Redbird
Redbird is an AI-powered workflow automation platform that enables non-technical business teams to automate analytics, operations, and reporting through conversational AI, serving enterprises across media, CPG, telecom, and other verticals with 100+ system integrations.
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Redbird does
Redbird (legal entity Redbird Software, Inc., previously Cube Analytics) is an AI-powered workflow automation platform founded in 2021 and headquartered in New York. The company enables non-technical business users to automate analytics, operations, and reporting work through conversational AI. The platform combines natural language processing, computer vision, and purpose-built AI agents (including a SQL Agent, Data Visualization Agent, Fuzzy Matching Agent, and Text/Multimedia Autotagger) that translate plain English instructions into executable Python and SQL workflows, with self-healing capability that detects and repairs broken steps when data sources or APIs change. The product suite includes Workflow Builder (visual pipeline canvas), AI Data Tool, AI Report Builder, AI Chat, and 100+ native connectors to enterprise systems including SAP, Oracle, Salesforce, Snowflake, BigQuery, Databricks, Workday, and ServiceNow.
The underlying technology supports multi-modal AI — text, structured data, code generation, image processing for unstructured document extraction, and predictive analytics via TensorFlow/PyTorch/Sklearn models converted to ONNX. Deployment options include cloud-hosted SaaS, on-premises, and private VPC, with SOC 2 Type II certification, SSO/SAML, RBAC, and full audit logging. Redbird operates a SaaS subscription model with quote-based annual pricing, distributing through a hybrid model: direct enterprise field sales via 30-minute personalized demos, plus self-serve cloud deployment for SMBs and startups. The company serves horizontal segments (analytics, finance, marketing, sales/revops, supply chain, HR, operations) and targets verticals including CPG, media, financial services, healthcare, government, retail, technology, and manufacturing. Named enterprise customers include Disney, Warner Bros., Mars, Mondelēz, Spectrum, USA Today, and Audacy, with startups such as PopViewers using the SMB tier.
Total disclosed funding is approximately $12.1 million across a $500,000 Y Combinator round (March 2022), a $7.6 million seed (October 2022), and a $4 million extension (January 2025). Investors include Alumni Ventures, B Capital, Hack VC, Thomson Reuters Ventures, and Y Combinator. The company is led by CEO Erin Tavgac and co-founder/COO Deren Tavgac.
Redbird firmographics
Firmographics- Name
- Redbird
- Legal name
- Redbird Software, Inc.
- Website
- https://redbird.io
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Redbird is an AI-powered workflow automation platform that enables non-technical business teams to automate analytics, operations, and reporting through conversational AI, serving enterprises across media, CPG, telecom, and other verticals with 100+ system integrations.
- Ownership category
- akta.pro rank
Redbird industry classification
Industry- Product category
- AI Workflow Automation Software
- NAICS
- Software Publishers (5132), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI)
- akta.pro secondary industries
- Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF), iPaaS & Workflow Automation (BPAMAOAB), Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)
Keywords
Where Redbird is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Redbird business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: Redbird operates as a cloud-based SaaS platform with subscription-based pricing. The platform offers enterprise-grade features including SOC 2 Type II security, SSO integration, and RBAC. Pricing is quote-based and tailored to organization size and use case requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise tier for large organizations requiring security, governance, and scale |
| Subscription | Annual | SMB tier for small and mid-size businesses |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Redbird product offering
Product offeringCore offering
Redbird sells an AI-powered workflow automation SaaS platform that enables non-technical business teams to build, run, and rerun end-to-end data workflows through a conversational AI interface. The platform connects to 100+ enterprise data sources, performs data preparation, transformation, analysis, and generates reports (PowerPoint, Excel, Word, Email, interactive web apps) without code or engineering involvement. Customers span enterprise and SMB segments with focus on analytics, finance, operations, marketing, sales, HR, and supply chain use cases.
Product overview
Redbird is an AI-powered workflow automation platform offering a unified product-plus-modules architecture. The core Redbird AI Platform provides end-to-end workflow automation through conversational AI, enabling business teams to automate analytics, operations, and reporting without code or engineering involvement. The platform integrates data collection (Connectors), processing (AI Data Tool, Data Prep), analysis (Analysis & Insights), and output generation (Reporting, Business Actions) into a single integrated system. Supporting modules include Workflow Builder (visual pipeline canvas), AI Report Builder (automated report generation), and AI Chat (natural language data exploration). Developer access is provided via the REST API, Python SDK, and MCP (Model Context Protocol) integration. Redbird serves enterprises through cloud-hosted and on-premises deployment options, with SOC 2 Type II certification.
Differentiator
Problem solved
Functional benefit
Products and services
- Redbird AI Platform End-to-end AI-powered workflow automation SaaS platform that connects to existing data sources, prepares and transforms data, runs analysis, and produces reports without code or engineering involvement. Targeted at enterprise and SMB business teams across analytics, finance, operations, marketing, sales, HR, and supply chain functions.
- Workflow Builder Visual canvas for building and orchestrating end-to-end automated pipelines from data collection through transformation, analysis, and output generation, with full audit trail and deterministic rerun capabilities.
- AI Data Tool
- AI Report Builder
- AI Chat
- Connectors
- Data Prep
- Analysis & Insights
- Reporting
- Business Actions
- Redbird API
- Redbird SDK
- Redbird MCP
Quantifiable outcome
- 10x faster analytics, ops, and reporting workflows compared to manual processes
- +2 more outcomes
Companies that use Redbird
Customer profileNamed customers8 records
Segments7 records
Ideal customer profiles3 records
Redbird technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration52 records
AI capability12 records
Feature10 records
Redbird partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- SAPcoreNative integration with SAP ERP systems enabling data connectivity for enterprise customers running SAP. Part of Redbird's 100+ enterprise system integrations.
