Heuritech
Heuritech is a Paris-based AI platform that analyzes millions of social media images to forecast fashion trends for luxury, fashion, and sportswear brands. Founded in 2013 by ML PhDs, it delivers predictive insights via its Platform, API, and bespoke reports.
- Company typePrivate
- Founded2013
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Heuritech does
Heuritech is a Paris-based AI SaaS company founded in 2013 by Tony Pinville and Charles Ollion, both PhDs in Machine Learning, that quantifies and predicts fashion demand for enterprise brands. Its core product is a Platform and API that processes millions of social media images monthly to detect over 2,000 fashion attributes — including prints, colors, fabrics, silhouettes, and product-specific details — and feeds them into a proprietary forecasting ensemble (Next/HMM-RNN, PatchTST, N-BEATS, ETS, SNaive) that predicts trend trajectories up to 24 months ahead. Customers use the platform to inform seasonal collection planning, inventory optimization, and competitive positioning, with a complementary Report Offer (Fashion Weeks reports, Trend Calendars, bespoke benchmarks) layering on human-curated insight.
Heuritech firmographics
Firmographics- Name
- Heuritech
- Legal name
- Heuritech, SAS
- Website
- https://heuritech.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Heuritech is a Paris-based AI platform that analyzes millions of social media images to forecast fashion trends for luxury, fashion, and sportswear brands. Founded in 2013 by ML PhDs, it delivers predictive insights via its Platform, API, and bespoke reports.
- Ownership category
- akta.pro rank
Where Heuritech is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Heuritech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- SaaS Subscription: Annual subscription-based SaaS model providing platform access for trend forecasting and fashion intelligence. Tiers range from €12,000/year for small brands to €35,000/year for mid-market, with custom enterprise pricing available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Small brand tier at €12,000/year |
| Subscription | Annual | Mid-market tier at €35,000/year |
| Subscription | Annual | Enterprise custom pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Heuritech product offering
Product offeringCore offering
Heuritech provides an AI-powered SaaS platform and API that analyzes millions of social media images daily to detect over 2,000 fashion attributes (prints, colors, fabrics, silhouettes, product lines) and predict consumer demand for upcoming seasons. The platform delivers visual data, past trend trajectories, and predictive insights to fashion, luxury, and sportswear brands, complemented by bespoke trend reports (Fashion Weeks reports, Trend Calendars) and an education program for academic institutions.
Product overview
Heuritech is a fashion trend forecasting SaaS platform founded in 2013 by PhDs in Machine Learning. The core offering consists of the Platform & API, an AI-powered insights platform that quantifies and predicts consumer demand by analyzing millions of social media images, detecting over 2,000 fashion attributes. This platform is complemented by the Report Offer, which provides bespoke trend reports including Fashion Weeks reports, Trend Calendars, and competitive benchmarks. Pricing is structured in three tiers (Essential, Business, Enterprise) plus an Education Program, with the Business and Enterprise plans offering API access for data integration. As of November 2024, Heuritech became part of the Luxurynsight Group, combining its AI-powered trend forecasting with Luxurynsight's broader data intelligence services for luxury, fashion, and beauty brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Platform & API AI-powered SaaS platform that quantifies and predicts consumer demand by analyzing millions of social media images; detects over 2,000 fashion attributes including prints, colors, fabrics, shapes, silhouettes, and product lines, providing visual data, trend trajectories, and predictive insights. Available as a Platform and via API for data integration.
- Report Offer
- Fashion Weeks Reports
- Trend Calendar Annual trend forecasting reports providing month-by-month growth projections for key fashion trends including fabrics, colors, prints, and silhouettes, helping brands navigate trends with strong estimated growth for the year ahead.
- Fashion Trend Forecasting Service Service predicting fashion trends including colors, fabrics, silhouettes, patterns, and styles for clothing collections in upcoming seasons, combining AI-powered social media analysis with fashion expertise.
- Education Program Dedicated program for academic institutions integrating AI-driven trend forecasting into fashion curricula, providing students and professors access to Heuritech's platform with tailored pricing.
Quantifiable outcome
- Improves sell-through rates by helping brands better predict in-demand styles
- +2 more outcomes
Companies that use Heuritech
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles4 records
Heuritech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature3 records
Heuritech partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Google CloudcoreTechnology partnership providing cloud infrastructure and AI/machine learning capabilities to support Heuritech's image analysis and trend forecasting platform.
- Microsoft AIcoreTechnology partnership leveraging Microsoft AI and Azure cloud services for enhanced machine learning capabilities and platform scalability.
- SAPcoreIntegration partnership with SAP enabling fashion brands to incorporate Heuritech's trend intelligence into SAP-powered enterprise systems and supply chain management.
