GiveCampus

What GiveCampus does

GiveCampus is a privately held vertical SaaS company that provides fundraising and alumni engagement software exclusively to educational institutions in the United States, serving 1,500+ higher education and K-12 schools with over $10 billion processed on the platform. Its product is a unified platform-plus-modules architecture built around four core solutions — GC Online Giving, GC Gift Officer, GC Events (now including GC Auctions), and GC Volunteer Management — supported by capability modules covering email/texting, video, digital wallets, wealth data, CRM integrations, payment processing, and reporting. The underlying technology stack is a cloud-based SaaS platform hosted on AWS, with SOC-2 Type 2, PCI DSS, and ISO/IEC 27001 certifications, and native integrations with Stripe (payments and fraud) and PayPal/Venmo (digital wallets), plus bi-directional sync into Slate, Salesforce/ascend, Raiser's Edge, and BBCRM.

The core revenue mechanics are a combination of annual subscriptions priced on usage dimensions (dollars raised, volunteers, users, guests) across three editions (Essentials, Professional, Enterprise), layered with transaction-based payment processing fees (with pre-pay discounts up to 12.5% and optional donor-covered fees). Go-to-market is sales-led with demo-driven CTAs, supplemented by self-guided product tours and a partner community, and the company invests heavily in product velocity (500+ updates in the last year and a $100 million announced product investment). Customer acquisition is anchored in a content and benchmarking-driven marketing engine, peer-reviewed credibility on G2, and a domain-specialized sales force led by former fundraisers from Stanford, Emory, and UVA supported by engineers from Facebook, LinkedIn, and Lyft.

GiveCampus's most strategic differentiator is its AI layer, GC Intelligence, which delivers in-house predictive models and generative AI trained on anonymized data from 1,000+ partner institutions, alongside purpose-built AI Agents Research Riley (prospect research) and Events Evan (event preparation). Quantified outcomes cited by the company include 20% higher donation-form conversion rates, 16-20% increases in funds raised after platform switches, an 80% reduction in frontline fundraiser administrative time, 41% higher upgrade rates with Smart Ask Amounts, and near-10x lifetime value for indefinite recurring gifts versus one-time gifts. The company was founded in 2014-2015, is headquartered in Washington, DC, has 101-250 employees, and has raised a $50 million growth round led by Silversmith Capital Partners in 2022, in addition to acquiring Community Funded Enterprises in 2023.

Name

GiveCampus

Legal name

GiveCampus

Website

https://go.givecampus.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

GiveCampus is a vertical SaaS platform that provides fundraising, alumni engagement, and AI-powered donor intelligence software exclusively to 1,500+ higher education and K-12 schools, processing over $10B in donations.

Ownership category

akta.pro rank

Product category

Educational Fundraising Software

NAICS

Educational Support Services (61171), Other Grantmaking and Giving Services (813219)

SIC

Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYEDALAOAD

Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship)

Education/Student Services & Campus Operations/Alumni Relations, Development & Campus Community Engagement

Keywords

• Educational fundraising software
• Nonprofit donation platform
• Alumni engagement solutions
• Donor management software
• Giving day platform

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. GC Online Giving: Pricing based on dollars raised. Includes unlimited campaigns, admins, giving forms, and crowdfunding submissions. Everyday online giving included.
2. GC Volunteer Management: Pricing based on number of volunteers. Volunteers are defined as those with assigned roles allowing access to services including viewing, creating, or modifying constituent records.
3. GC Gift Officer: Pricing based on number of users (frontline fundraisers or students). Includes unlimited constituents and email messaging.
4. GC Events: Pricing based on number of guests. Includes event pages, registration, ticketing, and auction capabilities.
5. GC Outreach: Email and texting capabilities included with platform editions. Email allocation varies by tier (100K-2M/month). Texting allocation varies (10K-100K/day).
6. Payment Processing: Flexible payment plans with options for pay-as-you-go or pre-paid discounts up to 12.5%. Donor-covered fees also available.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

GiveCampus provides a cloud-based SaaS fundraising platform built specifically and exclusively for educational institutions, consolidating online giving, events, volunteer management, gift officer workflows, prospect research, and AI-powered donor engagement into a single unified platform. The platform serves higher education institutions and K-12 independent schools with capabilities including mobile-first giving forms, peer-to-peer fundraising, recurring giving, auctions, email/text outreach, wealth screening, and bi-directional CRM integrations.

