Grow
- Company typePrivate
- Founded2015
- HeadquartersLehi, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Grow firmographics
Firmographics- Name
- Grow
- Legal name
- Grow, Inc.
- Website
- https://grow.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Grow industry classification
Industry- Product category
- Business Intelligence Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Self-Service BI & Data Visualization (HDAEAMAA)
- akta.pro secondary industries
- Augmented Analytics & AI-Assisted BI (NLQ/NLG, Insights) (HDAEAMAD), Operational/Real-Time BI & Streaming Analytics (HDAEAMAH), Enterprise Application Reporting, BI & Analytics Enablement (BPAEAGAK)
Keywords
Where Grow is headquartered
LocationHeadquarters
- HQ city
- Lehi
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Grow business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Grow operates on a subscription SaaS model with annual or multi-year billing. The platform is offered as a full-stack BI solution with no per-seat pricing (unlimited users model). Revenue is generated through recurring subscription fees based on the scope of data sources and features used.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Subscription-based SaaS with unlimited users |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Grow product offering
Product offeringCore offering
Grow provides a no-code, full-stack business intelligence (BI) SaaS platform that combines ETL, data warehousing, visualization, and automated reporting into a single product. The platform connects to over 100 data sources (CRM, accounting, eCommerce, marketing, databases, ad platforms, cloud storage) and enables non-technical business users to build interactive dashboards, blend data, and share real-time insights across the organization via web and mobile applications.
Product overview
Grow is a no-code, full-stack Business Intelligence platform that combines ETL, data warehousing, visualization, and alerting into a single unified product. The core platform centers on interactive dashboards with over 100 data connectors enabling connections to CRM systems (Salesforce, HubSpot), accounting software (QuickBooks, Xero), marketing platforms, and databases. Key modules include Datasets for enterprise-level data blending, Visualizations offering 18+ chart types, and TV Mode for displaying metrics in shared spaces. The platform is accessible via web and mobile apps (iOS/Android), targeting small to mid-sized businesses with an emphasis on self-service analytics without requiring SQL or specialized data teams.
Differentiator
Problem solved
Functional benefit
Products and services
- Grow Business Intelligence Platform No-code, full-stack business intelligence SaaS combining ETL, data warehousing, visualization, and alerting. Lets SMBs and mid-market teams connect 100+ data sources, blend datasets, build interactive dashboards, schedule automated refreshes, and share real-time KPIs across the organization without requiring SQL or dedicated data engineers.
- Grow Mobile App Native iOS and Android application that gives users access to their Grow dashboards, KPIs, and business metrics from mobile devices.
Quantifiable outcome
- Over 20,000 users rely on Grow for data-driven decisions
- +2 more outcomes
Companies that use Grow
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles2 records
Grow technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration88 records
Feature7 records
Grow partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Epicor Software CorporationcoreEpicor acquired Grow Inc. in March 2022, expanding Epicor's business intelligence capabilities to help customers get more insights from their data. Grow operates as a subsidiary under the Epicor corporate umbrella while maintaining its product brand and customer focus.
- Shopify PluscoreStrategic technology partnership announced May 2017 giving Shopify Plus merchants the ability to better visualize key business metrics through Grow dashboards. This integration enables eCommerce businesses to track sales, customer, and operational data in real-time.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Grow competitors and assessment
Company assessmentDirect peers
- Domo: Cloud-based BI platform targeting business users with self-service dashboards, data integration, and visualization. Highly comparable to Grow's horizontal SMB/mid-market BI positioning with similar PLG elements.
- Sisense: AI-driven analytics platform offering no-code dashboards, ETL, and embedded analytics. Competes directly in the same mid-market and SMB BI segment with similar ease-of-use emphasis.
- Klipfolio: SaaS BI dashboard tool targeted at SMBs with cloud-based dashboards, pre-built metrics, and many of the same data connectors as Grow. Closely aligned SMB BI competitor.
- Databox: Cloud-based BI and dashboarding platform for SMBs and marketing teams, offering pre-built integrations with marketing, sales, and finance tools. Direct horizontal SMB competitor.
Broad incumbents
- Tableau (Salesforce): Industry-leading BI and data visualization platform now part of Salesforce. Overlaps with Grow on dashboards and analytics but primarily targets enterprise analysts with more technical workflows.
- Microsoft Power BI: Microsoft's flagship BI platform bundled with Office 365. Massive market presence and SMB reach via Excel/Office ecosystem - a primary competitive threat to standalone tools like Grow.
- Looker (Google Cloud): Google Cloud's enterprise BI platform for data exploration and embedded analytics. Operates at larger enterprise scale but overlaps with Grow on dashboard and data modeling capabilities.
Emerging players
- Zoho Analytics: Self-service BI and reporting tool within Zoho's broader SaaS suite, targeting SMBs with similar no-code dashboarding and integration capabilities. Adjacent SMB BI competitor.
- ThoughtSpot: AI-powered analytics platform with natural language search and no-code dashboards. Overlaps with Grow on SMB BI but differentiates via AI/ML-led insight generation rather than traditional dashboarding.
- Mode Analytics: Collaborative analytics platform combining SQL, Python, R, and visual reporting. Targets data teams at growth-stage companies - adjacent positioning to Grow's mid-market segment.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Grow social profiles
Digital presenceGrow financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grow leadership team
Management profileNumber of profiles
Profiles2 records
Grow funding detail
Funding detailFunding overview
Funding rounds5 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grow M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grow
What does Grow do?
Grow provides a no-code, full-stack business intelligence (BI) SaaS platform that combines ETL, data warehousing, visualization, and automated reporting into a single product. The platform connects to over 100 data sources (CRM, accounting, eCommerce, marketing, databases, ad platforms, cloud storage) and enables non-technical business users to build interactive dashboards, blend data, and share real-time insights across the organization via web and mobile applications.
Is Grow a public or private company?
Grow is a private company. It is classified as corporate owned and is currently operating.
When was Grow founded?
Grow was founded in 2015. It employs 11 to 50 people.
Where is Grow based?
Grow is headquartered in Lehi, United States, in the North America region.
How does Grow make money?
One revenue line is on record: saaS Subscription.
Who are Grow's main competitors?
Direct peers on record are Domo, Sisense, Klipfolio and Databox. Broad incumbents are Tableau (Salesforce), Microsoft Power BI and Looker (Google Cloud). Emerging players are Zoho Analytics, ThoughtSpot and Mode Analytics.
Does Grow have an API?
No public API is recorded for Grow.
What industry is Grow in?
Grow's product category is Business Intelligence Software. Its primary akta.pro industry code is HDAEAMAA, Self-Service BI & Data Visualization, with a secondary code of HDAEAMAD, Augmented Analytics & AI-Assisted BI (NLQ/NLG, Insights). Its NAICS code is 5132 and its SIC code is 7370.