SeA Bank
SeABank (HOSE: SSB) is a Vietnamese universal commercial bank serving retail, SME, microenterprise, women-owned, FDI/trade, and high-net-worth customers through a nationwide branch network plus the SeANet, SeAMobile, and SeAPremium digital platforms across loans, deposits, cards, insurance, and international payments.
- Company typePublic
- Founded1994
- HeadquartersHanoi, Vietnam
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What SeA Bank does
SeABank (Ngân hàng TMCP Đông Nam Á, HOSE: SSB) is a Vietnam-incorporated universal commercial bank founded in 1994 and headquartered in Hanoi, operating across retail, SME, corporate, and priority banking segments. It serves individual consumers, lower and middle-income households, small and micro-enterprises, women-owned businesses, FDI/trade-oriented corporates, and high-net-worth clients through a hybrid channel model that combines a nationwide branch and transaction-point network, an ATM network, the SeANet online banking platform, and the SeAMobile application. The bank underwrites deposits, retail and SME loans (including affordable housing), trade finance, guarantees, and international payments, supplemented by card issuance (Visa/Mastercard across SeASoul, SeATravel, SeALady, SeA-Easy, BRG Elite, BRG Golf, and Signature products), insurance distribution (TravelEasy with MSIG), and merchant payment acceptance (SeAPayment, QR, NFC, Apple Pay).
The bank's revenue model blends traditional net interest income from deposit-lending spreads with diversified non-interest streams: international transaction fees (where 2025 volume rose 31% and value 204% year-over-year), card interchange and merchant acquiring fees, insurance distribution commissions, and fees from digital and subscription-style services such as priority banking and sustainable finance products. The technology stack runs on Oracle enterprise software with VMWare/Omnissa virtualization, Confluent Kafka for real-time event streaming, an SIEM cybersecurity platform, and the Coral ISEM AML system from TESS and MIU (Australia) for AML/CFT/CPF compliance under the FATCA IGA Model 1B framework. International payment processing achieves a 99.89% straight-through processing rate with a 0.5% inquiry rate, outperforming Vietnam, regional, and global averages.
SeABank has attracted development-finance capital from IFC (cumulative commitment of approximately $220 million), AIIB ($75 million for green and blue bonds as part of a $150 million IFC/AIIB package), Norfund ($30 million convertible loan), Proparco and FMO (joint $80 million for SME and women-owned enterprise inclusion), and a U.S. DFC facility. In June 2026 the bank completed a charter capital increase to VND 34,288 billion (roughly $1.4 billion) to support digital transformation and balance-sheet expansion, and appointed a new Deputy CEO, Vo Long Nhi, effective June 1, 2026.
SeA Bank firmographics
Firmographics- Name
- SeA Bank
- Legal name
- Southeast Asia Commercial Joint Stock Bank (Ngân hàng TMCP Đông Nam Á)
- Website
- https://seabank.com.vn
- Company type
- Public
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- SeABank (HOSE: SSB) is a Vietnamese universal commercial bank serving retail, SME, microenterprise, women-owned, FDI/trade, and high-net-worth customers through a nationwide branch network plus the SeANet, SeAMobile, and SeAPremium digital platforms across loans, deposits, cards, insurance, and international payments.
- Ownership category
- akta.pro rank
SeA Bank industry classification
Industry- Product category
- Commercial Banking
- NAICS
- Commercial Banking (522110), Depository Credit Intermediation (5221), Commercial Banking (52211)
- SIC
- National Commercial Banks (6021), State Commercial Banks (6022), Short-Term Business Credit Institutions (6153)
- akta.pro primary industry
- SME Business Lending (Term Loans, Lines of Credit, Overdrafts) (FSABABAB)
- akta.pro secondary industries
- SME Deposits & Business Accounts (Operating, Savings, CDs) (FSABABAC), Onshore Private Banking (Domestic HNW/UHNW) (FSAAABAA)
Keywords
Where SeA Bank is headquartered
LocationHeadquarters
- HQ city
- Hanoi
- HQ country
- Vietnam
- HQ region
- Asia
Offices4 records
Markets served
SeA Bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Net Interest Income: Traditional banking revenue from interest rate spreads between lending rates charged to borrowers and deposit rates paid to depositors. Core revenue stream supporting retail and SME lending operations including housing loans, working capital, and trade finance.
- International Transaction Fees: Fees generated from international payment processing including wire transfers, currency exchange, trade finance services. International payment transactions grew 31% in volume and 204% in value in 2025.
