Decidr
- Company typePublic
- Founded2015
- HeadquartersSydney, Australia
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Decidr firmographics
Firmographics- Name
- Decidr
- Legal name
- DECIDR.AI Pty Ltd
- Website
- https://decidr.ai
- Company type
- Public
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Decidr industry classification
Industry- Product category
- AI Operating System / Enterprise AI Software
- NAICS
- Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII) (HDAEANAG)
Keywords
Where Decidr is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Decidr business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- DecidrOS Platform Subscription: Decidr operates on a subscription model with organisations paying for access to the AI operating system platform. Customers can reserve off-the-shelf AI businesses for immediate access or engage for custom AI solutions. The platform is offered via enterprise agreements with pricing based on business size and scope.
- AI Business Templates: Ready-made AI organisations that give customers exclusive access to pre-configured AI operating systems designed to support business operations. Comes with hundreds of AI micro roles and enables building and scaling from the ground up with AI integrated into processes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Off-the-shelf AI Business - Ready-made AI organisation with hundreds of AI micro roles |
| Subscription | Multi-year contract | Custom AI Solutions - Tailored AI integration for specific business areas |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Decidr product offering
Product offeringCore offering
Decidr sells DecidrOS, an AI business operating system that connects an organization's data, workflows, and human and AI-powered expertise into one intelligent platform. The offering is sold as subscription access to a deterministic AI engine with hundreds of modular AI Micro Roles (e.g., lead generation, CRM management, invoice processing, accounts payable/receivable, customer service, HR recruitment), supported by the Decidr Agentic Core (co-developed with AWS on AWS Nova LLM), the Decidr Choice Matrix for structured decision-making, and a 30-day Forward Deployed Engineer discovery program. Customers can reserve off-the-shelf AI Business templates or contract for custom AI integrations.
Product overview
Decidr offers DecidrOS, an AI operating system platform for businesses to run and grow as agentic organizations. The core platform consists of DecidrOS (the main operating system connecting data, workflows, and AI expertise) and the Decidr Agentic Core (powered by AWS Nova LLM). The ecosystem includes modular AI Micro Roles that can be installed to add specialized capabilities, the Decidr Choice Matrix for structured decision-making, and Decidr University for team training. The company also acquired Sugarwork to enhance knowledge capture capabilities. Customers can deploy ready-made AI organizations with hundreds of AI micro roles or work with Decidr to create custom AI solutions tailored to specific business processes.
Differentiator
Problem solved
Functional benefit
Brands
- DecidrOS: AI operating system platform that connects data, workflows, and AI-powered expertise into one intelligent operating system for agentic organisations.
- Decidr Agentic Core
- Decidr.AI + AWS Startups Venture Studio
Products and services
- DecidrOS DecidrOS is the primary AI business operating system platform that connects an organization's data, workflows, and human and AI-powered expertise into one intelligent operating system. It enables businesses to run and grow as agentic organisations where AI apps think, adapt, and act across front, middle and back office, integrating with existing CRM, ERP and accounting tools. Targeted at enterprise customers seeking business-wide AI transformation.
- Decidr Agentic Core Next-generation AI foundation co-developed with AWS that combines AWS cloud infrastructure with Decidr's advanced Agentic AI framework. Provides federated intelligent automation with AWS Nova LLM as the default foundation model, delivering scalable decision-making and AI capabilities inside the AWS environment. Targeted at enterprise customers using AWS.
- Off-the-shelf AI Business Templates Ready-made AI organisations that give customers exclusive access to pre-configured AI operating systems with hundreds of AI micro roles. Designed for SMB and mid-market organisations to get started quickly with AI-integrated operations without a custom engagement.
- Decidr.AI + AWS Startups Venture Studio A startup support program providing AI-first businesses with exclusive funding, AWS Activate Credits and hands-on mentorship to build, launch and scale AI-native companies using the DecidrOS platform.
Companies that use Decidr
Customer profileSegments5 records
Ideal customer profiles4 records
Decidr technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability8 records
Feature7 records
Decidr partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and strategic.
- ICON Consulting GroupcorePartnership to automate Procure-to-Pay processes for organisations using SAP ERP systems. Decidr's software will be integrated with SAP implementations managed by ICON in multiple Asia-Pacific countries. Solutions expected to be available in late 2026. The partnership was announced at the U.S. Capital Access forum and represents Decidr's expansion into Singapore and the broader APAC region.
- SugarworkstrategicDecidr AI Industries agreed to acquire Sugarwork, a U.S.-based AI software platform, to advance its plans for the Networked Agentic Economy. The acquisition aims to embed Sugarwork's knowledge activation technology into Decidr's systems to improve onboarding and operational insights. This is a planned acquisition, not yet completed.
