Bask Health

What Bask Health does

Bask Health is a Delaware-incorporated, private telehealth infrastructure company founded in 2021 and headquartered in New York. The company operates a white-label, modular software platform that enables entrepreneurs, doctors, and developers to launch and operate digital health brands. Its core offering — the Telehealth Engine — is an API-first, modular platform spanning questionnaire building, electronic medical records, e-prescribing, payment processing, pharmacy fulfillment, compounding, and analytics. Bask is differentiated by its nationwide pharmacy fulfillment network delivering commercial, compounded, and specialty medications across all 50 states, and by its positioning as a complete white-label layer that allows brands to maintain full brand sovereignty from consultation to prescription delivery.

The platform serves a primarily startup and SMB customer base — 250+ telehealth companies in the US including Good Life Meds, Piper, GetMyStride, Amble, Locklab, Layla, Mojoon, Effecty, and Yucca — through a hybrid go-to-market combining product-led self-serve onboarding and enterprise field sales. Revenue mechanics combine platform subscription tiers, transaction-based payment processing fees, white-label licensing, and a direct-to-consumer subscription sub-brand (Bask Health Club). To date, the platform has cumulatively processed over $1.034 billion in transactions, served 6,458,021 patients, and fulfilled 10,500,701 orders. The company holds HIPAA, LegitScript, and Surescripts certifications.

Bask has raised modest outside capital — approximately $1 million in an April 2024 exempt securities offering led by Third Act Ventures — and operates with a lean 11-50 employee base. In 2025, the company launched Basky AI, an AI assistant module for operational automation, signaling continued platform expansion. The company is led by co-founder Elias Dorf.

Name

Bask Health

Legal name

Bask Health, Inc.

Website

https://bask.bio

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

101–250 employees

Short description

Bask Health is a white-label telehealth infrastructure platform that enables entrepreneurs, doctors, and developers to launch and operate digital health brands. Its modular software spans questionnaires, EMR, e-prescribing, payment processing, and a 50-state pharmacy fulfillment network serving 250+ telehealth companies.

Ownership category

akta.pro rank

Product category

Telehealth Infrastructure Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Virtual Visit & Video Conferencing APIs/SDKs (HIPAA-compliant) (HLALAKAA)

Keywords

• Telehealth infrastructure
• White-label platform
• Digital health software
• E-prescribing platform
• Pharmacy fulfillment network

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Software Platform Subscription: Subscription-based access to the Bask telehealth platform with various tiers for different business sizes and needs
2. Payment Processing: Integrated payment processing services for telehealth transactions, generating transaction-based revenue
3. White-Label Licensing: White-label platform licensing allowing entrepreneurs to brand the platform as their own
4. Subscription Business Model: Subscription-based telehealth services with extended consultations and recurring revenue from subscribers

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Bask Health provides a white-label telehealth infrastructure platform that enables entrepreneurs, doctors, and developers to build and operate digital health experiences. The platform combines a scalable telehealth engine with modular capabilities including questionnaire building, EMR/e-prescribing, payment processing, pharmacy fulfillment across all 50 U.S. states, analytics, and an AI assistant (Basky AI), delivered under the customer's own brand.

Product overview

Bask Health is a white-label telehealth infrastructure platform that provides a full-service software suite enabling entrepreneurs, doctors, and developers to build any digital health experience. The platform uses a modular architecture combining a core Telehealth Engine with specialized modules including Questionnaire Builder, Security, Analytics, Basky AI, E-Commerce, Payment Processing, EMR & E-Prescribing, Pharmacy Fulfillment, Order Management, Patient Management, Compounding, and Virtual Clinics. The platform streamlines the entire telehealth commerce experience from online consultations to prescription fulfillment and direct-to-door medication delivery across all 50 states.

Differentiator

Problem solved

Functional benefit

Brands

• Bask Health Club: A subscription-based telehealth service offering

Products and services

• Telehealth Engine

Quantifiable outcome

• Trusted by 250+ telehealth companies in the US
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature9 records

Partnerships

One partnership is on record.

• National Pharmacy NetworkcoreOthersBask Health has partnered with trusted pharmacies nationwide, selected for their commitment to excellence and patient care. The network ensures professionalism, reliability, and personalized support. Pharmacies adhere to strict quality and compliance standards, ensuring authentic medications and accurate dosage instructions. The network offers procurement, warehousing, and custom branding for treatments across all 50 states.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Truepill: Truepill provides white-label telehealth infrastructure paired with pharmacy fulfillment and e-commerce, very closely overlapping with Bask's positioning for digital health brands needing end-to-end intake-to-fulfillment rails.
• Healthie: Healthie offers a telehealth and practice-management platform with EMR, scheduling, and billing for nutrition, wellness, and digital health practices — overlapping with Bask's SMB/entrepreneur customer base and modular platform model.
• Wheel: Wheel provides white-label virtual care infrastructure (clinician network + platform) to digital health brands — comparable to Bask in serving the same 'launch your own telehealth brand' use case with backend clinical and operational tooling.
• SteadyMD: SteadyMD operates a telehealth infrastructure platform pairing clinicians with digital health companies, offering a similar B2B enablement model to Bask for brands building virtual care experiences.
• eVisit: eVisit is an enterprise telehealth workflow platform for health systems, overlapping with Bask's enterprise-facing virtual clinics and patient management modules.
• Doxy.me: Doxy.me offers a HIPAA-compliant telemedicine platform widely used by clinicians and digital health operators, competing with Bask on the video/visit and basic workflow layer of the telehealth stack.

Broad incumbents

• Phreesia: Phreesia provides patient intake, scheduling, and payment infrastructure to healthcare organizations — adjacent to Bask's questionnaire/intake, payment processing, and patient management modules but at a much larger, publicly traded scale.
• Twilio: Twilio's Programmable Video and messaging APIs underpin many telehealth platforms, including some white-label stacks; it competes indirectly with Bask's headless API/communications layer and is a potential upstream dependency.
• Stripe: Stripe is the dominant payment processor for digital health brands and overlaps with Bask's built-in payment processing module as both a competitor and a likely underlying infrastructure provider.

Emerging players

• Hims & Hers Health: Hims & Hers is a consumer telehealth brand that uses (and could plausibly build in-house) similar DTC telehealth infrastructure to what Bask provides to smaller brands — relevant as both a potential customer archetype and a downstream competitive threat.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/BaskHealth
• Facebookfacebook.com/BaskHealth
• LinkedInlinkedin.com/company/bask-health

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bask Health