Circle Medical
Circle Medical is a hybrid telehealth and in-person primary care platform serving individual patients across 24 U.S. states through 400+ board-certified providers, 20+ clinics, and a HIPAA-compliant mobile app accepting 1,500+ insurance plans.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Circle Medical does
Circle Medical Technologies, Inc., founded in 2015 and headquartered in San Francisco, operates a hybrid telehealth and in-person primary care platform serving individual patients across 24 U.S. states. The company delivers care through a HIPAA-compliant mobile app (iOS and Android) and website enabling self-serve booking with real-time insurance verification, supported by 20+ physical clinic locations and a network of 400+ board-certified providers (physicians, physician assistants, and nurse practitioners). Services span primary care, mental health (anxiety, depression), adult ADHD diagnosis and medication management, gender-affirming care, weight management including GLP-1 medications, sleep care, chronic care management, remote physiological monitoring, urgent care, PrEP, and smoking cessation. The platform has facilitated over 2 million video appointments and maintains a 4.95/5 average patient rating across approximately 495,613 reviews.
The business model is insurance-first with a self-pay fallback. The company accepts over 1,500 insurance plans including Aetna, Anthem, Blue Cross Blue Shield, Cigna, United Healthcare, and Medicare, and bills self-pay patients $179 for a first appointment, $120 for follow-ups, and $149 for video ADHD appointments, with no membership fees. Revenue also derives from Chronic Care Management billing under CMS CPT codes 99490, 99439, 99487, 99489, and 99491. Circle Medical operates through state-specific professional corporations in California, Florida, New Jersey, and New York, alongside an affiliated Cloud Health Medical Group, P.A. entity.
Circle Medical is a wholly-owned subsidiary of WELL Health Technologies Corp. (TSX:WELL), which acquired the company in 2024 as part of a U.S. care business expansion strategy. In FY 2024, Circle Medical experienced a $56.6 million revenue deferral due to billing practice investigations. In March 2026, WELL Health announced a strategic exit from its U.S. care businesses including Circle Medical, CRH Medical Corporation, and wisp, with the divestiture process underway as of the most recent disclosures. Technology integrations include LabCorp and Quest Diagnostics for laboratory services and Apple HealthKit for patient-generated health data. AI tools support clinical documentation and administrative summarization but do not replace clinical decision-making.
Circle Medical firmographics
Firmographics- Name
- Circle Medical
- Legal name
- Circle Medical Technologies, Inc.
- Website
- https://circlemedical.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Circle Medical is a hybrid telehealth and in-person primary care platform serving individual patients across 24 U.S. states through 400+ board-certified providers, 20+ clinics, and a HIPAA-compliant mobile app accepting 1,500+ insurance plans.
- Ownership category
- akta.pro rank
Circle Medical industry classification
Industry- Product category
- Telehealth Primary Care
- NAICS
- Offices of Physicians (6211)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Primary Care & General Medicine Virtual Care (HLALAAAA)
- akta.pro secondary industries
- Retail & Walk-In Primary Care Clinics (HLAFAGAC), Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)
Keywords
Where Circle Medical is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Circle Medical business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Insurance-Billed Telehealth & In-Person Appointments: Primary revenue stream from billing patients' insurance plans for telehealth and in-person primary care appointments. Accepts over 1,500 insurance plans. Patient responsibility (copays, coinsurance, deductibles) determined after insurance processes the claim. Circle Medical submits claims on behalf of patients and charges the payment method on file after 48 hours if balance remains unpaid.
- Self-Pay Appointments: Direct patient payment for appointments without insurance coverage. First appointments priced at $179, follow-up appointments at $120, and video ADHD appointments at $149. No membership or subscription fees; patients are charged only after the appointment is complete.
- Chronic Care Management (CCM) Billing: Bills for Chronic Care Management services under CPT codes 99490, 99439, 99487, 99489, and 99491 as defined by CMS. Services include at least 20 minutes of clinical staff time per month, non-face-to-face care coordination, and comprehensive care plan maintenance. Subject to patient cost-sharing under applicable insurance plans.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Self-pay first appointment |
| One time/ perpetual license | Pay-as-you-go | Self-pay follow-up appointment |
| One time/ perpetual license | Pay-as-you-go | Self-pay video ADHD appointment |
| Subscription | Monthly | Insurance-covered appointment |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Circle Medical product offering
Product offeringCore offering
Circle Medical is an online primary care clinic delivering telehealth video appointments and in-person care through 20+ physical clinic locations, staffed by 400+ board-certified providers. The company offers insurance-covered and self-pay primary care, ADHD diagnosis and treatment, mental health services, gender-affirming care, weight management with GLP-1 medications, sleep care, chronic care management, urgent care, PrEP, and smoking cessation via a HIPAA-compliant mobile app and web platform. Services are available across 24 U.S. states with real-time insurance verification and same/next-day availability.
