Omnichat
Omnichat (rebranded to Omni AI) is a Hong Kong-based AI-native omnichannel chat commerce platform unifying WhatsApp, LINE, Instagram, WeChat, and other messaging channels into a single CRM, serving 5,000+ enterprise brands in retail, automotive, and adjacent verticals across Asia-Pacific, EMEA, and Latin America.
- Company typePrivate
- Founded2017
- HeadquartersKwun Tong, Hong Kong SAR China
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Omnichat does
Omnichat (recently rebranded to 'Omni AI') is a Hong Kong-headquartered, AI-native omnichannel customer experience platform founded in 2017 that unifies customer conversations across WhatsApp, Facebook Messenger, Instagram, LINE, WeChat, TikTok, and website live chat into a single CRM workspace. The company serves over 5,000 enterprise brands globally — including Nestle, Dyson, FILA, Samsung, Starbucks, Volvo, L'OCCITANE, Sa Sa, and Timberland — with a primary focus on retail and ecommerce use cases (chat commerce, OMO sales, abandoned cart recovery, loyalty programs) and secondary traction in automotive, insurance, healthcare, and real estate verticals. The platform's core technology stack combines rule-based workflow automation with a layer of proprietary AI features (OmniClaw AI strategist, Omni AI Message Flow generative campaign builder, and autonomous CS/Sales/Shopping agents) that orchestrate multiple third-party LLMs from OpenAI, Google, Anthropic, Meta, Deepseek, and AWS Bedrock.
The product portfolio is organized around a unified omnichannel inbox augmented by specialized modules: Social CDP for cross-channel customer data unification, OMO Sales and Store Management for online-merge-offline retail attribution, Broadcast and Customer Journey for marketing automation, WhatsApp Catalog & Payment for in-chat commerce, and Chatbot plus CS/Sales AI Agents for support automation. Omnichat holds privileged platform partner status as an official WhatsApp Business Solution Provider (BSP), Meta Certified Company, LINE Biz-Solutions Gold Tech Partner, and AWS Partner of the Year 2025 — providing distribution leverage that few regional competitors can replicate. The company maintains dual ISO 27001 and GDPR/PDPA/PDPO compliance certifications and operates legal entities in Hong Kong, Singapore, and Taiwan, with active regional offices in Taipei, Singapore, and Kuala Lumpur.
Omnichat monetizes via tiered annual subscriptions (Basic at 10,000 contacts through Custom at unlimited contacts), usage-based API fees for WhatsApp Business and LINE messaging, and add-on modules including Social CDP, WhatsApp Catalog & Payment, and gamification. The go-to-market is hybrid: enterprise field sales for large brands with custom pricing, inside sales for mid-market, and a 14-day free trial plus self-serve onboarding for SMBs. As of 2026, the company has raised approximately $5.25M–$5.8M across three disclosed funding rounds, most recently a $4M Series A led by Kaszek Ventures in May 2026 earmarked for Latin America expansion. The company reports two consecutive years of 130% year-over-year growth in Southeast Asia and has routed more than 8 billion messages on its platform.
Omnichat firmographics
Firmographics- Name
- Omnichat
- Legal name
- Omnichat Limited
- Website
- https://omnichat.ai
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Omnichat (rebranded to Omni AI) is a Hong Kong-based AI-native omnichannel chat commerce platform unifying WhatsApp, LINE, Instagram, WeChat, and other messaging channels into a single CRM, serving 5,000+ enterprise brands in retail, automotive, and adjacent verticals across Asia-Pacific, EMEA, and Latin America.
- Ownership category
- akta.pro rank
Omnichat industry classification
Industry- Product category
- Conversational AI and Chat Commerce Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)
- akta.pro secondary industries
- Technical & Product Support (Tier 0–2, Troubleshooting) (BPAAABAF), Apparel, Footwear & Accessories Omnichannel (CRAFAEAA), Beauty & Personal Care Omnichannel (CRAFAEAB)
Keywords
Where Omnichat is headquartered
LocationHeadquarters
- HQ city
- Kwun Tong
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices4 records
Markets served
Omnichat business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Plans (Basic, Pro, Enterprise, Custom): Annual subscription model with tiered plans based on number of contacts and features. Plans include Basic (10,000 contacts), Pro (25,000 contacts), Enterprise (100,000 contacts), and Custom (unlimited contacts). Pricing varies by effective contacts and number of users.
