What All In Box does

All in Box is a French SaaS company founded in 2018 in the Grand Est region, providing a unified marketing and customer-data platform for local retailers, shopping centers, multi-location networks, and local government entities. The platform consolidates what are typically 8–15 standalone marketing tools — contest/giveaway modules, CRM and data centralization, demographic and geographic analysis, segmentation, e-reputation management, email newsletters, SMS and RCS messaging, web push, Google and Meta advertising, marketing automation, and satisfaction surveys — into a single browser-accessible workspace. It integrates with POS systems, reservation platforms, WiFi captive portals, and e-commerce sites via API to automatically capture and centralize customer data. The company sells primarily to non-expert users: tiered subscription pricing (TPE at €79/month, PME at €149/month, Centres/Réseaux at €349/month) is supplemented by a dedicated human marketing coach included in every plan, with a three-month free trial and a 10% annual discount.

The product architecture is built around an autonomous AI agent named Eden, which the company describes as monitoring competitors 24/7, generating content (text and visual), optimizing ad campaigns, and executing marketing actions across all modules. Eden is augmented by NLP-based semantic analysis of customer reviews (Google, Facebook, TripAdvisor) with AI-generated personalized responses, and predictive analytics for send-time optimization. The company distributes via a hybrid self-serve and consultative-sales motion, with demo booking through Calendly as the primary conversion touchpoint and a coach assigned upon signup. Reported customer outcomes include a +54% review volume increase in three months, a 10x multiplication of contact base in two months via API integration, and 6,000+ new contacts per year for a leisure venue. Eden, geographic trade-area mapping, and RCS messaging are the most recent additions to the platform surface, and the company lists over 100 brands, property managers, and territories as customers, including Nhood France, Aushopping Bordeaux Lac, B'Est, Accessites, and Cardio Dépôt.

Name

All In Box

Legal name

All in Box

Website

https://allinbox.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

All in Box is a French SaaS marketing platform founded in 2018 that centralizes customer data and multi-channel communication tools (email, SMS, RCS, social, ads) for local retailers, shopping centers, and municipalities via tiered subscriptions starting at €79/month, augmented by an autonomous AI agent called Eden.

Ownership category

akta.pro rank

Product category

Marketing Automation Software

NAICS

Advertising Agencies (541810), Custom Computer Programming Services (541511), Other Services Related to Advertising (541890), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372), Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketing Automation Platforms & Services (BPAFAFAC)

akta.pro secondary industries

Marketing Technology, AdTech & MarTech Services (BPAFAAAN), Marketing Automation Operations for Demand Gen (Email/CRM Workflows) (BPAFAKAM), Marketing Database & Contact Data Providers (B2B/B2C Lists) (BPAFAKAF), Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB), Advertising, Marketing & Customer Personalization (HDAAAGAC)

Keywords

• Marketing automation software
• Customer data platform
• Multi-channel marketing
• E-reputation management
• AI marketing assistant

Headquarters

HQ city

Franceau

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Plans: Three-tier monthly subscription model based on customer size/territory: TPE (79€), PME (149€), and Networks/Centers (349€). All features included in all plans. First 3 months free. Annual payment option with 10% discount.
2. SMS Campaigns: Per-message pricing for SMS marketing: 0.06€ HT per SMS to own contacts in France, 0.15€ HT per geo-targeted SMS to rented prospect databases.
3. RCS Campaigns: Rich Communication Services at 0.09€ HT per message. Enhanced messaging with images, buttons, and carousels.
4. Online Advertising (Google/Meta Ads): Campaign creation and management for Google Ads (Search/Display) and Meta Ads (Facebook/Instagram) with AI-assisted optimization. Media spend is additional; All in Box facilitates campaign management.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

All in Box provides an all-in-one cloud-based SaaS marketing platform that enables local retailers, shopping centers, multi-location networks, pharmacies, and municipalities to collect customer data, analyze their audience, and run multi-channel marketing campaigns. The platform bundles 16 modules (contests, data centralization, demographic and geographic analysis, segmentation, e-reputation, social media management, email, SMS, RCS, web push, online advertising, automation, satisfaction surveys) with an AI marketing agent called Eden that autonomously executes marketing actions, and a dedicated human marketing coach assigned to every client.

