EventX
EventX is a Hong Kong-headquartered SaaS company providing an AI-powered, all-in-one event management and marketing platform — covering registration, ticketing, onsite check-in, lead generation, and WhatsApp outreach — to 5,600+ event organizer brands across Asia-Pacific and globally.
- Company typePrivate
- Founded2015
- HeadquartersKowloon City, Hong Kong SAR China
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What EventX does
EventX (legally EventXtra Limited) is a Hong Kong-headquartered SaaS provider of an AI-powered, all-in-one event management and marketing platform serving event organizers running in-person, virtual, and hybrid events. Its product suite covers the full event lifecycle — online registration and RSVP, commission-free ticketing and payment, mobile check-in and sub-2-second badge printing, a no-code branded event web app, sponsor and exhibitor management, lead capture, and post-event analytics — and is reportedly used by 5,600+ brands across Asia-Pacific, North America, Europe, and the Middle East.
The platform is built on a multi-tenant public API (Public API v1, in beta) hosted on multiple AWS regions globally and on Alicloud for mainland China customers, supporting 9 locales and PCI-controlled payment via Stripe alongside an in-house EventX Payment Gateway. Native AI capability is concentrated in the AI Lead Finder module — combining a 200M+ verified professional contact database, AI lookalike search and campaigns, AI split testing, and a generative AI Copilot for hyper-personalized outreach — and in OCR-based business-card scanning within the Lead Capture Web App. Onsite operations are supported by iOS/Android check-in apps with offline mode and a two-way WhatsApp communication module.
EventX monetizes through a quote-based annual SaaS subscription, 0% platform commission on ticket sales with transaction fees processed via Stripe or its own payment gateway, usage-based WhatsApp messaging packs, on-site hardware rental (badge printers and QR devices), and likely add-on fees for AI Lead Finder. Go-to-market combines direct inside/field sales (offices in Hong Kong, Shenzhen, Singapore, Taiwan), product-led free motions (free QR scanner, 14-day trial, free first-event setup up to 200 pax), a public OpenAPI for developer and integrator adoption, and a referral program. The company has raised at least $18 million in a Series B round led by GL Ventures (with Gaocheng Capital and HTC) and acquired Toasty in August 2022 to bolster hybrid and video meeting capabilities.
EventX firmographics
Firmographics- Name
- EventX
- Legal name
- EventXtra Limited
- Website
- https://eventx.io
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- EventX is a Hong Kong-headquartered SaaS company providing an AI-powered, all-in-one event management and marketing platform — covering registration, ticketing, onsite check-in, lead generation, and WhatsApp outreach — to 5,600+ event organizer brands across Asia-Pacific and globally.
- Ownership category
- akta.pro rank
EventX industry classification
Industry- Product category
- Event Management Software
- NAICS
- Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Indoor and Outdoor Display Advertising (541850)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Virtual Event Registration, Ticketing & Access Control (Authentication, Paywalls, Badging) (THAHAOAI)
- akta.pro secondary industries
- Virtual & Hybrid Event Registration & Streaming Access Platforms (THAHAFAM), Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL), Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB), Ticketing Technology & Integrations (APIs, Plugins, Webhooks) (MPAGAJAF)
Keywords
Where EventX is headquartered
LocationHeadquarters
- HQ city
- Kowloon City
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices6 records
Markets served
EventX business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations, Supply Chain
Revenue model
- EventX SaaS Subscription: Recurring SaaS subscription (quote-based, not publicly disclosed) for the all-in-one event management and marketing platform, with tiered plans tailored to event size and complexity; free 14-day trial and free first-event setup (up to 200 pax) used as land motions.
- Ticketing Transaction Fees (0% platform commission): EventX charges 0% platform commission on ticket sales; revenue is generated from underlying transaction processing fees via integrated gateways (Stripe, EventX Payment Gateway), described as lower than Stripe Standard rates.
- EventX Payment Gateway (Branded Payment Processing): EventX-branded payment gateway with highly competitive processing fees supporting cards and regional methods (Alipay, WeChat Pay, UnionPay, JCB), representing a usage/transaction-based monetization layer complementary to the subscription.
- AI Lead Finder Add-on (Event Marketing Suite): AI Lead Finder is positioned as a flagship event revenue generation module that combines prospect search, AI-generated personalized outreach, and lookalike campaigns; likely monetized as an add-on or higher-tier feature, contributing SaaS and/or usage-based revenue.
