What Decked does

DECKED, L.L.C. is a privately held Delaware-incorporated manufacturer of in-vehicle storage and organization systems for pickup trucks and vans, founded in 2014 in Ketchum, Idaho. The company's core product lineup — the Drawer System (from $1,699.99), Tool Box (from $1,099.99, compression-molded SMC composite), and CargoGlide sliding trays (from $899.99, robotically welded steel) — is built around high-density polyethylene (HDPE) co-molded with steel subframes and integrated accessories (D-cosystem), with manufacturing centralized in a 365,000 sq ft facility in Defiance, Ohio.

The company sells through a multi-channel go-to-market: direct-to-consumer e-commerce at decked.com with Affirm/Shop Pay financing, a domestic and international dealer network, and a dedicated B2B fleet sales division that serves named enterprise customers including ExxonMobil, Duke Energy, Kiewit, AT&T, Commonwealth Edison, TK Elevator, Davey Tree, and Miller Electric, as well as public-sector buyers such as the Nassau County Sheriff's Office. Revenue is generated almost entirely through one-time hardware sales ($50–$2,000+ per unit), supplemented by affiliate/referral economics from financing partners and ongoing accessories and apparel.

Product development has accelerated into adjacent categories: the 2022 CargoGlide acquisition added higher-payload sliding trays, the March 2025 Payloader Bins line (32L/64L/133L at $50–$180) opens the home/garage storage market, and a December 2025 law enforcement upfit package expands into public-sector fleets. The company maintains a University of Utah Ergonomics Lab endorsement for workplace safety and brands itself under a No BS Lifetime Warranty; the only disclosed capital event is a $10.7 million SEC exempt offering in September 2022 led by executive officers and directors.

Name

Decked

Legal name

DECKED, L.L.C.

Website

https://decked.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

DECKED is an Idaho-headquartered, Ohio-manufactured designer of modular truck bed storage systems (Drawer Systems, Tool Boxes, CargoGlide) and accessories, serving individual tradespeople, outdoor enthusiasts, and commercial fleet customers across North America.

Ownership category

akta.pro rank

Product category

Truck Bed Storage Systems

NAICS

Motor Vehicle Parts Manufacturing (3363)

SIC

Truck & Bus Bodies (3713), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Truck Body & Upfitting Manufacturing (Box Bodies/Service Bodies/Cranes/Liftgates) (IMACABAI)

akta.pro secondary industry

Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC)

Keywords

• Truck bed storage
• Vehicle organization systems
• Truck tool boxes
• Sliding drawer systems
• Cargo management systems

Headquarters

HQ city

Ketchum

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Product Sales: DECKED generates revenue primarily through one-time sales of physical storage products including Drawer Systems, Tool Boxes, CargoGlide sliding trays, and storage Cases and Bins. Products are sold directly to consumers and commercial fleet customers with prices ranging from $50 to over $2,000 per unit.
2. Financing Partnerships: DECKED partners with Affirm and Shop Pay to offer installment payment options, generating referral or partnership revenue from these financing arrangements. Payment options through these partners range from 0%-36% APR.
3. Accessories: Sale of supplementary products including replacement parts, organizational accessories (drawerganizers, dividers, cargo trays), mounting kits, tie-downs, and apparel merchandise.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

DECKED designs and manufactures American-made in-vehicle storage and organization systems for pickup trucks and vans. Its product lineup includes full-bed-length Drawer Systems, weatherproof Tool Boxes, sliding CargoGlide trays, Protective Cases, and Payloader Bins, sold as an integrated "D-cosystem" of products engineered to fit specific truck makes and models.

Product overview

DECKED offers a comprehensive ecosystem of American-made truck bed storage and organization solutions organized around the D-cosystem™ concept. The core product lineup consists of Drawer Systems (full-size, midsize, and 8ft configurations with 2,000 lb deck payload), Tool Boxes (fiber-reinforced SMC construction), and CargoGlide sliding trays (600-2,200 lb payload options). These primary systems integrate with a family of Protective Cases (Sixer, Halfrack, Honcho) and Payloader Bins (32L, 64L, 133L sizes) that stack, nest, and store within the drawer systems. Supporting accessories include D-ring tie downs, dividers, foam organizers, locks, and mounting hardware. The portfolio also includes Fleet Solutions for commercial upfitting and Legacy Accessories for older DECKED products. All products are manufactured in the USA (Defiance, Ohio for manufacturing, Ketchum, Idaho for headquarters) and backed by a No BS Lifetime Warranty.

