What Mana does

Mana builds and operates a portfolio of 32 vertical AI agents for work, learning, and personal productivity, all running on a shared proprietary platform called the Mana Agent Runtime. The runtime provides shared memory, shared tools, shared guardrails, SOC 2 Type 2 compliance, audit trails, and role-based controls, and it abstracts across multiple AI models (Claude-3.5, GPT-5, Llama-4, plus an internal model). Agents ship as standalone products across domains including sales (Hyperscale), content (Typeup), tutoring (Galileo), finance (Ledger, Tally), HR (Recruit, Bench), code review (Forge), security operations (Sentinel), customer support (Concierge), and several others, with 42 first-party connectors and MCP protocol support enabling the agents to read context and take real actions in enterprise systems such as Salesforce, HubSpot, Stripe, Snowflake, GitHub, Jira, and Slack. Live platform telemetry reports 2.4M agent runs per month, 1,284 concurrent agents, 32 active workspaces, 99.97% uptime, and 412ms P95 latency. The company is headquartered in London with a secondary presence in San Francisco and reports a headcount of 1-10.

The business operates a hybrid go-to-market combining product-led growth (self-serve onboarding via withmana.com, iOS App Store, and Google Play) with a bespoke enterprise development channel that builds custom agents on the same runtime. Revenue is generated through individual and bundled AI agent subscriptions, although no public pricing tiers, average contract values, or ARR figures are disclosed. Customer segments span individual learners and professionals, sales and marketing teams, legal operations, SMB financial management, and enterprise functions, with a horizontal segmentation approach across use cases. The company has been recognized by Sifted (2023 ecommerce startups to watch in Europe; 2024 creator-economy startups to watch) and launched as Product Hunt's #1 Product of the Day. Funding history from 2021-2022 totaled approximately $2.05M, and in 2026 Mana participated as an investor in Traysar's $25M seed round, though no recent primary capital raise or institutional investor roster is disclosed. Founded as an AI agent platform in 2023, the company evolved from an earlier creator-economy and learning product (Mana App, Mana Academy, Ask an Expert) into a multi-agent platform vendor.

Name

Mana

Legal name

Mana

Website

https://withmana.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

101–250 employees

Short description

Mana operates 32 vertical AI agents for work, learning, and productivity on a shared agent runtime (Mana Agent Runtime), serving consumers, SMBs, and enterprises through self-serve and bespoke deployments from London and San Francisco.

Ownership category

akta.pro rank

Product category

AI Agent Platform

NAICS

Software Publishers (5132), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

akta.pro secondary industries

AI Observability, Monitoring & Evaluation Platforms (Drift, Quality, Safety) (HDAEANAF), AI Application Enablement Platforms (Copilot/Agent Frameworks, SDKs) (HDAEANAJ)

Keywords

• AI agent platform
• Conversational AI software
• Vertical AI applications
• AI workflow automation
• AI tutoring platform

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. AI Agent Subscriptions: Mana generates revenue through individual and bundled AI agent subscriptions, with each agent available as a standalone vertical product. The platform offers multiple agents covering domains including sales (Hyperscale), content (Typeup), education (Galileo), finance (Ledger, Tally), HR (Recruit, Bench), and operations (Concierge, Sentinel, Forge).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Mana builds and operates a portfolio of 32 vertical AI agents — including Hyperscale (sales), Typeup (SEO content), Galileo (tutoring), Ledger (personal finance), Concierge (support), Forge (code review), Sentinel (SOC), and others — that automate tasks across work, learning, and play. All agents run on the shared Mana Agent Runtime, which provides shared memory, tools, guardrails, SOC 2 compliance, and 42 first-party connectors to enterprise systems, and are sold individually or in bundles via subscription.

Product overview

Mana is a platform-plus-modules architecture centered on the Mana Agent Runtime, a shared agent platform powering 32 vertical AI agents in production. The portfolio spans agents for work (e.g., Hyperscale sales agent, Concierge support agent, Forge code-review agent, Sentinel SOC agent, Inbox email agent), learning (Galileo tutor agent, Mana Academy, Ask an Expert community), and specialized domains (Counselor legal agent, Ledger financial analyst, Atlas travel agent, Maestro music agent, Yarn storytelling agent, Palette design agent). All agents run on the shared runtime with shared memory, tools, and guardrails, SOC 2 compliance, and 42 first-party connectors to enterprise tools.

