Deliverr

E-commerce Fulfillment Servicesdeliverr.com

Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day delivery services to online merchants across the United States through a distributed fulfillment center network. Acquired by Shopify for $2.1 billion in 2022, its assets were subsequently divested to Flexport.

Company typePrivate
Founded2012
HeadquartersSan Francisco, United States
Headcount1,001–5,000
GTM typeB2B
OfferingServices

What Deliverr does

Deliverr was a San Francisco-based e-commerce fulfillment company that operated a distributed network of fulfillment centers across the United States to provide next-day fulfillment services to e-commerce merchants. Founded in 2012, the company targeted horizontal segments of online retailers who needed fast, reliable shipping to compete with major e-commerce players. Its core offering centered on rapid pick-pack-ship throughput, with next-day delivery positioned as the primary performance differentiator.

The underlying technology was an e-commerce fulfillment platform that managed inventory routing and order processing across the network. The business model was B2B fulfillment-as-a-service: Deliverr took ownership of inventory flow for merchants and monetized through fulfillment fees, with go-to-market executed via direct sales and platform integrations rather than traditional marketing channels. The company served a broad base of e-commerce merchants in the United States, with pricing not publicly disclosed.

Deliverr's standalone existence ended in 2022 when Shopify acquired it for $2.1 billion as part of a strategy to build an integrated logistics network. However, the logistics arm incurred over $822 million in operating losses in 2022 and the Deliverr acquisition was effectively written off. By 2024, Shopify divested its logistics assets — including the former Deliverr operations — to Flexport in exchange for an equity stake, winding down the Deliverr brand. Across its funding history, Deliverr raised approximately $490 million cumulatively, culminating in a $250 million Series E led by Tiger Global in November 2021 at a $2 billion post-money valuation.

Deliverr firmographics

Firmographics

Name: Deliverr
Legal name: Deliverr Inc.
Website: https://deliverr.com
Company type: Private
Founded year: 2012
Operating status: Acquired
Headcount range: 1,001–5,000 employees
Short description: Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day delivery services to online merchants across the United States through a distributed fulfillment center network. Acquired by Shopify for $2.1 billion in 2022, its assets were subsequently divested to Flexport.
Ownership category
akta.pro rank

Deliverr industry classification

Industry

Product category: E-commerce Fulfillment Services
NAICS: Couriers and Express Delivery Services (49211), Couriers and Express Delivery Services (4921), Couriers and Messengers (492)
SIC: Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)
akta.pro primary industry: Seller-Fulfilled Prime / Same-Day & Rapid Delivery Fulfillment Centers (TLALADAE)
akta.pro secondary industries: Dropshipping & Supplier Fulfillment Services (CRAFAMAJ), E-commerce Parcel Consolidation & Injection (Zone-Skipping, USPS/Postal Injection) (TLAAAFAL)

Keywords

E-commerce fulfillment
Next-day delivery
Shipping services
Fulfillment network
Logistics platform

Where Deliverr is headquartered

Location

Headquarters

HQ city: San Francisco
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Deliverr business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Operations, Infrastructure, Personnel, Technology or R&D, Supply Chain

Deliverr product offering

Product offering

Core offering

Deliverr was a San Francisco-based e-commerce fulfillment company that provided next-day fulfillment services for online merchants across the United States. The company operated a network of fulfillment centers that stored inventory and shipped orders on behalf of e-commerce sellers, enabling merchants to offer rapid shipping options such as next-day delivery to their customers.

Product overview

Deliverr was an e-commerce fulfillment company that provided next-day fulfillment services for e-commerce merchants across the United States. The company operated as a standalone fulfillment platform before being acquired by Shopify in 2022 for $2.1 billion. Following Shopify's strategic pivot away from capital-intensive logistics operations, Deliverr's assets were subsequently sold to Flexport as part of a transaction where Shopify acquired an equity stake in Flexport. As a product entity, Deliverr no longer exists as an independent brand; its fulfillment infrastructure and customer base were absorbed into Flexport's e-commerce fulfillment operations.

