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Seam

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uuid0000mg1

Namestring
Seam
Legal namestring
Seam Labs, Inc.
Websiteurl
seam.co
Company typeenum
Private
Founded yearint
2020
Descriptiontext

Seam (Seam Labs, Inc.) is a San Francisco-based API infrastructure company founded in 2020 that provides a universal interface for connecting, controlling, and managing third-party IoT devices. The platform serves software developers and businesses primarily in the property management, hospitality, multifamily, and vacation rental sectors, offering standardized APIs for smart locks, thermostats, access control systems, and noise sensors from 30+ brands including Yale, Schlage, August, Lockly, Nuki, Google Nest, ecobee, ASSA ABLOY, Avigilon, Brivo, and Salto. Named customers include property management SaaS platforms Mews, Guesty, Cloudbeds, Hospitable, Hostaway, Lodgify, Operto, Breezeway, and RMS Cloud, as well as multifamily operator AvalonBay, smart home platforms Kasa and Enso, and fitness management providers GymDesk and Wodify.

The core technology is a unified API abstraction layer supporting 1,000+ device models through standardized interfaces, supplemented by client SDKs in JavaScript, Python, Ruby, PHP, C#, Java, and Go, plus iOS and Android mobile SDKs for credential management (BLE, NFC, Apple Wallet). The platform includes pre-built UI Components, real-time webhooks and events, a sandbox workspace for testing with virtual devices, and a proprietary "Seam Bridge" device for hardware lacking native APIs. Device coverage spans four primary verticals: Smart Locks, Access Control Systems, Thermostats, and Noise Sensors.

Seam operates a freemium go-to-market motion with self-serve onboarding via console.seam.co and a no-credit-card free trial for small teams, complemented by custom enterprise pricing that scales with device fleet size. Enterprise tier includes enhanced security, beta features, dedicated support, and volume discounts. The company claims 100K+ devices connected across 55+ countries and 25M+ monthly operations, and has disclosed only a single $125,000 seed round from Y Combinator (lead), Pioneer Fund, Root Ventures, Soma Capital, and Tuesday Capital in August 2020. The company is led by co-founder and CEO Sy Bohy and co-founder Dawn Ho.

Short descriptiontext

Seam is a San Francisco-based API platform, founded in 2020, that lets developers connect, control, and manage smart locks, thermostats, access control systems, and sensors from 30+ brands through a single unified interface, primarily serving property management and hospitality software companies.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSan Francisco, United States
HQ citystring
San Francisco
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
IoT API platform, smart device management, access control API, smart lock integration, thermostat automation API
SIC code1 code
  • Services-Computer Programming Services7371
Product category
IoT Device Management API
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1API Platform Subscription
TypeSubscription Recurring
Description

Seam generates revenue through a subscription-based API platform model. The free trial is available for small teams to build and test, while enterprise pricing scales with device fleet size. Pricing includes enhanced security, beta features access, dedicated support channel, volume discounts, and no usage limits for enterprise customers.

seam.co
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Pricing details2 tiers
1Free Trial - Self-serve option for small teams
ModelFreemiumBilling cadenceMonthly
Notes

Free trial with full API access for building and testing. No credit card required.

seam.co
2Enterprise Solution - Custom subscription for businesses
ModelSubscriptionBilling cadenceMonthly
Notes

Access tailored solutions paying a fixed monthly rate that scales as you grow. Includes enhanced security, beta features access, dedicated support channel, volume discounts, and no usage limits.

seam.co
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Seam provides a universal IoT API platform that enables developers to connect, control, and automate third-party smart devices — including smart locks, thermostats, access control systems, and noise sensors — through a single standardized REST API with webhooks. The platform abstracts 1,000+ device models from 30+ brands and supports pre-built UI components, mobile credential issuance (BLE/NFC/Apple Wallet), and sandbox testing environments, targeting software companies building applications for property management, hospitality, multifamily, fitness, coworking, and self-storage operators.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 25M+ operations monthly across 1K+ supported device models
+2 more records
Product overview1 text field

Seam is an API-first IoT infrastructure platform that provides a unified API for connecting and controlling smart devices across multiple manufacturers and protocols. The core offering is the Seam API Platform, which integrates with 1,000+ device models from 30+ brands including smart locks (Yale, August, Schlage, Lockly, Nuki, Salto, etc.), thermostats (Nest, ecobee, Honeywell), access control systems (ASSA ABLOY, Avigilon, Brivo, Latch), and noise sensors (Minut, NoiseAware). The platform includes add-on modules like Seam Components (pre-built UI components), the Mobile Access Solution (BLE/NFC credential management), and developer tools including an API Console, CLI, and sandbox workspaces. The Smart Locks API, Access Control Systems API, Thermostats API, and Noise Sensors API are specialized API products within the platform for different device categories.