Differentiator

Problem solved

Functional benefit

Products and services

• Drawer System

Quantifiable outcome

• 1 hour daily time savings per employee through improved tool access and organization
• +5 more outcomes

Named customers9 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered minor, core and strategic.

• RyffminorGTM or Marketing Partner · 27 October 2025Ryff's Scene Intelligence technology powers virtual product placements for DECKED in CBS television series 'The Road.' DECKED modular truck-bed storage systems appear through on-set use and AI-driven virtual placements in the first two episodes of the show.
• AffirmcoreGTM or Marketing PartnerAffirm provides installment payment financing for DECKED customers, offering plans from 0%-36% APR with 6, 12, or 18-month terms. Pre-qualification does not affect credit score. Core financing partnership enabling higher-ticket purchases.
• Shop PaycoreGTM or Marketing PartnerShop Pay Installments provides payment options for DECKED customers, working in conjunction with Affirm to offer flexible financing solutions for product purchases.
• TruxedoTechnology or IntegrationTruxedo offers custom lo-pro tonneau covers compatible with DECKED Tool Box installations. Customers with bed rail width greater than 65.5 inches may need to consult Truxedo dealers for proper sizing and seal.
• University of Utah Ergonomics LabstrategicStrategic or Co-development PartnerDECKED's sliding organization systems have been endorsed, tested, and approved by the University of Utah Ergonomics Lab for worker safety benefits, validating ergonomic claims for fleet customers.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Dee Zee: Dee Zee manufactures truck tool boxes, running boards, bed mats, and accessories for pickup trucks. As a long-tenured aftermarket accessory brand, they compete with DECKED across tool boxes and general truck organization products.
• Tuffy Security Products: Tuffy manufactures lockable truck and vehicle security storage products including under-seat, in-bed, and console security solutions. Competes with DECKED in the security-focused truck storage category, particularly for high-theft-risk commercial applications.
• Weather Guard (Knaack): Weather Guard is a leading manufacturer of truck tool boxes, van storage, and truck bed organization products serving both commercial fleets and consumers. It is the most established competitor in the truck bed storage category where DECKED competes, with broader commercial fleet penetration.
• TruckVault: TruckVault manufactures secure in-bed truck storage drawers and gun cases primarily for law enforcement, government, and outdoor enthusiasts. Directly comparable to DECKED's Drawer System product, with deeper penetration in the government/law enforcement segment.
• Extang: Extang is a leading manufacturer of tonneau covers for pickup trucks, competing with DECKED for truck bed accessory dollars. Their solid fold and soft fold tonneau covers sit adjacent to DECKED's organization-focused product family.
• Buyers Products: Buyers Products manufactures a broad range of commercial truck and van equipment including tool boxes, snowplows, and dump bodies. Competes with DECKED in commercial fleet upfitting and tool storage, with deeper vocational/commercial vehicle expertise.
• Truxedo: Truxedo manufactures tonneau covers for pickup trucks and is explicitly a DECKED integration partner for Tool Box installations. Their lo-pro tonneau covers sit adjacent to DECKED products and compete for the same truck bed real estate and customer wallet.
• UWS (Penda Corporation): UWS manufactures aluminum and steel truck tool boxes, tonneau covers, and truck bed accessories. Their tool box product directly competes with DECKED's Tool Box, with broad distribution across automotive aftermarket retail channels.
• Roll-N-Lock: Roll-N-Lock manufactures retractable tonneau covers and cargo management systems for pickup trucks. Competes for truck bed aftermarket spend and shares DECKED's premium positioning in the pickup truck accessory market.

Broad incumbents

• Stanley Black & Decker (Craftsman/DEWALT tool storage): Stanley Black & Decker owns major tool and storage brands including Craftsman, DEWALT, and Stanley, which produce professional-grade tool storage and modular organization systems. While not focused on truck beds, they are a relevant incumbent in the broader tool/equipment storage category where DECKED's Payloader bins now compete.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/DECKED
• Facebookfacebook.com/DECKED.USA
• LinkedInlinkedin.com/company/decked-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Decked