What Stadium Live Studios does

Stadium Live Studios, Inc. is a Toronto-based, privately held company founded in 2020 that operates Stadium Live, a mobile-first social sports platform targeting Gen Z sports fans (typically born 1997-2012). The platform wraps sports content and simulated sports betting inside a gamified social experience that includes real-time chat, a virtual coin economy, digital collectibles, and interactive team streaming. The company reports 3M+ users worldwide, 50M+ chats sent, and 100B+ coins spent as engagement benchmarks.

The product is distributed through the Apple App Store and Google Play on a freemium model: core social, streaming, and gamification features are free, while revenue is generated from freemium premium upgrades and digital collectibles transactions. The technical stack integrates real-time sports data from SportsData.io and digital collectibles infrastructure backed by Dapper Labs (operator of NBA Top Shot). The company maintains a headquarters in Toronto and an engineering/operations office in Seoul.

Stadium Live has raised approximately $13 million in disclosed venture funding, including a $3M seed round in July 2020 led by Union Square Ventures and a $10M Series A in July 2022 co-led by KB Partners and Union Square Ventures, with additional backing from Dapper Labs, 35 Ventures, Origins Fund and a follow-on from Alumni Ventures in August 2025. The company is founder-led (Kevin D.H Kim) with a headcount in the 11-50 range and no public revenue disclosures.

Name

Stadium Live Studios

Legal name

Stadium Live Studios, Inc.

Website

https://stadiumliveapp.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Stadium Live Studios operates a mobile-first, gamified social sports platform targeting Gen Z fans worldwide, combining real-time chat, virtual coins, digital collectibles, interactive streaming, and free simulated sports betting. The Toronto-headquartered company serves 3M+ users globally.

Ownership category

akta.pro rank

Product category

Social Sports Gaming

NAICS

Other Spectator Sports (711219)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sports Live Streaming Platforms (MPACACAF)

Keywords

• Social sports platform
• Digital collectibles
• Gamified sports app
• Sports betting app
• Fantasy sports community

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Digital Collectibles: Revenue generated from the creation, sale, and trading of digital collectibles targeting Gen Z sports fans. Users purchase digital assets within the platform.
2. Freemium Premium Features: Core app is free with premium features, upgrades, or enhanced collectibles available for purchase to unlock additional value.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Stadium Live Studios operates Stadium Live, a mobile-first gamified social sports platform for Gen Z fans. The app wraps sports content with interactive features including digital collectibles, community chat, coins/rewards gamification, sports betting-style gameplay, and interactive live streaming. Core features are free with premium digital collectibles and upgrades available for purchase.

Product overview

Stadium Live Studios operates Stadium Live as a single unified product — a gamified social sports platform designed for Gen Z fans. The platform combines sports betting functionality with community features (chats, coins), interactive streaming, and digital collectibles to create an engaging, reward-driven experience. The platform reports over 3 million users worldwide, with 50 million chats sent and 100 billion coins spent.

Differentiator

Problem solved

Functional benefit

Products and services

• Stadium Live A gamified social sports platform for the next generation of sports fans, offering a free sports betting app with interactive community features, digital collectibles (coins and collectible assets), and live streaming capabilities. Used by 3M+ fans worldwide.

Quantifiable outcome

• 3M+ users worldwide
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Dapper LabscoreTechnology or IntegrationBacker of Stadium Live. Dapper Labs is known for NBA Top Shot and similar digital collectibles/NFT platforms. Partnership provides technology expertise and potentially infrastructure for Stadium Live's digital collectibles strategy targeting Gen Z fans.
• SportsData.iocoreTechnology or IntegrationOfficial sports data provider for Stadium Live. Supplies real-time sports data including scores, statistics, and game information that powers the platform's live features and betting-related functionality.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sleeper: Mobile-first social platform for fantasy sports with chat and community features. Directly comparable as a Gen Z-focused social sports app, though Sleeper leans more into traditional fantasy leagues versus Stadium Live's gamified collectibles and coin economy.
• Sorare: Digital collectibles platform for soccer with fantasy and trading mechanics. Comparable on the licensed sports digital collectibles and gamified ownership experience that targets a similar younger sports fan demographic.
• Chalk: Social sports prediction app where users compete with friends on game picks. Closely comparable to Stadium Live's simulated betting / coin-based sports engagement with a social chat layer.

Broad incumbents

• Dapper Labs: Operator of NBA Top Shot and NFL All Day — a larger, established player in sports digital collectibles. Already a partner and investor in Stadium Live; competing as both infrastructure provider and potential indirect competitor for sports collectibles mindshare.
• Fanatics: Vertically integrated sports commerce, collectibles, and betting platform. Comparable as it expands into sports digital collectibles and fan engagement, with vastly larger resources and licensed league relationships.
• FanDuel: Major US sportsbook and fantasy operator. Overlaps in sports fan engagement and simulated/prediction mechanics; represents a large incumbent that could build or acquire a comparable social-collectibles product.
• Yahoo Fantasy: Long-standing fantasy sports platform with broad consumer reach. Adjacent to Stadium Live's sports engagement proposition, though it lacks the Gen Z-native gamified community experience.
• Bleacher Report: Large digital sports media brand targeting younger fans with social and personalization features. Comparable as a destination for Gen Z sports engagement, with significantly greater content scale but weaker gamification mechanics.

Emerging players

• PrizePicks: Daily fantasy / pick'em sports app with strong Gen Z user base. Comparable on the simulated sports betting mechanic and demographic, though PrizePicks offers real-money entry in most jurisdictions.

Others

• Sportradar: Global sports data and content provider powering betting and media products. Relevant as the kind of upstream data partner Stadium Live would scale into, rather than a direct competitor; comparable SportsData.io relationship already in place.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/stadiumlive
• Xx.com/stadiumliveapp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors17 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stadium Live Studios