Ksana Health
Ksana Health builds passive mobile sensing platforms — EARS for research and Vira for clinical care — that convert smartphone sensor data into continuous behavioral health insights for universities, health systems, practitioners, and pharmaceutical trial sponsors.
- Company typePrivate
- Founded2019
- HeadquartersEugene, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Ksana Health does
Ksana Health is a digital behavioral health company founded in 2019 in Eugene, Oregon, that builds passive mobile sensing platforms for continuous measurement of mental and behavioral health. Its technology collects accelerometer, GPS, keyboard input, music and media listening, screen-time, light sensor, and call-status data from participants' smartphones, combining this passive data with Ecological Momentary Assessment (EMA) surveys to produce objective behavioral insights rather than relying on subjective self-reporting. The company operates two core products: EARS (Effortless Assessment Research System), an end-to-end SaaS research platform sold on annual subscriptions to universities and research institutions at $25,000-$100,000 per study, and Vira, a mental healthcare platform with an AI clinical assistant that delivers just-in-time interventions between appointments for practitioners, healthcare systems, and individual users.
The company generates revenue through three principal streams: (1) EARS annual subscriptions including software, onboarding, and data science services to research institutions, (2) Vira enterprise licensing to healthcare systems and individual app-store downloads for consumers, and (3) government and pharmaceutical research contracts, most notably the ARPA-H award of up to $17.9 million for a Large Health Behavior Model project with Providence Health & Services, MedStar Health, and the University of Washington. The EARS platform is deployed across more than 50 universities and healthcare organizations globally and has been central to over 15 major NIH grant applications.
Ksana Health targets five primary customer segments: research institutions and universities (primary), healthcare practitioners and clinicians (primary), healthcare systems and organizations, individual patients via the Vira app, and pharmaceutical companies for clinical-trial digital endpoints — with dedicated pursuit of veterans and military populations. The company holds SOC2 Type 2, HIPAA, and GDPR certifications, maintains a 10-20 person team, and is led by co-founders Dr. Nick Allen (CEO, former Director of University of Oregon's Center for Digital Mental Health), Will Shortt (COO), and Tony Scripa (CFO, former Microsoft partner-level executive).
Ksana Health firmographics
Firmographics- Name
- Ksana Health
- Legal name
- Ksana Health Inc.
- Website
- https://ksanahealth.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ksana Health builds passive mobile sensing platforms — EARS for research and Vira for clinical care — that convert smartphone sensor data into continuous behavioral health insights for universities, health systems, practitioners, and pharmaceutical trial sponsors.
- Ownership category
- akta.pro rank
Ksana Health industry classification
Industry- Product category
- Digital Behavioral Health Software
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Behavioral Health & Substance Use Remote Monitoring (HLACAFAD)
- akta.pro secondary industries
- Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs) (HLALAFAF), Omnichannel Patient Communications & Contact Center (Voice/SMS/Email/Chat) (HLACAEAC)
Keywords
Where Ksana Health is headquartered
LocationHeadquarters
- HQ city
- Eugene
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Ksana Health business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- EARS Research Platform Subscription: Annual SaaS subscription model including software components (data collection apps for iOS/Android, secure cloud storage, EMA/survey control, monitoring dashboard), onboarding, training, configuration assistance, and data scientist services. Pricing ranges from $25k-$100k per year depending on study size and data science requirements.
- Vira Healthcare Platform: Software-only platform for practitioners, healthcare systems, and organizations. Delivered via app store for individual users and direct enterprise licensing for organizations. Generates revenue through practitioner/organization subscriptions.
- Government Research Contracts: ARPA-H contract worth up to $17.9 million for developing Large Health Behavior Model. Multi-institutional project with base funding of $5.1 million plus options for scaled phases.
- Clinical Trial Data Services: Partnership with Beckley PsyTech for digital biomarker collection in Phase 2 clinical trials, providing continuous behavioral measurement services for pharmaceutical research.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | EARS annual subscription with customizable service levels |
| Subscription | Annual | Vira platform pricing for practitioners and organizations |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Ksana Health product offering
Product offeringCore offering
Ksana Health sells two software platforms that turn everyday smartphones into continuous behavioral health measurement tools. EARS is a SaaS research platform for passive mobile sensing and Ecological Momentary Assessment used by universities, clinical trial sponsors, and pharmaceutical companies. Vira is a clinical platform with an AI assistant that gives practitioners objective insights into patient behavior between appointments and delivers automated just-in-time therapeutic support to individuals under their care.
