Userful
- Company typePrivate
- Founded2015
- HeadquartersAustin, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Userful firmographics
Firmographics- Name
- Userful
- Legal name
- Userful Corporation
- Website
- https://userful.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Userful industry classification
Industry- Product category
- Enterprise Visual Operations Platform
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Security Systems Services (except Locksmiths) (561621), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
- akta.pro secondary industries
- Edge AI Deployment, Orchestration & OTA Model Updates (HDAAAJAI), AI/Analytics Video Surveillance (Detection, LPR, People Counting) (HSAHACAF), SDKs, APIs & Platform Integration Tools (Console/Store/Identity) (MPAFAFAJ)
Keywords
Where Userful is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Userful business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Software Subscription: Annual or multi-year software subscription licensing of the Infinity Platform, typically sold as a per-display or enterprise-wide license. Subscription includes software updates, support, and access to cloud management features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription licensing — quote-based annual or multi-year agreements |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Userful product offering
Product offeringCore offering
Userful's core offering is the Infinity Platform — an enterprise software platform for operational awareness and response that unifies observability, security visualization, and critical event management across unlimited displays and content sources. The platform replaces proprietary AV hardware appliances with pure software running on standard x86 servers or edge devices, and is sold via annual or multi-year subscriptions. It is complemented by Infinity EdgeAI, an edge-native AI module co-developed with Microsoft for anomaly detection, and a suite of applications (Decisions, uConduct, Spaces, Notifications, Trends, uControl, uStream, OPStreams, Engage) covering control rooms, signage, and collaboration.
Product overview
Userful offers a platform-plus-modules architecture centered on the Infinity Platform — an enterprise software platform for operational awareness and response that unifies observability, security visualization, and critical event management. The platform is built on NVIDIA GPU architecture and supports air-gapped, cloud, and data center deployments. The product portfolio consists of two integrated solution suites: Quad-Play (for Control Rooms) covering Decisions (video walls), uConduct (operator workstations), Spaces (meeting rooms), and Notifications (operational alerts); and Operations Management covering Trends (datametrics visualization), uControl (instant resource switching), uStream (leadership dashboards), OPStreams (secure data streaming), and Engage (operational signage). Key add-on modules include Infinity EdgeAI (edge-native cognitive intelligence co-developed with Microsoft) and the RESTful API. Supporting platform infrastructure includes Global Cluster Manager, Virtualization & Cloud Hosting, uClient Application (end-point), and Platform Security. Deployments span manufacturing, healthcare, transportation, logistics, energy, banking, and government sectors, serving 50+ Fortune 500 companies across 100+ countries.
Differentiator
Problem solved
Functional benefit
Brands
- Infinity Platform: The core enterprise software platform for operational awareness and response, providing centralized management of video walls, displays, and mission-critical operations.
- Infinity EdgeAI
Products and services
- Infinity Platform The core enterprise software platform for operational awareness and response. Unifies observability, security visualization, and critical event management into a single operational command layer running on standard x86 servers or edge devices, with air-gapped, cloud, and data center deployment options.
- Decisions Control room video wall application that aggregates real-time operational intelligence (VMS, BMS, access control, and other operational content) onto one or multiple video walls for Global Security Operations Centers and similar mission-critical facilities.
- uConduct Operator workstation application providing advanced soft-KVM functionality and interactive browser sessions. Enables operators to monitor the control room from a single keyboard-video-mouse interface with unlimited source management, control, and interactivity.
- Spaces Meeting room and collaboration application enabling screencasting and multi-participant content sharing. Supports dynamic multi-participant casting, audio support for screencasting, meeting room pairing codes, and improved content casting quality.
- Notifications Operational alerts application enabling mass notification and critical event management. Integrates with Everbridge for critical mass notification capabilities across enterprise deployments.
- Trends Datametrics visualization application for displaying real-time KPIs, business intelligence dashboards (Tableau, Power BI, Ignition), and operational data on video walls and enterprise display networks.
- uControl Instant resource switching application providing a single-touch control interface for enterprise display management. Enables leaders and operators to quickly adjust, override, and reconfigure displays across multiple locations. Acts as the command console for the Infinity EdgeAI add-on.
- uStream Leadership dashboard application for real-time monitoring of consolidated data streams from all applications within the Userful Platform. Provides a unified dashboard accessible from any device via browser, with multi-stream monitoring and a touch-optimized interface for executives.