Product and service2 records
1Seam API Platform
CategoryIoT API Platform
Description

Universal API platform that enables developers and software companies to connect, control, and manage third-party IoT devices including smart locks, thermostats, access control systems, and noise sensors through a unified REST API with webhooks. Supports 1,000+ device models across 30+ brands and is designed for software companies serving property management, hospitality, multifamily, fitness, coworking, and self-storage markets.

2Seam Console
CategoryDeveloper Tool
Description

Self-serve web-based console for managing Seam API integrations, generating API keys, exploring supported devices, and administering workspaces. Available globally with free trial access for developers and small teams.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-06-13
Description

LocklyPRO, the commercial division of smart lock manufacturer Lockly, partnered with Seam to integrate Seam's API with the LocklyOS access management platform. The integration enables users to control LocklyPRO smart locks alongside third-party smart devices including thermostats, cameras, and access systems from multiple manufacturers through a unified platform.

2AdvanceCM (by Tokeet)
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2025-02-13
Description

Seam and AdvanceCM partnered to integrate smart lock technology into property management systems, allowing property managers to automate access control and improve security and efficiency. Seam's smart locks, compatible with various brands, enable remote management, automate access, and enhance guest experience while reducing operational overhead.

blog.tokeet.com
Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Latch delivers smart access and IoT management software for multifamily buildings, including smart locks, access control, and building automation. It overlaps directly with Seam's access-control and smart-lock capabilities for residential and commercial properties.

TypeEmerging player
Description

Losant is an enterprise IoT platform offering device management, data ingestion, and workflow automation through APIs and dashboards. It is comparable to Seam as a developer-facing IoT abstraction layer, though focused more on industrial than property use cases.

TypeDirect peer
Description

RemoteLock provides cloud-based access control software for managing smart locks and other devices across vacation rentals, commercial, and multifamily properties. It targets the same property-management use cases as Seam, including time-bound access codes and remote management.

TypeDirect peer
Description

SmartRent provides a smart home and IoT operating platform purpose-built for multifamily and rental property operators. Like Seam, it focuses on connecting and controlling smart devices (locks, thermostats, sensors) across property portfolios and integrates with major property management systems.

TypeBroad incumbent
Description

Tuya is a global IoT cloud platform that powers hundreds of thousands of smart device SKUs across consumer and commercial categories. While broader and more vertically integrated than Seam (owning an OEM-side ecosystem), it competes for IoT API and device-aggregation workloads.

TypeDirect peer
Description

Particle is an IoT platform-as-a-service offering hardware modules, an IoT cloud, and APIs for developers to connect and manage fleets of connected devices. Like Seam, it is developer-first and abstracts device complexity behind a unified API.

TypeDirect peer
Description

Ayla Networks is an IoT platform-as-a-service that provides a unified cloud and API layer for connecting, managing, and analyzing connected devices from multiple manufacturers. Like Seam, it abstracts heterogeneous device ecosystems behind a single API for enterprise and consumer brands.

TypeDirect peer
Description

Brivo is a cloud-based access control and physical security platform that manages credentials, entries, and users across commercial properties. It overlaps with Seam's Access Control Systems API and competes for similar enterprise customers.

TypeEmerging player
Description

igloohome is a smart lock and access management provider with strong adoption in short-term rental and delivery use cases. It is both a supported device brand on Seam's platform and a potential competitor in access automation for rentals.

