What Deftpower does

Deftpower BV is a Netherlands-based SaaS company, founded in 2020 in Arnhem and operating a secondary office in Berlin, that builds a white-label technology platform for the European EV charging ecosystem. The platform serves as the technological backbone for Mobility Service Providers (eMSPs), Charge Point Operators (CPOs), energy companies, fleet operators, and automotive OEMs, with deployments across 40+ clients and 10 European countries. Core products include the MSP 2.0 platform (white-label driver apps and admin portals), the Deftpower App, the Deftpower Control Centre for fleet and admin management, Deftpay (a payment service built on Adyen), Smart Charging/Valley Pricing optimization, Off-Peak Rewards cashback incentives, EV Routing via Chargetrip, home reimbursement solutions, and ML-based fraud detection. The platform connects to 2,000+ CPOs, 800,000+ charging points, and 40+ car brands through OCPI and ISO15118 standards, and is GDPR and ISO 27001 compliant.

The technology stack is API-first and standards-based, using proprietary AI algorithms for predictive departure-time modeling, dynamic tariff optimization (saving up to 20% on electricity costs), an 18-criterion CDR validation system improving accuracy from 85% to 99.8%, and real-time ML fraud prevention reducing fraudulent transactions to 0.2%. The platform delivers documented outcomes including 67% peak demand reduction, up to 50% fleet electricity cost reduction via MSP 2.0, and €10 billion in potential European grid-flexibility value.

Deftpower's business model combines annual SaaS subscription licensing for the white-label platform with transaction-based fees on charging sessions and payment processing, plus usage-based revenue from smart-charging and grid-flexibility services (Off-Peak Rewards, Valley Pricing). Go-to-market is enterprise B2B field sales with 6-8 week onboarding, quote-based pricing, industry event presence (Power2Drive Europe, ICNC), and integration partnerships (Adyen, Chargetrip, EVRoaming Foundation). The company is venture-backed with €12.5M raised in August 2025 led by Endeit Capital, alongside Proeza Ventures, 4impact Capital, Rethink Mobility, and angel Jan Fredriks.

Name

Deftpower

Legal name

Deftpower BV

Website

https://deftpower.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

101–250 employees

Short description

Deftpower is a Netherlands-based AI-powered SaaS platform providing white-label technology backbone for Mobility Service Providers, CPOs, energy companies, and OEMs in the European EV charging ecosystem, serving 40+ clients across 10 countries via smart charging, payments, and roaming integrations.

Ownership category

akta.pro rank

Product category

EV Charging Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)

akta.pro secondary industries

EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK), Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE), Payments Fraud & Chargeback Prevention (HDADALAE)

Keywords

• EV charging platform
• Smart charging software
• Mobility service provider
• White-label SaaS
• Fleet charging management

Headquarters

HQ city

Arnhem

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Platform Licensing: White-label SaaS platform for MSPs. Provides backend infrastructure for EV charging including apps, portals, and business tools. Revenue from platform subscriptions and licensing to Mobility Service Providers.
2. Transaction Fees: Revenue from processing charging transactions. Platform handles billing and payment for charging sessions between EV drivers and CPOs, taking transaction fees.
3. Payment Processing (Deftpay): Payment service provider for eMobility market. Fraud prevention with pre-authorisation, financial compliance with cross-border VAT handling, and customer experience with Apple Pay/Google Pay. Competitive pricing compared to traditional PSPs.
4. Smart Charging Services: Valley Pricing and off-peak rewards services. Enables energy market trading and flexibility income for MSPs and drivers. Revenue from enabling grid services and energy market participation.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Deftpower provides a white-label SaaS platform that serves as the technological backbone for Mobility Service Providers (MSPs) and other EV charging ecosystem participants. The platform includes driver-facing mobile apps, an administrative Control Centre portal, AI-driven smart charging orchestration (Valley Pricing), payment processing (Deftpay), fraud detection, and integrations to over 2,000 charge point operators and 800,000+ charging points across Europe. It enables clients to launch branded EV charging services under their own name without building backend infrastructure from scratch.

Product overview

Deftpower offers a modular white-label SaaS platform ecosystem for the EV charging industry. The core offering is the MSP 2.0 platform, which serves as the technological backbone for Mobility Service Providers, complemented by the Deftpower App (driver-facing mobile application) and Deftpower Control Centre (administrative/portal interface). Additional modules include Deftpay for payment processing, Smart Charging/Valley Pricing for AI-powered load optimization, Off-Peak Rewards for driver incentives, EV Routing for navigation, Home Reimbursement Solutions for fleet management, and Fraud Detection for security. The platform connects over 40+ EV brands, 2000+ charge point operators, and energy markets across 10+ European countries.