- PantonecoreColor industry partnership integrating Pantone's color authority and standards with Heuritech's AI-powered color trend prediction capabilities.
- Surfrider Foundation EuropeminorEnvironmental partnership supporting ocean protection and sustainability initiatives in the fashion industry.
- Paris Good FashionminorIndustry initiative partnership promoting sustainable and circular fashion practices in France.
- New York Fashion Tech LabcoreFashion technology accelerator program participation providing mentorship, resources, and connections to the New York fashion industry.
- Fédération de la Haute Couture et de la ModecoreStrategic partnership with France's haute couture and fashion federation, providing direct access to the French fashion industry's leadership and ecosystem.
Scale indicators3 records
Recent moves7 records
Expansion highlights6 records
Heuritech competitors and assessment
Company assessmentDirect peers
- Trendalytics: Trendalytics delivers AI-driven fashion trend forecasting and consumer search/social analytics for retailers and brands, competing head-to-head with Heuritech on predictive trend insights for fashion and apparel.
- StyleSage: StyleSage provides fashion market intelligence and analytics including trend, pricing, and assortment data for brands and retailers, overlapping directly with Heuritech's SaaS platform capabilities.
- EDITED: EDITED provides fashion retail intelligence and trend analytics to brands and retailers globally, directly competing with Heuritech's SaaS platform in market-level pricing, assortment, and trend insights for the apparel industry.
- Launchmetrics: Launchmetrics offers marketing analytics, brand performance, and influencer/trend intelligence for fashion, luxury, and beauty brands — a closely comparable enterprise SaaS offering with overlapping fashion and luxury customer base.
- Tagwalk: Tagwalk is a fashion search engine and analytics platform indexing runway shows and fashion week data, competing with Heuritech on fashion-specific trend data and analytics used by luxury and fashion brands.
Emerging players
- Spate: Spate uses machine learning on search and social data to surface emerging trends in beauty and fashion, overlapping with Heuritech's predictive trend analytics for adjacent consumer verticals.
- Quilt.AI: Quilt.AI applies AI-driven cultural and consumer insight analytics to brand and category strategy, intersecting with Heuritech's trend intelligence use cases for fashion and lifestyle clients.
- Nextatlas: Nextatlas uses AI to forecast emerging consumer trends across lifestyle categories, partially overlapping with Heuritech's fashion trend forecasting but with broader, less fashion-specialized focus.
Broad incumbents
- WGSN: WGSN is the established incumbent in fashion and lifestyle trend forecasting, offering broad trend, color, and consumer forecasts across multiple verticals; it competes with Heuritech in trend prediction but operates at a much larger, more diversified scale.
- NielsenIQ (incl. Circana): NielsenIQ/Circana is a global market intelligence giant covering consumer goods, retail, and increasingly fashion; it competes with Heuritech in trend and consumer analytics at the enterprise level with significantly broader datasets and resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Customer concentration
Heuritech social profiles
Digital presenceHeuritech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Heuritech leadership team
Management profileNumber of profiles
Profiles6 records
Heuritech funding detail
Funding detailFunding overview
Funding rounds5 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Heuritech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Heuritech
What does Heuritech do?
Heuritech provides an AI-powered SaaS platform and API that analyzes millions of social media images daily to detect over 2,000 fashion attributes (prints, colors, fabrics, silhouettes, product lines) and predict consumer demand for upcoming seasons. The platform delivers visual data, past trend trajectories, and predictive insights to fashion, luxury, and sportswear brands, complemented by bespoke trend reports (Fashion Weeks reports, Trend Calendars) and an education program for academic institutions.
Is Heuritech a public or private company?
Heuritech is a private company. It is classified as corporate owned and is currently operating.
When was Heuritech founded?
Heuritech was founded in 2013. It employs 11 to 50 people.
Where is Heuritech based?
Heuritech is headquartered in Paris, France, in the Europe region.
How does Heuritech make money?
One revenue line is on record: saaS Subscription.
Who are Heuritech's main competitors?
Direct peers on record are Trendalytics, StyleSage, EDITED, Launchmetrics and Tagwalk. Emerging players are Spate, Quilt.AI and Nextatlas. Broad incumbents are WGSN and NielsenIQ (incl. Circana).
Does Heuritech have an API?
Yes. Heuritech offers a Platform and API that provides AI-powered insights to quantify the adoption of prints, colors, fabrics, shapes and product attributes in each market for upcoming seasons. The API enables data integration, allowing brands to incorporate Heuritech's trend data into their own forecasting tools and internal systems. Developer documentation is at heuritech.com/heuritech-market-insights.