Break the Love
Break the Love is a New York-based mobile app platform, founded in 2019, that connects individual tennis players with underutilized courts and brand partners to drive accessibility and community engagement in the sport.
- Company typePrivate
- Founded2019
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Break the Love does
Break the Love, founded in 2019 and headquartered in New York, operates a mobile application platform that connects three stakeholder groups in the tennis ecosystem: individual players seeking court access and community, underutilized court facilities, and brand partners looking to reach an engaged tennis audience. The company's stated mission is to unlock access to racquet sport activities across underutilized spaces, framing tennis courts as the supply-side inventory that it helps activate through community programming, booking, and brand experiences. The app serves as the unified product surface for all three sides of the marketplace.
The platform is delivered as a self-serve, app-first product targeting individual consumers and SMB-level court operators. Technology details are limited in the public record: the company is described as a mobile application with integration and interoperability as its stated technical differentiator, but no proprietary AI, data assets, APIs, SDKs, or patents are disclosed. Headcount is in the 11-50 range, and the operating footprint appears U.S.-focused though distribution is through a mobile app that is technically global in reach.
Break the Love's revenue model is not publicly detailed. Available sources indicate it operates as a platform service with recurring revenue characteristics, likely combining court booking commissions, brand partnership fees, and possible subscription or premium consumer features. Pricing is not disclosed. The company has raised approximately $2.75 million in venture funding to date — a $250,000 pre-seed round in September 2020 from Antler and LEAD, followed by a $2.5 million seed round in January 2022 led by Lake Nona Fund with participation from Antler, Caddie Ventures, Open Venture Capital, and Red Giraffe Advisors. The company remains private and founder-led based on available information.
Break the Love firmographics
Firmographics- Name
- Break the Love
- Website
- https://breakthelove.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Break the Love is a New York-based mobile app platform, founded in 2019, that connects individual tennis players with underutilized courts and brand partners to drive accessibility and community engagement in the sport.
- Ownership category
- akta.pro rank
Break the Love industry classification
Industry- Product category
- Tennis Court Marketplace
- NAICS
- Fitness and Recreational Sports Centers (71394), Sporting Goods Retailers (459110)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash) (MPAKABAF)
Keywords
Where Break the Love is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Break the Love business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Platform Services: The company operates a platform connecting tennis players, courts, and brands, likely generating revenue through service fees, brand partnerships, and court booking commissions. Exact revenue mechanics not disclosed in available sources.
Distribution channels1 record
Break the Love product offering
Product offeringCore offering
Break the Love operates a mobile app platform that connects tennis players with courts and brands to promote racquet sport accessibility and community engagement. Founded in 2019 in New York, the company addresses underutilized sports spaces by aggregating court availability and brand partnerships for individual players. The app is the company's core product and sole customer-facing channel for booking courts and engaging with the tennis community.
Product overview
Break the Love is a tennis platform operating as a unified mobile app that connects players, courts, and brands to promote tennis accessibility and community. The app serves as the core product enabling these connections.
Differentiator
Problem solved
Functional benefit
Products and services
- Break the Love App
Companies that use Break the Love
Customer profileSegments1 record
Ideal customer profiles1 record
Break the Love technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Break the Love partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Break the Love competitors and assessment
Company assessmentDirect peers
- PlayYourCourt: PlayYourCourt is a tennis-focused platform that connects players with coaches and organizes league/matches; competes directly with Break the Love for tennis players seeking community and structured play in the US.
- CourtReserve: CourtReserve is a leading court-management and booking platform used by tennis and pickleball facilities; competes on the supply side with Break the Love by enabling facilities to manage their own bookings, leagues, and member engagement directly.
- Global Tennis Network: Global Tennis Network is an online community and management platform for tennis programs, instructors, and players, providing scheduling, communication, and marketing tools—directly overlapping Break the Love's player-court-brand connection thesis.
- Playtomic: Playtomic operates a global marketplace for padel and tennis court booking, leagues, and player communities, with strong European penetration; the closest international analog to Break the Love's marketplace model.
Emerging players
- Pickleheads: Pickleheads is a marketplace and community for pickleball players to find courts, partners, and leagues, applying a near-identical playbook to Break the Love but in the faster-growing pickleball segment.
- DUPR: DUPR is a pickleball (and increasingly multi-racquet-sport) rating and tournament platform that aggregates players and facilities; adjacent to Break the Love's community/brand thesis and a likely consolidator in the racquet-sport stack.
Broad incumbents
- Tennis Channel / Tennis.com: Tennis Channel/tennis.com is the dominant US media and content destination for tennis fans; an incumbent that could extend into community and booking features, potentially competing for Break the Love's player engagement and brand-sponsorship inventory.
- USTA (United States Tennis Association): USTA governs tennis in the US and operates leagues, ratings, and facility programs at massive scale; a structural incumbent that Break the Love must partner with (or risk displacement by) for league-level play.
- ClassPass: ClassPass aggregates fitness and wellness studios including racquet-sport facilities under a subscription model; comparable as a multi-sided consumer subscription marketplace and a potential channel partner or competitor for Break the Love's booking layer.
Regional players
- iTennis: iTennis operates tennis clubs and instructional programs primarily in the US Northeast, representing a regional facility operator that could either be a partner for Break the Love or a competing direct-to-consumer brand for tennis programming.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Break the Love social profiles
Digital presenceBreak the Love financial estimates
Financial estimateRevenue estimate
Valuation estimate
Break the Love leadership team
Management profileNumber of profiles
Break the Love funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Break the Love M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Break the Love
What does Break the Love do?
Break the Love operates a mobile app platform that connects tennis players with courts and brands to promote racquet sport accessibility and community engagement. Founded in 2019 in New York, the company addresses underutilized sports spaces by aggregating court availability and brand partnerships for individual players. The app is the company's core product and sole customer-facing channel for booking courts and engaging with the tennis community.
Is Break the Love a public or private company?
Break the Love is a private company. It is classified as venture growth investor backed and is currently operating.
When was Break the Love founded?
Break the Love was founded in 2019. It employs 11 to 50 people.
Where is Break the Love based?
Break the Love is headquartered in New York, United States, in the North America region.
How does Break the Love make money?
One revenue line is on record: platform Services.
Who are Break the Love's main competitors?
Direct peers on record are PlayYourCourt, CourtReserve, Global Tennis Network and Playtomic. Emerging players are Pickleheads and DUPR. Broad incumbents are Tennis Channel / Tennis.com, USTA (United States Tennis Association) and ClassPass. iTennis is listed as a regional player.
Does Break the Love have an API?
No public API is recorded for Break the Love.
What industry is Break the Love in?
Break the Love's product category is Tennis Court Marketplace. Its primary akta.pro industry code is MPAKABAF, Tennis & Racquet Sports Clubs (Tennis, Padel, Pickleball, Squash). Its NAICS code is 71394 and its SIC code is 7997.