Flossy
Flossy is an AI-native SaaS platform that sells a coordinated team of AI agents (Fiona, Betsy, Michael, Reid) to dental practices and DSOs for patient communication, scheduling, insurance verification, call center QA, and revenue forecasting. Headquartered in Los Angeles, the company operates across seven U.S. states with early expansion into veterinary and med spa verticals.
- Company typePrivate
- Founded2020
- HeadquartersLos Angeles, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Flossy does
Flossy (legal entity Grin Technology Services, Inc.) is a Los Angeles-based SaaS company that sells a multi-agent AI platform to dental practices and Dental Service Organizations (DSOs). The company was originally founded around 2020–2021 as a consumer-facing dental discount marketplace, then pivoted in 2023 to its current AI receptionist product, which now drives approximately 70% month-over-month growth according to CEO Miles Beckett.
The Flossy platform centers on FlossyHQ, a unified hub coordinating four specialized AI agents: Fiona (patient communication and scheduling across voice, SMS, and web chat with multilingual support), Betsy (call center quality assurance, performance scoring, and agent coaching), Michael (insurance eligibility verification and billing), and Reid (revenue forecasting, no-show prediction, and staffing optimization). An Agent Builder module extends the platform by allowing enterprise customers to commission custom agents. The product integrates directly with major practice management systems including Eaglesoft, Denticon, Dentrix Ascend, Open Dental, Dentrix, and Curve, and is HIPAA- and TCPA-compliant.
Flossy monetizes primarily through per-location SaaS subscriptions at approximately $500 per location per month, with secondary service and processing fees from patient payments processed without insurance. The company sells via direct enterprise sales to large DSOs and inside sales to mid-market practices, supported by a product-led demo experience. Named customers include Signature Dental Partners (105 locations), a 19-location pediatric DSO, and Children's Dental FunZone (19 locations). Total disclosed funding is approximately $21.3 million across seed (2020, $3.1M led by Slow Ventures), Series A (2022, $14.7M led by TTV Capital), and a 2024 strategic round ($3.5M led by Comcast NBCUniversal's Forecast Labs). Operations span seven U.S. states with early-access expansion into veterinary and med spa verticals.
Flossy firmographics
Firmographics- Name
- Flossy
- Legal name
- Grin Technology Services, Inc.
- Website
- https://flossy.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Flossy is an AI-native SaaS platform that sells a coordinated team of AI agents (Fiona, Betsy, Michael, Reid) to dental practices and DSOs for patient communication, scheduling, insurance verification, call center QA, and revenue forecasting. Headquartered in Los Angeles, the company operates across seven U.S. states with early expansion into veterinary and med spa verticals.
- Ownership category
- akta.pro rank
Flossy industry classification
Industry- Product category
- Dental Practice Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Patient Relationship Management (PRM) & CRM for Provider Growth (Marketing/Outreach) (HLACAEAO)
Keywords
Where Flossy is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Flossy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Fees (SaaS): Subscription-based pricing model where dental practices pay recurring fees to access the Flossy AI platform. Pricing is per location, with subscriptions procured through the Flossy Service interface or via Order Forms. Automatic recurring payments on periodic basis.
- Service & Processing Fees: Fees collected when patients pay for dental services booked through Flossy platform (without using insurance). Includes service and processing fees retained to help pay for platform operation, maintenance, and improvement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Per Location Subscription |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Flossy product offering
Product offeringCore offering
Flossy is an AI-powered SaaS platform for dental practices built around FlossyHQ, a central hub coordinating four specialized AI agents: Fiona (patient communication and scheduling), Betsy (call center QA and coaching), Michael (insurance verification and billing), and Reid (revenue and staffing intelligence). The platform automates front-office operations across phone, SMS, and web chat and integrates with major practice management systems including Eaglesoft, Denticon, Dentrix Ascend, Open Dental, Dentrix, and Curve. Pricing is approximately $500 per month per location on a subscription basis.
Product overview
Flossy offers an AI-powered platform for dental practices consisting of FlossyHQ as the central hub coordinating four specialized AI agents: Fiona (communication and scheduling receptionist), Betsy (marketing and call center quality coaching), Michael (insurance verification and billing), and Reid (revenue forecasting and staffing optimization). The platform is sold on a subscription basis (approximately $500/month per location) and integrates with major practice management systems. A new Agent Builder feature allows custom agent creation. The company expanded beyond its original 2021 dental marketplace model to pivot to AI tools in 2023.
Differentiator
Problem solved
Functional benefit
Products and services
- FlossyHQ Central AI hub and unified dashboard that coordinates the Fiona, Betsy, Michael, and Reid agents across every dental practice location. Provides visibility into performance, marketing, billing, and financial data and integrates with practice management systems including Eaglesoft, Denticon, Dentrix Ascend, Open Dental, Dentrix, and Curve.
- Fiona AI receptionist agent that handles patient interactions across phone, SMS, and web chat simultaneously. Books appointments, manages scheduling, confirmations, after-hours coverage, and outbound recall/reactivation campaigns. Supports multilingual conversations including English, Spanish, Japanese, and Hindi.
- Betsy AI quality assurance and performance coaching agent that monitors every call, scores agent performance, surfaces patterns, and generates personalized coaching plans. Provides dashboards and a conversational interface for querying call center metrics, enabling 100% call coverage QA in place of traditional 1% sampling.
- Michael AI insurance and billing agent that verifies patient insurance eligibility and benefits before each visit. Captures insurance card details, surfaces fine-print items including age limits, frequency caps, exclusions, waiting periods, and code frequency, and answers complex billing questions in plain language.
