Auki Labs
Auki Labs builds the Posemesh, a decentralized spatial computing protocol that converts camera and sensor input into machine-readable spatial data, serving enterprise customers in retail, transit, property, and robotics via software products (Cactus, Gotu) and a Unity SDK.
- Company typePrivate
- Founded2020
- HeadquartersKowloon City, Hong Kong SAR China
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Auki Labs does
Auki Labs Limited is a Hong Kong-based private company (founded 2020) building the Auki Network, also branded as the Posemesh — a decentralized spatial computing protocol designed to make physical spaces browsable, navigable, and searchable by AI and robots. The protocol converts input from cameras and sensors into spatio-semantic observations and is organized around three robotics pillars (Locomotion, Manipulation, Perception). Its product suite includes Cactus (spatial AI for retail), Gotu (indoor navigation for events and property), McKenna (spatial decoration), Floorcraft (local multiplayer shared AR game), and ConjureKit, a Unity SDK for developers. A native utility token ($AUKI) is distributed on Uniswap, Aerodrome, and MEXC and is used for developer grants (up to $100,000) and ecosystem incentives.
The company operates a developer-first, product-led go-to-market: self-serve SDK and documentation, token-funded developer grants, a hardware-equipped hacker house in Hong Kong, and direct enterprise engagements with named design partners across retail (Reitan, FairPrice, Coop, Fresh, Mars), transit (MTR Corporation Hong Kong), property (Sino Group), and material handling (Toyota Material Handling). Revenue mechanics span tokenized network participation, subscription-based software (Cactus, Gotu, McKenna), and decentralized network contribution rewards, though the company does not publicly disclose revenue. Auki is venture-backed with approximately $13.25M disclosed across a 2021 Outlier Ventures seed and a 2022 Series A led by Animoca Brands, Kenetic, and Shima Capital, with additional crypto-native investors including Tribe Capital, Maelstrom, Pulsar Capital, ARKN Ventures, NGC, Primal, Faculty Group, BaboonVC, and EV3. Auki Labs is led by CEO and founder Nils Pihl and operates with a 1-10 person team across Hong Kong, Singapore, Norway, Switzerland, and Japan.
Auki Labs firmographics
Firmographics- Name
- Auki Labs
- Legal name
- Auki Labs Limited
- Website
- https://aukilabs.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Auki Labs builds the Posemesh, a decentralized spatial computing protocol that converts camera and sensor input into machine-readable spatial data, serving enterprise customers in retail, transit, property, and robotics via software products (Cactus, Gotu) and a Unity SDK.
- Ownership category
- akta.pro rank
Auki Labs industry classification
Industry- Product category
- Spatial Computing Infrastructure
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- On-Chain Game Engines & Developer Tooling (SDKs, APIs, Unity/Unreal plugins) (FSAPAGAB)
- akta.pro secondary industries
- XR/AR/VR/MR Development Frameworks & Toolchains (MPAFAFAF), Metaverse & Social Virtual Worlds (BPAMAKAF), Metaverse Virtual World Platforms (social worlds, land, UGC) (FSAPAGAD)
Keywords
Where Auki Labs is headquartered
LocationHeadquarters
- HQ city
- Kowloon City
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices1 record
Markets served
Auki Labs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Token Economics ($AUKI): Auki operates a cryptocurrency token ($AUKI) that powers the network economy. Token holders can participate in the network and trade on DEXs (Uniswap, Aerodrome) and CEXs (MEXC). Developer grants are distributed in AUKI tokens.
- Software Solutions: Revenue generated from software products including Cactus (retail), Gotu (events/property), and McKenna. These are offered as platform solutions to enterprise customers.
- Network Participation: The Web3 robotics ecosystem generates value through decentralized network participation where contributors to AI's understanding of the physical world can earn token rewards while retaining data ownership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | One time | Developer Grant Program |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels8 records
Auki Labs product offering
Product offeringCore offering
Auki Labs builds decentralized spatial computing infrastructure called the Auki Network (Posemesh), a peer-to-peer protocol that allows devices and machines to share a common 3D spatial reference frame. On top of this infrastructure, the company offers vertical products including Cactus (a spatial AI platform for retail), Gotu (indoor navigation for events and property), McKenna (an AR decoration app for homes and exhibitions), Floorcraft (a shared-AR multiplayer game), and ConjureKit (a Unity SDK for building multi-device AR applications), with the $AUKI utility token coordinating network participation.
Product overview
Auki Labs offers a platform architecture centered on the Auki Network (Posemesh), a decentralized spatial computing infrastructure that makes physical spaces machine-readable for AI and robotics. The product portfolio includes Cactus (retail spatial AI platform), Gotu (indoor navigation for events and property), McKenna (decoration application), and Floorcraft (AR gaming experience), supported by the Unity SDK (ConjureKit) for developer integration. The company is building what it calls the 'real-world web' to make the physical world accessible to AI copilots and robots.
Differentiator
Problem solved
Functional benefit
Brands
- Auki Network: Decentralized spatial computing network that makes the physical world browsable, navigable and searchable by AI and robots.