Product overview

GiveCampus offers a unified platform-plus-modules architecture specifically designed for educational fundraising. The four core integrated solutions are: GC Online Giving (comprehensive online fundraising with giving forms, social fundraising, crowdfunding, and recurring gifts), GC Gift Officer (frontline fundraiser productivity with AI-powered contact reports, donor bios, and portfolio management), GC Events (event registration, ticketing, and auctions including live, silent, and paddle raises), and GC Volunteer Management (peer-to-peer outreach and volunteer coordination). Supporting modules include GC Outreach (email and texting), GC Intelligence (AI-powered generative and predictive capabilities), Wealth and Data Insights (wealth screening and prospect research), Digital Wallets (PayPal, Venmo, Apple Pay, Cash App Pay, DAFpay, crypto), GC Video (landing pages and video outreach), CRM Integrations (bi-directional sync with Slate, Salesforce, Raiser’s Edge, BBCRM), Payment Processing (Stripe-powered with fraud detection), Reporting and Analytics (real-time dashboards and benchmarking), and Security/Reliability (SOC-2 Type 2, SSO, MFA). The platform serves 1,500+ higher education and K-12 schools with $10B+ donated, and schools using GiveCampus see 20% higher conversion rates on average.

Differentiator

Problem solved

Functional benefit

Brands

• GC Online Giving: Online giving and fundraising platform for everyday giving, crowdfunding, and giving days
• GC Gift Officer
• GC Events
• GC Volunteer Management
• GC Outreach
• GC Intelligence

Products and services

• GC Online Giving Comprehensive online fundraising platform managing everyday giving, targeted crowdfunding, social fundraising campaigns, giving days, recurring gifts, and corporate matching from a single secure platform. Includes mobile-first giving forms, peer-to-peer tools, gamification, recurring giving with auto-rescue, and unified reporting. Built for colleges, universities, and K-12 schools.
• GC Gift Officer Frontline fundraiser productivity platform for managing donor portfolios, streamlining workflows, and leveraging AI to automate administrative tasks. Includes donor bios, trip planning, prospect outreach, AI-powered contact reports, real-time reporting dashboards, smart cadences, and meeting preparation. For gift officers at educational institutions.
• GC Events Event management platform for registration, ticketing, and auctions including live, silent, and paddle raise formats. Delivers branded event pages, multiple ticket types, QR code check-in, name tag printing, and seamless checkout with integrated giving options. For educational institution event teams.
• GC Volunteer Management Volunteer coordination software that empowers class agents and volunteers with tools for peer-to-peer outreach, social fundraising advocacy, real-time notifications, and gamification. Includes role-based permissions, email and texting capabilities. For educational institution volunteer coordinators and class agents.
• Wealth and Data Insights Wealth screening and prospect research service providing real-time alerts on high-net-worth constituents, net worth estimates with 98% match accuracy, and segmentation by philanthropic causes, political affiliation, family foundations, and life events. For prospect research teams at educational institutions.
• Payment Processing Accepts a variety of secure payment options including credit cards, digital wallets (PayPal, Venmo, Apple Pay, Cash App Pay), DAFpay, and cryptocurrency. Includes Stripe Radar fraud protection, PCI-compliant accessory devices, and flexible pay-as-you-go or pre-paid pricing with donor-covered fee options.
• Research Riley AI Agent service that builds detailed, actionable constituent research profiles in minutes. Purpose-built for prospect research and trained with feedback from hundreds of fundraisers at educational institutions.
• Events Evan AI Agent service that generates mini bios and conversation starters for in-person events with high-value guests. Free request available for partner schools.

