Spatial

What Spatial does

Spatial Systems Inc. is a spatial computing platform built on the Unity game engine that enables brands, enterprises, educators, and individual creators to build, publish, and share interactive 3D experiences across Web, Mobile, and VR without downloads. The platform is organized around three commercial surfaces: a Spatial Creator Toolkit combining no-code multiplayer templates with a Unity SDK for individual developers; an Enterprise Platform offering white-labeled branded experiences, integrated shoppable commerce, SSO, APIs, and secure team infrastructure for Fortune 500 customers; and an Education Platform with classroom templates, analytics, and assessment integration (e.g., KOREATECH's STEP integration) for K–12, higher education, and workforce training. The technology stack layers Spatial AI Systems (chatbots, AI NPCs, generative content, markerless motion capture) and a Ready Player Me avatar integration on top of Unity, with WebGL enabling browser-based access. Revenue is generated through tiered subscriptions (Free, Plus, Personal, Enterprise), a 30% commission on Spatial Coins and virtual goods marketplace transactions, and project-based fees for custom branded activations delivered to enterprise customers; the GTM motion splits between field sales for enterprise accounts and self-serve onboarding for individual creators.

In June 2026 the company announced it is shutting down its Creator platform and 3D world hosting effective July 27, 2026 — refunding web subscribers and permanently deleting creator-hosted files — citing unsustainable infrastructure costs and ending its metaverse-era ambitions. The company is redirecting resources to its enterprise business and to its in-house game studio Wooster Games, whose VR title Animal Company is positioned as the new strategic focus alongside continued enterprise training and branded experiential deployments.

Name

Spatial

Legal name

Spatial Systems Inc.

Website

https://spatial.io

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Spatial Systems Inc. operates a Unity-based spatial computing platform that lets brands, enterprises, educators, and creators build and publish interactive 3D experiences across Web, Mobile, and VR. Following a June 2026 Creator platform shutdown, it is refocusing on enterprise training and its Wooster Games studio (Animal Company VR).

Ownership category

akta.pro rank

Product category

Spatial Computing Platform

NAICS

Arts, Entertainment, and Recreation (71), Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Virtual Worlds & Social Sandbox Experiences (persistent social spaces) (MPAFAIAG)

akta.pro secondary industries

VR/AR Gaming Platforms (BPAMAKAG), Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN), Virtual Field Trips & Experiential Learning Environments (Museums, Geography, History) (EDAFAJAG), Virtual & Hybrid Event Platforms (Webinars, Virtual Venues, Event Hubs) (THAHAOAA), AR/VR & Spatial Computing (SLAM, 3D vision) (HDAAAEAJ)

Keywords

• Immersive 3D platform
• Spatial computing software
• Virtual experience creation
• Cross-platform 3D publishing
• Metaverse development tools

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription Revenue (Spatial Free, Plus, Personal, Enterprise): Monthly/annual subscription tiers for individual creators and enterprise organizations. Enterprise tier for large organizations with compliance needs, white-labeling, and dedicated support.
2. Virtual Items and Spatial Coins: Platform currency for purchasing avatar items, cosmetics, experiences, and virtual goods. 30% platform cut on creator transactions. Virtual items have no real-world monetary value.
3. Enterprise Branded Experiences: Custom branded game development, virtual showrooms, and experiential marketing campaigns for Fortune 500 brands. Revenue from development services and platform licensing.
4. Creator Royalties: Creators can publish items for sale in their own virtual world currencies and potentially receive royalties for Spatial Coin transactions. Must meet eligibility criteria.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Spatial operates a Unity-powered spatial computing platform that enables creators, brands, educators, and enterprises to build, deploy, and share interactive 3D immersive experiences across Web, Mobile, and VR without downloads. The platform combines no-code templates with a Unity SDK for advanced developers and supports branded games, corporate training simulations, virtual classrooms, and shoppable commerce experiences.