- Onsite Hardware Rental (Badge Printers & QR Devices): Hardware-related revenue from renting high-speed (2s/badge) professional-grade badge printers and pre-configured QR check-in devices for on-site event operations.
- WhatsApp Reminder Pay-as-You-go Pack: Consumable WhatsApp messaging credits sold as low-cost starter packs (e.g., 500 messages for $1 during launch) on top of the base subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom quote-based SaaS subscription with 0% ticketing commission |
| Transaction based/ take rate | Pay-as-you-go | Transaction-based ticketing revenue with 0% platform fee |
| Freemium | Pay-as-you-go | Free 14-day trial plus free first-event setup (≤200 pax) |
| Usage-based | Pay-as-you-go | WhatsApp reminder pay-as-you-go pack ($1 for 500 messages) |
| Other | Pay-as-you-go | Free web-based QR code scanner (non-commercial) |
| Unit Pricing | Pay-as-you-go | On-site hardware rental (printers and QR devices) |
Go-to-market motion7 records
Distribution channels6 records
Marketing channels10 records
EventX product offering
Product offeringCore offering
EventX provides an AI-powered, all-in-one event management and marketing SaaS platform that consolidates the full event lifecycle for in-person, virtual, and hybrid events. Its core offering bundles online registration, commission-free ticketing (0% platform fee), mobile check-in with sub-2-second badge printing, a no-code branded event web app, sponsor/exhibitor management, lead capture, the AI Lead Finder marketing suite, and a two-way WhatsApp outreach engine, with regional offices in Hong Kong, Shenzhen, Singapore, and Taiwan and ISO 27001 certified infrastructure hosted on AWS and Alicloud.
Product overview
EventX (operated by EventXtra Limited, headquartered in Hong Kong) is an AI-powered, all-in-one event management and marketing platform that consolidates the full event lifecycle — before, during, and after the event — into a single integrated system. The core product is the EventX Event Management Software, which orchestrates tightly coupled modules: the Online Event Registration System, the Event Ticketing & Payment Platform (with 0% platform commission), the Event Check-in App & Badge Printing (iOS/Android, with offline mode and instant badge printing), the Event Web App (no-code event website + mobile-friendly web app), Sponsors & Exhibitors Solutions, and the Lead Capture Web App. Its event marketing suite is anchored by the AI Lead Finder (an AI-driven prospect-discovery, hyper-personalized outreach, and lookalike-campaign engine) and is complemented by the WhatsApp Event Reminder Service for two-way attendee communication; a free web-based QR Code Scanner is also offered for non-commercial use. Following its August 2022 acquisition of Toasty (a video meeting platform), EventX has extended its hybrid and metaverse-enabled event capabilities across Asia-Pacific, North America, Europe, and the Middle East, serving 5,600+ brands and event industry leaders.
Differentiator
Problem solved
Functional benefit
Products and services
- EventX Platform All-in-one AI-powered event management and marketing SaaS platform for in-person, virtual, and hybrid events, trusted by 5,600+ brands and event industry leaders; centralizes registration, ticketing, check-in, badge printing, event web app, sponsor/exhibitor management, and AI-driven marketing.
- Event Ticketing & Payment Platform Commission-free event ticketing (0% platform fees) with global currencies, multiple payment gateways (Stripe, EventX Payment Gateway), early-bird/VIP/multi-day/session-based/RSVP-only ticket types, group registration, promo codes, UTM tracking, and automated invoicing for event organizers.
- Event Check-in App & Badge Printing Mobile check-in app for iOS and Android that scans ticket QR codes, supports name search and self-service kiosks, walk-in registration, VIP alerts, offline mode with auto-sync, and instant badge printing in under 2 seconds, compatible with Zebra and Brother label printers.
- Event Web App No-code branded event website and mobile-friendly web app with custom domain, white-labelling, session agenda, push notifications, attendee/speaker/sponsor/exhibitor directories, on-demand video, and magic-link login, integrating with Kahoot!, Slido, and KUDO.
- Sponsors & Exhibitors Solutions Suite for sponsor tier management, exhibitor profiles and branded booth pages, interactive booth directory, communication portal, multi-team access, sponsor highlight placement, and business matching to maximize sponsor and exhibitor ROI at trade shows and B2B exhibitions.
