Knak
Knak is a no-code email and landing page creation platform for enterprise marketing teams, with native integrations to 30+ marketing automation systems, embedded generative AI, and an MCP server for AI agent-driven campaign production. Founded in 2015 in Ottawa, Canada, it serves global enterprises including Google, Amazon, Meta, and OpenAI.
- Company typePrivate
- Founded2015
- HeadquartersOttawa, Canada
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Knak does
Knak is a no-code marketing production platform built for enterprise marketing teams. Founded in 2015 in Ottawa, Canada, by Pierce Ujjainwalla and Brendan Farnand, the company provides a unified environment where marketers can create, brand, approve, and deploy email campaigns and landing pages without writing HTML or relying on developers and agencies. The platform serves large organizations with high campaign volumes and decentralized marketing operations, and its named customers include Google, Amazon, Meta, OpenAI, Uber, Palo Alto Networks, Forbes, DocuSign, Stripe, Databricks, and Nvidia. Knak reports 10,000+ users and 1M+ assets created on the platform.
The product surface centers on three core modules - Email Builder, Landing Page Builder, and Knak Enterprise - wrapped by an extensive integration layer that includes 30+ native connectors to marketing automation platforms (Marketo Engage, Salesforce Marketing Cloud, Adobe Campaign, Oracle Eloqua, Pardot, HubSpot, Braze, Iterable), digital asset management systems (AEM, Bynder, Brandfolder), project management tools (Asana, Monday, Workfront, Wrike), identity providers, and design tools (Figma). Recent product additions include Knak AI for embedded generative AI across the production workflow, Knak MCP (Model Context Protocol Server) for AI agent access, AI-powered translation across up to 75 languages with Smartling and TransPerfect integration, Performance Insights telemetry, Smart Scan quality checks, and Dark Mode preview/testing. The platform carries SOC 2 Type II compliance and uses OAuth 2.1 with PKCE for AI agent authentication.
Knak operates a SaaS subscription revenue model with custom, quote-based enterprise pricing and annual billing. Go-to-market combines an enterprise field-sales motion targeting marketing operations leaders at large brands with product-led growth surfaces including a Figma Community plugin and presence in the ChatGPT App Store. Distribution leverage comes from joint marketing with flagship partners such as OpenAI, including a planned joint session at Adobe Summit 2026. The company is privately held, backed by Insight Partners following a $25 million Series A in November 2021 led by Philine Huizing, and has been recognized on Deloitte Fast 500 North America (2025), Deloitte Technology Fast 50 Canada (2024), and the Globe and Mail's Top Growing Companies (2022, 2025).
Knak firmographics
Firmographics- Name
- Knak
- Legal name
- Knak Inc.
- Website
- https://knak.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Knak is a no-code email and landing page creation platform for enterprise marketing teams, with native integrations to 30+ marketing automation systems, embedded generative AI, and an MCP server for AI agent-driven campaign production. Founded in 2015 in Ottawa, Canada, it serves global enterprises including Google, Amazon, Meta, and OpenAI.
- Ownership category
- akta.pro rank
Knak industry classification
Industry- Product category
- Marketing Automation Software
- NAICS
- Software Publishers (51321)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Performance Marketing Automation & Bid Management Services (MPAAACAM)
- akta.pro secondary industry
- Developer Portals, SDKs & Documentation Platforms (BPAMADAG)
Keywords
Where Knak is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Knak business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Knak operates as a SaaS platform with subscription-based pricing. Pricing is customized based on campaign creation needs and team size. The company targets enterprise customers with tailored quotes rather than public pricing tiers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom Enterprise Pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
Knak product offering
Product offeringCore offering
Knak is a no-code email and landing page creation platform built for enterprise marketing teams. Marketers use the drag-and-drop builder, AI-powered generation, and brand control systems to produce on-brand campaigns and push them directly into marketing automation platforms such as Marketo, Salesforce Marketing Cloud, and Adobe Campaign. The platform is sold as a subscription to large organizations seeking to eliminate developer and agency dependencies for campaign production.