Product overview
Ksana Health offers a platform-plus-products architecture consisting of two primary standalone products: EARS (Effortless Assessment Research System) for research and clinical trials, and Vira for healthcare practitioners and organizations. EARS serves as a SaaS-based research platform enabling remote participant monitoring through passive smartphone sensing and ecological momentary assessment. Vira is a mobile therapy platform that combines continuous behavioral monitoring with an AI clinical assistant to support practitioners in delivering personalized behavioral healthcare between appointments. Both platforms leverage the same underlying mobile sensing technology but serve distinct market segments: EARS targets researchers and clinical trial sponsors, while Vira targets healthcare providers, systems, and individual patients. The company has also developed proprietary AI capabilities including a Vira AI Clinical Assistant for data interpretation and is leading development of a Large Health Behavior Model (LHBM) foundation model in partnership with major healthcare systems.
Differentiator
Problem solved
Functional benefit
Brands
- EARS: Effortless Assessment Research System - an end-to-end solution for mobile sensing and Ecological Momentary Assessment (EMA) research, trusted by leading research organizations globally.
- Vira
Products and services
- EARS (Effortless Assessment Research System) End-to-end SaaS research platform for mobile sensing and Ecological Momentary Assessment (EMA). Provides smartphone apps for passive data collection (accelerometer, GPS, keyboard input, music/media listening, screen-time/app usage, light sensor, battery state, call status), secure cloud storage, cloud-based control of participant surveys, a web-accessible data monitoring dashboard, and expert data science services. Sold as an annual subscription ($25,000–$100,000 per year depending on study size and data science needs) to research institutions, universities, and pharmaceutical sponsors for use in longitudinal studies, clinical trials, and grants-funded research.
- Vira Mental healthcare platform with an AI Clinical Assistant that delivers personalized behavioral insight and just-in-time therapeutic intervention. Combines passive client smartphone data with daily question responses to give practitioners objective insights into mood-related habits between appointments, automated just-in-time nudges, and adherence measurement for evidence-based behavior change therapy. Distributed to individual users via the iOS App Store and Google Play and to healthcare systems and organizations via direct enterprise licensing.
Quantifiable outcome
- Platform trusted by 50+ prestigious universities and healthcare organizations globally
- +2 more outcomes
Companies that use Ksana Health
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles4 records
Ksana Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability6 records
Feature5 records
Ksana Health partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Providence Health & ServicescoreResearch partnership under ARPA-H EVIDENT initiative. Providence leads research participant recruitment bringing geographic and demographic diversity to the Large Health Behavior Model project. 25,000 patients to be recruited over two years.
- MedStar Health Research InstitutecoreResearch partnership under ARPA-H EVIDENT initiative. MedStar leads research participant recruitment providing demographic diversity for the Large Health Behavior Model AI development.
- University of WashingtoncorePaul Allen School of Computer Science & Engineering provides computational modeling expertise and deep experience in behavioral data science and foundation model development for the ARPA-H project.
- Duke UniversityminorMentioned as additional institutional partner in ARPA-H EVIDENT initiative for Large Health Behavior Model development.
- Johns Hopkins University School of MedicineminorMentioned as additional institutional partner in ARPA-H EVIDENT initiative for Large Health Behavior Model development.
- Yale Stress CenterminorMentioned as additional institutional partner in ARPA-H EVIDENT initiative for Large Health Behavior Model development.
- Beyond Language Studio (Sorenson and Newlab)minorSelected for deep-tech startup studio collaboration working on pilot project exploring integrated wellness product leveraging mobile sensing to detect and manage employee behavioral health.
- Columbia University Medical Center / New York State Psychiatric InstitutecoreAcademic-industry collaboration on acceptability and usability testing of digital behavioral health platform for youth at risk of suicide. Presentations at Society for Digital Mental Health Conference.
- Northwestern University / Rush University Medical CentercoreResearch collaboration on academic-industry partnership insights from smartphone mental health app randomized controlled trial. Poster presentation at Society for Digital Mental Health Conference.
- Beckley PsyTechcorePartnership focused on digital biomarker collection and analysis for psychedelic pharma clinical trials. EARS platform used to identify signs of response and relapse in Phase 2 clinical trials and track patient experience.
- Novo Nordisk Global Prevention AcceleratorcoreSelected for Novo Nordisk's Global Prevention Accelerator to pilot Vira remote measurement platform for health systems. Focus on continuous objective behavioral health measurement to improve health outcomes.