- OraclecoreNative integration with Oracle ERP systems enabling data connectivity for enterprise customers. Part of Redbird's 100+ enterprise system integrations.
- SalesforcecoreNative CRM integration enabling data collection and workflow automation for sales and revenue operations teams. Featured in product demonstrations.
- SnowflakecoreNative integration with Snowflake data warehouse enabling bidirectional data flow for analytics and reporting workflows.
- Google BigQuerycoreNative integration with Google BigQuery cloud data warehouse for data storage, querying, and analytics workflow automation.
- Amazon RedshiftcoreNative integration with Amazon Redshift data warehouse enabling analytics and reporting workflows for AWS-based organizations.
- DatabrickscoreNative integration with Databricks lakehouse platform for advanced analytics and machine learning workflows.
- Microsoft AzurecoreNative integration with Microsoft Azure cloud platform including Azure SQL and SharePoint connectivity.
- AWS S3coreNative integration with Amazon S3 cloud storage for data pipeline, backup, and file exchange workflows.
- WorkdaycoreNative integration with Workday HR and financial management systems for HR analytics and workforce reporting workflows.
- ServiceNowcoreNative integration with ServiceNow ITSM platform for operational workflows and IT service management analytics.
- SharePointcoreNative integration with Microsoft SharePoint for document management and enterprise content workflows.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Redbird competitors and assessment
Company assessmentDirect peers
- Alteryx: Alteryx provides analytics automation and data preparation tools aimed at business analysts. Redbird explicitly markets itself as an alternative to Alteryx for no-code analytics, making it a direct competitor in the same persona.
- Workato: Workato is an enterprise iPaaS and workflow automation platform with deep SaaS integrations and AI agent capabilities, competing head-to-head with Redbird's enterprise integration and orchestration thesis.
- Zapier: Zapier is a widely adopted workflow automation platform connecting SaaS apps. Redbird explicitly positions against Zapier in its content marketing for AI-driven, enterprise-grade automation.
- UiPath: UiPath is a leading RPA and AI-powered workflow automation platform serving large enterprises. It directly competes with Redbird's automation positioning and increasingly overlaps in conversational/agent-driven analytics workflows.
- Make (formerly Integromat): Make is a visual workflow automation platform with strong SaaS integrations. Redbird markets itself as a more AI-native, enterprise-grade alternative to Make.
- Automation Anywhere: Automation Anywhere combines RPA with AI agents for enterprise process automation. It targets the same Fortune 500 buyers as Redbird with a comparable agentic automation narrative.
Broad incumbents
- Salesforce (Einstein / Agentforce): Salesforce embeds conversational AI and autonomous agents across CRM and analytics workflows. As a major data source for Redbird, Salesforce is also a potential competitor for AI-driven sales/revops automation.
- ServiceNow: ServiceNow's workflow automation and Now Assist AI agents target enterprise process automation across IT, HR, and operations — overlapping with Redbird's ITSM and operations use cases.
- Microsoft Power Platform: Microsoft's Power Platform (Power Automate, Power BI, Copilot) is a broad incumbent offering workflow automation, analytics, and conversational AI deeply bundled into the Microsoft 365 enterprise stack.
Emerging players
- n8n: n8n is an open-source, AI-augmented workflow automation platform gaining traction with technical teams. Redbird positions itself as a no-code enterprise alternative to n8n's developer-led approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Redbird social profiles
Digital presenceRedbird compliance and trust
Trust signalCompliance2 records
Redbird financial estimates
Financial estimateRevenue estimate
Valuation estimate
Redbird leadership team
Management profileNumber of profiles
Profiles2 records
Redbird funding detail
Funding detailFunding overview
Funding rounds3 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Redbird M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Redbird
What does Redbird do?
Redbird sells an AI-powered workflow automation SaaS platform that enables non-technical business teams to build, run, and rerun end-to-end data workflows through a conversational AI interface. The platform connects to 100+ enterprise data sources, performs data preparation, transformation, analysis, and generates reports (PowerPoint, Excel, Word, Email, interactive web apps) without code or engineering involvement. Customers span enterprise and SMB segments with focus on analytics, finance, operations, marketing, sales, HR, and supply chain use cases.
Is Redbird a public or private company?
Redbird is a private company. It is classified as venture growth investor backed and is currently operating.
When was Redbird founded?
Redbird was founded in 2021. It employs 11 to 50 people.
Where is Redbird based?
Redbird is headquartered in New York, United States, in the North America region.
How does Redbird make money?
One revenue line is on record: saaS Platform Subscription.
Who are Redbird's main competitors?
Direct peers on record are Alteryx, Workato, Zapier, UiPath, Make (formerly Integromat) and Automation Anywhere. Broad incumbents are Salesforce (Einstein / Agentforce), ServiceNow and Microsoft Power Platform. n8n is listed as an emerging player.
Does Redbird have an API?
Yes. REST API providing endpoints for project folder navigation (GET /api/project_folders), collection navigation (GET/POST /api/collections), dataset navigation and querying (GET /api/datasets), collection augmentation with UpdateSets, and workflow canvas management. Uses token-based authentication via OAuth2.0. Supports project folders, collections, datasets, workflow canvases, nodes, and automated runs. Base URL: https://app.redbird.io/api/. Developer documentation is at docs.redbird.io/docs/api-overview.
What industry is Redbird in?
Redbird's product category is AI Workflow Automation Software. Its primary akta.pro industry code is HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI), with a secondary code of HDAAACAF, Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent). Its NAICS code is 5132 and its SIC code is 7370.