Product overview
Knak is a marketing production platform for enterprise teams, combining a unified platform architecture with modular add-on capabilities. The core offering consists of the Email Builder and Landing Page Builder (unified under the Knak Enterprise platform), which work together as the primary creation tools. Around this core, Knak offers integrated modules including Knak AI for generative AI-powered campaign creation, Knak MCP for AI agent integration via Model Context Protocol, the Figma Plugin for design-to-production workflow, Knak Send for internal communications, Performance Insights for analytics, Translations for multilingual content, Dynamic Content for personalization, Email Testing and Dark Mode for quality assurance, and the Inspiration Center for template inspiration. All products integrate natively with major marketing automation platforms including Marketo, Salesforce Marketing Cloud, Adobe Campaign, Eloqua, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Email Builder A no-code drag-and-drop email builder that lets enterprise marketing teams create professional, on-brand email campaigns without coding and sync them directly to marketing automation platforms.
- Landing Page Builder A no-code landing page builder for creating high-converting landing pages with drag-and-drop controls, interactive elements (carousels, expandable sections, hover effects), form styling, and brand controls.
- Knak Enterprise A scalable campaign creation platform for large enterprise marketing teams that enables collaboration across global, decentralized teams while maintaining brand control through role-based access and approval workflows.
- Knak MCP Server A Model Context Protocol server that enables AI agents and orchestration layers to access Knak directly for generating launch-ready, brand-compliant campaign assets without manual handoffs, compatible with Claude, ChatGPT, and any MCP-compatible AI assistant.
- Knak AI An AI-powered campaign generation capability embedded across the production workflow for creating emails, landing pages, and brand-compliant marketing assets with AI-assisted optimization and quality checks.
- Figma Plugin A Figma plugin that lets designers sync Figma designs directly into Knak's no-code builder with one click, transforming designs into production-ready HTML emails in seconds without manual handoffs.
- Knak Send An internal communications email solution that enables HR, corporate communications, and leadership teams to send on-brand internal emails (newsletters, company updates, IT announcements) without relying on marketing operations teams or paying for marketing automation platform seats.
Quantifiable outcome
- 95% faster speed to market for marketing campaigns
- +6 more outcomes
Companies that use Knak
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles2 records
Knak technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration55 records
AI capability9 records
Feature8 records
Knak partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship and core.
- OpenAIflagshipOpenAI is building AI-driven workflows using Knak as the production layer. OpenAI's Marketing Operations Lead Jeff Canada is quoted as a customer reference, noting that 'AI alone doesn't get you to launch-ready' and Knak provides the production system. OpenAI and Knak are scheduled to present a joint session at Adobe Summit 2026.
- Model Context Protocol (MCP)coreKnak MCP is a Model Context Protocol server that enables AI agents and orchestration layers to access Knak directly to generate launch-ready campaign assets. Works with Claude, ChatGPT, and any MCP-compatible AI assistant. OAuth 2.1 with PKCE authentication.
- Marketo Engage (Adobe)coreDeep native integration with Adobe Marketo Engage. Knak's primary integration partner with dedicated templates and seamless sync capabilities.
- Salesforce Marketing CloudcoreNative integration with Salesforce Marketing Cloud for seamless campaign asset sync and deployment.
- Adobe CampaigncoreIntegration with Adobe Campaign Standard and Adobe Journey Optimizer for enterprise campaign deployment.
- Oracle EloquacoreNative integration with Oracle Eloqua for enterprise marketing automation workflows.
- Salesforce PardotcoreIntegration with Salesforce Pardot (Marketing Cloud Account Engagement) for B2B marketing automation.
- FigmacoreKnak Figma Plugin enables designers to push Figma designs directly into Knak's no-code builder with one click, eliminating manual handoffs and double-build steps.
- BrazecoreIntegration with Braze customer engagement platform for omnichannel campaign deployment.
