SHAED
SHAED operates an AI-powered commercial vehicle procurement platform connecting fleets, dealers, OEMs, and upfitters through Shop, Track, and Document modules built on Google Cloud. The Minneapolis-based company monetizes via subscriptions, transaction fees, and broker fees.
- Company typePrivate
- Founded2024
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What SHAED does
SHAED is a Minneapolis-based software company that operates an AI-powered procurement platform for commercial vehicles, connecting commercial fleets, dealers, OEMs, and upfitters into a unified transaction network. The platform addresses a procurement workflow historically managed through spreadsheets, phone calls, and email—where SHAED's own research indicates 40+ hours per month are wasted on status calls and orders are tracked across 5+ disconnected tools. The company serves enterprise fleet managers and commercial vehicle supply chain participants across the United States, with reported traction of $3.8B+ in processed transaction volume across 250+ partners, 100K+ orders, and 205K+ documents managed.
The platform is structured around three modules: Shop (omnichannel vehicle discovery across 12,000+ searchable vehicles with Sourcewell contract pricing integration), Track (real-time end-to-end order visibility across production, upfitting, and delivery), and Document (automated document generation, integrated e-signatures, and secure document vault). The underlying technology stack is built on Google Cloud Platform using BigQuery for data processing and Vertex AI for AI-powered capabilities, with SOC 2-aligned security controls and a 99.9% uptime SLA. CommercialEVs.com operates as a sub-brand and marketplace entry point focused on commercial electric vehicles; in March 2026 SHAED expanded the parent platform to be fuel-agnostic, supporting ICE, hybrid, and electric commercial vehicles.
SHAED generates revenue through four primary streams per its Terms and Conditions: subscription fees for platform/module access per authorized user, transaction fees on commercial vehicle sales processed through the platform, broker fees on financing arrangements, and one-time implementation and onboarding fees. Distribution is conducted via direct enterprise sales with a demo-led onboarding motion, targeting commercial fleet operators, dealers, OEMs, and upfitters through a 'Request a Demo' engagement model. As of February 2026 the company had reported its first commercial sales, though no company-level revenue figures are publicly disclosed. The company has raised approximately $10.4M total across a May 2024 $5.7M seed round led by EnerTech Capital with Powerhouse Ventures and a March 2026 SEC exempt offering of approximately $4.7M.
SHAED firmographics
Firmographics- Name
- SHAED
- Legal name
- Shaed, Inc.
- Website
- https://shaed.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SHAED operates an AI-powered commercial vehicle procurement platform connecting fleets, dealers, OEMs, and upfitters through Shop, Track, and Document modules built on Google Cloud. The Minneapolis-based company monetizes via subscriptions, transaction fees, and broker fees.
- Ownership category
- akta.pro rank
SHAED industry classification
Industry- Product category
- Commercial Vehicle Procurement Software
- akta.pro primary industry
- End-of-Life Vehicle (ELV) Recycling, Dismantling & Parts Recovery (TLABAKAI)
Keywords
Where SHAED is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
SHAED business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription Fees: Platform access subscription fees for access to modules including Shop, Track, and Document modules. Charged per Authorized User or Representative.
- Transaction Fees: Fees based on sales processed through the Platform, enabling commercial vehicle transactions between dealers, OEMs, fleets, and upfitters.
- Broker Fees: Fees for financing arrangements facilitated through the Platform, supporting vehicle purchases and fleet financing.
- Implementation/Onboarding Fees: One-time fees for platform implementation and onboarding services to configure the system for customer-specific needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Enterprise subscription with multiple modules |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels4 records
SHAED product offering
Product offeringCore offering
SHAED provides an AI-powered commercial vehicle procurement platform that connects fleets, dealers, OEMs, and upfitters into a single unified system for vehicle purchasing, order management, documentation, and real-time status tracking. The platform is delivered through three integrated modules—Shop (omnichannel vehicle discovery and Sourcewell pricing), Track (end-to-end order visibility across production, upfitting, and delivery), and Document (automated document hub with e-signatures and audit trails)—and operates CommercialEVs.com as a marketplace entry point for commercial electric vehicles.
Product overview
SHAED offers a unified AI-powered commercial vehicle procurement platform consisting of three core modules: Shop, Track, and Document. The Shop module provides omnichannel vehicle discovery with 12,000+ searchable vehicles and Sourcewell contract pricing. The Track module delivers live, end-to-end visibility from production through upfitting to delivery. The Document module automates documentation with e-signatures and secure storage. SHAED also maintains CommercialEVs.com as a marketplace sub-brand focused on commercial EVs. The platform is fuel-agnostic, supporting ICE, hybrid, and electric commercial vehicles. Built on Google Cloud with BigQuery and Vertex AI for AI-powered intelligence.
Differentiator
Problem solved
Functional benefit
Brands
- CommercialEVs.com: SHAED's first marketplace product - an online marketplace for commercial electric vehicles, serving as the entry point to the market that allowed SHAED to prove its technology in the most complex segment of the commercial vehicle market.
Products and services
- SHAED Platform An AI-powered commercial vehicle procurement and intelligence platform that consolidates vehicle purchasing, order management, documentation, and real-time status tracking into a single unified system. Connects fleets, dealers, OEMs, upfitters, and logistics providers through Shop, Track, and Document modules.
- Shop Module An omnichannel vehicle discovery experience enabling search across dealers, OEMs, and Sourcewell contract pricing in one place, with 12,000+ searchable vehicles, side-by-side spec comparison, saveable searches, and fleet-specific filters.
