Life Time

Name

Life Time

Legal name

Life Time, Inc.

Website

https://lifetime.life

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

5,001–10,000 employees

Ownership category

akta.pro rank

Product category

Premium Fitness Clubs

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Specialty Membership Clubs (Category-Focused) (CRAEADAI)

Keywords

• Premium fitness clubs
• Athletic country clubs
• Health and wellness services
• Athletic event management
• Spa and recovery services

Headquarters

HQ city

Chanhassen

HQ country

United States

HQ region

North America

Offices11 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Membership Dues: Monthly recurring membership dues from Standard, Signature, and Premier multi-center access memberships. Average monthly dues approximately $230 with dues rising approximately 10.5% year-over-year.
2. Personal Training and Coaching Services: Revenue from personal training, Pilates sessions, nutrition coaching, and Dynamic Personal Training programs delivered by certified trainers and coaches.
3. Athletic Events: Registration fees from nearly 30 premier athletic events including Miami Marathon, UNBOUND Gravel, Sea Otter Classic, Leadville Race Series, Chicago Spring Half Marathon, Phoenix 10K, and LT Games.
4. LifeSpa Services: Revenue from spa and salon services including Hydrafacial treatments offered at more than 150 club locations.
5. LifeCafe and Bistro Food Service: Food and beverage sales from on-site cafes and bistros within athletic country clubs.
6. Retail and Apparel: LT Shop retail sales including apparel, supplements, and branded merchandise. Also includes LT Health supplement products.
7. Digital Memberships: Digital Membership Plus Limited Access at $15/month providing access to digital content and limited club amenities for members who have put club access on hold.
8. Sale-Leaseback Transactions: Capital recycling strategy generating proceeds from sale-leaseback of owned properties. Closed $200 million in Q1 2026 with plans for additional $200 million in 2026 totaling $400 million.

Pricing tiers

Go-to-market motion4 records

Distribution channels7 records

Marketing channels7 records

Core offering

Life Time designs, builds, and operates premium large-format 'athletic country clubs' (90,000-173,000+ sq ft) across North America, offering fitness facilities, group training, personal training, nutrition coaching, spa services, recovery amenities, and family programming under monthly membership subscriptions. The company complements its clubs with a portfolio of nearly 30 premier athletic events, proprietary technology (SpiroFit metabolic testing, Life Time App, LT Games), and ancillary offerings including coworking spaces and branded residential developments.

Product overview

Life Time operates as a premium integrated wellness platform centered on its 'athletic country club' model with over 190 large-format locations across North America. The company offers a comprehensive ecosystem combining fitness facilities, spa services (LifeSpa), chiropractic/rehabilitation (LifeClinic), and nutrition coaching (Dynamic Nutrition Coaching) alongside nearly 30 premier athletic events including the Miami Marathon, UNBOUND Gravel, Sea Otter Classic, and Leadville Race Series. Life Time has expanded beyond traditional fitness into residential living (Life Time Living), coworking spaces (Life Time Work), and clinical wellness services (MIORA longevity clinics), supported by digital products including the Life Time App and SpiroFit metabolic testing technology. The portfolio includes signature group training programs like HYBRID XT, CTR Pilates, and Alpha, with recent launches including Dynamic Nutrition Coaching and nationwide SpiroFit rollout in 2026.

Differentiator

Problem solved

Functional benefit

Brands

• LT Pro 48 Pickleball: Official pickleball ball used in professional leagues including Major League Pickleball and Carvana PPA Tour
• SpiroFit
• Hydrafacial Services
• UNBOUND Gravel
• Leadville Race Series
• LT Games
• Miora
• CTR (Core Tone Reform)
• LifeClinic
• LifeCafe
• Life Time x EVEREVE Collection

Products and services

• Athletic Country Club Memberships
• Dynamic Nutrition Coaching

Quantifiable outcome

• Q1 2026 revenue $788.7 million, up 11.7% year-over-year
• +5 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

15 partnerships are on record, tiered flagship, core and minor.

