Every
Every (Every.io) is a San Francisco-based fintech providing an AI-native, all-in-one back-office platform — incorporation, banking, payroll/HR, bookkeeping, taxes, and treasury — for U.S. startups and small businesses.
- Company typePrivate
- Founded2021
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Every does
Every (doing business as Every.io) is a financial technology company founded in 2021 and headquartered in San Francisco that provides an AI-native, all-in-one back-office platform for U.S.-based startups and small businesses. Its product suite unifies six core modules — free Delaware C-Corp incorporation, banking and debit cards, investment and cash management, payroll and HR, accrual-basis bookkeeping, and corporate tax preparation — into a single sign-on platform, removing the need to coordinate fragmented point solutions across the finance and HR stack. Banking and card issuance are provided through Thread Bank (Member FDIC) with up to $3M FDIC insurance; brokerage and treasury services run through Every Securities LLC (SEC-registered investment adviser) with custody at BNY Mellon Pershing and advisory integration with Atomic Invest.
The company's underlying technology is built around a unified data model spanning banking transactions, payroll runs, employee records, ledger entries, and tax filings, on top of which three AI agents — AI CFO, AI Bookkeeper, and AI CHRO — were launched in March 2026 to deliver real-time financial intelligence, automated categorization and reconciliation, and continuous HR/payroll compliance monitoring across all 50 U.S. states. Earlier automation includes AI-driven instant EIN retrieval, automated 83(b) election filings, vendor W-9 collection and 1099 generation, and an Investment Autopilot that sweeps idle cash into U.S. Treasuries and the Vanguard VUSXX money market fund for up to 4.3% APR.
Every monetizes primarily through recurring subscriptions — HR/payroll at $25/employee/month plus an $80 base, bookkeeping from $330/month, corporate tax from $1,500/year, and stage-based bundles ranging $1,000–$3,000/month — supplemented by interchange revenue on Every Visa debit cards (up to 3% cashback), yield-share economics on customer cash swept into Treasuries and money market funds, and hourly professional services ($125/hr accountant, $250/hr controller). Go-to-market is product-led growth anchored by free incorporation as a $0 acquisition funnel, with a separate inside-sales motion for existing companies and a heavily leveraged VC/accelerator referral channel (Sequoia, Redpoint, Foundation, Maverick, TQ, Boost VC, Antler, Founder Institute, Draper U, YC, etc.) plus a PartnerStack-tracked affiliate program. The company has raised $32M in disclosed funding ($9.5M seed led by Base10 in 2023; $22.5M Series A led by Redpoint in 2024) and reached $6.4M in revenue with 150+ customers in 2024, of which 78% adopted the full back-office suite.
Every firmographics
Firmographics- Name
- Every
- Legal name
- Every, Inc.
- Website
- https://every.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Every (Every.io) is a San Francisco-based fintech providing an AI-native, all-in-one back-office platform — incorporation, banking, payroll/HR, bookkeeping, taxes, and treasury — for U.S. startups and small businesses.
- Ownership category
- akta.pro rank
Every industry classification
Industry- Product category
- Startup Back-Office Financial Software (Fintech / Finance & HR SaaS)
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)
Keywords
Where Every is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Every business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- HR, Payroll & Benefits Subscription: Recurring per-employee SaaS subscription at $25/user/month with an $80/month base fee, covering payroll in 50 states, automated tax filings, contractor and international hiring/EOR, benefits administration (health, dental, vision, 401k), and Compliance AI.
- Bookkeeping Managed Service: Recurring managed-service subscription starting at $330/month combining AI-enriched transaction categorization with dedicated human bookkeeper and controller; add-on revenue recognition feature available; after special discount period, 10% off if customer maintains $250K in checking.
- Corporate Tax Preparation Service: Annual tax preparation subscription starting at $1,500/year for federal + 1 state filing (annual revenue up to $250K), with add-on fees for additional states ($500/state/year), foreign subsidiaries ($2,500), R&D tax credit (15% of assessed credit), 1099 filings, and Delaware franchise fee.
- Cashback and Treasury Yield Revenue Share: Revenue from interchange on Every Visa Debit cards (up to 3% cashback) plus yield share / sweep program economics on idle customer cash deployed into US Treasuries and money market funds via Thread Bank and BNY Mellon Pershing; Atomic Invest receives 0% to 0.85% annualized AUM-based compensation creating aligned yield revenue.
- Tiered Bundle Plans (New Founders / Existing Companies / Established Startups): Bundled subscription packages starting at $1,000/month (new founders), $2,000/month (existing companies with banking + treasury), and $3,000/month (established startups with HR Suite + taxes + bookkeeping up to $30k monthly spend) — land-and-expand model.