- OPStreams Secure data streaming application for distributed remote teams. Converts any source on the Infinity Platform into a live stream accessible to remote teams via private or public channels. Supports BrightSign player integration and works in both air-gapped and open environments.
- Engage Operational signage application for digital signage and corporate displays. Delivers high-resolution content on corporate screens, kiosks, and video walls through a lightweight CMS and CDN. Supports 8K resolution, zone-based layouts, and synchronized high-performance playback.
- Infinity EdgeAI Edge-native cognitive intelligence add-on for the Infinity Platform, co-developed with Microsoft. Adds AI-powered anomaly detection and automated alerts at the network edge without relying on the cloud. Improves mission-critical response across manufacturing, healthcare, and logistics operations.
- Global Cluster Manager Platform infrastructure component for managing distributed operations across multiple sites. Enables centralized management of geographically dispersed video walls, displays, and operations from a single interface.
- Virtualization & Cloud Hosting Flexible deployment options allowing the Infinity Platform to run on-premise, in virtual machines, or in the cloud without proprietary hardware. Includes Userful Cloud for centralized remote management.
- uClient Application End-point application deployed on display devices. Supports LG webOS, Samsung, and Sony displays. Enables uClient players to open URLs locally, supports locked device mode for Android clients, and provides end-point monitoring for uptime and issue detection.
- Platform Security Enterprise-grade security infrastructure including SOC 2 Type II certification, air-gapped deployment support, role-based access controls (RBAC), clearance levels, event logging, and penetration testing.
- RESTful API Public API enabling interoperability and secure access to Infinity Platform system data. Supports system information retrieval, networking configuration, license management, application controls (Artistic and Decisions), and integration with enterprise identity systems (LDAP/Active Directory).
- Userful Cloud Cloud management platform providing centralized remote control and automation of video walls from a browser. Enables multi-location deployment management as a single system with real-time viewing, drag-and-drop interface, and alerts.
Quantifiable outcome
- Over 1 million devices managed globally across 1,000+ companies in 100+ countries
- +1 more outcomes
Companies that use Userful
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles4 records
Userful technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration17 records
AI capability6 records
Feature4 records
Userful partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship, core and minor.
- MicrosoftflagshipStrategic technology partnership integrating Userful's Infinity EdgeAI with Microsoft Azure, enabling real-time video analytics and AI-driven operational insights at the network edge. The partnership targets operations center and smart infrastructure markets.
- NVIDIAcoreTechnology partnership leveraging NVIDIA GPU technology to accelerate AI inference and video analytics within the Infinity Platform, enhancing edge AI capabilities for operational intelligence use cases.
- GeneteccoreIntegration partnership connecting Userful's visual orchestration platform with Genetec's security and operations management systems, enabling unified visualization of security feeds and operational data on a single display platform.
- SplunkcoreIntegration partnership enabling Splunk machine data and operational analytics to be visualized directly on Userful's display platform, bringing IT/OT data correlation into operations center environments.
- EverbridgecoreIntegration partnership connecting Everbridge's critical communications and enterprise safety platforms with Userful's visual operations platform, enabling real-time situational awareness displays during critical events.
- CiscocoreTechnology partnership integrating Userful's visual platform with Cisco's networking and collaboration infrastructure, enabling seamless display management within Cisco-powered enterprise environments.
- ConvergintflagshipConvergint is Userful's premier channel partner, holding Platinum Partner status and having been named Channel Partner of the Year. Convergint deploys Userful's Infinity Platform as part of enterprise security and operations infrastructure projects globally.
- Tableau (Salesforce)coreIntegration partnership connecting Tableau business intelligence dashboards with Userful's visual platform, enabling data visualization content to be displayed on enterprise-wide display networks.
- PPDS (Philips Professional Displays)minorAPAC-focused partnership with PPDS (Philips) for the distribution and deployment of Userful's visual platform across the Asia-Pacific region using Philips professional display hardware.
Scale indicators4 records
Recent moves8 records
Expansion highlights6 records
Userful competitors and assessment
Company assessmentBroad incumbents
- Crestron Electronics: Crestron is a broad incumbent in enterprise AV, control rooms, and unified communications with extensive hardware and software offerings. Its DM NVX and XiO Cloud platforms overlap with Userful's AV-over-IP and centralized display management capabilities across meeting rooms and operations centers.
- Extron Electronics: Extron is a broad incumbent in professional AV signal processing, distribution, and control. Its streaming, video wall, and control solutions compete with Userful's Infinity Platform in enterprise AV-over-IP and control room deployments, particularly in higher education and government verticals.
