot partner..

• Reproductive Solutionsflagship — co-developed product included across legacy's kit line.Strategic or Co-development PartnerCo-developed the ProteX™ Semen Collection Cup, launched in May 2026. The cup maintains sample integrity for up to 24 hours, minimizes environmental exposure, and reduces leakage during transport. It is priced at $99.95 standalone and included at no extra cost in Legacy's semen analysis and cryopreservation kits, with 30% faster transit times and 11% greater motility retention versus competitors.
• IVF Academy USAstrategic research collaboration partner for the $1m sperm study.Strategic or Co-development PartnerCollaborating with Legacy on the $1 million 'Sperm Study' (launched May 2026) — a multi-phase clinical research initiative enrolling up to 250 participants to evaluate at-home semen collection for IVF and IUI, assessing motility, DNA fragmentation, and post-thaw viability under real-world shipping conditions. Findings are expected to inform improved specimen collection protocols, shipping standards, and clinical decision-making.
• Aetna, Cigna, Emblem, UnitedHealthcarecore distribution — major in-network health insurance plans enabling $0 out-of-pocket access.Channel Partner/ Reseller/ DistributorIn-network coverage with leading U.S. health insurance plans: Aetna, Cigna, Emblem, and UnitedHealthcare (state-dependent). Coverage applies to sperm testing and freezing, allowing many patients to pay $0 out-of-pocket depending on plan.
• Progyny, Carrot, Maven, WIN Fertility, Stork Club, Kindbodycore distribution — employer fertility benefits providers enabling $0 out-of-pocket access and employee benefit funds.Channel Partner/ Reseller/ DistributorIn-network with major employer fertility benefits providers, allowing members to access up to $10,000 in fertility care funds for Legacy's services. Cited for both testing and freezing coverage.
• U.S. Department of Veterans Affairs (Optum VA Community Care Network, TriWest)flagship — covers over 9m us veterans with semen analysis and storage at 100% with a provider referral.Channel Partner/ Reseller/ DistributorIn-network with Optum VA Community Care Network and TriWest, covering semen analysis and storage for veterans. Legacy signed contracts to serve over 9 million US veterans. Veterans need only a referral from their VA provider to access 100% covered services. Legacy is listed as 'Give Legacy, Inc., located in New York' (NPI 1366068454) for VA billing.
• TRICARE Westcore — covers active-duty and reserve military members.Channel Partner/ Reseller/ DistributorIn-network with TRICARE West for active-duty and reserve military members. Provides discounted or fully covered at-home semen analysis and sperm freezing services for military families.
• Military Family Building Coalition (Tadpole Project)strategic — flagship military nonprofit partner enabling complementary service to navy seals.GTM or Marketing PartnerPartnership offers complementary (free) sperm testing and freezing to Naval Special Warfare service members (Navy SEALs) through the Tadpole Project program.
• Green Beret Foundationstrategic — flagship military nonprofit partner enabling complementary service to green berets.GTM or Marketing PartnerPartnership offers complementary sperm testing and freezing to U.S. Army Special Forces (Green Berets) through the Green Beret Foundation.
• Operation Baby Foundationstrategic — military nonprofit partner providing discounts for military families.GTM or Marketing PartnerPartnership provides discounted sperm testing and freezing for military families seeking fertility treatments through the Operation Baby Foundation non-profit.
• WeSaluteminor — discount distribution channel for active-duty and veterans.GTM or Marketing PartnerDiscount distribution partnership offering 20% off Legacy services via the WeSalute rewards platform for military members and veterans.
• ID.meminor — verification-based marketplace channel for military discount.GTM or Marketing PartnerMarketplace listing on ID.me enables military and veteran ID verification for a 10% discount on Legacy services.
• Veterans Advantageminor — discount distribution for veterans.GTM or Marketing PartnerPartnership provides veteran discounts on Legacy's at-home semen analysis and sperm freezing services.
• Carrot Fertility (Carrot Collective marketplace)strategic — featured launch partner in carrot's curated marketplace.Channel Partner/ Reseller/ DistributorFeatured as one of seven launch partners in the Carrot Collective curated marketplace for fertility and hormonal health products (December 2025). Available to all Carrot members globally at no additional cost to employers.
• FOLX Health, Plume, Children's Hospital of Philadelphia, WPATHcore — trusted referral partners for transgender and gender-diverse patients.Channel Partner/ Reseller/ DistributorTrusted-by partnerships with leading LGBTQ+ telehealth platforms (FOLX, Plume), pediatric research hospitals (Children's Hospital of Philadelphia), and clinical associations (WPATH — World Professional Association for Transgender Health) route transgender patients to Legacy for fertility preservation prior to gender-affirming hormone therapy or surgery.
• Harvard University (Lidia Mínguez-Alarcón et al.)strategic — legacy-funded research collaboration published in human reproduction.Strategic or Co-development PartnerLegacy funded research with Harvard on occupational factors and markers of testicular function among men attending a fertility center (Lidia Mínguez-Alarcón et al., Human Reproduction, April 2023).
• American Society for Reproductive Medicine (ASRM)strategic — research grant sponsor and standards-body partner.Strategic or Co-development PartnerLegacy supported ASRM's 2023 Pilot & Exploratory Grant Awardee (Audrey Gaskins, ScD) for research on microplastics and male fertility. Legacy is also referenced as affiliated with ASRM standards on its 'How it works' page.
• U.S. Department of Veterans Affairs (Veterans Health Administration)strategic — crada partner on veteran fertility research.Strategic or Co-development Partner2023 Cooperative Research and Development Agreement (CRADA) with the Veterans Health Administration funding a Veteran fertility study.
• Affirmcore — embedded financing partner across kits and bundles.Technology or IntegrationEmbedded buy-now-pay-later financing integration across Legacy's kit and bundle lineup (e.g., $25/month for Standard Analysis, $42/month for For Tomorrow, $97/month for Forever), expanding affordability and basket size.
• EmblemHealth (NYPD coverage)strategic — covers nypd members for high-risk occupation fertility preservation.Channel Partner/ Reseller/ DistributorLegacy is in-network with EmblemHealth, which covers NYPD. Used by high-risk occupation customers (police, firefighters, manufacturing/agricultural workers) for at-home sperm testing and freezing.
• Upstream Fertilitystrategic — military fertility pilot partner.Strategic or Co-development PartnerUpstream Fertility partnered with Legacy (announced October 2025) on a pilot program measuring sperm health improvements after 10 weeks of personalized coaching for active-duty service members and Veterans.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Dadi: Dadi is the closest direct competitor, offering at-home mail-in sperm collection, analysis, and cryopreservation. Like Legacy, it sells DTC subscription storage plans and targets men planning for future fertility, making it a near-identical substitute in the at-home male fertility category.
• California Cryobank: California Cryobank is a long-established sperm bank offering donor sperm, sperm analysis, and long-term storage. It is a traditional-clinic competitor to Legacy, and the at-home/mail-in channel is structurally taking share from cryobanks that require in-person visits.
• Cryos International: Cryos is one of the world's largest sperm banks offering donor sperm and storage services. It represents the traditional sperm-bank category Legacy is disrupting with its at-home mail-in model and lower cost structure.
• Fairfax Cryobank: Fairfax Cryobank is a long-established U.S. sperm bank offering donor sperm, fertility testing, and long-term storage. It is a traditional clinic-side competitor against which Legacy's at-home model competes on convenience, cost, and turnaround time.