- Reid AI revenue and staffing intelligence agent that forecasts monthly revenue, predicts no-show risk scores for appointments, identifies bookable schedule gaps, optimizes waitlist matching, and produces capacity and staffing recommendations across dental practice locations.
- Agent Builder Custom agent development capability that allows organizations to commission and build tailored AI agents beyond the standard product suite to address unique workflow requirements.
Quantifiable outcome
- 83% month-over-month booking growth for dental DSOs
- +11 more outcomes
Companies that use Flossy
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles4 records
Flossy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability10 records
Feature6 records
Flossy partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- EaglesoftcorePractice management system integration partner. Flossy's AI agents integrate with Eaglesoft for scheduling, booking, and data synchronization.
- DenticoncorePractice management system integration partner. Flossy's AI agents integrate with Denticon for scheduling, booking, and data synchronization.
- Dentrix AscendcorePractice management system integration partner. Flossy's AI agents integrate with Dentrix Ascend for scheduling, booking, and data synchronization. Multiple customer case studies feature this integration.
- Open DentalcorePractice management system integration partner. Flossy's AI agents integrate with Open Dental for scheduling, booking, and data synchronization.
- DentrixcorePractice management system integration partner. Flossy's AI agents integrate with Dentrix for scheduling, booking, and data synchronization.
- CurvecorePractice management system integration partner. Flossy's AI agents integrate with Curve for scheduling, booking, and data synchronization.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Flossy competitors and assessment
Company assessmentDirect peers
- Weave: Weave is a leading patient communication and engagement platform purpose-built for dental and other SMB healthcare practices. It directly competes with Flossy's Fiona on phone, SMS, scheduling, and patient reactivation, making it the closest direct peer in dental front-office automation.
- Swell: Swell is a dental-focused customer experience and review generation platform that combines patient communication, reviews, and front-office automation. It overlaps with Flossy's outbound reactivation campaigns and patient engagement use cases for dental practices and DSOs.
- Modento: Modento is an AI-enabled patient engagement platform for dental practices offering digital forms, communication, scheduling, and patient flow automation. It competes with Flossy's multi-agent platform in modernizing the dental front office through AI-driven workflows.
- Klara: Klara is a patient engagement and communication platform for healthcare practices that consolidates phone, text, and web messaging into a unified inbox. While broader than dental, it competes directly with Flossy's Fiona agent in automating inbound patient communication and scheduling.
- Solutionreach: Solutionreach is a long-standing patient relationship management and engagement platform with deep dental vertical penetration. It overlaps with Flossy on recall messaging, appointment reminders, and patient communication workflows across single-location and group practices.
- RevenueWell (by ProSites): RevenueWell is a dental-specific patient communication and marketing automation platform that handles recall, appointment reminders, reviews, and patient reactivation. It competes head-to-head with Flossy's outbound recall and SMS agent capabilities in the same DSO and group-practice segment.
Broad incumbents
- Birdeye: Birdeye is an established customer experience and messaging platform used by multi-location dental and healthcare practices for reviews, messaging, and patient surveys. It is a broader incumbent that competes with Flossy's Betsy and outbound reactivation capabilities.
Emerging players
- PolyAI: PolyAI builds enterprise voice AI agents for customer service across healthcare, hospitality, and financial services. It competes with Flossy's Fiona voice agent in automating inbound calls and represents a credible AI-native entrant into the dental call-handling space.
- Notable: Notable is an AI-powered automation platform for healthcare that handles patient intake, scheduling, and outreach. It overlaps with Flossy's Michael (insurance verification) and Reid (operations intelligence) agents and represents an adjacent AI automation entrant in healthcare.
Others
- Curve Dental: Curve Dental is a cloud-based practice management system and Flossy integration partner. As an infrastructure/ecosystem participant, it could be both a distribution partner and a potential competitor if it bundles native AI receptionist features into its PMS.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Flossy social profiles
Digital presenceFlossy compliance and trust
Trust signalCompliance2 records
Flossy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Flossy leadership team
Management profileNumber of profiles
Profiles4 records
Flossy funding detail
Funding detailFunding overview
Funding rounds3 records
Investors16 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Flossy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Flossy
What does Flossy do?
Flossy is an AI-powered SaaS platform for dental practices built around FlossyHQ, a central hub coordinating four specialized AI agents: Fiona (patient communication and scheduling), Betsy (call center QA and coaching), Michael (insurance verification and billing), and Reid (revenue and staffing intelligence). The platform automates front-office operations across phone, SMS, and web chat and integrates with major practice management systems including Eaglesoft, Denticon, Dentrix Ascend, Open Dental, Dentrix, and Curve. Pricing is approximately $500 per month per location on a subscription basis.
Is Flossy a public or private company?
Flossy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Flossy founded?
Flossy was founded in 2020. It employs 1 to 10 people.
Where is Flossy based?
Flossy is headquartered in Los Angeles, United States, in the North America region.
How does Flossy make money?
Two revenue lines are on record. Subscription Fees (SaaS) is the primary driver. The others are service & Processing Fees.
Who are Flossy's main competitors?
Direct peers on record are Weave, Swell, Modento, Klara, Solutionreach and RevenueWell (by ProSites). Birdeye is listed as a broad incumbent. Emerging players are PolyAI and Notable. Curve Dental is listed as an others.
Does Flossy have an API?
No public API is recorded for Flossy.
What industry is Flossy in?
Flossy's product category is Dental Practice Management Software. Its primary akta.pro industry code is HLACAEAO, Patient Relationship Management (PRM) & CRM for Provider Growth (Marketing/Outreach). Its NAICS code is 5132 and its SIC code is 7372.