Differentiator

Problem solved

Functional benefit

Brands

• Deftpay: Payment service provider (PSP) solution for the eMobility market, powered by Adyen, offering fraud prevention, cross-border VAT handling, and split billing for eMSPs

Products and services

• MSP 2.0 Mobility Service Provider Platform White-label SaaS platform that serves as the technological backbone for Mobility Service Providers, enabling them to launch branded EV charging services including apps, portals, billing, and smart charging without building backend infrastructure from scratch.
• Deftpower App White-label mobile application for EV drivers enabling them to find, access, and pay for public charging across 800,000+ charging points in Europe, branded under each MSP client's identity.
• Deftpower Control Centre Permissions-based web portal for MSP administrators and fleet customers, providing administration tools for corporate and commercial fleets and operating as a fleet management portal that can be white-labelled.
• Deftpay Payment service provider specifically designed for the eMobility market with fraud prevention through pre-authorisation, cross-border VAT handling, split billing, and Apple Pay/Google Pay support; powered by Adyen.
• Smart Charging / Valley Pricing AI-powered smart charging technology that shifts EV charging to off-peak hours using dynamic tariffs and Valley Pricing, reducing electricity costs by 10-20% and grid peak demand by up to 67%.
• Off-Peak Rewards Cashback incentive program paying EV drivers 4 cents per kWh for charging during off-peak hours and enabling scheduled charging with departure time input.

Quantifiable outcome

• 67% peak demand reduction compared to unsteered charging through active smart charging
• +6 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability4 records

Feature8 records

Partnerships

Five partnerships are on record, tiered core.

• ChargetripcoreTechnology or Integration · 17 February 2026Integration partner enabling Norwegian EV Association (Norsk Elbilforeningen) to deploy Chargetrip routing through Deftpower's white-label eMSP platform.
• TotalEnergiescoreStrategic or Co-development Partner · 1 January 2026Enabled Off-Peak Rewards across 2,000+ charging points in Noord-Holland, Utrecht and Flevoland. Smart charging program where drivers earn cashback for off-peak charging.
• EquanscoreStrategic or Co-development Partner · 5 February 2025First CPO partner to enable cashback rewards for smart charging in Amsterdam. Charge Point Operator working with Deftpower, ANWB, and City of Amsterdam on Valley Pricing pilot.
• City of AmsterdamcoreStrategic or Co-development Partner · 5 February 2025Municipal partner in Amsterdam smart charging pilot. Working with Deftpower, Equans, and ANWB to demonstrate cashback rewards and grid optimization.
• AdyencoreTechnology or IntegrationLicensed payment institution powering Deftpay. Provides regulated payment services infrastructure for EV charging transactions.

Scale indicators9 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Hubject: Hubject is a direct competitor offering an EV charging interoperability/roaming platform (intercharge) that connects CPOs and MSPs across Europe — the same core function Deftpower performs, with a broader B2B scope.
• Plugsurfing: European eMSP founded by Deftpower co-founder Jacob van Zonneveld; offers a driver app and roaming access to charge points — directly overlapping with Deftpower's white-label MSP offering, particularly for end-driver experiences.
• Virta: Virta provides an end-to-end EV charging platform (CPO, CPMS, eMSP, smart charging) sold to enterprises across Europe — a direct competitor with overlapping modules in smart charging, billing, and white-label apps.
• Driivz: Driivz (acquired by Vontier) offers a comprehensive EV charging management software platform for charge point operators, fleets, and utilities — directly comparable on CPMS, billing, smart charging, and B2B fleet management.
• Greenflux: Greenflux is a Dutch-origin CPMS/smart charging software provider serving European CPOs and MSPs — overlapping Deftpower on charge point management, OCPI roaming, and smart charging technology.
• Last Mile Solutions: Last Mile Solutions provides EV charging management software (CPMS, eMSP services, smart charging) to European charging operators — a head-to-head platform competitor with white-label and B2B SaaS offerings.

Broad incumbents

• Shell Recharge Solutions (NewMotion): Shell-owned EV charging platform offering hardware, software, and roaming services to enterprise and fleet customers across Europe — a broader incumbent that overlaps Deftpower on MSP/back-office software but adds hardware and energy supply.
• ChargePoint: ChargePoint is a large North American-headquartered EV charging network and software provider with growing European presence — comparable as a broad incumbent offering hardware, CPMS, and driver app software with overlapping features.

Emerging players

• Chargetrip: Chargetrip provides EV routing and trip-planning APIs that Deftpower already integrates with; partial overlap on EV navigation/routing as a feature module rather than full-stack platform.

Others

• Adyen: Adyen is the payment infrastructure provider powering Deftpay and is an upstream enabling partner — comparable as the regulated payment institution whose PSP capabilities Deftpower white-labels for eMobility.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds6 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deftpower