Quantifiable outcome

• 20% increase in funds raised for schools switching to GiveCampus
• +11 more outcomes

Named customers20 records

Segments10 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability10 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• StripecoreTechnology or IntegrationPayment processing partner for credit card transactions, recurring gifts, and digital wallet payments. Stripe Radar provides fraud detection and minimization of donation disputes. Partnership enables sophisticated recurring giving with auto-rescue functionality.
• PayPal (including Venmo)coreTechnology or IntegrationDirect partnership with PayPal (parent company of Venmo) for native digital wallet integration. Unique in the educational fundraising space - school names appear in Venmo feeds, funds deposit directly to school's bank account, and donors receive standard tax receipts.
• Slate CRMcoreTechnology or IntegrationDirect integration with Slate CRM. Lake Forest College built custom API integration in less than a month using GiveCampus open API.
• Salesforce (ascend)coreTechnology or IntegrationDirect integration with Salesforce ascend CRM. UT Foundation leveraged GiveCampus API to integrate with ascend on Salesforce when upgrading from 12-year-old legacy platform.
• Raiser’s Edge / Raiser’s Edge NXT (Blackbaud)coreTechnology or IntegrationDirect integration with Blackbaud Raiser’s Edge and Raiser’s Edge NXT. Fairfield University uses integration for gift reconciliation and reporting, eliminating lengthy queries.
• AWS (Amazon Web Services)coreTechnology or IntegrationCloud infrastructure provider. SOC-2 Type 2 certified technology built on AWS infrastructure.

Scale indicators17 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Funraise: Funraise is a nonprofit fundraising platform offering online giving, peer-to-peer campaigns, events, and donor management. It competes head-to-head with GiveCampus for nonprofit and educational institution customers, with a comparable subscription-plus-transaction-fee pricing structure.
• Bloomerang: Bloomerang is a donor management and fundraising CRM focused on small-to-mid nonprofits and educational institutions. It offers online giving, donor retention scoring, and email marketing, overlapping with GiveCampus's lower-end offerings, particularly for K-12 and smaller schools.
• OneCause: OneCause is an event and auction fundraising platform for nonprofits and schools, with mobile bidding, online auctions, and giving day tools. It competes directly with GiveCampus's GC Events and GC Auctions offerings in the K-12 and mid-market segments.
• Bonterra (formerly Network for Good): Bonterra is a software portfolio serving the social good sector, including donor management, fundraising, and grants management. Its fundraising products (Network for Good, GivingDays) compete directly with GiveCampus for nonprofit and educational fundraising budgets with similar SaaS delivery.
• Virtuous: Virtuous is a nonprofit CRM and fundraising platform with responsive fundraising, marketing automation, and donation forms. It serves mid-market and enterprise nonprofits including educational institutions, competing with GiveCampus on CRM-adjacent workflows and AI-driven personalization.
• Qgiv: Qgiv is an online fundraising platform offering giving forms, event management, peer-to-peer, and auction tools for nonprofits and schools. It competes with GiveCampus in the K-12 and mid-market segments with a comparable feature set around giving days and events.
• Classy (GoFundMe Pro): Classy, now part of GoFundMe Pro, is a leading online fundraising platform serving nonprofits and educational institutions. It directly competes with GiveCampus in digital giving forms, crowdfunding, peer-to-peer campaigns, and recurring giving, with a similar SaaS pricing model and event-management capabilities.

Emerging players

• Donorbox: Donorbox is a fast-growing online donation platform for nonprofits and educational institutions, offering giving forms, recurring giving, and event ticketing. It overlaps with GiveCampus's lower-end offerings and competes primarily on simplicity and price for smaller institutions.

Broad incumbents

• Blackbaud: Blackbaud is the dominant incumbent in educational fundraising and nonprofit software, with Raiser's Edge, Raiser's Edge NXT, eTapestry, and Blackbaud CRM. While GiveCampus integrates with Blackbaud's CRMs, Blackbaud's broader portfolio and deep institutional relationships make it the largest competitive and ecosystem threat.
• Salesforce (Nonprofit Cloud / ascend): Salesforce powers many educational institution CRMs (including the ascend vertical on Salesforce) and offers Nonprofit Cloud with fundraising, marketing, and volunteer management capabilities. It is both a CRM integration partner and a broad incumbent that competes for advancement and development budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/givecampus
• Facebookfacebook.com/givecampus
• LinkedInlinkedin.com/company/givecampus
• Instagraminstagram.com/givecampus

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GiveCampus