- Digital Banking Services: Fees from digital banking services including SeANet, SeAMobile, SMS banking, and transaction fees for transfers including real-time payment systems (CITAD, 24/7).
- Card Operations: Revenue from credit card issuing and merchant acquiring including interchange fees, annual card fees, and transaction commissions across various card types (Visa, Mastercard).
- Insurance Distribution: Commission revenue from distributing insurance products including travel insurance (TravelEasy) and other protection products through bank channels.
- Sustainable Finance Products: Revenue from green/blue bonds and sustainable financing instruments, supported by international investments from development finance institutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Premium Debit Card Cashback: 0.5% VND, 1% foreign currency |
| Subscription | Monthly | Priority Banking Tiers: Diamond, Platinum, Gold with minimum balance requirements |
| Subscription | Monthly | Premium Account Package (6IN1): Comprehensive bundled offering |
| Unit Pricing | Pay-as-you-go | Travel Insurance: From 99,000 VND |
| Transaction based/ take rate | Pay-as-you-go | Credit Card Rewards: Apple Pay cashback promotions |
| Usage-based | Pay-as-you-go | International Payment Processing: 99.89% STP rate achievement |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels10 records
SeA Bank product offering
Product offeringCore offering
SeABank is a Vietnamese commercial bank providing retail and corporate banking services through a digital banking ecosystem (SeANet, SeAMobile, SeAPremium, SeAOffers). Core offerings include deposit and savings products, housing and SME loans, trade finance, international payment processing, credit and debit cards, priority banking services, insurance distribution (TravelEasy), and corporate online guarantee services for businesses.
Product overview
SeA Bank operates as a universal commercial bank in Vietnam offering a comprehensive digital banking ecosystem. The core digital platforms include SeANet (online banking), SeAMobile (mobile app), SeAPremium (priority banking), and SeAOffers (promotions). The product portfolio spans retail and corporate banking with credit cards (SeASoul, SeATravel, SeALady, SeA-Easy, BRG Elite, BRG Golf, Signature), debit cards (BRG Elite, SeAPremium, S24++), travel insurance (TravelEasy in partnership with MSIG), and business solutions (SeAPayment for merchants, Bảo lãnh Online for corporate guarantees). Premium services feature tiered membership with privileges across travel, dining, golf, and lifestyle categories.
Differentiator
Problem solved
Functional benefit
Brands
- SeAPremium: Priority banking services for high-net-worth customers offering exclusive privileges including fast track airport services, airport lounges, afternoon tea, travel benefits, dining, spa, and golf privileges
- SeAMobile
- SeANet
- SeAOffers
- SeAGreen
- Ocean Cleanup
Products and services
- SeANet Online banking platform enabling customers to perform banking transactions digitally, including account management, transfers, and business services. Available at seanet.vn with transfer limits up to 10 billion VND/day for priority customers.
- SeAMobile Mobile banking application for iOS and Android devices providing comprehensive banking services on smartphones including account access, transfers, payments, and eKYC registration.
- SeAPremium
Quantifiable outcome
- 99.89% STP rate for international payments, exceeding country (99.8%), regional (98.9%), and global (99.3%) averages
- +5 more outcomes
Companies that use SeA Bank
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
SeA Bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability1 record
Feature5 records
SeA Bank partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and strategic.
- VMware and OmnissacoreVirtualization infrastructure support and licensing for SeABank's IT environment, enabling server virtualization and cloud infrastructure management.
- OraclecoreAnnual technical support services for Oracle software systems used in SeABank's banking operations. Package includes database management, middleware, and enterprise application support.
- ConfluentcoreConfluent Kafka subscription for real-time data streaming and event-driven architecture supporting SeABank's digital banking services and transaction processing.
- TESS and MIU (Australia)corePartnership for implementation of Coral ISEM (AML system) following international standards. The system is used bank-wide for anti-money laundering (PCRT), counter-terrorism financing (TTKB), and counter-proliferation financing (TTPBVKHDHL) compliance.
- MSIGstrategicInsurance distribution partnership offering TravelEasy travel insurance products through SeABank channels. Coverage includes medical expenses up to 2.7 billion VND, flight delay, baggage loss, and document loss compensation.
- BRG GroupstrategicBRG Group is associated with SeABank through shared headquarters (BRG Tower) and cross-brand collaborations including BRG Mart, BRG Golf card, Sheraton Grand Danang hotel partnerships, and shared event sponsorship.
Scale indicators13 records
Recent moves7 records
Expansion highlights6 records
SeA Bank competitors and assessment
Company assessmentDirect peers
- TPBank (Tien Phong Commercial Joint Stock Bank): Vietnamese mid-tier private commercial bank with a strong digital/retail focus and similar SME and consumer banking positioning; directly competes with SeABank in retail deposits, cards and digital banking.