Differentiator

Problem solved

Functional benefit

Products and services

Next-Day E-commerce Fulfillment Service

Companies that use Deliverr

Customer profile

Segments1 record

Ideal customer profiles1 record

Deliverr technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Deliverr partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

FlexportcoreStrategic or Co-development Partner · 1 January 2024Flexport acquired Shopify's logistics assets including the former Deliverr operations as part of Shopify's strategic pivot away from fulfillment infrastructure. Shopify received an equity stake in Flexport in return.
ShopifycoreStrategic or Co-development Partner · 1 January 2022Shopify acquired Deliverr in 2022 for $2.1 billion as part of its strategy to build in-house logistics and fulfillment capabilities. Deliverr was later wound down as Shopify pivoted away from capital-intensive logistics operations, selling its logistics assets to Flexport.

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Deliverr competitors and assessment

Company assessment

Direct peers

ShipBob: Tech-enabled e-commerce fulfillment provider operating a distributed network of fulfillment centers across the US and internationally, offering similar next-day and 2-day delivery capabilities to mid-market e-commerce merchants.
Flexport: Global freight forwarding and logistics platform that acquired Deliverr's assets from Shopify in 2024. Flexport now operates eCommerce Fulfillment (the inherited Deliverr network) alongside ocean, air, and trucking, making it the most direct functional successor.
ShipMonk: Multi-channel e-commerce fulfillment 3PL serving SMB and mid-market merchants with warehouse locations across the US, Canada, Europe, and Mexico. Competes directly with Deliverr on fulfillment speed and technology platform integrations.

Emerging players

Radial: E-commerce fulfillment and omnichannel commerce solutions provider (formerly Radial and iGoDigital) serving enterprise retailers and brands. Comparable to Deliverr in serving e-commerce merchants needing distributed fulfillment and technology integration.
Stord: Cloud supply chain provider combining warehousing, fulfillment, and transportation with proprietary technology. Targets similar mid-market and enterprise e-commerce customers with an asset-light hybrid fulfillment model.

Regional players

Cubyn: France-based e-commerce fulfillment provider operating a network of warehouses with integrated last-mile delivery. Provides similar end-to-end fulfillment services to European merchants and serves as a regional analog of Deliverr's US model.
Huboo: UK-based e-commerce fulfillment provider with a multi-client fulfillment center model and proprietary technology platform. Operates a comparable next-day fulfillment proposition for merchants but is geographically concentrated in the UK and Europe.

Broad incumbents

FedEx Fulfillment: FedEx's e-commerce fulfillment service (including FedEx Fulfillment and Shop Runner) provides warehousing and delivery services to merchants, competing in the same SMB-to-enterprise merchant fulfillment market.
Shopify Fulfillment Network: Shopify's in-house fulfillment offering that Deliverr was meant to anchor. Although Shopify pivoted away from running the network operationally, the broader Shopify commerce platform represents the demand-side ecosystem for which Deliverr's fulfillment was originally built.
Amazon FBA (Fulfillment by Amazon): Amazon's dominant third-party fulfillment service offering Prime-eligible next-day delivery through Amazon's unmatched logistics network. Sets the benchmark for next-day fulfillment capabilities that Deliverr explicitly targeted.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

Deliverr financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Deliverr leadership team

Management profile

Number of profiles

Deliverr funding detail

Funding detail

Funding overview

Funding rounds7 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Deliverr M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deliverr

What does Deliverr do?

Is Deliverr a public or private company?

Deliverr is a private company. It is classified as venture growth investor backed and is currently acquired.

When was Deliverr founded?

Deliverr was founded in 2012. It employs 1,001 to 5,000 people.

Where is Deliverr based?

Deliverr is headquartered in San Francisco, United States, in the North America region.

Who are Deliverr's main competitors?

Direct peers on record are ShipBob, Flexport and ShipMonk. Emerging players are Radial and Stord. Regional players are Cubyn and Huboo. Broad incumbents are FedEx Fulfillment, Shopify Fulfillment Network and Amazon FBA (Fulfillment by Amazon).

Does Deliverr have an API?

No public API is recorded for Deliverr.

What industry is Deliverr in?

Deliverr's product category is E-commerce Fulfillment Services. Its primary akta.pro industry code is TLALADAE, Seller-Fulfilled Prime / Same-Day & Rapid Delivery Fulfillment Centers, with a secondary code of CRAFAMAJ, Dropshipping & Supplier Fulfillment Services. Its NAICS code is 49211 and its SIC code is 4210.