Broad incumbents

• Hims & Hers Health: Hims is a broad DTC men's health and telehealth platform offering treatments for hair loss, sexual health, and hormonal optimization. It overlaps with Legacy at the men's health/sexual wellness consumer and overlaps in TRT-related use cases, though it does not specialize in fertility testing or cryopreservation.
• Ro: Ro is a direct-to-patient telehealth and men's health company (Roman, Rory) covering fertility, sexual health, weight loss, and primary care. Ro's fertility offerings and men's health orientation make it a broad incumbent competitor with overlapping consumer base and cross-sell potential.
• Carrot Fertility: Carrot is a leading employer-sponsored fertility benefits platform and Legacy's distribution partner through the Carrot Collective marketplace. While not a direct product competitor, Carrot shapes member access to fertility services (including Legacy) and could build or partner with competing at-home fertility offerings.
• Progyny: Progyny is a leading employer fertility benefits provider whose members can use Legacy services. As a payer partner, Progyny is more of a distribution channel than competitor, but it shapes which fertility providers employees access and could expand into men's fertility testing directly.
• Maven Clinic: Maven is a virtual care platform for women's and family health, including fertility, pregnancy, and postpartum. Maven's fertility benefits include male partner testing referrals and overlap with Legacy in family-building journeys, particularly for employer-sponsored benefit cohorts.
• Kindbody: Kindbody is a fertility clinic chain and employer benefits provider offering virtual and in-person fertility care. It competes with Legacy in employer fertility benefit ecosystems (some Kindbody plans cover Legacy) and offers its own sperm analysis and cryopreservation services in clinic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/givelegacy
• Xx.com/legacy
• Facebookfacebook.com/givelegacyinc

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds7 records

Investors20 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Legacy