Product overview
Circle Medical is a telehealth and primary care platform offering virtual video appointments and in-person care at 20+ clinic locations. The platform provides comprehensive healthcare services including primary care, mental health (ADHD, anxiety, depression), gender-affirming care, weight management (GLP-1s), sleep care, chronic disease management, and urgent care. Services are delivered through a HIPAA-compliant mobile app (iOS/Android) and web portal, featuring Remote Physiological Monitoring (RPM) and Chronic Care Management (CCM) capabilities. The company partners with LabCorp and Quest Diagnostics for laboratory services, accepts over 1,500 insurance plans, and maintains a 4.95/5 patient rating across 400+ board-certified providers.
Differentiator
Problem solved
Functional benefit
Products and services
- Telehealth Video Appointments Virtual video consultations with board-certified healthcare providers for diagnosis, treatment, and prescriptions when clinically appropriate. Offers same and next-day availability for primary care, mental health, ADHD, and other conditions.
- In-Person Care In-person medical visits at 20+ clinic locations across the United States for conditions requiring physical examination, testing, or procedures. Delivered by board-certified doctors, physician assistants, or nurse practitioners with seamless transition to telehealth for follow-up care.
- ADHD Care Comprehensive ADHD diagnosis and treatment service including medication management, tailored assessments for adult women, and ongoing provider support with follow-up care designed for neurodivergent patients.
- Mental Health Services Anxiety and depression treatment delivered by board-certified providers via video appointments, with prescription support when clinically appropriate.
- Gender Affirming Care Hormone therapy and gender-affirming care services including prescription management and ongoing monitoring, delivered with cultural competence for LGBTQ+ patients.
- Weight Management (GLP-1s) Provider-supervised weight loss programs including GLP-1 and oral GLP-1 medications prescribed when clinically appropriate, with ongoing treatment plans and medication management.
- Sleep Care Comprehensive sleep and health assessments, at-home sleep studies, and CPAP/BiPAP recommendations delivered via telehealth with lab partner integration for sleep study diagnostics.
- Primary Care General primary care services including annual checkups, preventive care, chronic condition management (diabetes, hypertension, asthma, allergies, migraines, IBS, anemia), and treatment of common conditions via telehealth and in-person visits.
- Urgent Care Online urgent care for common acute conditions including sinus infections, strep throat, and urinary tract infections (UTIs), diagnosed and treated via telehealth when clinically appropriate.
- PrEP Pre-exposure prophylaxis (PrEP) prescription and ongoing management for HIV prevention, available via telehealth consultation with continued prescription support.
- Smoking Cessation Tobacco cessation program offering provider guidance and ongoing support for patients seeking to quit smoking.
- Chronic Care Management (CCM) Chronic condition management including at least 20 minutes of clinical staff time per calendar month, care plan coordination, and non-face-to-face communication under CMS CPT codes 99490, 99439, 99487, 99489, and 99491.
- Remote Physiological Monitoring (RPM) Remote Physiological Monitoring (RPM) service using connected devices to collect and monitor patient health data outside of clinical settings, with provider oversight of appropriateness and ongoing care.
Quantifiable outcome
- 2 million+ video appointments facilitated on the platform
- +3 more outcomes
Companies that use Circle Medical
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Circle Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability5 records
Feature5 records
Circle Medical partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Grow TherapycoreGrow Therapy, a digital mental health platform, has announced a partnership with Circle Medical to extend mental health services to health systems. Grow Therapy's platform connects patients with therapists and psychiatric care providers and will integrate with Circle Medical's primary care platform to provide a seamless referral pathway for patients seeking mental health services alongside their primary care.
- Guidewell/LucetcoreGrow Therapy announced partnerships with Circle Medical and Guidewell/Lucet as part of its expansion into health systems. Guidewell/Lucet is a health insurance or benefits administrator that will integrate with Grow Therapy's mental health platform alongside Circle Medical.