- Free Incorporation Lead Generator: Free Delaware C-Corp incorporation (including instant EIN retrieval, tech-ready legal docs, entity name change, foreign qualification, registered agent) used as a $0 acquisition funnel to land customers who then adopt paid banking, payroll, bookkeeping, and tax products.
- Professional Services / Accounting Add-On: Hourly professional services billed at $125/hr for accountant and $250/hr for controller work beyond standard subscription scope.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Incorporation: Free Delaware C-Corp |
| Freemium | Pay-as-you-go | Banking & Investment and Cash Management: Free with cashback and yield |
| Per seat | Monthly | HR, Payroll & Benefits: $25/user/month + $80/month base |
| Subscription | Annual | Corporate Taxes: Starting at $1,500/year |
| Subscription | Monthly | Bookkeeping: Starting at $330/month |
| Subscription | Monthly | Bundled plans: New Founders ($1,000/mo), Existing Companies ($2,000/mo), Established Startups ($3,000/mo) |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels12 records
Every product offering
Product offeringCore offering
Every provides an AI-native, all-in-one back-office platform for startups and small businesses that consolidates free Delaware C-Corp incorporation, FDIC-insured banking and Visa debit cards, multi-state payroll & HR, bookkeeping, corporate tax preparation, and treasury/cash management into a single integrated product. In March 2026 it layered three autonomous AI agents — AI CFO, AI Bookkeeper, and AI CHRO — on top of this unified data model to deliver real-time financial intelligence, automated bookkeeping, and continuous HR compliance.
Product overview
Every.io is an AI-native, all-in-one back-office platform for startups and small businesses, structured as a single unified platform with deeply integrated modules rather than a collection of separate tools. The core product suite includes: Incorporation (free Delaware C-Corp with AI-driven instant EIN retrieval), Banking & Cards (Thread Bank FDIC-insured checking plus Every Visa debit card with up to 3% cashback), Investment and Cash Management (U.S. Treasury Bills, Vanguard Money Market Fund, and a Cash Sweep Program via Every Securities LLC at BNY Mellon Pershing), Payroll & HR (multi-state payroll, automated state tax registrations, benefits, EOR for international employees, Compliance AI), Bookkeeping (dedicated bookkeeper and controller with AI-enriched categorization), and Taxes (federal and state tax filings, R&D Tax Credit). In March 2026, Every layered three AI-native Back Office Agents on top of this unified platform — AI CFO, AI Bookkeeper, and AI CHRO — that automate financial intelligence, bookkeeping, and HR compliance with high context from the integrated data model. The platform also offers an earned-wage access sub-product (Every Advance), a partner ecosystem with VCs and accelerators, and an AI-native roadmap including Every AI Chat and an AI CFO Dashboard.
Differentiator
Problem solved
Functional benefit
Products and services
- Free Incorporation Free Delaware C-Corp incorporation service for startups, including AI-driven instant EIN retrieval, legal documents for tech startups (incorporation package, board setup, NDAs), automated 83(b) elections, registered agent, entity name change filing, foreign qualification, and a startup bank account opened at the same time. Used as the $0 acquisition funnel into Every's paid products.
- Banking & Cards Free business checking account and Every Visa Business Debit Card for startups, with up to 3% cashback on business spend, AI-powered bill payments (ACH and wires), expense management, receipt collection, reimbursements, vendor W-9 collection, automated 1099 filing, and Treasury Policy tools. Accounts are held at Thread Bank (Member FDIC) with up to $3M FDIC pass-through insurance via deposit sweep program banks.
- Investment and Cash Management Treasury management offering access to U.S. Treasury Bills (1, 3, and 6-month maturities), Vanguard Money Market Fund (VUSXX), and a Cash Sweep Program via Every Securities LLC at BNY Mellon Pershing with Atomic Invest advisory integration. Includes Autopilot for automatic T-bill purchases, bond ladder builder, and yields up to 4.3% APR on idle cash.
- Payroll & HR Modern payroll, benefits, and compliance platform covering all 50 U.S. states, automated state tax registrations, automated payroll calculations and tax filings, US 1099 contractors, international contractor and employee payments via EOR, multiple payroll cycles, benefit deductions, garnishments, FSA/Dependent Care FSA/Commuter/401k, Compliance AI, and workers comp. Priced at $25/user/month plus $80/month base.
- Bookkeeping Accrual-basis bookkeeping subscription for high-growth startups combining AI-enriched account categorization that augments vendor data on transactions with a dedicated human bookkeeper and controller. Delivers monthly P&L, balance sheet, and cash flow statements formatted for investors, with an optional Revenue Recognition add-on. Pricing starts at $330/month.
