Catalytic
Catalytic is a Chicago-based workflow automation company, founded in 2015, that provides a no-code platform for automating Dev and IT Operations processes and integrating human-in-the-loop steps with technical automation for enterprise teams.
- Company typePrivate
- Founded2015
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Catalytic does
Catalytic is a Chicago-based workflow automation software company founded in 2015 that builds a no-code platform for automating manual business processes in Dev and IT Operations. The platform enables developers and non-developers to assemble workflows that integrate human-in-the-loop steps — approvals, decisions, and inputs — with technical automation such as runbook execution, document creation, data processing, and web API interactions. It exposes a library of modular integrations designed to coordinate tasks across IT Operations, Development, and BizOps ecosystems, and includes built-in mechanisms for deadlines, task assignment, and escalation to keep time-sensitive work on track. The company targets enterprise organizations whose operational workflows involve incident response, operations center modernization, and cross-functional coordination between support and engineering teams.
Catalytic's business model is enterprise SaaS: pricing is not publicly disclosed and is sold through direct sales engagement, with the platform positioned for organizations standardizing automation across IT and business operations. The go-to-market emphasizes integration depth with adjacent enterprise tool stacks and a focus on operational risk reduction through standardization and reduced manual intervention. Catalytic raised approximately $41.5 million in venture funding across seed, Series A, and Series B rounds (2016–2019) from institutional investors including New Enterprise Associates, Intel Capital, boldstart ventures, Pritzker Group Venture Capital, and Lightbank. The company employed 101–250 people with leadership spanning CEO Sean Chou, CTO/co-founder Ravi Singh, VP Marketing Anna Burke, VP Customer Success Sean Weber, and Director of Engineering Dylan Lingelbach. The company's technology was ultimately absorbed into PagerDuty's Operations Cloud as the Workflow Automation product following acquisition, and the source material in places reflects that post-acquisition positioning rather than standalone Catalytic operations.
Catalytic firmographics
Firmographics- Name
- Catalytic
- Website
- https://catalytic.com
- Company type
- Private
- Founded year
- 2015
- Headcount range
- 101–250 employees
- Short description
- Catalytic is a Chicago-based workflow automation company, founded in 2015, that provides a no-code platform for automating Dev and IT Operations processes and integrating human-in-the-loop steps with technical automation for enterprise teams.
- Ownership category
- akta.pro rank
Catalytic industry classification
Industry- Product category
- Workflow Automation Software
- NAICS
- Computer Systems Design and Related Services (5415)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Workflow Automation for IT & Ops (Runbooks, Job Scheduling) (HDAEAHAH)
- akta.pro secondary industries
- Workflow Automation & No-Code Collaboration (BPAMAMAK), Integration-Centric Low-Code (Workflow + iPaaS) (HDAEAKAC), Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI), IT Workflow Automation & Orchestration Platforms (HDAEALAF)
Keywords
Where Catalytic is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Markets served
Catalytic business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Distribution channels3 records
Marketing channels5 records
Catalytic product offering
Product offeringCore offering
Catalytic offers a no-code workflow automation platform that enables Dev and IT Operations teams to automate complex knowledge work by connecting business processes with technical automation. The platform includes a rich library of integrations, automation triggers and actions, human-in-the-loop functionality with deadlines and escalations, and deep integration with the PagerDuty Operations Cloud for end-to-end process orchestration.
Differentiator
Problem solved
Functional benefit
Products and services
- Workflow Automation Platform
Companies that use Catalytic
Customer profileSegments5 records
Ideal customer profiles3 records
Catalytic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Catalytic partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Catalytic competitors and assessment
Company assessmentDirect peers
- Zapier: No-code workflow automation platform connecting thousands of SaaS apps with triggers and actions. Direct peer on the no-code automation and integration-ease axes, although primarily SMB/PLG versus Catalytic's enterprise tilt.
- Tray.io: Integration-centric low-code platform (Tray Merlin) used for general workflow automation and iPaaS-style orchestration. Comparable to Catalytic on integration library, no-code builder, and enterprise IT/BizOps targeting.
- Workato: Enterprise integration-centric low-code workflow automation platform connecting business processes and SaaS apps. Closest direct competitor to Catalytic given its emphasis on integrations, no-code workflow building, and IT/Ops use cases.
- Nintex: Process management and workflow automation vendor offering process mapping, no-code workflow design, and document automation. Competes for the same line-of-business and IT operations automation buyers as Catalytic.
Broad incumbents
- Automation Anywhere: Public RPA and intelligent automation vendor with workflow and process discovery capabilities. Comparable on automation for IT/Ops and business processes but with a heavier bot-centric product profile.
- ServiceNow: Enterprise workflow and IT service management platform with broad app-engine and integration capabilities. Overlaps with Catalytic's IT operations automation and human-in-the-loop workflow use cases, but embedded inside a much larger platform sale.
- UiPath: Public RPA and hyperautomation incumbent expanding into process mining, AI, and broader workflow orchestration. Overlaps with Catalytic on automation for IT/Ops use cases but at much larger scale and platform breadth.
- Microsoft Power Automate: Microsoft's low-code workflow automation and RPA offering bundled within the Power Platform and M365 ecosystems. Competes with Catalytic on no-code workflow building and integration breadth, leveraging Microsoft's enterprise distribution.
Emerging players
- Tonkean: No-code process orchestration platform with human-in-the-loop capabilities focused on operations and request management. Closely comparable to Catalytic's emphasis on human steps, approvals, and escalation within automated workflows.
- Kissflow: No-code workflow and process automation platform targeting business operations teams. Adjacent competitor to Catalytic in no-code workflow building, generally at a smaller enterprise scale and with lighter integration depth.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Catalytic social profiles
Digital presenceCatalytic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Catalytic leadership team
Management profileNumber of profiles
Profiles5 records
Catalytic funding detail
Funding detailFunding overview
Funding rounds5 records
Investors12 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Catalytic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Catalytic
What does Catalytic do?
Catalytic offers a no-code workflow automation platform that enables Dev and IT Operations teams to automate complex knowledge work by connecting business processes with technical automation. The platform includes a rich library of integrations, automation triggers and actions, human-in-the-loop functionality with deadlines and escalations, and deep integration with the PagerDuty Operations Cloud for end-to-end process orchestration.
When was Catalytic founded?
Catalytic was founded in 2015. It employs 101 to 250 people.
Where is Catalytic based?
Catalytic is headquartered in Chicago, United States, in the North America region.
Who are Catalytic's main competitors?
Direct peers on record are Zapier, Tray.io, Workato and Nintex. Broad incumbents are Automation Anywhere, ServiceNow, UiPath and Microsoft Power Automate. Emerging players are Tonkean and Kissflow.
Does Catalytic have an API?
No public API is recorded for Catalytic.
What industry is Catalytic in?
Catalytic's product category is Workflow Automation Software. Its primary akta.pro industry code is HDAEAHAH, Workflow Automation for IT & Ops (Runbooks, Job Scheduling), with a secondary code of BPAMAMAK, Workflow Automation & No-Code Collaboration. Its NAICS code is 5415 and its SIC code is 7372.