- AI Lead Finder AI-powered attendee and sponsor acquisition tool combining AI Lookalike Search, AI Lookalike Campaigns, AI Split Testing, AI Copilot-generated hyper-personalized email content, and access to a database of 200 million+ verified global professional contacts.
- Lead Capture Web App No-installation web app for sponsors and exhibitors to capture leads by scanning attendee badge QR codes and digitizing single- and double-sided business cards via OCR, with team-level dashboards and one-click export to email or CRM.
- WhatsApp Event Reminder Service Two-way WhatsApp communication module for personalized event invitations, RSVP, calendar add, VIP arrival alerts, in-event session reminders, and post-event surveys, with bulk-messaging automation, calendar integration, and claimed 98% open rate and 99.9% delivery rate.
- EventX Payment Gateway EventX-branded in-house PCI-controlled payment gateway with processing fees lower than Stripe Standard, supporting cards (Visa, MasterCard, Maestro, American Express), Alipay, WeChat Pay, UnionPay, and JCB, with 3-D Secure authentication.
- Free Event QR Code Scanner Free browser-based QR code scanner for event organizers (non-profit and non-commercial use), with timestamped scans, duplicate detection, downloadable scan records, and multiple camera input support, requiring no installation.
- Onsite Hardware Rental (Badge Printers & QR Devices) Rental of top-quality professional-grade badge printers with 2-second per badge printing speed and pre-configured QR check-in devices for on-site event operations, with pricing quoted on request.
- Toasty Video Meeting Platform Video meeting platform acquired by EventX in August 2022 to strengthen hybrid event solutions and metaverse-enabled offerings for events across Asian high-growth markets.
Quantifiable outcome
- 0% platform commission on ticket sales, with transaction processing fees lower than Stripe Standard rates
- +7 more outcomes
Companies that use EventX
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
EventX technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability9 records
Feature10 records
EventX partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship and core.
- ToastyflagshipEventX acquired Toasty, a video meeting platform, in August 2022 to strengthen its hybrid event solutions and metaverse-enabled offerings in Asia high-growth markets. The acquisition broadens EventX's product range and supports attendee engagement.
- StripeflagshipStripe is EventX's official payment gateway partner providing PCI-controlled payment processing, supporting cards (Visa, MasterCard, Maestro, American Express, UnionPay, Alipay, WeChat Pay, JCB) and 3-D Secure authentication.
- Amazon Web Services (AWS)flagshipInternational EventX customer data is hosted on multiple AWS data centers, providing global infrastructure for registration, ticketing, and check-in.
- AlicloudflagshipCustomers accessing EventX from mainland China have their data hosted on Alicloud data centers, enabling China Network Accessibility.
- CloudflarecoreEventX's primary platform relies on Cloudflare for DDoS protection, CDN, and related services. A November 18, 2025 Cloudflare outage disrupted online check-in and registration; EventX maintains a fully independent Cloudflare-free backup platform at eventxapp.com for resilience.
- SalesforcecoreSalesforce connector exposed in EventX's public OpenAPI, allowing organizers to sync EventX event, attendee, and order data with Salesforce CRM.
- EventX Payment GatewayflagshipEventX-branded in-house payment gateway with processing fees lower than Stripe Standard, supporting cards and regional methods and serving as a PCI-compliant alternative alongside Stripe.
Scale indicators10 records
Recent moves6 records
Expansion highlights7 records
EventX competitors and assessment
Company assessmentBroad incumbents
- Cvent: Cvent is a large, established US-based event management platform covering registration, venue sourcing, and onsite solutions. It is comparable to EventX as a direct competitor in enterprise event management, though it lacks EventX's Asia depth and commission-free ticketing model.
- Eventbrite: Eventbrite is a global ticketing and event technology platform with a large consumer and SMB base. It overlaps directly with EventX in ticketing and registration, and is frequently cited by EventX as the per-ticket commission incumbent it undercuts.
Direct peers
- Bizzabo: Bizzabo is an all-in-one event experience platform for B2B conferences and hybrid events. It is a direct peer to EventX in the end-to-end event management space, targeting similar enterprise and association organizers with registration, onsite, and engagement tools.
- Hopin: Hopin is a virtual and hybrid events platform offering registration, streaming, networking, and analytics. It competes with EventX's virtual event and hybrid (Toasty-powered) capabilities, especially for international and enterprise organizers.
