Spaceback
Spaceback is an AI-powered creative automation platform that transforms social media content into programmatic-ready ads across display, online video, CTV, DOOH, and YouTube, serving 3,000+ brands and agencies through direct SaaS access and major DSP integrations including The Trade Desk, Roku, and Paramount. Following its September 2025 merger with Rembrand, Spaceback operates as the creative automation layer of an AI-driven ad factory.
- Company typePrivate
- Founded2017
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Spaceback does
Spaceback is an AI-powered creative automation platform that transforms social media content into programmatic-ready advertising units across display, online video, connected TV (CTV), digital out-of-home (DOOH), and YouTube. Founded in 2017 and headquartered in San Francisco, the company built its core competency around converting posts from Instagram, Facebook, TikTok, X, LinkedIn, and Pinterest into production-ready ad creative via computer vision and generative AI features (FADE for audio extension, CARD for end-card generation, CLIP for length planning, MOTN for motion, AURA for content discovery, and MORE workflows for bulk creative generation). The platform's June 2026 relaunch as Social Creative Intelligence reframed it as an AI-native system that analyzes engagement signals from brand and competitor content to identify highest-potential creative before ad spend is deployed.
Spaceback operates a hybrid go-to-market combining a self-serve SaaS front end with deep channel partnerships across the programmatic ecosystem. The platform integrates with The Trade Desk's Kokai, Roku Ads Manager (including free CTV creative conversion for US advertisers), Paramount Ads Manager, Epsilon, Nexxen, Perion, Viant, Basis, Simpli.fi, and MediaMath, enabling ad-server-agnostic activation without buyer lock-in. Pricing is primarily quote-based with multiple lower-friction entry points, including a $500 minimum campaign spend via Roku and CPM-based high-impact units through Perion. The customer base spans 3,000+ brands across enterprise (UGG/Deckers, Calzedonia, HoneyBook, CB2, Oris), SMB (Sip Tequila, Primally Pure), gaming (Netherrealm Studios), tourism (Anguilla Tourism), and government verticals, served directly and through agency partners such as MuteSix and VERB.
In September 2025, Spaceback merged with Rembrand, an AI startup led by CEO Omar Tawakol (co-founder of BlueKai and Voicea), to form an AI-driven 'ad factory' combining virtual product placement with Spaceback's social-to-display creative automation. Spaceback now operates as the AI Creative Automation platform within Rembrand, with Casey Saran continuing as Spaceback CEO and David Wiener serving as Chief Product Officer. The combined entity is positioning around agentic advertising infrastructure via participation in the Advertising Context Protocol (AdCP) initiative testing Model Context Protocol (MCP) servers for automated ad generation and unified media buying.
Spaceback firmographics
Firmographics- Name
- Spaceback
- Legal name
- Spaceback, Inc.
- Website
- https://spaceback.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Spaceback is an AI-powered creative automation platform that transforms social media content into programmatic-ready ads across display, online video, CTV, DOOH, and YouTube, serving 3,000+ brands and agencies through direct SaaS access and major DSP integrations including The Trade Desk, Roku, and Paramount. Following its September 2025 merger with Rembrand, Spaceback operates as the creative automation layer of an AI-driven ad factory.
- Ownership category
- akta.pro rank
Where Spaceback is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Spaceback business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription/Usage: Spaceback operates as a B2B SaaS platform enabling brands to transform social content into programmatic ads. Pricing is not publicly disclosed; the platform offers free creative conversion through certain partnerships (e.g., Roku) while standard access involves quote-based pricing for creative generation and distribution.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free CTV Creative through Roku Partnership |
| Subscription | Annual | Standard SaaS Access |
| Unit Pricing | Pay-as-you-go | Roku Ads Manager Minimum Spend |
| Transaction based/ take rate | Pay-as-you-go | Perion Social High-Impact Units |
Go-to-market motion3 records
Distribution channels11 records
Marketing channels10 records
Spaceback product offering
Product offeringCore offering
Spaceback is an AI-powered creative automation platform that transforms social media content into programmatic-ready ad units for display, online video, connected TV (CTV), and digital out-of-home (DOOH) channels. Its core products — Social Display, Social OLV, and Social CTV — use computer vision AI to convert organic social posts into authentic ad creatives that integrate with every major DSP without lock-in. The platform serves brands, agencies, and performance advertisers seeking to extend proven social content beyond walled gardens without additional creative production costs.
Product overview
Spaceback is an AI-powered Social Creative Intelligence platform that transforms social media content into high-performing programmatic ads across display, online video, and connected TV. The platform operates as a unified system comprising three core products: Social Display (for banner ad formats), Social OLV (for online video/in-stream), and Social CTV (for connected TV), supported by the CTV Launchpad self-service tool. The platform integrates advanced AI capabilities including FADE for audio generation, CARD for end-card creation, CLIP for video length optimization, MOTN for static-to-video animation, and AURA for content discovery. Following its merger with Rembrand in September 2025, Spaceback now functions as the creative intelligence layer within an AI ad factory, offering Social Creative Intelligence that identifies high-potential content, builds channel-ready creative, and activates across every screen programmatically.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Display Transforms social media posts from Instagram, Facebook, TikTok, X, LinkedIn, and Pinterest into authentic programmatic display ad units serving across the open web. Supports standard IAB ad sizes, custom sizes, and high-impact formats for brand advertisers and agencies seeking production-free cross-channel creative.
- Social OLV (Online Video) Converts social video content into online video (in-stream) ad formats for pre-roll, mid-roll, and outstream placements across programmatic video networks. Designed for advertisers seeking to amplify proven social video creative in online video inventory.