Product overview

Spatial is a unified spatial computing and UGC platform built on Unity that enables creators, enterprises, and educators to build and share interactive 3D experiences across Web, Mobile, and VR. The core product is the Spatial Creator Toolkit, which offers no-code templates for beginners and Unity SDK for advanced developers. The platform comprises three tiers: Enterprise Platform (for branded games and corporate training with white-labeling, shoppable commerce, and SSO/APIs), Education Platform (for virtual classrooms with templates and assessment integration), and Creator Platform (personal use for game development and digital art). Additional offerings include the Avatar Store with Ready Player Me integration, Integrated Commerce for shoppable experiences, and Cross-Platform Publishing enabling instant deployment without downloads. The platform previously pivoted toward NFTs and metaverse experiences (2021) before returning focus to enterprise and creator tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Spatial Creator Toolkit A comprehensive development toolkit enabling creators to build interactive 3D experiences using Unity or no-code templates. Supports real-time multiplayer publishing to Web, Mobile, and VR without downloads.
• Spatial Enterprise Platform

Quantifiable outcome

• Companies using Spatial reduce onboarding time by up to 50%
• +5 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature7 records

Partnerships

Nine partnerships are on record, tiered core and key.

• Ready Player MecoreTechnology or IntegrationAvatar customization partnership providing thousands of realistic full-body 3D avatar options. Users can create diverse avatars and dress them in exclusive digital fashion items across platforms.
• UnitycoreTechnology or IntegrationBuilt on Unity game engine - world's leading game engine for creating branded games, immersive experiences, and advanced interactivity with physics across Web, VR, and Mobile.
• Pigiama KasamakeyStrategic or Co-development PartnerGaming studio that partnered with Absolut and Spatial to create AbsolutLand: Journey to the Cosmos. Built Kasama The Awakening cinematic adventure game on Spatial SDK.
• 5th ColumnkeyStrategic or Co-development PartnerCreative partner for AbsolutLand: Journey to the Cosmos, helping create immersive phygital event mirroring Coachella tent experience.
• IW GroupkeyStrategic or Co-development PartnerCultural ad agency partnered with Jack Daniel's and Spatial to create The Verse - an Afrofuturism-inspired virtual experience showcasing Hip Hop culture.
• Cult CreativekeyStrategic or Co-development PartnerFounded Art, Beats + Lyrics program in 2004; partnered with Jack Honey to create The Verse virtual experience showcasing digital-native artists.
• PolycountkeyStrategic or Co-development PartnerWeb3 experience studio that partnered with Spatial and Hugo Boss for BOSS Immersive Showroom at Metaverse Fashion Week. Also partnered with Vogue Singapore.
• InstinctkeyImplementation/ SI/ Consulting PartnerInnovation agency that developed Café Joyeux's virtual metaverse café with Spatial SDK, creating educational space for workplace inclusion awareness.
• KOREATECHkeyStrategic or Co-development PartnerKorean technical university partnered with Spatial to develop virtual vocational training ecosystem with 6 courses covering industrial processes, logistics, and semiconductor manufacturing.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Roblox: Dominant UGC gaming and virtual worlds platform where millions of creators build and monetize 3D experiences. Closest comparable business model: creator economy + virtual goods marketplace + cross-platform deployment, though at vastly larger scale than Spatial.
• Manticore Games (Core): UGC game creation platform built on Unreal Engine with no-code tools, similar to Spatial's positioning. Competes directly for the same creator and brand-experience market.
• Rec Room: Cross-platform social gaming platform with user-generated rooms, available on web, mobile, and VR headsets. Direct competitor in UGC multiplayer experiences and creator economy.
• VRChat: User-created VR social platform with avatar customization and cross-platform support. Competes with Spatial in social/creator-driven VR experiences.
• The Sandbox: Decentralized UGC virtual world platform with NFT integration and brand partnerships (e.g., Adidas, Gucci). Comparable in metaverse brand activation focus and creator economy.
• Decentraland: Web3 virtual world platform with brand activations (Metaverse Fashion Week) and user-generated 3D content. Direct overlap with Spatial's brand-experience and metaverse thesis.

Broad incumbents

• Meta Horizon Worlds: Meta's UGC VR social platform with massive capital backing. Competes directly in social/UGC VR; broader incumbent with deep pockets and Quest hardware distribution.
• Fortnite (Epic Games) / Fortnite Creative: Major UGC platform via Fortnite Creative mode, with massive installed base and brand partnership experience infrastructure. Sets the bar for branded in-game activations.

Emerging players

• Talespin: Enterprise XR training platform with AI-powered virtual humans for soft-skills training. Competes with Spatial's corporate training vertical on Fortune 500 deployments.
• Mursion: VR-based simulated workplace training provider serving enterprise customers. Overlaps with Spatial's AI roleplay and corporate training use cases.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/spatial_io
• LinkedInlinkedin.com/company/spatial-systems

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds6 records

Investors18 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spatial