What Vehicle Tracking Solutions does

Vehicle Tracking Solutions, operating commercially as IntelliShift, is a privately held fleet management software company founded in 2002 and headquartered in Commack, New York. The company sells a unified fleet intelligence platform that consolidates GPS telematics, asset tracking, sensors, ELD compliance, AI dash cams, predictive analytics, fuel management, maintenance, and inspections under a single login, replacing the multi-vendor tool stacks typical of mid-market and enterprise fleet operators. Its core technology centers on an integrated telematics backbone with add-on modules for AI-powered video safety and predictive fleet intelligence, supported by an API for enterprise analytics integration and OEM telematics and fuel card partner integrations. Customers include Delta Airlines, PSE&G, OnTrac, Driscoll, Carter Lumber, Belfor, EMEPA, Kent Power, Fox Electric, Windy City Equipment, and Day & Nite, spanning aviation, utilities, logistics, food distribution, construction, and restoration services.

IntelliShift runs a sales-led, subscription-based SaaS business with quote-based pricing tailored to fleet size across three tiers: Emerging (1-100 vehicles), Midsize (100-1,000), and Enterprise (1,000+). The go-to-market motion combines enterprise field sales for large fleets, inside sales for mid-market, and a self-serve component for small fleets, supplemented by OEM telematics and fuel card partner channels. The company is led by founders John Cunningham (CEO and President) and Karen Cunningham (EVP and Co-Founder) alongside CFO Glenn Reed, and raised a $70 million growth-equity round from LLR Partners in June 2021 to fund product expansion and enterprise sales. Geographic focus is the United States, with no disclosed international operations or recent expansion outside the domestic market.

Name

Vehicle Tracking Solutions

Legal name

IntelliShift

Website

https://vtscorporate.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Fleet Management Software

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Services-Computer Integrated Systems Design (7373), Industrial Instruments For Measurement, Display, And Control (3823)

akta.pro primary industry

Fleet Tracking, Mapping & Real-Time Location Services (RTLS) (TLAEAFAD)

akta.pro secondary industries

Video Telematics, ADAS & AI Dashcams (TLAEAFAG), Data Platforms, APIs & System Integrations for Connected Fleets (TLAEAFAN), Driver Behavior, Safety & Video Telematics (Dashcams/AI) (TLABAJAG), Driver Behavior, Safety Scoring & Usage-Based Telematics (TLAEAFAF)

Keywords

• GPS fleet tracking
• Fleet management software
• AI dash cameras
• Vehicle telematics
• Fleet compliance solutions

Headquarters

HQ city

Commack

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Fleet Management Software Platform: SaaS-based fleet management platform providing telematics, AI dash-cams, maintenance, compliance, safety, and analytics as an integrated suite. Revenue generated through subscription-based licensing with pricing based on fleet size and feature modules selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels12 records

Core offering

Vehicle Tracking Solutions operates the IntelliShift platform, a unified fleet intelligence software suite that combines GPS/GPRS-based telematics, AI dash-cams, fleet maintenance, ELD compliance, fuel management, asset tracking, sensors, and predictive analytics under a single sign-on. The platform is sold as a SaaS subscription to commercial fleet operators across multiple industries and fleet sizes.

Product overview

IntelliShift is a unified fleet intelligence platform that provides a comprehensive suite of fleet management solutions. The platform is built around a core telematics platform that unifies GPS fleet tracking, asset tracking, sensors, and ELD compliance. Additional modules include AI Dash Cams with driver safety management, Fleet Intelligence (Operations Fleet IQ) for predictive analytics, Fuel Manager for expense control, Fleet Maintenance Software for vehicle health management, and Inspections for compliance documentation. All these components are accessible through a single login, designed to replace multiple disconnected tools with one streamlined solution.