Differentiator

Problem solved

Functional benefit

Products and services

• Hyperscale Sales AI agent that sources leads, enriches contacts, and sends personalized outreach at scale for sales teams.
• Typeup SEO content AI agent that researches, drafts, and publishes ranking articles on autopilot for content and marketing teams.
• Galileo Tutor AI agent that explains any concept, grades work, and adapts to how the user learns, for individual learners and students.
• Ledger Personal financial analyst AI agent that reconciles spend, models budgets, and forecasts cashflow for individuals and SMBs.
• Recruit Career-coach AI agent that rewrites resumes, drills interview practice, and matches users to roles.
• Kinrhythm Health AI agent that plans meals, tracks training load, and nudges recovery in real time.
• Scope Project manager AI agent that runs standups, chases blockers, and ships roadmaps for product and operations teams.
• Palette Design AI agent that generates brand systems, mockups, and production-ready design assets.
• Counselor Legal AI agent that drafts contracts, redlines agreements, and answers legal questions in plain English for corporate legal teams.
• Amplify Social media AI agent that writes, schedules, and learns from engagement across channels.
• Cortex Research AI agent that surveys literature, extracts evidence, and writes literature reviews.
• Vault E-commerce AI agent that rewrites product listings, prices dynamically, and watches inventory.
• Inbox Email AI agent that triages, drafts, and follows up so users only see what matters.
• Vox Translation AI agent that localizes copy and keeps brand voice consistent across 38 languages.
• Caucus Campaign AI agent that segments voters, drafts messaging, and tracks sentiment by district.
• Quill Writing AI agent that serves as a second brain for memos, briefs, and long-form drafts.
• Atlas Travel AI agent that books, replans, and handles disruption end-to-end.
• Forge Code-review AI agent that reads pull requests, runs tests, and ships fixes that pass CI for engineering teams.
• Sentinel Security operations AI agent that triages alerts, hunts threats, and writes post-mortems for SOC teams.
• Concierge Support AI agent that resolves tickets end-to-end and escalates only what a human must own.
• Pulse Customer-success AI agent that predicts churn, opens save conversations, and books save actions.
• Tempo Scheduling AI agent that reads inboxes, holds slots, and books meetings without back-and-forth.
• Steward IT helpdesk AI agent that resets accounts, provisions tools, and owns L1 tickets across the organization.
• Auditor Compliance AI agent that maps controls, gathers evidence, and keeps SOC 2 and ISO audits audit-ready.
• Anchor Supply-chain AI agent that forecasts demand, reroutes around delays, and holds SLAs.
• Bench People operations AI agent that onboards hires, answers HR questions, and files paperwork.
• Mosaic Business intelligence AI agent that writes SQL, builds dashboards, and explains the numbers in plain English.
• Tally Bookkeeping AI agent for SMBs that categorizes every transaction and files quarterly returns.
• Helm Executive-assistant AI agent that runs the user's calendar, inbox, and other tasks.
• Reach Public relations AI agent that finds the right journalists, writes the pitch, and lands coverage.
• Maestro Music AI agent that composes, mixes, and masters tracks in the user's style on demand.
• Yarn Kids' storyteller AI agent that spins illustrated bedtime stories starring characters the user picks.
• Mana Agent Runtime Shared agent platform underlying all Mana apps, providing shared memory, tools, guardrails, SOC 2 compliance, audit trails, and role-based controls, and serving as the foundation for bespoke enterprise agent builds.
• Mana App Consumer learning platform that delivers practical advice from creators, builders, and professionals via 1:1s, live events, and personalized content feeds.
• Mana Academy Student learning platform that provides 1:1 tutoring for STEM classes and college prep from top students who gained admission to elite universities.
• Ask an Expert Community platform connecting users with curated founders, builders, and professionals who answer questions through a private Slack community, with bounties for urgent questions.

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

AI capability11 records

Feature4 records

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lindy AI: Lindy lets users build personal AI agents for sales, support, scheduling, and email — closely overlapping with Mana's Hyperscale, Concierge, Tempo, and Inbox agents under a similar PLG, subscription-based model.
• Adept AI: Adept builds autonomous AI agents that act on enterprise software on behalf of users, directly competing with Mana's portfolio of work-automation agents like Hyperscale and Inbox. Both sell agent-driven productivity across the same enterprise tool stack.
• Sierra AI: Sierra develops conversational AI agents for customer experience, overlapping with Mana's Concierge support and Pulse customer-success agents. Both target enterprise CX automation with governed agent platforms.
• Relevance AI: Relevance AI offers an AI workforce platform for building and deploying domain-specific agents, directly comparable to Mana's Mana Agent Runtime plus 32 vertical agents. Both emphasize no-code/low-code agent creation for business teams.
• Cognosys: Cognosys provides an AI agent platform for automating multi-step work tasks, paralleling Mana's runtime-plus-vertical-agents architecture. Both target productivity automation for knowledge workers and SMBs.

Emerging players

• LangChain: LangChain provides the open-source framework and managed platform for building LLM-powered agents and applications, an alternative to Mana Agent Runtime for developers assembling agent products. Both compete for the 'infrastructure' layer underneath enterprise AI agents.
• MultiOn: MultiOn builds autonomous browser-based agents that complete tasks across web apps, partially overlapping with Mana's Inbox, Atlas, and Tempo workflow agents. Both compete in autonomous task execution for end users.
• Harvey AI: Harvey builds a domain-specialized AI agent for legal professionals, competing directly with Mana's Counselor legal agent. Harvey has raised significantly more capital and focuses exclusively on elite law firms, illustrating the vertical-specialist threat to Mana's broad portfolio.

Broad incumbents

• Glean: Glean is an enterprise AI search and assistant platform that increasingly bundles agent capabilities across the workplace, competing with Mana's Mosaic, Cortex, and Quill research/BI agents. Both target enterprise knowledge-worker productivity.
• Moveworks: Moveworks delivers an enterprise AI platform for IT, HR, and finance automation, directly overlapping with Mana's Steward, Bench, and Tally agents. Moveworks has significantly more enterprise traction but a narrower agent portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/learnwithmana
• LinkedInlinkedin.com/company/learnwithmana
• Instagraminstagram.com/livewithmana

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mana