- Social CTV (Connected TV) Transforms social media content into TV-ready creative for connected TV advertising, supporting L-bars, overlays, pause ads, and premium streaming inventory across Roku, Paramount+, and other CTV platforms. Targets advertisers seeking to enter CTV using existing social content without traditional TV production costs.
- CTV Launchpad Self-service product module enabling advertisers to create premium connected TV advertisements using social content and brand assets without additional creative costs. Offers instant social content access, automatic brand asset integration, and 4K-ready ad creation.
- Social Creative Intelligence AI-native intelligence platform that analyzes social engagement signals and competitor content to identify highest-potential content, generates channel-ready creative via tools like AURA, FADE, CARD, CLIP, MOTN, and AI Backgrounds, and enables distribution across display, OLV, CTV, DOOH, and YouTube.
- AI Intelligence Suite Suite of forward-facing AI tools including AURA (content discovery), FADE (audio extension), AI Backgrounds (format transformation), and Pause Ads (CTV format), directly empowering marketers to scale social content into paid channels.
- MORE Workflows Bulk creative generation workflow that allows advertisers to produce eight or more ad sizes and creative variations from a single social post in one streamlined build process, optimized for programmatic scale.
Quantifiable outcome
- UGG achieved 2.4X higher ROAS over next best programmatic tactic and +25% increase in CTR
- +9 more outcomes
Companies that use Spaceback
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles3 records
Spaceback technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability9 records
Feature11 records
Spaceback partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- RembrandcoreRembrand, led by CEO Omar Tawakol (co-founder of BlueKai and Voicea), merged with Spaceback in September 2025 to form an AI-driven 'ad factory.' The combined platform integrates Spaceback's social-to-ad conversion with Rembrand's virtual product placement technology for unified AI-powered advertising across all video channels. Spaceback operates as the AI Creative Automation platform within Rembrand.
- The Trade DeskcoreThe Trade Desk expanded its generative AI creative marketplace by partnering with Rembrand/Spaceback, enabling advertisers to embed branded elements within digital content through Spaceback's creative automation. Available via The Trade Desk Kokai platform with integrated billing for streamlined campaign activation.
- RokucoreRoku partnered with Spaceback to offer free creative conversion for CTV ads, making it easy for brands to repurpose social media content for Roku's streaming platform. Reaches 85.5M+ US streaming households. Awarded for creative use of emerging technology at AdExchanger Programmatic Impact Awards 2025. Includes integrated self-serve access through Roku Ads Manager.
- ParamountcoreParamount Ads Manager partnership enables advertisers to transform social posts into HD TV ads running across Paramount+, Pluto TV, CBS, CBS Sports, MTV, BET and more. Spaceback provides the creative platform while Paramount Ads Manager handles media buying through a 3-step workflow.
- EpsiloncoreEpsilon partnership combines Spaceback's creative automation with Epsilon's audience targeting capabilities. Epsilon activates Spaceback creative across the open web with personalized end-to-end support, targeting premium highly-engaged audiences and measuring true campaign impact.
- NexxenminorNexxen partnership creates an easy and cost-effective way to launch Social Display ads. Any Nexxen client with a social media presence can instantly translate social posts into production-ready Spaceback creative pre-configured for immediate activation on Nexxen's platform.
- PerionminorPerion partnership created the first Social Display high-impact unit combining Spaceback's real-time social platform integrations with Perion's Brand Reveal and Page Grabber mobile formats. Managed service through Perion available programmatically or as media CPM including format creation and serving fees.
- ViantminorViant partnership provides self-serve access to Spaceback creative for programmatic activation. Viant team members can request access through Spaceback's partner portal.
- Simpli.fiminorSimpli.fi partnership enables social display ad creation capabilities via Spaceback integration, allowing advertisers to convert social posts into programmatic-ready creative for keyword retargeting campaigns.
- BasisminorBasis customers can request access to Spaceback creative platform through Basis ID integration for seamless social display ad creation.
- AmobeeminorAmobee partnership enabled Oris's luxury watch brand awareness campaign in the US market, leveraging Spaceback social display creative through Amobee's programmatic platform.
- eyeominorSpaceback partnership with eyeo (Acceptable Ads platform) delivers better ad experiences to over 200 million internet users through eyeo's Acceptable Ads program.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Spaceback competitors and assessment
Company assessmentMarket position
Weaknesses4 records
Competitive moat5 records
Customer concentration
Spaceback social profiles
Digital presenceSpaceback financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spaceback leadership team
Management profileNumber of profiles
Profiles2 records
Spaceback funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spaceback M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spaceback
What does Spaceback do?
Spaceback is an AI-powered creative automation platform that transforms social media content into programmatic-ready ad units for display, online video, connected TV (CTV), and digital out-of-home (DOOH) channels. Its core products — Social Display, Social OLV, and Social CTV — use computer vision AI to convert organic social posts into authentic ad creatives that integrate with every major DSP without lock-in. The platform serves brands, agencies, and performance advertisers seeking to extend proven social content beyond walled gardens without additional creative production costs.
Is Spaceback a public or private company?
Spaceback is a private company. It is classified as corporate owned and is currently operating.
When was Spaceback founded?
Spaceback was founded in 2017. It employs 11 to 50 people.
Where is Spaceback based?
Spaceback is headquartered in San Francisco, United States, in the North America region.
How does Spaceback make money?
One revenue line is on record: saaS Platform Subscription/Usage.
Does Spaceback have an API?
No public API is recorded for Spaceback.