Differentiator

Problem solved

Functional benefit

Products and services

• Telematics Platform Core telematics platform providing the foundational vehicle tracking and monitoring capabilities for the fleet management system.
• GPS Fleet Tracking GPS-based real-time vehicle tracking software enabling fleet managers to monitor vehicle location, movement, and status.
• Asset Tracking Fleet asset management software for tracking and managing equipment and assets across the fleet.
• Sensors Fleet management sensors for monitoring vehicle diagnostics, driver behavior, and operational metrics.
• ELD Compliance Software Electronic Logging Device (ELD) compliance software to help fleets meet DOT regulations and maintain hours-of-service records.
• AI Dash Cams AI-powered dash cameras for fleet vehicles that provide real-time video monitoring, driver coaching, and incident documentation.
• Driver Safety Management Driver safety software that uses AI dash cam footage to manage operator safety and provide coaching.
• Fleet Intelligence (Operations Fleet IQ) Predictive fleet analytics software providing insights into fleet performance, operations, and optimization opportunities.
• Fuel Manager Fleet fuel management software for tracking fuel consumption, identifying inefficiencies, and controlling fuel expenses.
• Fleet Maintenance Software Fleet maintenance software for scheduling preventive maintenance, managing repairs, and tracking vehicle health.
• Inspections Fleet inspection software for conducting and documenting vehicle inspections to ensure compliance and safety.

Quantifiable outcome

• EMEPA eliminated speeding while improving driver safety and customer satisfaction

Named customers12 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

One partnership is on record.

• OEM Telematics PartnerscoreTechnology or IntegrationIntegration partnerships with OEM (Original Equipment Manufacturer) telematics providers enabling seamless data flow between vehicle-built systems and IntelliShift fleet management platform.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Samsara: Public fleet telematics and AI dash cam platform serving enterprise and mid-market fleets across similar verticals. Directly competes with IntelliShift's unified telematics + video safety + analytics proposition, with a far larger headcount, capital base, and product breadth.
• Geotab: Largest pure-play fleet telematics provider globally, offering GPS tracking, driver behavior, engine data, and a broad ecosystem of integrated solutions. Directly comparable to IntelliShift's core GPS/telematics offering, with materially larger scale and international reach.
• Motive: AI dash cam and fleet management platform for commercial vehicle and field service operators. Highly comparable to IntelliShift's combined telematics + AI dash cam + safety product story, and a frequent head-to-head competitor in mid-market and enterprise deals.
• Verizon Connect: Telematics and fleet management suite from Verizon targeting SMB through enterprise fleets with GPS tracking, asset tracking, and compliance. Overlaps directly with IntelliShift's core telematics, asset tracking, and ELD compliance modules and frequently appears in the same enterprise RFPs.
• Lytx: Video telematics and AI dash cam specialist with strong presence in commercial fleets and field services. Direct overlap with IntelliShift's AI Dash Cams and Driver Safety Management modules, particularly among utilities, construction, and last-mile delivery customers.
• Azuga: GPS fleet tracking and telematics platform with dash cams, driver behavior scoring, and fleet maintenance features. Closely comparable to IntelliShift's bundled offering across telematics, video safety, maintenance and fuel management, especially in SMB and mid-market segments.
• Fleetio: Fleet maintenance, inspections, and operations management platform with growing telematics integrations. Direct overlap with IntelliShift's Fleet Maintenance, Inspections and Fuel Manager modules and a common substitute for fleets prioritizing maintenance and operations over video telematics.
• Fleet Complete: Fleet telematics, asset tracking, and connected vehicle platform serving SMB through enterprise customers in North America and internationally. Direct overlap with IntelliShift's GPS tracking, asset tracking, and sensors modules across similar vertical end markets.

Broad incumbents

• Webfleet (Bridgestone): Bridgestone-owned fleet telematics platform with broad European and North American reach, offering GPS tracking, driver behavior, and compliance. Comparable core telematics proposition to IntelliShift but with significantly larger installed base, global footprint, and parent-company distribution.
• Trimble Transportation: Large enterprise transportation technology provider with telematics, fleet management, and compliance solutions as part of a broader logistics software portfolio. Competes with IntelliShift for large enterprise and regulated fleets but at materially greater scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/IntelliShift
• LinkedInlinkedin.com/company/-intellishift
• Instagraminstagram.com/intellishift_
• Xx.com/vehicletracksol

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vehicle Tracking Solutions