TypeBroad incumbent
Description

Honeywell offers a broad portfolio of building automation, HVAC controls, access control, and IoT management solutions for commercial real estate. It overlaps with Seam's thermostat, sensor, and access-control capabilities, but as part of a much wider BMS portfolio.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers20 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration30 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature8 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors5 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Seam

IoT Device Management APIseam.co

Seam is a San Francisco-based API platform, founded in 2020, that lets developers connect, control, and manage smart locks, thermostats, access control systems, and sensors from 30+ brands through a single unified interface, primarily serving property management and hospitality software companies.

What Seam does

Seam (Seam Labs, Inc.) is a San Francisco-based API infrastructure company founded in 2020 that provides a universal interface for connecting, controlling, and managing third-party IoT devices. The platform serves software developers and businesses primarily in the property management, hospitality, multifamily, and vacation rental sectors, offering standardized APIs for smart locks, thermostats, access control systems, and noise sensors from 30+ brands including Yale, Schlage, August, Lockly, Nuki, Google Nest, ecobee, ASSA ABLOY, Avigilon, Brivo, and Salto. Named customers include property management SaaS platforms Mews, Guesty, Cloudbeds, Hospitable, Hostaway, Lodgify, Operto, Breezeway, and RMS Cloud, as well as multifamily operator AvalonBay, smart home platforms Kasa and Enso, and fitness management providers GymDesk and Wodify.

The core technology is a unified API abstraction layer supporting 1,000+ device models through standardized interfaces, supplemented by client SDKs in JavaScript, Python, Ruby, PHP, C#, Java, and Go, plus iOS and Android mobile SDKs for credential management (BLE, NFC, Apple Wallet). The platform includes pre-built UI Components, real-time webhooks and events, a sandbox workspace for testing with virtual devices, and a proprietary "Seam Bridge" device for hardware lacking native APIs. Device coverage spans four primary verticals: Smart Locks, Access Control Systems, Thermostats, and Noise Sensors.

Seam operates a freemium go-to-market motion with self-serve onboarding via console.seam.co and a no-credit-card free trial for small teams, complemented by custom enterprise pricing that scales with device fleet size. Enterprise tier includes enhanced security, beta features, dedicated support, and volume discounts. The company claims 100K+ devices connected across 55+ countries and 25M+ monthly operations, and has disclosed only a single $125,000 seed round from Y Combinator (lead), Pioneer Fund, Root Ventures, Soma Capital, and Tuesday Capital in August 2020. The company is led by co-founder and CEO Sy Bohy and co-founder Dawn Ho.

Seam firmographics

Firmographics
Name
Seam
Legal name
Seam Labs, Inc.
Website
https://seam.co
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
11–50 employees
Short description
Seam is a San Francisco-based API platform, founded in 2020, that lets developers connect, control, and manage smart locks, thermostats, access control systems, and sensors from 30+ brands through a single unified interface, primarily serving property management and hospitality software companies.
Ownership category
akta.pro rank

Where Seam is headquartered

Location

Headquarters

HQ city
San Francisco
HQ country
United States
HQ region
North America

Markets served

Seam business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

  1. API Platform Subscription: Seam generates revenue through a subscription-based API platform model. The free trial is available for small teams to build and test, while enterprise pricing scales with device fleet size. Pricing includes enhanced security, beta features access, dedicated support channel, volume discounts, and no usage limits for enterprise customers.

Pricing tiers

ModelBillingPrice
FreemiumMonthlyFree Trial - Self-serve option for small teams
SubscriptionMonthlyEnterprise Solution - Custom subscription for businesses

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Seam product offering

Product offering

Core offering

Seam provides a universal IoT API platform that enables developers to connect, control, and automate third-party smart devices — including smart locks, thermostats, access control systems, and noise sensors — through a single standardized REST API with webhooks. The platform abstracts 1,000+ device models from 30+ brands and supports pre-built UI components, mobile credential issuance (BLE/NFC/Apple Wallet), and sandbox testing environments, targeting software companies building applications for property management, hospitality, multifamily, fitness, coworking, and self-storage operators.

