What Traba does

Traba is a technology-enabled industrial staffing marketplace that connects hourly workers with light industrial job opportunities. Founded in 2021 and headquartered in New York with operational roots in Miami, the company serves customers across 22 US states in verticals including manufacturing, third-party logistics (3PL), food production, fulfillment, and distribution. The platform applies AI-powered conversational vetting to screen and qualify candidates, intelligent matching algorithms to pair workers with open shifts, and geolocation tracking to manage the deployed workforce. The company has built a worker network of approximately 400,000 individuals characterized by 150+ skill attributes that are double-verified.

The company's technology stack centers on Neo, an AI decision intelligence system launched in 2026 that integrates with enterprise systems such as HRIS, WMS, ERP, and TMS platforms to enable autonomous workforce management. Neo incorporates multimodal AI capabilities spanning text, audio, video, and structured data processing, and has been positioned as a SaaS subscription layer on top of the core staffing marketplace. The platform's reported operational performance includes a 97.5% fill rate and case-study evidence of supporting customer growth up to 638%. Workforce operations are supported by 51-100 employees, with named customer engagements spanning tire manufacturing, industrial printing, dairy production, and broader light industrial segments.

Traba's revenue model combines per-shift staffing fees charged to enterprise customers, temp-to-hire conversion fees when placements become permanent hires, and recurring SaaS subscriptions for the Neo decision intelligence product. The company has raised approximately $45.6M+ in cumulative outside funding across seed, Series A, and a subsequent round, with Khosla Ventures leading the Series A at a $120M post-money valuation. Forward plans include geographic expansion into Latin America and extension into the events vertical beyond core industrial staffing.

Name

Traba

Legal name

Traba, Inc.

Website

https://traba.work

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

51–100 employees

Short description

Traba is a technology-enabled industrial staffing marketplace founded in 2021 that connects hourly workers with light industrial employers across 22 US states. Its AI-powered platform combines conversational vetting, intelligent matching, and the Neo decision intelligence system for workforce management.

Ownership category

akta.pro rank

Product category

Industrial Staffing Services

NAICS

Telephone Call Centers (56142), Computer Systems Design and Related Services (54151)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)

akta.pro secondary industry

iPaaS & Workflow Automation (BPAMAOAB)

Keywords

• Industrial staffing services
• Workforce management platform
• AI recruitment technology
• Supply chain labor
• Temp-to-hire staffing

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Staffing Service Fees (Per-Shift): Traba generates revenue by filling shifts at industrial and logistics facilities; clients pay a markup over worker wages, with invoicing tracked via timesheets and integrated payroll systems. Per-shift transaction-based model with flexible pricing for seasonal surges and steady operations.
2. Neo AI Intelligence Platform Subscriptions: Traba's Neo AI decision intelligence system, launched in 2026, is generally available for third-party logistics providers, warehousing, manufacturing, fulfillment, and distribution operators. Likely sold as a SaaS/recurring license layered on top of, or alongside, the staffing service.
3. Temp-to-Hire Conversion Fees: Traba offers temp-to-hire staffing; the company captures ongoing fees during the temp period and benefits from conversions (e.g., 82.9% conversion rate at major dairy producer, 87% successful hire rate at tire manufacturer).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Traba operates an AI-powered staffing platform that connects industrial businesses with vetted, background-checked workers for light industrial roles across manufacturing, 3PL, fulfillment, food production, distribution, and events. The platform combines conversational AI vetting, intelligent worker matching, geolocation-based attendance verification, 24/7 Air Traffic Control operations support, and integrated payroll processing. Neo, the AI decision intelligence layer, plugs into customers' WMS, TMS, ERP, HRIS, and carrier feeds to automate operational decisions.

Product overview

Traba operates a platform-plus-modules architecture for the industrial supply chain: its core Light Industrial Staffing Solutions platform matches vetted workers to shifts across manufacturing, 3PL, fulfillment, distribution, food production, final mile, events, and adjacent sectors, while Neo is the AI-powered decision intelligence layer that reads across customers' WMS, TMS, ERP, HRIS, and carrier feeds to automate and act on operational decisions. Together, "Traba delivers the workers who run your sites and the AI that runs the systems around them."

Differentiator

Problem solved

Functional benefit

Brands

• Neo: AI-powered decision intelligence system launched by Traba that connects siloed supply chain systems (WMS, TMS, ERP, HRIS, carrier feeds) and automates operational decisions for industrial operators including 3PLs, warehousing, manufacturing, fulfillment, and distribution.