- Usage-based API Fees: Additional fees for WhatsApp Business API and LINE API usage, including message fees separate from plan subscription costs.
- Social CDP Add-on: Additional module for customer data platform capabilities including customer 360 profiles, automated journeys, and cross-channel integration.
- Add-on Features: Additional paid modules including Game Module, Coupon Module, WhatsApp Catalog & Payment, Customer Survey, and Customer Journey features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Basic Plan - 10,000 contacts, essential features for customer service and marketing |
| Subscription | Annual | Pro Plan - 25,000 contacts, advanced e-commerce integration and conversion tracking |
| Subscription | Annual | Enterprise Plan - 100,000 contacts, full-featured with marketing analytics |
| Subscription | Annual | Customization Plan - Unlimited contacts, full enterprise features |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Omnichat product offering
Product offeringCore offering
Omnichat builds an AI-native agentic customer experience platform that unifies WhatsApp, Facebook, Instagram, LINE, WeChat, TikTok, and website live chat into a single omnichannel CRM for retail and e-commerce. The platform sells tiered annual subscriptions (Basic, Pro, Enterprise, Custom) priced by contacts and users, with usage-based fees for WhatsApp Business API and LINE API messaging, and paid add-on modules such as Social CDP, Coupons, Interactive Games, and WhatsApp Catalog & Payment. AI capabilities include autonomous Shopping/Sales/CS Agents, Omni AI Message Flow generative campaign builder, OmniClaw AI strategist, and Omni AI Agent Studio no-code builder, all powered by multiple LLMs (OpenAI, Google, Meta, Anthropic, Deepseek, AWS Bedrock).
Product overview
Omnichat operates as an AI-native agentic customer experience platform organized around a core unified messaging hub supplemented by a suite of specialized AI-powered modules. The core Omnichat platform (Omni AI) unifies customer interactions across WhatsApp, Facebook, Instagram, LINE, WeChat, TikTok, and website live chat into a single omnichannel CRM. The Omni AI Suite is the primary AI differentiation layer, comprising OmniClaw (built-in AI strategist), Omni AI Message Flow (generative campaign builder), Omni AI Agents (Shopping, Sales, and CS agents), and Omni AI Agent Studio (no-code custom agent builder). Supporting modules span marketing automation (Broadcast, Coupons, Customer Journey, Interactive Games, Abandoned Cart Remarketing), commerce (WhatsApp Catalog & Payment, WhatsApp Flows, WhatsApp Loyalty CRM, Social CDP), sales operations (Store Management, Roster Management, Keyword Auto-Assign, Sales Performance Tracking), and support (Chatbot, Live Chat, CS App, Satisfaction Survey, Saved Replies, Website Remarketing). All channels and modules feed into a centralized AI workspace with real-time Copilot monitoring. The platform offers tiered pricing plans (Basic, Pro, Enterprise, Custom) plus add-on features, with deployment across Hong Kong, Taiwan, Singapore, Malaysia, and global markets.
Differentiator
Problem solved
Functional benefit
Brands
- Omni AI: AI-Native Agentic Customer Experience Platform — rebranded product identity introduced in May 2026 representing the company's autonomous AI workforce platform for marketing, sales, and customer support.
- OmniClaw
- Omni AI Message Flow
- Omni AI Agent Studio
- Social CDP
Products and services
- Omni AI (Omnichat Platform) AI-native agentic customer experience platform that unifies customer interactions across WhatsApp, Facebook, Instagram, LINE, WeChat, TikTok, and live chat, automating social conversations and combining omnichannel CRM, marketing automation, sales conversion, and customer support. Sold via tiered annual subscription plans (Basic, Pro, Enterprise, Custom) for retail and e-commerce brands worldwide.
- Social CDP Standalone customer data platform add-on that creates unified personalized customer profiles by collecting and mapping identities from WhatsApp, Facebook, Instagram, LINE, website, and in-store channels, enabling predictive and personalized AI interactions at scale for marketing, sales, and support.