- Whova: Whova is an event management app platform popular with associations, conferences, and community events. It overlaps with EventX's event web app, registration, and onsite engagement modules, particularly for mid-sized and association-led events.
- RainFocus: RainFocus is an enterprise event marketing platform with deep CRM integrations and analytics for large corporate events. It is comparable to EventX for large enterprise and global brand customers that need Salesforce-grade integration and personalized attendee journeys.
- Swapcard: Swapcard is an AI-powered event platform combining registration, matchmaking, and a virtual venue. It is a direct peer to EventX in the AI-augmented event marketing and matchmaking space, targeting similar trade show and conference organizers.
Emerging players
- Airmeet: Airmeet is a virtual and hybrid events platform with strong community and networking features. It overlaps with EventX's virtual event offering and is comparable as a SaaS alternative for mid-market organizers running community-driven events.
- vFairs: vFairs is a virtual events and hybrid events platform used for large trade shows, job fairs, and conferences. It is comparable to EventX for large-format virtual and hybrid event deployments and exhibitor/sponsor workflows.
- Stova: Stova (formerly EventMobi and EventApps) is an event app and management platform for in-person, virtual, and hybrid events. It is a partial peer to EventX, particularly around event web apps, registration, and onsite engagement for mid-market events.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
EventX social profiles
Digital presenceEventX compliance and trust
Trust signalCompliance3 records
EventX financial estimates
Financial estimateRevenue estimate
Valuation estimate
EventX leadership team
Management profileNumber of profiles
Profiles3 records
EventX subsidiaries and ownership
Company hierarchySubsidiaries1 record
EventX funding detail
Funding detailFunding overview
Funding rounds7 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EventX M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EventX
What does EventX do?
EventX provides an AI-powered, all-in-one event management and marketing SaaS platform that consolidates the full event lifecycle for in-person, virtual, and hybrid events. Its core offering bundles online registration, commission-free ticketing (0% platform fee), mobile check-in with sub-2-second badge printing, a no-code branded event web app, sponsor/exhibitor management, lead capture, the AI Lead Finder marketing suite, and a two-way WhatsApp outreach engine, with regional offices in Hong Kong, Shenzhen, Singapore, and Taiwan and ISO 27001 certified infrastructure hosted on AWS and Alicloud.
Is EventX a public or private company?
EventX is a private company. It is classified as venture growth investor backed and is currently operating.
When was EventX founded?
EventX was founded in 2015. It employs 51 to 100 people.
Where is EventX based?
EventX is headquartered in Kowloon City, Hong Kong SAR China, in the Asia region.
How does EventX make money?
Six revenue lines are on record. EventX SaaS Subscription is the primary driver. The others are ticketing Transaction Fees (0% platform commission), eventX Payment Gateway (Branded Payment Processing), AI Lead Finder Add-on (Event Marketing Suite), onsite Hardware Rental (Badge Printers & QR Devices) and whatsApp Reminder Pay-as-You-go Pack.
Who are EventX's main competitors?
Broad incumbents on record are Cvent and Eventbrite. Direct peers are Bizzabo, Hopin, Whova, RainFocus and Swapcard. Emerging players are Airmeet, vFairs and Stova.
Does EventX have an API?
Yes. EventX offers a public REST API (Public Api, currently in beta) with JWT bearer token authentication. Developers can obtain a short-lived JWT via /public-api/v1/auth using an apiToken issued from the platform admin panel, then call endpoints to programmatically manage events, attendees, custom fields, ticket classes, orders, invoices, media, registration forms, outreach, and event webhooks. A dedicated Salesforce endpoint is also provided. The OpenAPI specification is published at https://esaas-api.eventx.io/api-docs/public-api/openApi.json. Enterprise-level API support is offered for integration with CRMs. Developer documentation is at esaas-api.eventx.io/api-docs/public-api/openApi.json.
What industry is EventX in?
EventX's product category is Event Management Software. Its primary akta.pro industry code is THAHAOAI, Virtual Event Registration, Ticketing & Access Control (Authentication, Paywalls, Badging), with a secondary code of THAHAFAM, Virtual & Hybrid Event Registration & Streaming Access Platforms. Its NAICS code is 561920 and its SIC code is 7370.