Product overview

Seam is an API-first IoT infrastructure platform that provides a unified API for connecting and controlling smart devices across multiple manufacturers and protocols. The core offering is the Seam API Platform, which integrates with 1,000+ device models from 30+ brands including smart locks (Yale, August, Schlage, Lockly, Nuki, Salto, etc.), thermostats (Nest, ecobee, Honeywell), access control systems (ASSA ABLOY, Avigilon, Brivo, Latch), and noise sensors (Minut, NoiseAware). The platform includes add-on modules like Seam Components (pre-built UI components), the Mobile Access Solution (BLE/NFC credential management), and developer tools including an API Console, CLI, and sandbox workspaces. The Smart Locks API, Access Control Systems API, Thermostats API, and Noise Sensors API are specialized API products within the platform for different device categories.

Differentiator

Problem solved

Functional benefit

Products and services

  • Seam API Platform Universal API platform that enables developers and software companies to connect, control, and manage third-party IoT devices including smart locks, thermostats, access control systems, and noise sensors through a unified REST API with webhooks. Supports 1,000+ device models across 30+ brands and is designed for software companies serving property management, hospitality, multifamily, fitness, coworking, and self-storage markets.
  • Seam Console Self-serve web-based console for managing Seam API integrations, generating API keys, exploring supported devices, and administering workspaces. Available globally with free trial access for developers and small teams.

Quantifiable outcome

  • 25M+ operations monthly across 1K+ supported device models
  • +2 more outcomes

Companies that use Seam

Customer profile

Named customers20 records

Segments6 records

Ideal customer profiles3 records

Seam technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration30 records

Feature8 records

Seam partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered core.

  • LocklyPROcoreTechnology or Integration · 13 June 2025LocklyPRO, the commercial division of smart lock manufacturer Lockly, partnered with Seam to integrate Seam's API with the LocklyOS access management platform. The integration enables users to control LocklyPRO smart locks alongside third-party smart devices including thermostats, cameras, and access systems from multiple manufacturers through a unified platform.
  • AdvanceCM (by Tokeet)coreTechnology or Integration · 13 February 2025Seam and AdvanceCM partnered to integrate smart lock technology into property management systems, allowing property managers to automate access control and improve security and efficiency. Seam's smart locks, compatible with various brands, enable remote management, automate access, and enhance guest experience while reducing operational overhead.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Seam competitors and assessment

Company assessment

Direct peers

  • Latch: Latch delivers smart access and IoT management software for multifamily buildings, including smart locks, access control, and building automation. It overlaps directly with Seam's access-control and smart-lock capabilities for residential and commercial properties.
  • RemoteLock: RemoteLock provides cloud-based access control software for managing smart locks and other devices across vacation rentals, commercial, and multifamily properties. It targets the same property-management use cases as Seam, including time-bound access codes and remote management.
  • SmartRent: SmartRent provides a smart home and IoT operating platform purpose-built for multifamily and rental property operators. Like Seam, it focuses on connecting and controlling smart devices (locks, thermostats, sensors) across property portfolios and integrates with major property management systems.
  • Particle: Particle is an IoT platform-as-a-service offering hardware modules, an IoT cloud, and APIs for developers to connect and manage fleets of connected devices. Like Seam, it is developer-first and abstracts device complexity behind a unified API.
  • Ayla Networks: Ayla Networks is an IoT platform-as-a-service that provides a unified cloud and API layer for connecting, managing, and analyzing connected devices from multiple manufacturers. Like Seam, it abstracts heterogeneous device ecosystems behind a single API for enterprise and consumer brands.
  • Brivo: Brivo is a cloud-based access control and physical security platform that manages credentials, entries, and users across commercial properties. It overlaps with Seam's Access Control Systems API and competes for similar enterprise customers.

Emerging players

  • Losant: Losant is an enterprise IoT platform offering device management, data ingestion, and workflow automation through APIs and dashboards. It is comparable to Seam as a developer-facing IoT abstraction layer, though focused more on industrial than property use cases.
  • igloohome: igloohome is a smart lock and access management provider with strong adoption in short-term rental and delivery use cases. It is both a supported device brand on Seam's platform and a potential competitor in access automation for rentals.

Broad incumbents

  • Tuya Smart: Tuya is a global IoT cloud platform that powers hundreds of thousands of smart device SKUs across consumer and commercial categories. While broader and more vertically integrated than Seam (owning an OEM-side ecosystem), it competes for IoT API and device-aggregation workloads.
  • Honeywell Building Technologies: Honeywell offers a broad portfolio of building automation, HVAC controls, access control, and IoT management solutions for commercial real estate. It overlaps with Seam's thermostat, sensor, and access-control capabilities, but as part of a much wider BMS portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Seam social profiles

Digital presence

Seam financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Seam leadership team

Management profile

Number of profiles

Profiles2 records

Seam funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Seam M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Seam

What does Seam do?

