Breathe Well-being
Breathe Well-being is a Gurugram-based digital therapeutics company founded in 2020 that operates a gamified, subscription-based platform combining personalized coaching and structured lifestyle interventions to help Indian consumers reverse Type 2 diabetes.
- Company typePrivate
- Founded2020
- HeadquartersGurugram, India
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
Breathe Well-being firmographics
Firmographics- Name
- Breathe Well-being
- Legal name
- Breathe Well-being
- Website
- https://breathewellbeing.in
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Breathe Well-being is a Gurugram-based digital therapeutics company founded in 2020 that operates a gamified, subscription-based platform combining personalized coaching and structured lifestyle interventions to help Indian consumers reverse Type 2 diabetes.
- Ownership category
- akta.pro rank
Where Breathe Well-being is headquartered
LocationHeadquarters
- HQ city
- Gurugram
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Breathe Well-being business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Digital Therapeutics Subscription: The company generates revenue through its digital therapeutics platform offering gamified programs for diabetes reversal. Based on the subscription-based digital health model implied by the funding allocations for scaling technology and coaching platform, revenue appears to derive from recurring subscription fees for program access.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Breathe Well-being product offering
Product offeringCore offering
Breathe Well-being delivers a gamified digital therapeutics program for individuals with Type 2 diabetes, providing personalized lifestyle interventions, behavioral coaching, and a structured curriculum aimed at reversing the condition. The offering is supported by an internal Coaching Academy that trains certified health coaches to guide participants on diet, exercise, and stress management. The product is sold on a recurring, subscription-based model to consumers in India through the company's own digital platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Diabetes Reversal Program A gamified digital therapeutics program that helps individuals with Type 2 diabetes reverse and manage their condition through personalized lifestyle interventions, behavioral coaching, and a structured curriculum delivered via a digital platform.
- Coaching Academy A training capability that produces certified health coaches to deliver personalized guidance on diet, exercise, and stress management to participants of the Breathe Well-being diabetes reversal program.
Companies that use Breathe Well-being
Customer profileSegments1 record
Ideal customer profiles1 record
Breathe Well-being technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Breathe Well-being partnerships and signals
Strategic signalScale indicators4 records
Breathe Well-being competitors and assessment
Company assessmentDirect peers
- HealthifyMe: Indian health and wellness platform with AI-driven nutrition coaching and chronic disease management (including diabetes). Comparable in DTC digital health model, Indian customer base, and coaching-led chronic-condition focus.
- Sugar.fit: India-focused diabetes reversal and management program using CGM, coaching, and digital interventions. Directly competes with Breathe Well-being on Type 2 diabetes reversal in the same Indian consumer market.
- BeatO: India-based diabetes management platform combining connected glucometers, coaching, and digital programs. Strong direct peer in Indian T2D consumer market with overlapping coaching and subscription model.
- Fitterfly: Indian digital therapeutics company offering personalized diabetes management and reversal programs via coaching and data-driven tools. Closely comparable in product category, customer (Indian T2D patients), and coaching-led engagement model.
- Wellthy Therapeutics: India-based digital therapeutics platform focused on diabetes and other chronic conditions using lifestyle and behavioral coaching. Directly comparable to Breathe Well-being in target condition, geography, and coaching-led delivery model.
Broad incumbents
- Virta Health: US-based digital health company focused on Type 2 diabetes reversal through nutrition and remote coaching. Direct strategic analog globally for the "reversal" claim and clinical positioning Breathe Well-being uses in India.
- Omada Health: US-based digital therapeutics incumbent for diabetes prevention and chronic disease management, primarily B2B via employers and payers. Provides a benchmark for category economics, clinical evidence depth, and B2B2C distribution that Breathe Well-being aspires to scale toward.
- LifeScan (OneTouch) / mySugr: Diabetes management ecosystem combining connected glucometers with a digital app and coaching. Comparable in diabetes consumer platform play, illustrating incumbents' integration of hardware, app, and coaching that Breathe Well-being competes against.
Emerging players
- Vida Health: US digital therapeutics company providing coaching and clinical programs for diabetes and other chronic conditions via B2B channels. Comparable in chronic-condition digital therapeutics and coaching deployment, with broader multi-condition scope.
Regional players
- PharmEasy / API Holdings: Large Indian digital health platform spanning pharmacy, diagnostics, and chronic-care services. Comparable as India-centric healthtech ecosystem player adjacent to diabetes management, but not a direct coaching/therapeutics peer.
Market position
Customer concentration
Breathe Well-being social profiles
Digital presenceBreathe Well-being financial estimates
Financial estimateRevenue estimate
Valuation estimate
Breathe Well-being leadership team
Management profileNumber of profiles
Profiles4 records
Breathe Well-being funding detail
Funding detailFunding overview
Funding rounds4 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Breathe Well-being M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Breathe Well-being
What does Breathe Well-being do?
Breathe Well-being delivers a gamified digital therapeutics program for individuals with Type 2 diabetes, providing personalized lifestyle interventions, behavioral coaching, and a structured curriculum aimed at reversing the condition. The offering is supported by an internal Coaching Academy that trains certified health coaches to guide participants on diet, exercise, and stress management. The product is sold on a recurring, subscription-based model to consumers in India through the company's own digital platform.
Is Breathe Well-being a public or private company?
Breathe Well-being is a private company. It is classified as venture growth investor backed and is currently operating.
When was Breathe Well-being founded?
Breathe Well-being was founded in 2020. It employs 101 to 250 people.
Where is Breathe Well-being based?
Breathe Well-being is headquartered in Gurugram, India, in the Asia region.
How does Breathe Well-being make money?
One revenue line is on record: digital Therapeutics Subscription.
Who are Breathe Well-being's main competitors?
Direct peers on record are HealthifyMe, Sugar.fit, BeatO, Fitterfly and Wellthy Therapeutics. Broad incumbents are Virta Health, Omada Health and LifeScan (OneTouch) / mySugr. Vida Health is listed as an emerging player. PharmEasy / API Holdings is listed as a regional player.
Does Breathe Well-being have an API?
No public API is recorded for Breathe Well-being.