Roadtrippers

What Roadtrippers does

Roadtrippers is a Cincinnati-based, privately held road-trip planning platform founded in 2011 and operating under the Roadpass Digital parent. Its core product is a mobile- and web-based trip planner that combines a multi-million-point POI database with hand-curated "Extraordinary Places," route guides for famous American roads, and collaborative itinerary editing. The platform leverages data from over 42 million planned trips to power Roadtrippers Autopilot™, an AI-driven trip generator that proposes personalized itineraries based on user-stated preferences and historical traveler behavior.

The company has built a specialized RV module that includes turn-by-turn GPS routing customized for vehicle height, weight, and propane restrictions; a 50,000+ campground search-and-booking database; a 16,000+ free overnight RV parking directory; cell coverage, wildfire smoke, and public-land map overlays; and Togo RV recall alerts and member discounts. Campendium and Autio (audio stories) are integrated into the experience as affiliated Roadpass Digital brands. The platform carries a 4.8-star rating across more than 60,000 reviews and has crossed 1 million app downloads.

Roadtrippers monetizes through a freemium subscription model — Free, Basic ($35.99/yr or $11.99/mo), Pro ($49.99/yr or $16.99/mo), and Premium ($59.99/yr or $19.99/mo) — with a 7-day Premium trial, plus campground booking referral commissions and member-deal affiliate revenue. Distribution is primarily self-serve product-led growth through iOS/Android apps and roadtrippers.com, supplemented by content marketing (Roadtrippers Magazine), SEO, social, an affiliate program, and partnership channels including a 2026 GoTimesharing integration for timeshare-paired road trips. The company serves U.S.-based individual road-trippers and RV owners; RV-specific GPS and routing features are explicitly limited to the U.S. market.

Name

Roadtrippers

Legal name

Roadtrippers, LLC

Website

https://roadtrippers.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Roadtrippers is a U.S. road-trip planning platform that uses an AI trip generator trained on 42 million trips, RV-specific GPS routing, a 50,000+ campground booking database, and curated POIs to serve individual travelers and RV owners through a freemium subscription model.

Ownership category

akta.pro rank

Product category

Travel Planning Software

NAICS

Tour Operators (56152)

SIC

Transportation Services (4700)

akta.pro primary industry

Local Tours, Activities & Attractions Metasearch (THALAEAI)

Keywords

• Road trip planning
• RV navigation software
• Campground booking platform
• Travel route optimization
• Trip itinerary app

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Premium Subscriptions: Annual and monthly subscription tiers (Basic $35.99/yr, Pro $49.99/yr, Premium $59.99/yr) with escalating features. Auto-renewal model. 7-day free trial for eligible new users. Monthly plans available at $11.99, $16.99, $19.99.
2. Campground Booking Commissions: Platform enables booking of campgrounds with 'thousands' available for booking, likely generating referral commissions from campground partners.
3. Member Deals Program: Premium members access member deals on travel gear, campground bookings, and RV rentals from partner vendors, potentially generating affiliate revenue.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Roadtrippers is a consumer road trip planning platform available on web and mobile that lets travelers discover points of interest, build optimized routes, collaborate on itineraries, and book campgrounds. Its core paid offering layers AI-powered Autopilot trip generation and RV-specific navigation on top of a curated POI catalog and interactive map overlays including cell coverage and wildfire smoke. A freemium tier and Premium/Premium+ subscriptions monetize the experience alongside campground booking commissions and partner member deals.

Product overview

Roadtrippers is a road trip planning platform and app (available on iOS and Android) founded in 2011, offering a tiered subscription model (Free, Basic, Pro, Premium) centered on its core trip planning application. The platform integrates AI-powered Autopilot for automated itinerary generation, an RV Trip Planner module with RV-specific GPS navigation and routing, campground search and booking for 50,000+ campgrounds, overnight RV parking at 16,000+ locations, and location-based audio storytelling via Autio. Additional products include the Campendium campground directory, Togo RV for RV recall alerts and discounts, Roadtrippers Magazine for editorial content, and member-exclusive deals. The platform is powered by data from over 42 million trips and serves millions of users across the United States.