- Posemesh
- Cactus
- Gotu
- McKenna
- Floorcraft
- ConjureKit
Products and services
- Auki Network (Posemesh)
- Cactus
- Gotu
- McKenna
- Floorcraft
- ConjureKit (Unity SDK)
- $AUKI Token
Quantifiable outcome
- 70% of world's economy tied to physical locations made accessible to AI
Companies that use Auki Labs
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles4 records
Auki Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature6 records
Auki Labs partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered major and minor.
- AWE (Augmented World Expo)majorAWE is a major augmented reality industry event where Auki Labs showcases its technology and participates in the ecosystem.
- Hong Kong FinTech WeekmajorAuki Labs participates in Hong Kong FinTech Week as a featured company representing spatial computing and Web3 innovation.
- WOW SummitminorWOW Summit is a blockchain conference where Auki Labs participates in the Web3 robotics ecosystem discussions.
Scale indicators3 records
Recent moves4 records
Expansion highlights5 records
Auki Labs competitors and assessment
Company assessmentDirect peers
- Niantic: Niantic operates the Lightship AR development platform and powers Pokémon GO's real-world spatial mapping — directly competing with Auki's Posemesh in AR/spatial computing developer tooling for mobile devices and physical-world digitalization.
- Mapbox: Mapbox provides a developer platform for location-based services including maps, navigation, and spatial SDKs — directly overlapping with Auki's positioning/navigation infrastructure across retail, transit, and property use cases.
- Decentraland: Decentraland is a Web3 virtual world platform with land, social spaces, and a MANA token economy — comparable to Auki's metaverse ambitions anchored in physical reality and its $AUKI token model.
- The Sandbox: The Sandbox is a Web3 virtual world platform with UGC tools and a SAND token economy, comparable to Auki's real-world web concept and developer-ecosystem approach.
- Matterport: Matterport provides 3D spatial mapping and digital twin technology for real estate and property — directly comparable to Auki's physical-world digitization and spatial awareness layer for AI and robotics.
- IndoorAtlas: IndoorAtlas provides indoor positioning and geolocation technology using sensor fusion — directly comparable to Auki's Gotu indoor navigation product and overall spatial positioning layer.
Broad incumbents
- Apple: Apple's ARKit and Vision Pro provide centralized AR/spatial computing tools for iOS developers — a broad incumbent in the same category as Auki's spatial computing platform with vastly larger resources.
- Google: Google's ARCore, Google Maps, and Visual Positioning System cover AR development and location services — a broad incumbent with overlapping capabilities to Auki's spatial platform.
- Microsoft: Microsoft's Azure Spatial Anchors, HoloLens, and Mesh provide enterprise-grade spatial computing and AR — a broad incumbent competing with Auki's enterprise positioning across industries.
- Unity Technologies: Unity provides the dominant 3D game engine with AR/VR development capabilities and hosts platforms like Auki's ConjureKit SDK — a broad incumbent whose ecosystem Auki builds upon and competes with.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Auki Labs social profiles
Digital presenceAuki Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
Auki Labs leadership team
Management profileNumber of profiles
Profiles1 record
Auki Labs funding detail
Funding detailFunding overview
Funding rounds2 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Auki Labs M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Auki Labs
What does Auki Labs do?
Auki Labs builds decentralized spatial computing infrastructure called the Auki Network (Posemesh), a peer-to-peer protocol that allows devices and machines to share a common 3D spatial reference frame. On top of this infrastructure, the company offers vertical products including Cactus (a spatial AI platform for retail), Gotu (indoor navigation for events and property), McKenna (an AR decoration app for homes and exhibitions), Floorcraft (a shared-AR multiplayer game), and ConjureKit (a Unity SDK for building multi-device AR applications), with the $AUKI utility token coordinating network participation.
Is Auki Labs a public or private company?
Auki Labs is a private company. It is classified as venture growth investor backed and is currently operating.
When was Auki Labs founded?
Auki Labs was founded in 2020. It employs 1 to 10 people.
Where is Auki Labs based?
Auki Labs is headquartered in Kowloon City, Hong Kong SAR China, in the Asia region.
How does Auki Labs make money?
Three revenue lines are on record. Token Economics ($AUKI) is the primary driver. The others are software Solutions and network Participation.
Who are Auki Labs's main competitors?
Direct peers on record are Niantic, Mapbox, Decentraland, The Sandbox, Matterport and IndoorAtlas. Broad incumbents are Apple, Google, Microsoft and Unity Technologies.
Does Auki Labs have an API?
No public API is recorded for Auki Labs.
What industry is Auki Labs in?
Auki Labs's product category is Spatial Computing Infrastructure. Its primary akta.pro industry code is FSAPAGAB, On-Chain Game Engines & Developer Tooling (SDKs, APIs, Unity/Unreal plugins), with a secondary code of MPAFAFAF, XR/AR/VR/MR Development Frameworks & Toolchains. Its NAICS code is 518210 and its SIC code is 7371.