Give InKind
- Company typePrivate
- Founded2016
- HeadquartersTacoma, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Give InKind firmographics
Firmographics- Name
- Give InKind
- Legal name
- Give InKind, LLC
- Website
- https://giveinkind.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Give InKind industry classification
Industry- Product category
- Social Giving Platform
- NAICS
- Grantmaking and Giving Services (8132)
- akta.pro primary industry
- Gift Returns, Exchanges & Recipient Support (HSACANAM)
Keywords
Where Give InKind is headquartered
LocationHeadquarters
- HQ city
- Tacoma
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Give InKind business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Gift Card Sales: Give InKind earns revenue from the sale of gift cards on the platform. Gift cards are delivered at face value with no markup, but the company generates revenue through merchant partner relationships and transaction volume. There is an optional tip feature for supporters.
- Merchant Partner Relationships: Revenue is generated through relationships with merchant partners whose gift cards are sold on the platform. The company states 'some of our relationships with merchant partners' as a revenue source.
- Optional Tips: Supporters have the option to provide a tip when sending a gift card, which helps keep Give InKind free. This tip is entirely optional.
- GiK Plus Premium Service: Premium service with additional fees including administrative and processing fees that may be added to the face amount of GiK Plus products. Also includes GiK Plus Refundable Product for an additional fee, allowing purchasers to reclaim funds if recipients have not claimed them within six months.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Platform Access |
| Transaction based/ take rate | Pay-as-you-go | GiK Plus Premium Service |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Give InKind product offering
Product offeringCore offering
Give InKind is a free, web-based social giving platform that enables users to create "InKind Pages" to coordinate community support during life events such as illness, new baby arrivals, grief, and celebrations. The platform combines a Care Calendar, gift card Wallet, Wishlist, Connected Fundraising integrations, and Updates/Messages in a single page. Revenue is generated through merchant partner relationships on gift card sales, optional tips, and a premium GiK Plus service that offers flexible gift card redemption options.
Product overview
Give InKind is a social giving platform that provides a unified ecosystem of tools for coordinating community support during life's significant moments. The core offering centers on InKind Pages, which integrate a Care Calendar for scheduling meal trains and other help, Updates and Messages for communication, a Wishlist for gift coordination, a Gift Card Wallet for flexible gifting, and Connected Fundraising linking to external platforms. Additional products include InKind Groups for organizing support across multiple individuals, Give InKind Plus (GiK Plus) premium service with flexible redemption options including Zelle transfer and card-to-card gifting, GiK Plus Refundable Product for reclaiming unclaimed funds, and Curated Gift Boxes. The platform is offered free to users with revenue generated through merchant partnerships, optional supporter tips, and premium GiK Plus services.
Differentiator
Problem solved
Functional benefit
Products and services
- InKind Pages Free, web-based InKind Pages that let individuals and families set up a single hub combining a Care Calendar, gift card Wallet, Wishlist, Connected Fundraising, and Updates/Messages to coordinate meals, rides, childcare, gift cards, and donations during a major life event such as illness, new baby, grief, or celebration.
- Give InKind Plus (GiK Plus) Premium service that lets purchasers send gift cards with flexible redemption options. Recipients can choose physical reward cards, digital reward cards, Zelle transfer, or card-to-card gifting, and can swap gift cards across thousands of brands or for an open-loop Visa gift card. Administrative and processing fees are added on top of the face value.
- GiK Plus Refundable Product Optional add-on to GiK Plus that allows the purchaser to reclaim gift funds if the recipient has not claimed them within six months of delivery, minus applicable fees.
- Curated Gift Boxes Hand-picked physical gift boxes spanning categories such as sweets, sips, spa, stationery, and self-care items, available to send through an InKind Page with or without an accompanying gift card.
Quantifiable outcome
- Platform used by multiple hospitals across the US
- +2 more outcomes
Companies that use Give InKind
Customer profileNamed customers7 records
Segments5 records
Ideal customer profiles2 records
Give InKind technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature6 records
Give InKind partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Hospitals (Multiple US)coreGive InKind has secured partnerships with multiple hospitals across the United States. These healthcare partnerships are a key growth channel, with hospital social workers recommending the platform to patients and families to coordinate community support during medical crises. The company raised $500,000 specifically to expand these healthcare partnerships.
- GoFundMecoreIntegration allowing users to connect their GoFundMe campaigns directly to their InKind Page. Fundraiser progress is displayed on the page with no additional Give InKind fees.
