Trusted

What Trusted does

Trusted, Inc. (operating as Trusted Health) is a healthcare workforce platform founded in 2017 and headquartered in San Francisco, California. The company operates two complementary products: a consumer-facing travel healthcare job marketplace that connects nurses and allied health professionals with over 20,000 contract assignments, and an enterprise SaaS platform branded Works.ai that delivers AI-assisted scheduling intelligence to hospitals and health systems. Trusted serves two distinct customer segments: individual clinicians seeking flexible travel assignments and large healthcare facilities seeking to reduce premium labor costs and improve shift fill rates.

Trusted functions as the employer of record for travel clinicians, earning placement/markup fees on contract assignments while providing benefits (medical/dental/vision insurance, 401k, tax-free stipends), credential management through the Credential Locker, continuing education tracking, and dedicated Nurse Advocate support. The Works.ai platform is an AI-driven scheduling intelligence layer that integrates with incumbent workforce management systems including UKG, Symplr, and ShiftWizard, automating schedule building, open-shift recruitment with dynamic pricing, float pool pre-positioning, and real-time shift matching. The company has accumulated over 1 million clinical users and serves approximately 2,713 healthcare facilities through Works.ai, with disclosed customer outcomes including 97% daily fill rates (Mercy Health), 32% premium spend reduction (Deaconess Health System), and $100M+ in savings (Mercy Health).

Revenue is generated through three streams: transaction fees on staffing placements, recurring subscription fees for the Works.ai enterprise platform (quote-based, annual billing), and pass-through tax-free stipends. Go-to-market is dual: product-led growth/self-serve for clinicians via the platform and mobile app, and enterprise field sales targeting CHRO, Nursing Executive, and Finance Executive buyers at health systems. The company has raised approximately $174.8M in total venture funding across six rounds, most notably a $94M Series C in November 2021 led by Greenspring Associates, with additional strategic backing from Texas Medical Center Venture Fund and Intermountain Ventures. Trusted is SOC 2 Type 1 and ISO 27001 certified and holds Joint Commission National Quality Approval for Healthcare Staffing Services.

Name

Trusted

Legal name

Trusted, Inc.

Website

https://trustedhealth.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Trusted, Inc. (operating as Trusted Health) runs a dual-sided healthcare workforce platform: a travel clinician job marketplace serving nurses and allied health professionals, plus Works.ai, an enterprise SaaS product that applies AI-driven scheduling intelligence to help hospitals reduce premium labor costs and improve shift fill rates.

Ownership category

akta.pro rank

Product category

Healthcare Staffing Services

NAICS

Employment Placement Agencies (561311), Temporary Help Services (561320)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Healthcare Clinical Direct Hire (Nursing/Allied/Physicians) (BPACAFAH)

akta.pro secondary industry

Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)

Keywords

• Healthcare staffing marketplace
• Travel nurse placement
• Clinical workforce scheduling
• AI shift matching
• Healthcare talent platform

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Healthcare Staffing Placement Fees: Trusted acts as the employer of record for travel nurses and allied health professionals, earning revenue by placing clinicians with healthcare facilities on contract assignments (typically 13-week contracts)
2. Enterprise Scheduling Software (Works.ai): AI-powered workforce scheduling platform sold to healthcare systems to optimize internal staffing, reduce premium costs, and improve fill rates
3. Tax-free Reimbursements (Stipends): Travel clinicians receive tax-free housing, meal, and incidental stipends as part of compensation package, calculated per-shift with weekly caps set by US GSA

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Trusted operates a dual-product healthcare workforce platform. Trusted Health is a marketplace that connects nurses and allied health professionals with 20,000+ travel job opportunities, acting as the employer of record and providing transparent compensation, Nurse Advocate support, and benefits administration. Works.ai is an AI-driven clinical scheduling intelligence layer that integrates with workforce management systems (UKG, ShiftWizard, Symplr) to automate schedule building, open shift recruitment, and real-time staffing optimization for healthcare facilities.

Product overview

Trusted operates a dual-product healthcare workforce platform: Trusted Health (consumer-facing) connects nurses and allied health professionals with travel assignments through a job marketplace featuring real-time matching, transparent compensation, and Nurse Advocate support, while Works.AI (enterprise-facing) provides AI-driven scheduling intelligence that integrates with existing workforce management systems (UKG, ShiftWizard, Symplr) to optimize shift allocation, reduce premium labor costs, and improve fill rates for healthcare facilities. The portfolio includes supporting tools such as CEU Tracker, Credential Locker, and Salary Explorer that enhance the clinician experience and platform stickiness.