Products and services

• Light Industrial Staffing Solutions AI-powered staffing platform that connects businesses with vetted, background-checked, U.S. work-eligible workers across manufacturing, 3PL, fulfillment, distribution, food production, final mile, events, and related industries. Uses conversational AI vetting to identify the top 2% of candidates, intelligent matching for job fit, geolocation tracking for attendance verification, 24/7 Air Traffic Control operations support, and an integrated business console for posting shifts, managing rosters, invoicing, and payroll integration.
• Neo AI Decision Intelligence Platform AI decision intelligence platform that plugs into a customer's existing supply chain systems (HRIS, WMS, ERP, TMS, carrier feeds), learns institutional SOPs/processes/SLAs, and autonomously surfaces and resolves operational problems before they hit the floor. Targets 3PLs, warehousing, manufacturing, fulfillment, and distribution operators. Positioned as the intelligence layer that runs the systems around the workers Traba provides.

Quantifiable outcome

• 98% show rate with 1-2 day time to fill on average
• +10 more outcomes

Named customers17 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability14 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core/flagship, core and standard.

• ShipSmartercore/flagshipStrategic or Co-development Partner · 18 June 2026ShipSmarter is an early design partner for Traba's Neo AI decision intelligence system. Within 30 days of deployment, ShipSmarter's leadership reclaimed 8 hours per week each and achieved 20% savings in administrative labor costs per order. ShipSmarter serves as the public reference customer validating Neo's value proposition.
• PaylocitycoreTechnology or Integration · 10 June 2026Traba engineered a custom integration with Paylocity payroll platform for an industrial printing customer, completing the project in just one month (five months ahead of schedule). The integration enables direct payroll processing, cost-center-based workforce cost visibility per department, and eliminates administrative delays.
• Google Analytics (including Google Play Services, Analytics for Firebase, Firebase Crashlytics)standardTechnology or IntegrationListed in Traba's Privacy Policy as a third-party analytics partner processing analytics information on Traba's Services.
• Facebook AnalyticsstandardTechnology or IntegrationListed in Traba's Privacy Policy as a third-party analytics provider.
• ExpostandardTechnology or IntegrationListed in Traba's Privacy Policy as a third-party analytics partner.
• Retention.comstandardGTM or Marketing PartnerReferenced in Traba's Privacy Policy as a partner that associates website visit/login activities with other personal information (including email or home address) to enable Traba to send communications and marketing to those addresses. Users can opt out at app.retention.com/optout.

Scale indicators13 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bluecrew: Bluecrew operates a W-2 staffing marketplace focused on industrial and warehouse roles, offering vetted, same-day placement — directly competitive with Traba's temp staffing model.
• Veryable: Veryable runs an on-demand labor marketplace purpose-built for warehousing and manufacturing, with technology-led dispatch and matching that overlaps directly with Traba's industrial staffing platform.
• Instawork: Instawork operates an AI-powered on-demand staffing marketplace connecting vetted hourly workers with shifts in hospitality, warehousing, and light industrial — directly comparable to Traba's core light-industrial staffing wedge.
• ShiftKey: ShiftKey runs a marketplace platform connecting shift-based professionals (primarily healthcare, with broader expansion) to facilities on demand, applying the same shift-marketplace mechanics Traba uses for industrial work.
• Wonolo: Wonolo is an on-demand staffing marketplace for light industrial, warehousing, and commercial roles, using AI-driven matching of vetted workers to shifts — a near-direct competitor to Traba's marketplace.

Broad incumbents

• Randstad: Randstad is a top-three global staffing incumbent with extensive industrial and logistics staffing, increasingly investing in digital marketplaces — directly competing with Traba for enterprise industrial contracts.
• ZipRecruiter: ZipRecruiter is a broad job-marketplace incumbent using AI-driven matching across millions of listings; it overlaps with Traba's tech-enabled matching for hourly and light-industrial roles.
• Indeed (Indeed Flex): Indeed operates the world's largest job-search marketplace and has expanded into on-demand hourly staffing via Indeed Flex — a broad incumbent with overlapping capabilities for hourly industrial labor matching.
• Adecco Group: Adecco is one of the world's largest staffing and workforce-solutions companies, with deep industrial and logistics coverage — the dominant incumbent Traba is competing against for enterprise accounts.
• ManpowerGroup: ManpowerGroup is a global staffing and workforce-strategy incumbent with significant industrial-staffing share, pursuing tech-enabled matching at scale — the most direct legacy competitor for Traba's enterprise book.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TrabaPro
• Facebookfacebook.com/TrabaPros

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds3 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Traba