- WhatsApp Business API (Official BSP Service) Official WhatsApp Business Platform (API) provisioning provided by Omnichat as a certified WhatsApp Business Solution Provider (BSP), enabling verified WhatsApp broadcasts, business messaging, and commerce capabilities with usage-based message fees separate from platform subscriptions.
- Omni AI Agent Studio No-code builder enabling businesses to create custom AI agents integrated into WhatsApp workflows for customer service, marketing, and shopping, using LLMs from OpenAI, Google, Meta, Anthropic, Deepseek, and AWS.
- OmniClaw (AI Strategist) Built-in AI strategist embedded natively within Omnichat for loyalty management, precision marketing, and intelligent sales, enabling users to blueprint promotional strategies, extract deep performance insights, and get instant platform guidance.
- Omni AI Message Flow Generative AI campaign builder that takes a simple campaign goal as input and autonomously structures complete conversational workflows, generates platform-specific copy and rich media assets, and maps complex conditional logic so marketers can deploy sophisticated chat campaigns without coding.
- Omni AI Agents (Shopping Agent, Sales Agent, CS Agent) Autonomous AI agents operating as Shopping Agent, Sales Agent, and CS (Customer Support) Agent that handle complex customer requests in real time across all messaging channels with smart routing and seamless escalation to human teams for high-value opportunities.
Quantifiable outcome
- 400% year-over-year website sales growth for Sa Sa during epidemic period
- +10 more outcomes
Companies that use Omnichat
Customer profileNamed customers19 records
Segments7 records
Ideal customer profiles3 records
Omnichat technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability9 records
Feature8 records
Omnichat partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered flagship and core.
- LINE CorporationflagshipLINE-Biz Solutions Gold Tech Partner and featured partner at Omnichat's annual product launch in Taipei on June 9, 2026. LINE delivers keynotes validating Omnichat's role in chat commerce transformation.
- Amazon Web Services (AWS)coreAWS Partner Network member providing cloud infrastructure. Named AWS Partner of the Year 2025. AI agents use LLMs from AWS Bedrock alongside OpenAI, Google, Meta, Anthropic, and Deepseek.
- MetaflagshipMeta Certified Company and featured partner at Omnichat's product launches. Co-hosts Commerce Leadership Forum events at Meta Singapore and Meta Malaysia offices. Meta participates as keynote speaker discussing AI transformation in retail.
- OpenAIcoreAI/LLM provider powering Omnichat's AI agents. Platform integrates with OpenAI alongside Google, Meta, Anthropic, Deepseek, and AWS Bedrock.
- GooglecoreAI/LLM provider powering Omnichat's AI agents. Platform integrates with Google's Gemini model alongside other LLMs.
- AnthropiccoreAI/LLM provider powering Omnichat's AI agents. Platform integrates with Claude models alongside other LLMs.
- ShopifycoreE-commerce platform integration enabling Shopify merchants to sync product, order, and customer data with Omnichat's messaging platform.
- ShoplinecoreE-commerce platform integration for Asian merchants, enabling seamless data synchronization with Omnichat's chat commerce platform.
- SalesforcecoreCRM integration enabling real-time data sync between Salesforce and Omnichat's messaging platform for unified customer profiles.
- HubSpotcoreCRM integration enabling HubSpot users to connect customer data with Omnichat's omnichannel messaging and marketing automation.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Omnichat competitors and assessment
Company assessmentDirect peers
- Wati: Wati is a WhatsApp Business API platform focused on customer communication, marketing automation, and chat commerce for SMBs and enterprises. It is one of the most direct competitors to Omnichat in the WhatsApp BSP and conversational commerce category, particularly across APAC.
- respond.io: Malaysia-headquartered omnichannel messaging platform that unifies WhatsApp, Messenger, Instagram, LINE, and other channels for sales, marketing, and support. It targets the same APAC enterprise and mid-market segment as Omnichat with comparable AI agent and workflow positioning.
- Sleekflow: Hong Kong-based omnichannel conversational AI platform serving retail and consumer brands across APAC. Sleekflow competes head-to-head with Omnichat on WhatsApp/Instagram/LINE commerce, AI agents, and Social CDP-equivalent offerings across the same core customer base.