- Asia Commercial Bank (ACB): Vietnamese mid-tier private bank with comparable SME and retail emphasis, branch network, and product mix (deposits, lending, cards, digital). Closely matched peer in size and segment focus.
- Vietnam Prosperity Bank (VPBank): Large Vietnamese private bank competing with SeABank in retail, SME, consumer finance and cards; comparable multi-channel distribution and digital banking investment.
- Ho Chi Minh City Development Commercial Joint Stock Bank (HDBank): Vietnamese mid-tier private bank with overlapping retail, SME and consumer finance offerings; competes head-to-head in cards, digital banking and SME lending.
- Military Commercial Joint Stock Bank (MB Bank): Major Vietnamese private bank with strong digital ecosystem and retail/SME franchise; competes with SeABank across consumer banking, cards and corporate services.
- Saigon-Hanoi Commercial Joint Stock Bank (SHB): Vietnamese mid-tier private bank with comparable retail and SME focus; competes directly with SeABank in deposits, consumer credit and digital banking in similar geographic markets.
Broad incumbents
- Techcombank (Vietnam Technological and Commercial Joint Stock Bank): One of Vietnam's largest private banks with dominant retail, wealth and corporate banking presence; broader product portfolio and stronger brand act as ceiling on SeABank's mid-tier share.
- Joint Stock Commercial Bank for Foreign Trade of Vietnam (Vietcombank): Vietnam's largest state-owned commercial bank; a broad incumbent dominating trade finance, FX and large corporate banking that competes with SeABank in international payments and corporate services.
- Vietnam Joint Stock Commercial Bank for Industry and Trade (VietinBank): Major state-owned bank competing in retail, SME and corporate banking; broader geographic and product reach than SeABank, constraining share in mid-market and FDI segments.
- Bank for Investment and Development of Vietnam (BIDV): Largest state-owned bank in Vietnam by network; competes with SeABank in retail, SME and corporate lending, with a much wider branch footprint and state-linked corporate franchise.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
SeA Bank social profiles
Digital presenceSeA Bank compliance and trust
Trust signalCompliance4 records
SeA Bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
SeA Bank leadership team
Management profileNumber of profiles
Profiles2 records
SeA Bank funding detail
Funding detailFunding overview
Funding rounds8 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SeA Bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SeA Bank
What does SeA Bank do?
SeABank is a Vietnamese commercial bank providing retail and corporate banking services through a digital banking ecosystem (SeANet, SeAMobile, SeAPremium, SeAOffers). Core offerings include deposit and savings products, housing and SME loans, trade finance, international payment processing, credit and debit cards, priority banking services, insurance distribution (TravelEasy), and corporate online guarantee services for businesses.
Is SeA Bank a public or private company?
SeA Bank is a public company. It is classified as public and is currently operating.
When was SeA Bank founded?
SeA Bank was founded in 1994. It employs 5,001 to 10,000 people.
Where is SeA Bank based?
SeA Bank is headquartered in Hanoi, Vietnam, in the Asia region.
How does SeA Bank make money?
Six revenue lines are on record. Net Interest Income is the primary driver. The others are international Transaction Fees, digital Banking Services, card Operations, insurance Distribution and sustainable Finance Products.
Who are SeA Bank's main competitors?
Direct peers on record are TPBank (Tien Phong Commercial Joint Stock Bank), Asia Commercial Bank (ACB), Vietnam Prosperity Bank (VPBank), Ho Chi Minh City Development Commercial Joint Stock Bank (HDBank), Military Commercial Joint Stock Bank (MB Bank) and Saigon-Hanoi Commercial Joint Stock Bank (SHB). Broad incumbents are Techcombank (Vietnam Technological and Commercial Joint Stock Bank), Joint Stock Commercial Bank for Foreign Trade of Vietnam (Vietcombank), Vietnam Joint Stock Commercial Bank for Industry and Trade (VietinBank) and Bank for Investment and Development of Vietnam (BIDV).
Does SeA Bank have an API?
No public API is recorded for SeA Bank.
What industry is SeA Bank in?
SeA Bank's product category is Commercial Banking. Its primary akta.pro industry code is FSABABAB, SME Business Lending (Term Loans, Lines of Credit, Overdrafts), with a secondary code of FSABABAC, SME Deposits & Business Accounts (Operating, Savings, CDs). Its NAICS code is 522110 and its SIC code is 6021.