Differentiator

Problem solved

Functional benefit

Products and services

• Roadtrippers Trip Planner
• Roadtrippers RV GPS

Quantifiable outcome

• 42 million trips planned on platform
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature9 records

Partnerships

Six partnerships are on record, tiered core and minor.

• GoTimesharingcoreStrategic or Co-development Partner · 13 May 2026Partnership to deliver curated road trip itineraries paired with timeshare resort accommodations for the 2026 travel season. GoTimesharing has created three leaf-peeping routes across Southern U.S., New England, and Mountain West featuring rentable timeshare options. The platform enables travelers to book accommodation, car rentals, and attractions in a single interface with real-time pricing and availability. Targets the growing demand for customized travel experiences blending convenience with affordable luxury.
• RV TraderminorGTM or Marketing PartnerIn Partnership with RV Trader. Content partnership featuring campground recommendations and RV buying guidance in Roadtrippers Magazine. Multiple articles (e.g., 'Is Buying an RV Worth It?', 'Complete RV Guide to 2026 Soccer Tournament Host Cities') co-branded with RV Trader campground picks.
• ScrubblademinorGTM or Marketing PartnerIn Partnership with Scrubblade. Sponsored content in Roadtrippers Magazine featuring windshield wiper buying guide ('The Road Tripper's Guide to Windshield Wipers'). Scrubblade products promoted with direct purchase links.
• CampendiumcoreTechnology or IntegrationCampendium is a brand owned by Roadtrippers (part of Roadpass Digital family) providing campground reviews and listings integrated into the Roadtrippers platform. 150,000+ reviews from RVers on campgrounds.
• Togo RVcoreTechnology or IntegrationTogo RV is integrated into Roadtrippers Premium offering RV recall alerts and member discounts. Part of the Roadpass Digital ecosystem of RV-related products.
• Roadtrippers AutopilotcoreTechnology or IntegrationAI-powered trip planning tool recognized in third-party roundups of outdoor adventure AI tools, alongside AllTrails, Gaia GPS, Outside Scout, and Komoot.

Scale indicators10 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Hipcamp: Online marketplace for camping and outdoor stays, including private land and RV-friendly sites; competes for booking commissions and discovery mindshare.
• The Dyrt: Campground discovery and review platform for RVers and campers, directly overlapping with Roadtrippers' Campendium and overnight parking offerings.
• Recreation.gov: Government campground reservation platform covering federal lands; an authoritative booking source Roadtrippers' campground booking competes against for U.S. RV trips.
• AAA TripTik: AAA's classic road trip planner with paper/digital maps and curated routes, historically a direct competitor for road trip itinerary planning.
• Komoot: Outdoor adventure trip planner with route discovery and navigation; comparable to Autopilot and route/tour planning, though more bike/hike-focused.

Emerging players

• AllTrails: Trail and outdoor activity discovery platform with a subscription tier; overlaps on outdoor trip planning and POI content for nature-focused road trips.

Broad incumbents

• Rand McNally: Long-standing U.S. mapping and RV GPS provider (e.g., RVND); a broad incumbent in RV-specific navigation that overlaps Roadtrippers' RV GPS use case.
• Tripadvisor: Large-scale travel reviews and discovery platform including attractions near routes; competes for top-of-funnel destination discovery before users plan road trips.
• Google Maps: Default mapping and routing tool with growing trip/itinerary features; the principal free alternative to Roadtrippers' core planning UX.

Others

• Roadtrippers' sibling brand Campendium: A wholly owned Roadpass Digital sister brand integrated into Roadtrippers Premium for campground reviews and map overlays; effectively the same parent's offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/c/RoadtrippersHQ
• Facebookfacebook.com/roadtrippers
• LinkedInlinkedin.com/company/2157829
• Instagraminstagram.com/roadtrippers
• TikToktiktok.com/@roadtrippershq
• Pinterestpinterest.com/roadtrippers
• Xx.com/roadtrippers

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds7 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roadtrippers