- Track Module Live, end-to-end order visibility across production, upfitting, and delivery with proactive alerts, live production status updates, upfit progress tracking, delivery ETAs, and a fleet-wide order dashboard.
- Document Module A secure, automated document hub that generates, organizes, and stores quotes, specs, contracts, and warranties with integrated e-signatures, auto-generated spec sheets, secure document vault, complete audit trail, and instant retrieval.
- CommercialEVs.com SHAED's online marketplace for commercial electric vehicles, serving as the entry point to the commercial vehicle market and offering an automated end-to-end transportation solution for commercial EVs.
Companies that use SHAED
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
SHAED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
SHAED partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Google CloudcorePlatform built on Google Cloud Platform for reliability and global scale. Uses BigQuery and Vertex AI for AI-powered capabilities. 99.9% uptime SLA. SHAED leadership completed Google Cloud AI Certification across Generative AI and Cloud Digital.
- SourcewellcoreIntegration with Sourcewell contract pricing enables compliance-driven purchasing. Platform includes Sourcewell Portal for contract-based procurement, allowing fleets to access pre-negotiated pricing through the platform.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
SHAED competitors and assessment
Company assessmentBroad incumbents
- Samsara: A connected operations cloud platform serving large commercial fleets with telematics, safety and asset workflows. Like Geotab, Samsara is a broad incumbent that could expand into procurement-led use cases.
- Geotab: A leading fleet telematics and management platform embedded in many commercial fleets' IT stacks. Geotab is a broad incumbent in fleet data and operations, and is a plausible competitor if it moves into procurement, document and dealer workflows.
- AutoTrader Commercial: Operates the largest US consumer automotive marketplace and a commercial vehicle listings segment. While broader and consumer-led, AutoTrader overlaps with SHAED on commercial vehicle discovery, search and dealer relationships.
- Holman: A large, established commercial fleet services and leasing provider that interacts directly with OEMs, dealers and fleets. Holman's integrated approach to fleet acquisition and management places it on a similar enterprise sales path with SHAED.
- Manheim: The largest US auto auction operator (Cox Automotive), running physical and digital remarketing channels. Manheim's marketplace infrastructure for vehicle transactions is functionally analogous to SHAED's dealer-OEM-fleet network.
- Cox Automotive: The parent organization of Manheim, AutoTrader, and other vehicle commerce brands. Cox Automotive's portfolio spans commercial and consumer vehicle transactions, dealer technology, and remarketing, making it a broad incumbent shaping SHAED's competitive landscape.
Direct peers
- Commercial Truck Trader: An online marketplace for buyers and sellers of commercial trucks and vehicles. Like SHAED, it focuses on connecting commercial vehicle buyers with inventory from dealers and OEMs, making it the closest direct marketplace peer.
- Openlane: A digital vehicle remarketing platform (formerly KAR Auction Services' digital marketplace) that connects vehicle sellers and buyers across dealer and commercial channels. SHAED's procurement marketplace for fleets and dealers is structurally analogous in solving multi-party vehicle transactions.
- Fleetio: A fleet management software platform that handles vehicle records, maintenance, and increasingly fleet operations. Fleetio's expansion toward fleet operations workflows overlaps with SHAED's efforts to digitize the full commercial vehicle lifecycle.
Emerging players
- Whip Around: A fleet compliance and inspection platform serving commercial vehicle operators. Whip Around addresses a slice of the same fleet operations workflow that SHAED targets (documentation, compliance, vehicle records).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights6 records
Customer concentration
SHAED social profiles
Digital presenceSHAED compliance and trust
Trust signalCompliance2 records
SHAED financial estimates
Financial estimateRevenue estimate
Valuation estimate
SHAED leadership team
Management profileNumber of profiles
Profiles9 records
SHAED funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SHAED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SHAED
What does SHAED do?
SHAED provides an AI-powered commercial vehicle procurement platform that connects fleets, dealers, OEMs, and upfitters into a single unified system for vehicle purchasing, order management, documentation, and real-time status tracking. The platform is delivered through three integrated modules—Shop (omnichannel vehicle discovery and Sourcewell pricing), Track (end-to-end order visibility across production, upfitting, and delivery), and Document (automated document hub with e-signatures and audit trails)—and operates CommercialEVs.com as a marketplace entry point for commercial electric vehicles.
Is SHAED a public or private company?
SHAED is a private company. It is classified as venture growth investor backed and is currently operating.
When was SHAED founded?
SHAED was founded in 2024. It employs 11 to 50 people.
Where is SHAED based?
SHAED is headquartered in Minneapolis, United States, in the North America region.
How does SHAED make money?
Four revenue lines are on record. Subscription Fees are the primary driver. The others are transaction Fees, broker Fees and implementation/Onboarding Fees.
Who are SHAED's main competitors?
Broad incumbents on record are Samsara, Geotab, AutoTrader Commercial, Holman, Manheim and Cox Automotive. Direct peers are Commercial Truck Trader, Openlane and Fleetio. Whip Around is listed as an emerging player.
Does SHAED have an API?
No public API is recorded for SHAED.
What industry is SHAED in?
SHAED's product category is Commercial Vehicle Procurement Software. Its primary akta.pro industry code is TLABAKAI, End-of-Life Vehicle (ELV) Recycling, Dismantling & Parts Recovery.