- Anthem Digital IncubatorcoreResidency program providing support, growth opportunities, and coaching. Vira platform pilot within Beacon Health Options serving approximately 37 million members.
- Microsoft for StartupsminorProgram providing access to Microsoft Azure, GitHub, business support, mentorship, and streamlined path to selling alongside Microsoft and global partner ecosystem.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Ksana Health competitors and assessment
Company assessmentDirect peers
- Woebot Health: AI-driven mental health platform that delivers cognitive behavioral therapy and emotional support via chatbot. Directly comparable to Ksana Health in its use of AI to augment behavioral health care delivery and target scalable, tech-enabled therapy.
- Akili Interactive: Digital therapeutics company with FDA-cleared software-based treatments for ADHD and other cognitive conditions. Closely comparable to Ksana as a software-delivered behavioral health intervention, though Akili focuses on game-based therapeutics rather than passive sensing.
- Big Health: Digital therapeutics company offering Sleepio (insomnia) and Daylight (anxiety), sold to employers and health plans. Comparable to Ksana in selling digital behavioral health interventions to enterprise healthcare buyers.
- Meru Health: Digital mental health program combining clinician-led therapy with a mobile app for depression, anxiety, and burnout. Comparable to Ksana Health in delivering technology-augmented behavioral health interventions between appointments.
- Cerebral: Online mental health provider offering medication management and therapy subscriptions. Comparable to Ksana in delivering subscription-based digital mental health services to enterprise and consumer markets, though Cerebral focuses on clinician visits rather than passive sensing.
- Happify Health: Digital mental health platform combining AI-driven content, therapy, and measurement-based care. Comparable to Ksana in offering an app-based mental health platform with measurement and personalization features for enterprise and consumer use.
Broad incumbents
- Headspace Health: Combined entity of Headspace and Ginger, offering meditation, coaching, and teletherapy through employers and health plans. Comparable to Ksana as a broad incumbent digital mental health platform with significant enterprise distribution.
- Lyra Health: Mental health benefits platform connecting employees to therapy, coaching, and self-care resources through employer contracts. Comparable to Ksana as an enterprise mental health platform, though Lyra focuses on human-delivered care rather than passive sensing.
- Spring Health: Precision mental health benefit platform providing employer-sponsored access to therapy, coaching, and medication. Comparable to Ksana as a well-capitalized enterprise mental health platform, though Spring Health focuses on human care delivery and care navigation.
- Sondermind: Behavioral health provider network offering in-person and virtual therapy with measurement-based care. Comparable to Ksana as an enterprise mental health platform, though Sondermind emphasizes clinician matching over passive sensing and AI.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Ksana Health social profiles
Digital presenceKsana Health compliance and trust
Trust signalCompliance3 records
Ksana Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ksana Health leadership team
Management profileNumber of profiles
Profiles13 records
Ksana Health funding detail
Funding detailFunding overview
Funding rounds1 record
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ksana Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ksana Health
What does Ksana Health do?
Ksana Health sells two software platforms that turn everyday smartphones into continuous behavioral health measurement tools. EARS is a SaaS research platform for passive mobile sensing and Ecological Momentary Assessment used by universities, clinical trial sponsors, and pharmaceutical companies. Vira is a clinical platform with an AI assistant that gives practitioners objective insights into patient behavior between appointments and delivers automated just-in-time therapeutic support to individuals under their care.
Is Ksana Health a public or private company?
Ksana Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ksana Health founded?
Ksana Health was founded in 2019. It employs 1 to 10 people.
Where is Ksana Health based?
Ksana Health is headquartered in Eugene, United States, in the North America region.
How does Ksana Health make money?
Four revenue lines are on record. EARS Research Platform Subscription is the primary driver. The others are vira Healthcare Platform, government Research Contracts and clinical Trial Data Services.
Who are Ksana Health's main competitors?
Direct peers on record are Woebot Health, Akili Interactive, Big Health, Meru Health, Cerebral and Happify Health. Broad incumbents are Headspace Health, Lyra Health, Spring Health and Sondermind.
Does Ksana Health have an API?
No public API is recorded for Ksana Health.
What industry is Ksana Health in?
Ksana Health's product category is Digital Behavioral Health Software. Its primary akta.pro industry code is HLACAFAD, Behavioral Health & Substance Use Remote Monitoring, with a secondary code of HLALAFAF, Medication Adherence, Digital Therapeutics & Remote Coaching (condition-specific programs). Its NAICS code is 541511 and its SIC code is 8000.