- PayPalcoreIntegration allowing users to connect PayPal accounts for direct donations on InKind Pages. Donors do not need a PayPal account to send funds.
- DoorDashcoreIntegration enabling meal delivery through DoorDash directly from the Care Calendar. Supporters can sign up to send meal deliveries or gift cards, with easy ordering through DoorDash for no-contact food deliveries.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Give InKind competitors and assessment
Company assessmentDirect peers
- MealTrain: Direct meal train and care calendar competitor. MealTrain pioneered the online meal train category that Give InKind's Care Calendar extends with added gift card and fundraising functionality. MealTrain was acquired by CaringBridge, deepening its integration into the broader care-giving category.
- CaringBridge: Long-standing direct peer in personal support websites for health crises. CaringBridge is a nonprofit that provides free patient websites and acquired MealTrain, making it the closest structural rival in coordinating community support during medical events.
- Lotsa Helping Hands: Direct competitor offering free care communities with meal calendars, task scheduling, and well-wishes for people facing illness or family caregiving. Highly comparable to Give InKind's Care Calendar plus Updates/Messages bundle.
- SignUpGenius: Volunteer sign-up and scheduling platform competing for the same organizer use case — meal trains, childcare, and rides. Broader than Give InKind but overlaps in care coordination scheduling.
Broad incumbents
- GoFundMe: Largest personal crowdfunding platform and an integration partner of Give InKind. Competes indirectly by capturing fundraising dollars that Give InKind connects to via Connected Fundraising, and has the audience scale to enter adjacent care-coordination features.
Others
- PerfectGift.com: Sister company under The Wolfe Companies, LLC. Operates a bulk gift card platform whose inventory and merchant relationships likely supply Give InKind's 200+ gift card catalog.
- GiftYa: Sister company under The Wolfe Companies. Provides digital gift card delivery with personalized video messages, sharing merchant and gift card infrastructure with Give InKind.
- Gift Card Granny: Sister company under The Wolfe Companies. Discount gift card marketplace, sharing merchant relationships and inventory pipelines that likely support Give InKind's wallet and gift card product.
Emerging players
- Tribute (by Memora Health): Memorial and tribute-based gifting platform enabling group contributions and personalized gifts for bereavement and celebrations. Overlaps Give InKind's grief and loss segment with a more tribute-focused experience.
- Tend (formerly Tendr): Group gifting and cash collection platform for weddings, babies, and life events. Overlaps Give InKind's gift card and connected fundraising functionality, focused on celebrations rather than crisis support.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Give InKind social profiles
Digital presenceGive InKind compliance and trust
Trust signalCompliance2 records
Give InKind financial estimates
Financial estimateRevenue estimate
Valuation estimate
Give InKind leadership team
Management profileNumber of profiles
Profiles8 records
Give InKind funding detail
Funding detailFunding overview
Funding rounds3 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Give InKind M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Give InKind
What does Give InKind do?
Give InKind is a free, web-based social giving platform that enables users to create "InKind Pages" to coordinate community support during life events such as illness, new baby arrivals, grief, and celebrations. The platform combines a Care Calendar, gift card Wallet, Wishlist, Connected Fundraising integrations, and Updates/Messages in a single page. Revenue is generated through merchant partner relationships on gift card sales, optional tips, and a premium GiK Plus service that offers flexible gift card redemption options.
Is Give InKind a public or private company?
Give InKind is a private company. It is classified as corporate owned and is currently operating.
When was Give InKind founded?
Give InKind was founded in 2016. It employs 1 to 10 people.
Where is Give InKind based?
Give InKind is headquartered in Tacoma, United States, in the North America region.
How does Give InKind make money?
Four revenue lines are on record. Gift Card Sales are the primary driver. The others are merchant Partner Relationships, optional Tips and giK Plus Premium Service.
Who are Give InKind's main competitors?
Direct peers on record are MealTrain, CaringBridge, Lotsa Helping Hands and SignUpGenius. GoFundMe is listed as a broad incumbent. Others are PerfectGift.com, GiftYa and Gift Card Granny. Emerging players are Tribute (by Memora Health) and Tend (formerly Tendr).
Does Give InKind have an API?
No public API is recorded for Give InKind.
What industry is Give InKind in?
Give InKind's product category is Social Giving Platform. Its primary akta.pro industry code is HSACANAM, Gift Returns, Exchanges & Recipient Support. Its NAICS code is 8132.