Ushur
Ushur is a private AI-native Customer Experience Automation platform serving enterprise customers in regulated industries including healthcare, insurance, and financial services. Its agentic AI platform automates member service, claims processing, policyholder engagement, and loan servicing with embedded compliance and auditability.
- Company typePrivate
- Founded2018
- HeadquartersSanta Clara, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Ushur does
Ushur is a private, AI-native Customer Experience Automation (CXA) platform serving enterprise customers in regulated industries including healthcare payers, insurance carriers, and financial services firms. Founded in 2018 and headquartered in Santa Clara, California, Ushur builds AI agents that automate high-volume, compliance-sensitive workflows such as member service, claims processing, policyholder engagement, provider credentialing, and loan servicing. The platform serves Medicaid, Medicare, and commercial health plans, group benefits and property & casualty insurers, and consumer lending/mortgage servicing organizations.
The Ushur CXA Platform is built around an Agentic Experience Framework that fine-tunes large language models for enterprise use cases, combined with a Trust-Native Architecture that embeds governance, auditability, and human-in-the-loop controls into AI execution. Modules include Document Processing for intelligent workflow automation, Voice Guided Experience for synchronized voice/visual interactions, Invisible App for HIPAA-secure conversational engagement, Studio for low-code agent deployment, and Insights for analytics. The platform operates across web, SMS, email, and voice channels with omnichannel continuity.
Ushur monetizes through annual SaaS subscriptions priced per use case and engagement volume on a quote-based model targeting Fortune 500 buyers. The company sells primarily via direct enterprise field sales, supplemented by a Partner Program for channel distribution and system-influenced implementations. As of 2025, Ushur reported $120.4M in annual recurring revenue (up from $27.4M in 2024) with a $361.2M post-money valuation following its $50M Series C round in February 2023 led by Third Point Ventures with participation from Iron Pillar, Aflac Global Ventures, 8VC, and Pentland Ventures.
Ushur firmographics
Firmographics- Name
- Ushur
- Legal name
- Ushur, Inc.
- Website
- https://ushur.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Ushur is a private AI-native Customer Experience Automation platform serving enterprise customers in regulated industries including healthcare, insurance, and financial services. Its agentic AI platform automates member service, claims processing, policyholder engagement, and loan servicing with embedded compliance and auditability.
- Ownership category
- akta.pro rank
Ushur industry classification
Industry- Product category
- Customer Experience Automation Software
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Customer Experience (CX) & Digital Experience (BPAHAEAC)
Keywords
Where Ushur is headquartered
LocationHeadquarters
- HQ city
- Santa Clara
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ushur business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Ushur operates as a SaaS company providing AI-powered Customer Experience Automation platform on a subscription basis. The platform serves regulated industries (healthcare, insurance, financial services) with enterprise AI agents that automate customer interactions.
- Platform Licensing: The company generates revenue through platform licensing, with reported ARR of $120.4M as of 2025 and $27.4M ARR in 2024, indicating consistent subscription-based recurring revenue growth.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS pricing based on use cases and engagement volume |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Ushur product offering
Product offeringCore offering
Ushur sells the Ushur CXA Platform, an agentic AI software platform that automates customer experience workflows for healthcare payers, insurers, and financial services firms. The platform delivers proactive and inbound AI-driven engagement across SMS, email, voice, and web with built-in governance, HIPAA-grade security, and pre-built vertical solutions for member service, claims, provider credentialing, policyholder service, FNOL, KYC, and mortgage servicing. It is licensed primarily as an enterprise SaaS subscription sold to Fortune 500 customers in regulated industries.
Product overview
Ushur offers a unified Agentic AI platform for customer experience automation (CXA) purpose-built for regulated industries including healthcare, insurance, and financial services. The platform consists of the core Ushur CXA Platform with integrated modules including Agentic Experience Framework (AI model fine-tuning), Document Processing (intelligent document automation), Voice Guided Experience (synchronized voice/visual interactions), Invisible App (HIPAA-secure app-like experience), Studio (agent deployment OS), Insights (analytics), and APIs & Integrations (one-click deployable connections). The platform operates across multiple channels including Web, SMS, Email (SmartMail), and Voice. Pre-built solutions target specific use cases including contact center automation, payments, surveys, member service, provider service, claims processing, enrollment, and population health management across Medicaid, Medicare, commercial health plans, PBMs, group benefits, property & casualty, and mortgage servicing verticals.