Seam provides a universal IoT API platform that enables developers to connect, control, and automate third-party smart devices — including smart locks, thermostats, access control systems, and noise sensors — through a single standardized REST API with webhooks. The platform abstracts 1,000+ device models from 30+ brands and supports pre-built UI components, mobile credential issuance (BLE/NFC/Apple Wallet), and sandbox testing environments, targeting software companies building applications for property management, hospitality, multifamily, fitness, coworking, and self-storage operators.

Is Seam a public or private company?

Seam is a private company. It is classified as venture growth investor backed and is currently operating.

When was Seam founded?

Seam was founded in 2020. It employs 11 to 50 people.

Where is Seam based?

Seam is headquartered in San Francisco, United States, in the North America region.

How does Seam make money?

One revenue line is on record: API Platform Subscription.

Who are Seam's main competitors?

Direct peers on record are Latch, RemoteLock, SmartRent, Particle, Ayla Networks and Brivo. Emerging players are Losant and igloohome. Broad incumbents are Tuya Smart and Honeywell Building Technologies.

Does Seam have an API?

Yes. Seam provides a universal REST API with webhooks for connecting and controlling IoT devices including smart locks, thermostats, access control systems, and noise sensors. The API supports multiple authentication methods including API keys, Personal Access Tokens, and client session tokens. It includes sandbox workspace support for testing with virtual devices. The API is available publicly and supports rate limits and guardrails. Developer documentation is at docs.seam.co.

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Live signals
RavepubsLocklypro Partners with Seam to Enhance Its Access Solutions Ecosystem for Commercial, Multifamily CustomersLocklyPRO, the commercial division of smart lock manufacturer Lockly, announced a partnership with Seam, an IoT infrastructure company, to integrate Seam's API with the LocklyOS access management platform. The collaboration enables users to control a broader range of smart devices including locks, thermostats, cameras, and access systems from multiple manufacturers through a unified platform. LocklyPRO smart locks are now compatible with Seam's ecosystem, allowing customers in hospitality, multi-family, and smart home sectors to deploy connected solutions more efficiently at scale.RavepubsLocklyPRO Integrates Seam API to Enhance LocklyOS Access Platform for Multi-Brand Smart Device Control – rAVe [PUBS]LocklyPRO, the commercial division of smart lock maker Lockly, has partnered with IoT infrastructure provider Seam to integrate Seam's API into the LocklyOS access management platform. The integration enables users to monitor and control LocklyPRO smart locks alongside third-party smart devices including thermostats, cameras, and access systems from multiple manufacturers. The collaboration expands LocklyPRO's compatibility within the smart building ecosystem, giving customers greater flexibility in combining devices and software platforms for access control and automation.PromptloopWhat Does Seam Do? API for IoT Devices ExplainedSeam is an API platform that enables developers to connect, control, and manage third-party IoT devices through a single interface, providing a hardware-agnostic solution for smart device integration. The platform simplifies IoT device management, reducing development time and technical barriers for businesses in property technology, hospitality, and automation sectors.TokeetHow Seam and AdvanceCM Bring Smart Locks to Your OperationsSeam and AdvanceCM (by Tokeet) have formed a partnership to integrate Seam's smart lock technology with AdvanceCM's AI-native property management system, enabling property managers to automate access control and eliminate traditional key exchanges. The integration allows automatic generation of access codes tied directly to reservations, with smart locks supporting brands like Yale, August, Schlage, and Nuki, and typically ranging from $150 to $300 in upfront hardware costs. Property managers can manage smart locks directly from the AdvanceCM Dashboard, benefiting from features such as remote access revocation, temporary access codes, and audit trails with 99.999% uptime.SeamSeam – Connect Your App to the Physical WorldSeam provides a unified API that allows developers to integrate and manage smart locks from various global brands within their applications. The platform supports over 1,000 device models and is utilized by industry leaders such as Hostaway, Guesty, and Operto to handle access codes and device events.