- Amazon Web Services (AWS)coreAWS is Decidr's global cloud and AI infrastructure provider, ensuring scalability, security and performance for AI-driven business transformation. Decidr and AWS are co-developing the Decidr Agentic Core, a next-gen AI foundation combining AWS cloud infrastructure with Decidr's Agentic AI framework. AWS Nova LLM is the default large language model. Decidr will be available on AWS Marketplace. The partnership also includes the Decidr.AI + AWS Startups Venture Studio program providing funding, AWS Activate Credits, and mentorship for AI-first businesses.
Scale indicators8 records
Recent moves8 records
Expansion highlights7 records
Decidr competitors and assessment
Company assessmentDirect peers
- Palantir Technologies: Enterprise AI/data operating system (Foundry, AIP) that orchestrates decisions across an organisation's data, workflows and operations. Directly comparable horizontal AI platform targeting enterprise transformation with traceable decisioning.
- C3.ai: Enterprise AI application platform offering pre-built and custom AI applications across industries. Comparable horizontal AI platform targeting business transformation with deterministic, auditable AI outputs.
- Celonis: Process intelligence and execution platform that maps business operations and orchestrates AI-driven actions across ERP/CRM systems. Closely comparable on the horizontal intelligence layer over enterprise systems with deterministic action recommendations.
- Aisera: Enterprise AI agent platform for IT, HR, customer service and sales workflows with deterministic, governance-grade actioning. Directly comparable agentic AI operating system with similar regulated-industry positioning.
- UiPath: Enterprise automation platform combining RPA with AI agents to orchestrate business processes across systems. Comparable horizontal automation/AI operating system targeting back-office and front-office workflow transformation.
Broad incumbents
- ServiceNow: Enterprise workflow automation platform with rapidly expanding Now Assist AI agents across CRM, HR, and IT. Overlaps with DecidrOS on workflow orchestration, multi-app integration and AI-driven decisioning across the enterprise.
- Salesforce (Agentforce / Einstein): CRM platform with embedded AI agents (Agentforce) that automate sales, service and marketing workflows. Comparable agentic AI platform with deterministic action-taking across business functions, though anchored in the CRM data model.
- Microsoft Copilot Studio: Enterprise AI agent builder integrated across Microsoft 365, Dynamics and the Power Platform. Competes directly with DecidrOS on building agentic AI for business workflows, with vastly larger distribution and bundled foundation model access.
- Workday: Enterprise cloud applications for finance, HR and planning with expanding Illuminate AI agents for autonomous decisions. Comparable AI-powered enterprise operating system targeting multi-function transformation with deterministic, auditable outputs.
Emerging players
- Glean: Enterprise AI search and agent platform that connects knowledge across SaaS applications with permission-aware reasoning. Overlaps with Decidr's schema layer and cross-application intelligence proposition for the enterprise.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Decidr social profiles
Digital presenceDecidr compliance and trust
Trust signalCompliance3 records
Decidr financial estimates
Financial estimateRevenue estimate
Valuation estimate
Decidr leadership team
Management profileNumber of profiles
Profiles3 records
Decidr subsidiaries and ownership
Company hierarchySubsidiaries1 record
Decidr funding detail
Funding detailFunding overview
Funding rounds4 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Decidr M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Decidr
What does Decidr do?
Decidr sells DecidrOS, an AI business operating system that connects an organization's data, workflows, and human and AI-powered expertise into one intelligent platform. The offering is sold as subscription access to a deterministic AI engine with hundreds of modular AI Micro Roles (e.g., lead generation, CRM management, invoice processing, accounts payable/receivable, customer service, HR recruitment), supported by the Decidr Agentic Core (co-developed with AWS on AWS Nova LLM), the Decidr Choice Matrix for structured decision-making, and a 30-day Forward Deployed Engineer discovery program. Customers can reserve off-the-shelf AI Business templates or contract for custom AI integrations.
Is Decidr a public or private company?
Decidr is a public company. It is classified as public and is currently operating.
When was Decidr founded?
Decidr was founded in 2015. It employs 51 to 100 people.
Where is Decidr based?
Decidr is headquartered in Sydney, Australia, in the Oceania region.
How does Decidr make money?
Two revenue lines are on record. DecidrOS Platform Subscription is the primary driver. The others are AI Business Templates.
Who are Decidr's main competitors?
Direct peers on record are Palantir Technologies, C3.ai, Celonis, Aisera and UiPath. Broad incumbents are ServiceNow, Salesforce (Agentforce / Einstein), Microsoft Copilot Studio and Workday. Glean is listed as an emerging player.
Does Decidr have an API?
Yes. Decidr offers an open API that enables integration with existing business tools and systems. The API allows customers to connect their existing SaaS tools and data sources to Decidr's AI-driven workflows, facilitating high-context AI outcomes.
What industry is Decidr in?
Decidr's product category is AI Operating System / Enterprise AI Software. Its primary akta.pro industry code is HDAEANAG, Responsible AI, Security & Privacy Platforms (Safety, Guardrails, PII). Its NAICS code is 5132 and its SIC code is 7372.