- LabCorpcoreCircle Medical partners with LabCorp for laboratory services. Providers can send lab orders directly to LabCorp locations for blood work and other tests, with results automatically sent back to Circle Medical and shared with patients via the Secure Care Inbox.
- Quest DiagnosticscoreCircle Medical partners with Quest Diagnostics for laboratory services. Similar to LabCorp, providers can send lab orders to Quest Diagnostics and results are automatically integrated into the patient's chart and shared via the app.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Circle Medical competitors and assessment
Company assessmentDirect peers
- Hims & Hers Health: Public D2C telehealth platform offering mental health, weight loss (GLP-1s), primary care, and dermatology via app-based virtual visits. Closely comparable in business model, verticals served, and consumer brand-led growth motion.
- Done (Klarity): Telehealth platform focused specifically on adult ADHD diagnosis and treatment with subscription medication management. Direct competitor in Circle Medical's flagship ADHD vertical.
- Cerebral: Telehealth provider of mental health, ADHD, and primary care services via subscription-based virtual visits. Overlapping service offerings, patient personas, and prescription-based model.
- Ro: D2C telehealth and pharmacy platform offering weight management (GLP-1s), men's and women's health, and primary care. Direct overlap in GLP-1 weight loss and virtual-first care delivery.
- K Health: AI-enabled D2C virtual primary care platform offering urgent care, chronic condition management, and mental health via app. Comparable in consumer-led primary care positioning and insurance-first pricing model.
- Sesame: D2C healthcare marketplace offering telehealth and in-person visits with transparent cash pricing. Comparable consumer-led primary care model, particularly in self-pay segments.
- LifeMD: D2C telehealth platform spanning weight management (GLP-1s), primary care, and men's/women's health via virtual visits. Overlapping service verticals and condition-specific Rx-driven revenue model.
Broad incumbents
- One Medical: Hybrid primary care provider combining in-person clinics with 24/7 virtual care, now owned by Amazon. Closely comparable hybrid care model, though at significantly larger scale and brand reach.
- Teladoc Health: Large incumbent virtual care platform offering primary care, mental health, and chronic condition management across B2B and D2C channels. Overlapping service portfolio and payer relationships, but at enterprise scale.
- Amazon Clinic: Amazon's D2C virtual care marketplace for common conditions and primary care, with One Medical integration. Represents a significant competitive threat given Amazon's distribution and pricing power.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Circle Medical social profiles
Digital presenceCircle Medical compliance and trust
Trust signalCompliance3 records
Circle Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Circle Medical leadership team
Management profileNumber of profiles
Profiles4 records
Circle Medical subsidiaries and ownership
Company hierarchySubsidiaries5 records
Circle Medical funding detail
Funding detailFunding overview
Funding rounds5 records
Investors18 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Circle Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Circle Medical
What does Circle Medical do?
Circle Medical is an online primary care clinic delivering telehealth video appointments and in-person care through 20+ physical clinic locations, staffed by 400+ board-certified providers. The company offers insurance-covered and self-pay primary care, ADHD diagnosis and treatment, mental health services, gender-affirming care, weight management with GLP-1 medications, sleep care, chronic care management, urgent care, PrEP, and smoking cessation via a HIPAA-compliant mobile app and web platform. Services are available across 24 U.S. states with real-time insurance verification and same/next-day availability.
Is Circle Medical a public or private company?
Circle Medical is a private company. It is classified as corporate owned and is currently operating.
When was Circle Medical founded?
Circle Medical was founded in 2015. It employs 11 to 50 people.
Where is Circle Medical based?
Circle Medical is headquartered in San Francisco, United States, in the North America region.
How does Circle Medical make money?
Three revenue lines are on record. Insurance-Billed Telehealth & In-Person Appointments are the primary driver. The others are self-Pay Appointments and chronic Care Management (CCM) Billing.
Who are Circle Medical's main competitors?
Direct peers on record are Hims & Hers Health, Done (Klarity), Cerebral, Ro, K Health, Sesame and LifeMD. Broad incumbents are One Medical, Teladoc Health and Amazon Clinic.
Does Circle Medical have an API?
No public API is recorded for Circle Medical.
What industry is Circle Medical in?
Circle Medical's product category is Telehealth Primary Care. Its primary akta.pro industry code is HLALAAAA, Primary Care & General Medicine Virtual Care, with a secondary code of HLAFAGAC, Retail & Walk-In Primary Care Clinics. Its NAICS code is 6211 and its SIC code is 8011.