- AiChat: Singapore-based conversational AI and chat commerce platform serving enterprise brands across Southeast Asia. AiChat is a direct regional competitor to Omnichat in WhatsApp commerce, AI agents, and omnichannel CRM for retail and F&B.
Broad incumbents
- Twilio: Underlying CPaaS provider powering WhatsApp Business API access and messaging infrastructure. Twilio competes with Omnichat both as an indirect infrastructure layer and via its own Segment CDP and Flex contact center offerings that overlap with Omnichat's platform.
- HubSpot: CRM, marketing automation, and customer service platform with growing AI agent capabilities (Breeze) and a native HubSpot integration with Omnichat. HubSpot is a broad incumbent alternative for mid-market customers evaluating all-in-one suites vs. Omnichat's best-of-breed chat commerce layer.
- Zendesk: Global customer service and engagement platform with AI agents, messaging, and CRM integrations. Zendesk competes with Omnichat for enterprise customer support automation budgets and increasingly for AI agent workflows across messaging channels.
- Zoho (Zoho SalesIQ / Zoho Cliq): Broader CRM/suite incumbent offering live chat, chatbot, and now AI agent capabilities across its wider product portfolio. Zoho overlaps with Omnichat at the SMB/mid-market customer service and marketing automation layer, especially for APAC customers seeking a single-vendor suite.
- Intercom: Global conversational AI platform for customer support, marketing, and sales (Fin AI Agent). Intercom is a broad incumbent competitor with comparable AI agent framing, though its primary focus is web-first channels rather than WhatsApp/LINE-first commerce in APAC.
Emerging players
- Gupshup: Conversational AI platform with strong WhatsApp Business API delivery across emerging markets including India, Latin America, and Southeast Asia. Gupshup is an emerging global peer with comparable AI agent and commerce capabilities and similar BSP-first positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Omnichat social profiles
Digital presenceOmnichat compliance and trust
Trust signalCompliance5 records
Omnichat financial estimates
Financial estimateRevenue estimate
Valuation estimate
Omnichat leadership team
Management profileNumber of profiles
Profiles1 record
Omnichat funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Omnichat M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Omnichat
What does Omnichat do?
Omnichat builds an AI-native agentic customer experience platform that unifies WhatsApp, Facebook, Instagram, LINE, WeChat, TikTok, and website live chat into a single omnichannel CRM for retail and e-commerce. The platform sells tiered annual subscriptions (Basic, Pro, Enterprise, Custom) priced by contacts and users, with usage-based fees for WhatsApp Business API and LINE API messaging, and paid add-on modules such as Social CDP, Coupons, Interactive Games, and WhatsApp Catalog & Payment. AI capabilities include autonomous Shopping/Sales/CS Agents, Omni AI Message Flow generative campaign builder, OmniClaw AI strategist, and Omni AI Agent Studio no-code builder, all powered by multiple LLMs (OpenAI, Google, Meta, Anthropic, Deepseek, AWS Bedrock).
Is Omnichat a public or private company?
Omnichat is a private company. It is classified as venture growth investor backed and is currently operating.
When was Omnichat founded?
Omnichat was founded in 2017. It employs 101 to 250 people.
Where is Omnichat based?
Omnichat is headquartered in Kwun Tong, Hong Kong SAR China, in the Asia region.
How does Omnichat make money?
Four revenue lines are on record. Subscription Plans (Basic, Pro, Enterprise, Custom) is the primary driver. The others are usage-based API Fees, social CDP Add-on and add-on Features.
Who are Omnichat's main competitors?
Direct peers on record are Wati, respond.io, Sleekflow and AiChat. Broad incumbents are Twilio, HubSpot, Zendesk, Zoho (Zoho SalesIQ / Zoho Cliq) and Intercom. Gupshup is listed as an emerging player.
Does Omnichat have an API?
No public API is recorded for Omnichat.
What industry is Omnichat in?
Omnichat's product category is Conversational AI and Chat Commerce Platform. Its primary akta.pro industry code is HDAEANAJ, AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs), with a secondary code of BPAAABAF, Technical & Product Support (Tier 0–2, Troubleshooting). Its NAICS code is 5132 and its SIC code is 7372.