- IterablecoreIntegration with Iterable for cross-channel marketing automation and campaign deployment.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
Knak competitors and assessment
Company assessmentDirect peers
- Stensul: Enterprise email creation platform that enables marketing teams to build on-brand emails without code; competes most directly with Knak in the no-code email production category for large marketing organizations.
- Stripo: Email template builder and production platform with AMP and interactive email support; competes with Knak in the no-code email creation niche and offers comparable ESP integrations.
- Mailjet (by Sinch): Email creation and sending platform with template builder and transactional/marketing email APIs; competes with Knak's email production layer, particularly for mid-market and international customers.
- Beefree (BEE Plugin): No-code email and landing page design platform used by both SMBs and enterprises; overlaps Knak's core builder and template capabilities and competes for similar marketing operations buyers.
- Chamaileon: Collaborative email template builder for marketing teams and agencies; provides a no-code alternative to Knak with team collaboration and brand control features aimed at similar enterprise and mid-market buyers.
Broad incumbents
- Adobe Marketo Engage: Enterprise marketing automation platform that is Knak's largest integration partner; could natively build competing no-code email creation features, posing both a partnership and competitive threat.
- HubSpot Marketing Hub: All-in-one marketing platform with built-in email authoring, automation, and AI content tools; competes for the same enterprise marketing operations buyer as Knak with a much broader product suite.
- Oracle Eloqua: Enterprise B2B marketing automation platform with native email and landing page capabilities; another deep integration partner for Knak that could compress the third-party authoring layer.
- Salesforce Marketing Cloud: Broad enterprise marketing and customer engagement suite with email, journey, and content capabilities; overlaps with Knak at the email production layer and could bundle creation natively.
Emerging players
- Iterable: Cross-channel marketing platform with growing no-code template and AI features; competes with Knak on email creation for mid-market and enterprise customers, especially in tech-forward brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Knak social profiles
Digital presenceKnak compliance and trust
Trust signalCompliance2 records
Knak financial estimates
Financial estimateRevenue estimate
Valuation estimate
Knak leadership team
Management profileNumber of profiles
Profiles8 records
Knak funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Knak M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Knak
What does Knak do?
Knak is a no-code email and landing page creation platform built for enterprise marketing teams. Marketers use the drag-and-drop builder, AI-powered generation, and brand control systems to produce on-brand campaigns and push them directly into marketing automation platforms such as Marketo, Salesforce Marketing Cloud, and Adobe Campaign. The platform is sold as a subscription to large organizations seeking to eliminate developer and agency dependencies for campaign production.
Is Knak a public or private company?
Knak is a private company. It is classified as venture growth investor backed and is currently operating.
When was Knak founded?
Knak was founded in 2015. It employs 51 to 100 people.
Where is Knak based?
Knak is headquartered in Ottawa, Canada, in the North America region.
How does Knak make money?
One revenue line is on record: saaS Subscription.
Who are Knak's main competitors?
Direct peers on record are Stensul, Stripo, Mailjet (by Sinch), Beefree (BEE Plugin) and Chamaileon. Broad incumbents are Adobe Marketo Engage, HubSpot Marketing Hub, Oracle Eloqua and Salesforce Marketing Cloud. Iterable is listed as an emerging player.
Does Knak have an API?
Yes. Knak offers APIs for Marketing Automation and Digital Asset Management (DAM). The Marketing Automation API enables integration with marketing automation platforms. The DAM API allows integration with digital asset management systems. Additionally, a Translation API is available for translation service integrations. Authentication uses OAuth 2.1 with PKCE for MCP connections. Developer documentation is at knak.com/developers.
What industry is Knak in?
Knak's product category is Marketing Automation Software. Its primary akta.pro industry code is MPAAACAM, Performance Marketing Automation & Bid Management Services, with a secondary code of BPAMADAG, Developer Portals, SDKs & Documentation Platforms. Its NAICS code is 51321 and its SIC code is 7372.