Differentiator
Problem solved
Functional benefit
Products and services
- Ushur CXA Platform
Quantifiable outcome
- Up to 30% improvement in claims processing times and 42% gains in operational productivity reported in insurance automation industry analyses
- +3 more outcomes
Companies that use Ushur
Customer profileNamed customers17 records
Segments3 records
Ideal customer profiles3 records
Ushur technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability11 records
Feature8 records
Ushur partnerships and signals
Strategic signalScale indicators9 records
Recent moves5 records
Expansion highlights8 records
Ushur competitors and assessment
Company assessmentDirect peers
- Kore.ai: Kore.ai offers an enterprise conversational and agentic AI platform for customer experience automation across banking, healthcare, and insurance — directly overlapping Ushur's regulated-industry focus and AI agent capabilities.
- Yellow.ai: Yellow.ai provides an agentic AI customer experience automation platform with omnichannel bots and voice agents sold to large enterprises, including in insurance and financial services — a direct functional peer to Ushur.
- Avaamo: Avaamo builds vertical AI assistants for healthcare and insurance workflows (member engagement, claims, provider service), closely mirroring Ushur's regulated-vertical go-to-market and HIPAA-grade deployment model.
- OneReach.ai: OneReach.ai offers a no-code conversational and agentic AI platform with omnichannel orchestration across SMS, voice, web, and email — competing for the same enterprise CX automation budget as Ushur.
- Cognigy (NICE): Cognigy, now part of NICE, delivers an enterprise agentic AI platform for customer service automation in regulated industries including insurance and financial services, directly overlapping Ushur's product surface and buyer profile.
- Inbenta: Inbenta provides AI-powered customer experience and self-service automation with strong presence in insurance and financial services — comparable enterprise buyer, regulated-vertical focus, and conversational AI stack to Ushur.
Emerging players
- Cresta: Cresta offers real-time generative AI for contact center agents and customer conversations, increasingly targeting insurance and financial services — adjacent to Ushur's omnichannel agentic CX approach with more emphasis on live-agent augmentation.
Broad incumbents
- Salesforce (Agentforce / Service Cloud): Salesforce bundles Agentforce and Service Cloud as enterprise CX automation, with healthcare and financial services clouds directly competing for Ushur's regulated-industry accounts, though as part of a much broader portfolio.
- Microsoft (Dynamics 365 Customer Service / Copilot): Microsoft embeds agentic AI and Copilot into Dynamics 365 Customer Service and Teams, giving enterprises a default CX automation option that overlaps with Ushur's product surface and is often already in the customer's stack.
- ServiceNow: ServiceNow's Customer Service Management and Now Assist agentic AI suite provide enterprise workflow automation with growing capabilities in regulated industries, representing a broad-platform alternative to Ushur's vertical CXA approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ushur social profiles
Digital presenceUshur compliance and trust
Trust signalCompliance1 record
Ushur financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ushur leadership team
Management profileNumber of profiles
Profiles7 records
Ushur funding detail
Funding detailFunding overview
Funding rounds6 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ushur M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ushur
What does Ushur do?
Ushur sells the Ushur CXA Platform, an agentic AI software platform that automates customer experience workflows for healthcare payers, insurers, and financial services firms. The platform delivers proactive and inbound AI-driven engagement across SMS, email, voice, and web with built-in governance, HIPAA-grade security, and pre-built vertical solutions for member service, claims, provider credentialing, policyholder service, FNOL, KYC, and mortgage servicing. It is licensed primarily as an enterprise SaaS subscription sold to Fortune 500 customers in regulated industries.
Is Ushur a public or private company?
Ushur is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ushur founded?
Ushur was founded in 2018. It employs 251 to 500 people.
Where is Ushur based?
Ushur is headquartered in Santa Clara, United States, in the North America region.
How does Ushur make money?
Two revenue lines are on record. SaaS Subscription is the primary driver. The others are platform Licensing.
Who are Ushur's main competitors?
Direct peers on record are Kore.ai, Yellow.ai, Avaamo, OneReach.ai, Cognigy (NICE) and Inbenta. Cresta is listed as an emerging player. Broad incumbents are Salesforce (Agentforce / Service Cloud), Microsoft (Dynamics 365 Customer Service / Copilot) and ServiceNow.
Does Ushur have an API?
Yes. Ushur offers APIs and integrations with one-click deployable integration capabilities. The platform enables enterprise-grade API access for connecting with existing systems. Specific API type (REST, GraphQL, etc.), authentication methods, rate limits, and versioning details are not specified in available source material. Developer documentation is at ushur.ai/api.
What industry is Ushur in?
Ushur's product category is Customer Experience Automation Software. Its primary akta.pro industry code is BPAHAEAC, Customer Experience (CX) & Digital Experience. Its NAICS code is 541511 and its SIC code is 7370.