What Komo Technologies does

Komo Technologies is a privately-held SaaS company, founded in 2014 and headquartered in Melbourne, Australia (with a US entity, Komo Technologies Inc.), that sells a customer engagement platform targeted at entertainment, media, events, sports, and sponsorship-driven brands. The platform is built around an Engagement Engine architecture with three deployment modes — hosted no-code microsites, API/webhook integrations with existing martech stacks, and native SDK embedding (iOS, Android, React Native) — and exposes modular capabilities including gamification (50+ plug-and-play mechanics such as quizzes, live trivia, spin-to-win, treasure hunts), loyalty and rewards, CRM, workflow automation, and an Engagement Intelligence Engine that captures zero-party data through every interaction and streams it in real time to systems like Segment, Braze, and Salesforce. The product is delivered on Google Cloud and Cloudflare CDN with SOC 2, ISO 27001, GDPR, and CCPA compliance. Revenue is generated primarily through tiered annual SaaS subscriptions (April 2024 pricing model moved from credits-based to unlimited campaigns and content) supplemented by professional services for implementation and custom development; the company goes to market through direct enterprise sales, product-led self-serve, developer-led SDK adoption, and a partner channel that includes Flowcode and Vault. Marquee customers include ReedPop, Live Nation, Foxtel, ANA, Hyundai (via PRISM at the 2023 FIFA Women's World Cup), Basketball Forever, West Coast Fever, and North Melbourne Football Club, with new product momentum through 2024–2026 around Kai AI (an AI campaign-creation assistant), Treasure Hunt, Standalone Coupons, Smart Scoring, and Braze integration.

Name

Komo Technologies

Legal name

Komo Technologies Pty Ltd

Website

https://komo.tech

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Komo Technologies is an Australian-headquartered SaaS company that provides a customer engagement platform for entertainment, media, events, sports, and sponsorship brands, offering gamified activations, zero-party data capture, loyalty, rewards, and AI-assisted campaign creation via hosted, API, and embedded SDK deployment.

Ownership category

akta.pro rank

Product category

Customer Engagement Software

NAICS

Software Publishers (5132), Software Publishers (513210)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Player Account Management (PAM), CRM & Loyalty Platforms (MPAEAKAF)

akta.pro secondary industry

Fan Club, Community & CRM Management (MPAIAGAJ)

Keywords

• Customer engagement platform
• Gamification software
• Marketing activation tools
• Interactive content platform
• Loyalty program software

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription Platform Access: SaaS subscription model providing unlimited access to the Komo platform including engagement tools, templates, CRM, analytics, and integrations. Following April 2024 pricing update, the model shifted from credits-based to unlimited campaigns and content throughout the subscription duration.
2. Professional Services: Implementation and onboarding services, dedicated support, and custom development based on customer needs. Customer testimonials reference exceptional tech partnership and support.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

Komo is a cloud-native SaaS customer engagement platform that enables brands to create, deploy, and measure gamified marketing activations through no-code microsites, APIs, and white-label mobile SDKs. The platform combines 50+ plug-and-play interactive game mechanics, loyalty and rewards engines, zero-party data capture, and built-in CRM and analytics to power fan engagement, sponsorship activation, and first-party data capture for entertainment, media, events, sports, and hospitality brands.

Product overview

Komo is a next-generation customer engagement platform built around an Engagement Engine architecture. The platform operates through a layered approach offering three deployment modes: hosted microsites (no-code), connected stack integration (API/webhooks), and native embedding (mobile SDKs). Core modules include Reach (distribution), Interactive Content (50+ gamified experiences), Customer Intelligence (zero-party data capture), Rewards & Redemption, and Loyalty. Platform capabilities provide the foundational infrastructure: Sites & Hosting, CRM, Workflow Engine, Compliance & Security, Integrations, and Analytics & Insights. Supporting features include the Gamification Engine, Loyalty & Rewards Engine, Engagement Intelligence Engine, Kai AI assistant, Komo Templates, Treasure Hunt, Spin to Win, and Live Trivia. The platform serves industries including B2B conferences, fan conventions, trade shows, QSR & hospitality, retail, sports, concerts & festivals, broadcast, and sponsorships.

Differentiator

Problem solved

Functional benefit

Products and services

• Komo Engagement Engine

Quantifiable outcome

• 538% higher customer engagement vs industry benchmarks
• +6 more outcomes

Named customers20 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature12 records

Partnerships

One partnership is on record.

• VaultcoreTechnology or IntegrationVault Mastercards integration through Komo platform's Workflows feature enables brands to issue custom-branded Mastercard rewards to customers. The integration allows real-time reward delivery and personalized customer experiences. No codes required - rewards are issued directly as functional Mastercards.

Scale indicators20 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Yotpo: Loyalty, referrals, reviews, and SMS marketing platform aimed at D2C and retail brands; overlaps with Komo's loyalty, rewards, and zero-party data approach with broader e-commerce integration.
• Iterable: Cross-channel marketing platform built around workflow orchestration, segmentation, and personalized campaigns; overlaps with Komo's workflow engine, CRM, and zero-party data capture use cases for digital-first brands.
• Braze: Public customer engagement platform offering cross-channel messaging, personalization, and real-time orchestration; directly comparable to Komo's CRM, workflow, and integration capabilities for mid-market and enterprise marketing teams.
• Annex Cloud: Loyalty and customer engagement platform with referral, UGC, and reward mechanics; comparable to Komo's loyalty engine and gamification modules for enterprise retention programs.
• Klaviyo: CRM and marketing automation platform popular with high-velocity consumer and event brands; competes with Komo for marketing-team mindshare on unified profiles, segmentation, and campaign analytics.
• Optimove: CRM marketing platform focused on customer-led marketing, segmentation, and personalization; comparable to Komo's intelligence and workflow engines for retention-driven B2C brands.
• Marigold Engage (formerly Cheetah Digital): Loyalty, personalization, and customer engagement platform serving enterprise brands; directly competes with Komo's loyalty, rewards, and zero-party data capabilities, particularly in retail and entertainment.

Broad incumbents

• HubSpot Marketing Hub: Broad marketing automation, CRM, and content platform; competes for mid-market marketing-team budget and could absorb Komo-style gamification/loyalty over time as it expands its engagement modules.
• Salesforce Loyalty Management: Enterprise loyalty product within the Salesforce ecosystem; a broad incumbent that competes for the same enterprise retention budgets as Komo's Loyalty & Rewards engine, particularly for retail and hospitality buyers already on Salesforce.
• Salesforce Marketing Cloud: Enterprise martech suite with Journey Builder, email, mobile, and analytics; an incumbent incumbent that Komo displaces in projects that require lighter, faster-to-deploy engagement activations with built-in gamification.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/choosekomo
• Xx.com/choosekomo
• Facebookfacebook.com/choosekomo

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Komo Technologies