- Taxes Full-year corporate tax preparation for startups, including federal and state corporate income tax filings, Delaware franchise tax, BOI filing, 1099-NEC filing, R&D Tax Credit claims, additional city income tax filing, foreign shareholder return 5472, foreign subsidiaries 5471, and additional tax consulting. Pricing starts at $1,500/year with optional add-on packages.
- AI CFO Agent AI-native agent launched March 2026 providing real-time financial intelligence across banking, payroll, accounting, and tax data integrated in Every's platform, replacing fragmented consultants with consolidated AI-driven insights for startup and small business founders.
- AI Bookkeeper Agent AI-native agent launched March 2026 that automates bookkeeping workflows in real time, leveraging Every's unified data model for high-context AI support that point-solution competitors cannot match. Powers automated reconciliation, transaction categorization, and financial statement preparation.
- AI CHRO Agent AI-native agent launched March 2026 that handles HR compliance, payroll, and benefits workflows for startups and small businesses, removing the need for additional HR staff. Includes automated Compliance AI monitoring and benefits administration across the Every platform.
- Every Advance Earned-wage access program that lets employees request instant cash advances on wages already earned but not yet paid. Advances are deposited into the employee's Every Checking Account and recovered via direct deposit deductions on the next pay cycle. Free for employees.
- Every Partner Program Partner ecosystem for VCs, accelerators, incubators, legal and accounting firms, influencers, and SaaS platforms offering exclusive founder offers, custom co-marketing, and revenue share via PartnerStack. Current partners include Sequoia Capital, Redpoint Ventures, Y Combinator, Foundation Capital, Maverick Ventures, Boost VC, and others.
Companies that use Every
Customer profileNamed customers18 records
Segments5 records
Ideal customer profiles5 records
Every technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability10 records
Feature7 records
Every partnerships and signals
Strategic signalPartnerships
18 partnerships are on record, tiered flagship, core and minor.
- Thread Bank (Member FDIC)flagshipProvides FDIC-insured Every Checking accounts, issues the Every Visa® Debit Card, and supports up to $3M FDIC insurance via the Thread Bank deposit sweep program. Disclaimers note Thread Bank places deposits at program banks; pass-through insurance coverage subject to conditions.
- BNY Mellon PershingflagshipProvides brokerage custody for Every Securities LLC customer accounts investing in U.S. Treasury Bills; integrated through Every's Investment and Cash Management product.
- Atomic Invest LLC / Atomic Brokerage LLCflagshipSEC-registered investment adviser and broker-dealer providing cash sweep program (Dreyfus Insured Deposits and Liquid Insured Deposits), investment advisory services, and brokerage infrastructure for Every Securities LLC accounts; Every receives 0% to 0.85% annualized AUM-based compensation for referred clients.
- Visa U.S.A. Inc.coreLicenses Visa Global Services Inc. (VGSI) and the Visa network to issue the Every Visa® Debit Card via Thread Bank; payment services for Every, Inc. non-MIFID products provided by VGSI, a licensed money transmitter (NMLS ID 181032).
- The Currency Cloud Limited (Currencycloud)corePowers international payment infrastructure for Every, referenced via dedicated 'The Currency Cloud Inc. (TCCI) Terms' and 'Terms of Use - The Currency Cloud Limited' pages on every.io/legal.
- Sequoia CapitalflagshipEvery.io partners with Sequoia Capital to support founders building enduring companies; founders claim an exclusive offer plus the all-in-one back office.
- Red Beard VenturescoreEvery.io and Red Beard Ventures back visionary founders with dynamic financial infrastructure for accelerated growth and scale.
- Foundation CapitalcorePartnership to support visionary founders with essential tools and resources for early-stage startups.
- Maverick VenturescoreSpecialized tools and resources designed to accelerate innovation and startup growth for Maverick-backed founders.
- TQ VenturescorePartnership to support innovative founders with essential resources designed to help startups navigate challenges and accelerate growth.
- BoostVCcoreJoint partnership program for deep tech startups delivering resources, funding opportunities, and expert guidance.
- Bdev VenturesminorCollaboration to support visionary founders with specialized resources to accelerate startup growth trajectory.
- 25MadisonminorJoint partnership to build and scale innovative startups with comprehensive tools designed for founders from ideation to market launch.
- UncorkminorExclusive resources, mentorship, and community support for early-stage founders via Every.io x Uncork collaboration.
- Audacious VenturesminorPartnership to support bold founders building transformative companies with tailored financial tools built for speed, scale, and ambition.