• Charney Companies, Tavros, Incoco CapitalflagshipStrategic or Co-development Partner · 25 June 2026Life Time signed lease for 85,000 square foot three-story fitness club and spa as anchor tenant in 175 Third Street, a 27-story, 1.1 million square foot residential development in Brooklyn's Gowanus neighborhood. Development designed by Bjarke Ingels Group.
• Major League Pickleball (MLP)flagshipStrategic or Co-development Partner · 29 April 2026Life Time's LT Pro 48 pickleball ball designated as Official Ball of Major League Pickleball for 2026 season. MLP season opener in Dallas May 22-25, 2026. Also retains status as Official Ball of Carvana PPA Tour.
• Giant and LivflagshipGTM or Marketing Partner · 3 March 2026Multi-year sponsorship making Giant and Liv the official bicycle sponsors of the Life Time Grand Prix, one of North America's premier off-road endurance race series. Partnership activates across all six races starting in 2026, extending to Life Time's broader event portfolio and athletic country club locations with year-round consumer engagement opportunities including demo rides, athlete meetups, and retail integrations.
• EVEREVEcoreStrategic or Co-development Partner · 15 January 2026Exclusive 15-piece women's capsule collection blending athletic-inspired apparel and accessories. Launched January 22, 2026 at 113 EVEREVE stores, 29 select Life Time locations, and online. Prices ranging from $36 to $88. Collaboration reflects shared belief that strength and style are interconnected parts of modern life.
• La SportivacoreGTM or Marketing PartnerPresenting sponsor of the Leadville Trail Marathon & Heavy Half, supporting Life Time's mountain running event series.
• Chiquita Brands InternationalcoreGTM or Marketing PartnerSponsor of the 2026 Life Time Miami Marathon, activating at the race with product sampling, branded experiences for over 17,000 runners, distributing more than 20,000 bananas at finish line and expo, and deploying high-visibility touchpoints.
• FP MovementcoreGTM or Marketing PartnerPresenting sponsor of the 24th Annual Life Time Miami Marathon and Half, supporting one of the company's flagship running events.
• RED DevelopmentcoreStrategic or Co-development PartnerPartnership for PV, a 100-plus-acre mixed-use redevelopment of the former Paradise Valley Mall in Phoenix area. Life Time Paradise Valley club opened within this development in April 2026.
• Midas HospitalitycoreStrategic or Co-development Partner$200 million residential project deal extending Life Time's health and wellness brand into apartment living.
• Ten ThousandcoreGTM or Marketing PartnerPerformance apparel brand presenting the LT Games competition, a Hyrox-style hybrid fitness event returning to Minneapolis on April 25, 2026.
• Children's Miracle NetworkcoreGTM or Marketing PartnerBeneficiary of 'Move for a Life Time' nationwide workout fundraising event scheduled for March 7 at over 165 Life Time clubs. Event aims to raise $1.5 million for children's health initiatives.
• Life Time FoundationcoreGTM or Marketing PartnerNonprofit organization created by Life Time. Beneficiary of 'Move for a Life Time' fundraising event. Has provided more than $3 million in grants since late 2023 supporting reforestation, conservation, and biological diversity.
• Trust for Public LandminorGTM or Marketing PartnerEnvironmental nonprofit partnership supporting tree plantings and conservation efforts as part of Life Time Foundation's environmental initiatives.
• American ForestsminorGTM or Marketing PartnerEnvironmental nonprofit partnership for reforestation efforts as part of Life Time Foundation's environmental commitment.
• DeWitt CarolinascoreStrategic or Co-development PartnerPartnership to develop future athletic club and residential tower at The Exchange Raleigh with rooftop beach club and approximately 250 leased residences. Groundbreaking planned for 2026.

Scale indicators23 records

Recent moves10 records

Expansion highlights8 records

Direct peers

• Equinox: Equinox operates premium fitness clubs targeting affluent urban consumers, directly mirroring Life Time's high-end positioning with comparable monthly dues, premium amenities (spa, group classes, recovery), and brand prestige. Both companies pursue an integrated wellness lifestyle model rather than budget gym access.
• Xponential Fitness: Xponential Fitness owns and franchises boutique fitness brands (Club Pilates, CycleBar, StretchLab, Rumble, BFT) targeting premium demographics with membership-based studio models. Comparable in pricing tier and affluent customer base, though Xponential focuses on single-format boutiques rather than Life Time's large-format integrated clubs.
• Town Sports International: Town Sports International operates premium athletic clubs under the New York Sports Clubs, Boston Sports Clubs, and Philadelphia Sports Clubs brands with comparable membership dues and amenities. It has historically been a direct competitor in Life Time's key NYC market, where Life Time now operates 15 clubs.

Broad incumbents

• Planet Fitness: Planet Fitness is the largest fitness chain by member count (~18M+ members) operating at the value end of the market with $10-25/month memberships. It is the inverse of Life Time's premium positioning but competes for the same household fitness dollar, particularly during economic downturns when consumers may downgrade.
• LA Fitness: LA Fitness operates large-format fitness clubs across North America with pools, group classes, and racquet sports, structurally similar to Life Time but at mid-market price points. It is the closest traditional mid-market competitor with overlapping amenities (pickleball, group fitness, family programming).
• Gold's Gym: Gold's Gym is an iconic fitness brand operating clubs globally with strength-training heritage. While positioned slightly below Life Time's premium tier, it competes for similar mainstream fitness consumers and offers comparable multi-club access and group fitness programming.
• Crunch Fitness: Crunch Fitness operates fitness clubs across multiple tiers (Signature, Premium, Power) with strong group class offerings and franchise expansion. It targets similar mid-market consumers with comparable amenity breadth (classes, training, recovery) but at lower price points than Life Time.
• 24 Hour Fitness: 24 Hour Fitness operates large-format fitness clubs across the US with extended-hour access, group fitness, and family amenities. It is a direct mid-market competitor with overlapping geographic footprint in many West Coast and major metro markets where Life Time also operates.

Emerging players

• Peloton Interactive: Peloton is a connected fitness company selling premium exercise equipment with subscription content, targeting similar affluent, fitness-engaged demographics as Life Time. It represents a substitute-channel risk: members may opt for at-home connected fitness rather than club-based memberships, particularly for premium-tier workouts.

Others

• Life Time Fitness (legacy private equity peers): Before its IPO, Life Time itself was a private-equity-owned premium fitness operator under TPG, Leonard Green, and Partners Group. Comparable private-market premium fitness and wellness assets — though most have been acquired by public companies — historically include brands like The Bay Club Company (private equity-owned multi-club operator in California) as analog investment opportunities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/lifetimefitness
• YouTubeyoutube.com/mylifetimefitness
• Facebookfacebook.com/LifeTime.Life
• LinkedInlinkedin.com/company/life-time
• Instagraminstagram.com/lifetime.life
• Pinterestpinterest.com/lifetime_life

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries8 records

Funding overview

Funding rounds7 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Time