Differentiator

Problem solved

Functional benefit

Brands

• Works.ai: AI-assisted intelligence layer supporting the end-to-end clinical scheduling lifecycle for healthcare employers, integrating with UKG, Symplr, and ShiftWizard scheduling systems.

Products and services

• Trusted Health Platform
• Works.AI

Quantifiable outcome

• 97% daily fill rate target achievement (Mercy Health)
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability5 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered core, flagship and minor.

• UKGcoreTechnology or IntegrationPre-built integration partnership with UKG workforce management system. Works.ai delivers AI-assisted intelligence layer on top of UKG scheduling data.
• SymplrcoreTechnology or IntegrationPre-built integration with Symplr workforce management platform. Works.ai provides scheduling optimization layer for Symplr users.
• ShiftWizardcoreTechnology or IntegrationPre-built integration with ShiftWizard scheduling system. Works.ai operates as intelligence layer enhancing ShiftWizard functionality.
• Mercy HealthflagshipStrategic or Co-development PartnerFlagship customer case study partner with 55+ facilities, 630+ units, 20k+ clinicians. Mercy Health achieved $100M+ savings and 97% fill rate targets using Works.ai.
• Deaconess Health SystemcoreStrategic or Co-development PartnerCase study customer with 20 facilities, 40+ clinics. Achieved 32% reduction in premium spend and 60% reduction in RN turnover.
• Southern Illinois HealthcarecoreStrategic or Co-development PartnerCase study customer with 4 facilities, 1400 clinicians. Achieved $500K+ incentive spend savings annually with 83% adoption rate.
• LandingminorStrategic or Co-development PartnerTravel-friendly housing company partnered with Trusted to provide housing options for travel clinicians on assignment.
• High Brew CoffeeminorGTM or Marketing PartnerPartner offering 20% off cold brew coffee to Trusted clinicians using code 'NURSE20'. Part of COVID-19 community support initiatives.
• HeadspaceminorGTM or Marketing PartnerMindfulness app partner offering free subscription to Headspace Plus for healthcare workers during pandemic.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• IntelyCare: Tech-enabled nurse staffing platform offering per diem and contract shifts through a marketplace model. Competes directly with Trusted on demand-driven healthcare workforce matching.
• Aya Healthcare: Largest U.S. travel nurse staffing agency and workforce solutions provider. Directly competes with Trusted's marketplace for travel nursing placements and increasingly offers enterprise workforce software, making it the closest comparable in business model.
• Vivian Health: Healthcare job marketplace focused on travel nursing, allied health, and per diem roles. Competes directly with Trusted Health on the clinician-facing marketplace with transparent pay and self-serve application flow.
• Gale Healthcare Solutions: Nurse staffing app and marketplace connecting nurses to per diem shifts at healthcare facilities. Competes with Trusted on the mobile-first, clinician-controlled staffing experience.
• Nomad Health: Online marketplace connecting travel nurses and allied clinicians directly to healthcare facilities, bypassing traditional agencies. Closely aligned with Trusted's clinician-first, transparency-led marketplace approach.
• ShiftMed: On-demand healthcare staffing marketplace with a mobile-first approach for picking up shifts. Directly comparable to Trusted Works.ai's open shift marketplace and dynamic pricing capabilities.
• Incredible Health: Nurse-focused job marketplace and hiring platform serving hospitals and health systems. Directly competes on the clinician-employer matching axis, particularly for permanent nursing roles.

Broad incumbents

• Symplr: Healthcare workforce management and operations platform incumbent. Functions as both a Works.ai integration partner and a potential competitor if it expands native AI scheduling capabilities.
• AMN Healthcare: Largest U.S. healthcare staffing and workforce solutions company. Operates across travel nursing, locum tenens, and allied staffing, plus enterprise workforce management — a broader incumbent competing with both sides of Trusted's platform.
• UKG (Ultimate Kronos Group): Dominant enterprise workforce management and HCM software provider across healthcare and other verticals. Both an integration partner of Works.ai and a competitor offering broader workforce scheduling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/trustedhealth
• YouTubeyoutube.com/trustedhealth
• Facebookfacebook.com/trustedhealth
• LinkedInlinkedin.com/company/trustedhealth
• Instagraminstagram.com/trustedhealth

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries4 records

Funding overview

Funding rounds6 records

Investors17 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Trusted