- Initio CapitalminorCollaboration providing exclusive resources, mentorship, and community support for early-stage founders.
- 512FinancialminorAnnounced June 2, 2026: 'Every + 512Financial: Financial Expertise for High-Growth Startups' — provides dedicated financial expertise to high-growth Every customers.
- Y Combinator (Product Co-Development Partner)coreCarolynn Levy, Partner at Y Combinator, provided guidance to Every on the incorporation product, stating 'founders can be confident they're starting with a corporate structure built for long-term success.'
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Every competitors and assessment
Company assessmentDirect peers
- Rippling: Rippling offers unified HR, payroll, benefits, IT, and finance for businesses of all sizes. Directly competes with Every on the HR/payroll/benefits layer and was explicitly cited by Every customer Axflow as the prior tool they switched from due to complexity.
- Gusto: Gusto provides payroll, benefits, and HR for small businesses, with strong brand recognition among US SMBs and a built-in banking partnership. Directly competes with Every's payroll/HR suite and serves a highly overlapping startup and SMB customer base.
- Mercury: Mercury provides startup-focused business banking, treasury, and bill pay — the most direct competitor to Every's banking & cards and investment/cash management products among venture-backed startups.
- Pilot: Pilot is a bookkeeping, tax, and CFO services firm built specifically for startups and tech companies, directly competing with Every's bookkeeping and tax subscription products at a similar price point and customer profile.
- Brex: Brex provides corporate cards, banking, bill pay, and expense management for startups and mid-market companies, overlapping with Every's banking/treasury and (via Ramp-like competitors) expense workflows.
- Ramp: Ramp offers corporate cards, expense management, bill pay, and procurement with strong AI automation — directly competing with Every's cards, AI-powered bill pay, and expense workflows.
- Deel: Deel provides global payroll, EOR, contractor management, and HR — directly overlapping with Every's international contractor/EOR offering and increasingly with full HR/payroll for distributed startups.
- Justworks: Justworks offers payroll, benefits, HR, and compliance for SMBs and startups via a PEO model, competing with Every's payroll/HR suite especially for US-based growing companies.
Broad incumbents
- Intuit QuickBooks: Intuit QuickBooks is the dominant US SMB accounting/bookkeeping platform, with embedded payroll and a recently launched AI assistant — a broad incumbent that competes with Every's bookkeeping product and increasingly its AI Bookkeeper agent.
- ADP: ADP is the largest US payroll/HR provider serving SMBs through enterprise, with RUN, Workforce Now, and Vantage HCM offerings — a broad incumbent whose SMB tier overlaps directly with Every's payroll/HR product.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights7 records
Customer concentration
Every social profiles
Digital presenceEvery compliance and trust
Trust signalCompliance5 records
Every financial estimates
Financial estimateRevenue estimate
Valuation estimate
Every leadership team
Management profileNumber of profiles
Profiles11 records
Every subsidiaries and ownership
Company hierarchySubsidiaries1 record
Every funding detail
Funding detailFunding overview
Funding rounds4 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Every M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Every
What does Every do?
Every provides an AI-native, all-in-one back-office platform for startups and small businesses that consolidates free Delaware C-Corp incorporation, FDIC-insured banking and Visa debit cards, multi-state payroll & HR, bookkeeping, corporate tax preparation, and treasury/cash management into a single integrated product. In March 2026 it layered three autonomous AI agents — AI CFO, AI Bookkeeper, and AI CHRO — on top of this unified data model to deliver real-time financial intelligence, automated bookkeeping, and continuous HR compliance.
Is Every a public or private company?
Every is a private company. It is classified as venture growth investor backed and is currently operating.
When was Every founded?
Every was founded in 2021. It employs 11 to 50 people.
Where is Every based?
Every is headquartered in San Francisco, United States, in the North America region.
How does Every make money?
Seven revenue lines are on record. HR, Payroll & Benefits Subscription is the primary driver. The others are bookkeeping Managed Service, corporate Tax Preparation Service, cashback and Treasury Yield Revenue Share, tiered Bundle Plans (New Founders / Existing Companies / Established Startups), free Incorporation Lead Generator and professional Services / Accounting Add-On.
Who are Every's main competitors?
Direct peers on record are Rippling, Gusto, Mercury, Pilot, Brex, Ramp, Deel and Justworks. Broad incumbents are Intuit QuickBooks and ADP.
Does Every have an API?
No public API is recorded for Every.
What industry is Every in?
Every's product category is Startup Back-Office Financial Software (Fintech / Finance & HR SaaS). Its primary akta.pro industry code is HDAAACAF, Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent). Its NAICS code is 5132 and its SIC code is 7373.