Direct peers
- Datapath: Datapath specializes in video wall controllers, capture cards, and control room management software (WallControl). It competes directly with Userful in control room visualization and multi-source orchestration, particularly in NOC/SOC and operations center deployments.
- Barco (Control Rooms): Barco's Control Rooms business (formerly Barco OpSpace and Transform N) is a direct competitor to Userful's Infinity Platform in control room and operator workstation deployments. Both target mission-critical visualization with software-defined architectures replacing traditional hardware consoles.
- VuWall: VuWall specializes in video wall control and visualization software (TRx, VuScape) for control rooms and mission-critical operations. It is a direct competitor to Userful's Decisions and Infinity Platform in security operations centers, traffic management, and utility operations.
- Appspace: Appspace is a workplace experience and digital signage platform serving enterprise customers with unified communications and content delivery. It competes with Userful's Engage signage application and Trends datametrics visualization in corporate campus and branch deployments.
- Tripleplay / Uniguest: Tripleplay (now part of Uniguest) provides IPTV, digital signage, and video streaming solutions for enterprise and control room environments. It overlaps directly with Userful's digital signage (Engage), secure streaming (OPStreams), and video wall offerings in enterprise verticals.
- Matrox Video: Matrox is a long-established provider of video wall controllers and AV-over-IP solutions for control rooms and digital signage. Its Maevex and Extio lines compete directly with Userful's Infinity Platform for video wall and KVM-over-IP deployments in mission-critical environments.
Emerging players
- SpinetiX: SpinetiX provides digital signage players and the Elementi content management platform for enterprise signage and video walls. It competes with Userful's Engage signage application in mid-market and enterprise signage deployments where software-defined visualization matters.
- BrightSign: BrightSign is a leading digital signage media player manufacturer that is also a Userful integration partner. Its networked signage players compete in adjacent endpoint hardware/management territory with Userful's software-defined endpoint approach, particularly in retail and corporate signage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Userful social profiles
Digital presenceUserful compliance and trust
Trust signalCompliance1 record
Userful financial estimates
Financial estimateRevenue estimate
Valuation estimate
Userful leadership team
Management profileNumber of profiles
Profiles11 records
Userful funding detail
Funding detailFunding overview
Funding rounds4 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Userful M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Userful
What does Userful do?
Userful's core offering is the Infinity Platform — an enterprise software platform for operational awareness and response that unifies observability, security visualization, and critical event management across unlimited displays and content sources. The platform replaces proprietary AV hardware appliances with pure software running on standard x86 servers or edge devices, and is sold via annual or multi-year subscriptions. It is complemented by Infinity EdgeAI, an edge-native AI module co-developed with Microsoft for anomaly detection, and a suite of applications (Decisions, uConduct, Spaces, Notifications, Trends, uControl, uStream, OPStreams, Engage) covering control rooms, signage, and collaboration.
Is Userful a public or private company?
Userful is a private company. It is classified as venture growth investor backed and is currently operating.
When was Userful founded?
Userful was founded in 2015. It employs 51 to 100 people.
Where is Userful based?
Userful is headquartered in Austin, United States, in the North America region.
How does Userful make money?
One revenue line is on record: platform Software Subscription.
Who are Userful's main competitors?
Broad incumbents on record are Crestron Electronics and Extron Electronics. Direct peers are Datapath, Barco (Control Rooms), VuWall, Appspace, Tripleplay / Uniguest and Matrox Video. Emerging players are SpinetiX and BrightSign.
Does Userful have an API?
Yes. Userful provides a RESTful API enabling interoperability and secure access to system data. The API supports: retrieving and modifying system information; retrieving networking information by Video Engine ID; updating IP Address of networking interface; retrieving and activating licensing information; updating display counts in licenses; creating mapping groups for the Artistic application; mapping playlists and destinations to groups; creating and updating Operations Centers for the Decisions application; and searching Operations Centers. Available APIs include LDAP integration for user/group import, SMTP for email alerts, and clearance levels for role-based access controls. Developer documentation is at docs.userful.com/userful-infinity/additional-resources/api-guide-userful-infinity-platform.
What industry is Userful in?
Userful's product category is Enterprise Visual Operations Platform. Its primary akta.pro industry code is HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs), with a secondary code of HDAAAJAI, Edge AI Deployment, Orchestration & OTA Model Updates. Its NAICS code is 5182 and its SIC code is 7372.