Product overview

All in Box is an all-in-one SaaS marketing platform designed for retail businesses, shopping centers, and local authorities. The platform consists of a unified core system with integrated modules for customer data collection (Jeux Concours, Centralisation des Données), customer analysis (Analyse Démographique, Analyse Géographique, Création de Segments), e-reputation management (Gestion de la E-Réputation), multi-channel communication (Newsletter, SMS, RCS, Web Push, Publicité en Ligne), social media management (Animation des Réseaux Sociaux, Analyse des Performances RS), marketing automation (Automation, Questionnaires de Satisfaction), and an AI agent (Eden). All features are included in all subscription tiers with unlimited users and dedicated coaching. Three pricing tiers serve different market segments: TPE (€79/month for small businesses), PME (€149/month for mid-size), and Centres/Réseaux (€349/month for enterprises and networks).

Differentiator

Problem solved

Functional benefit

Brands

• Eden: AI-powered marketing agent/coach that analyzes markets, monitors competitors, recommends actions, and executes marketing tasks automatically within the All in Box platform.

Products and services

• Jeux Concours (Contest and Giveaway Module) Marketing contest module for collecting customer data through physical or digital games including instant wins, raffles, prize wheels, and quizzes, with GDPR-compliant data collection, automatic winner selection, and QR code landing pages. Designed for retailers, shopping centers, and territories to capture leads.
• Centralisation des Données (Data Centralization CRM) Centralized customer data management system that automatically collects and consolidates customer information from multiple sources including POS systems, booking platforms, WiFi portals, e-commerce sites, and contest entries via API integrations, with automated processing and segmentation.
• Analyse Démographique (Demographic Analysis) Real-time demographic analytics module providing visualization of customer base composition including average age, gender distribution, origin of contacts, total contact count, monthly new contacts, and unsubscribe rates.
• Analyse Géographique (Geographic Analysis) Interactive mapping and geographic analytics tool visualizing customer distribution by postal code, identifying catchment areas, calculating penetration rates by city, and enabling geo-targeted SMS campaigns across European countries.
• Création de Groupes et Segments (Customer Segmentation) Dynamic customer segmentation tool allowing filtering by postal code, age, gender, behavior, interactions, and custom attributes, with automatic daily updates and targeted marketing communication capabilities.
• Gestion de la E-Réputation (E-Reputation Management) Unified review management platform centralizing Google, Facebook, and TripAdvisor reviews, with AI-powered semantic analysis of emotions, keywords, and sentiment, and automatic personalized response generation in multiple languages.
• Analyse des Performances Réseaux Sociaux (Social Media Analytics) Social media performance tracking and analytics for Facebook, Instagram, TikTok, and LinkedIn, providing engagement metrics, reach, impressions, clicks, comments, shares, and AI-powered recommendations for content optimization.
• Newsletter et Accès Statistiques (Email Marketing) Email newsletter creation and distribution platform with drag-and-drop editor, A/B testing, audience segmentation, automated sending, and detailed performance analytics including open rates, clicks, conversions, and device-type breakdowns.
• Animation des Réseaux Sociaux (Social Media Management) Social media content creation and scheduling tool with AI-powered post generation, multi-platform publishing to Facebook, Instagram, and LinkedIn, visual calendar, and cross-posting capabilities for multi-location businesses.
• Envoi SMS (SMS Marketing) SMS marketing campaign platform with targeted audience selection, geo-targeted capabilities using rented qualified databases, automated regulatory compliance (STOP SMS), and real-time performance analytics, priced from €0.06 HT per SMS.
• Envoi RCS (Rich Communication Services Messaging) Rich Communication Services messaging platform for sending enriched messages with images, action buttons, and product carousels directly in messaging apps, with automatic SMS fallback for non-compatible devices, priced from €0.09 HT per RCS.
• Notifications Web Push Web push notification system for re-engaging website visitors after they leave, with customizable messages, images, and call-to-action buttons, working without requiring email or cookies, GDPR compliant across Chrome, Edge, Firefox, Opera, and Safari.
• Publicité en Ligne (Online Advertising) Digital advertising platform for creating and managing Google Ads (Search and Display) and Meta Ads (Facebook and Instagram) campaigns directly from All in Box with AI-powered recommendations and automatic optimization, with media spend billed separately.
• Automation (Marketing Automation) Marketing automation platform for creating scenario-based email and SMS campaigns triggered by customer actions such as welcome, birthday, purchase follow-up, cart abandonment, and inactivity, with visual workflow builder and real-time performance tracking.
• Questionnaire de Satisfaction (Customer Satisfaction Surveys) Survey creation and NPS measurement platform with ready-to-use templates, multi-channel distribution via email, SMS, and QR code, and automated NPS calculation with trend analysis.
• Eden (AI Marketing Agent) AI-powered proactive marketing assistant that monitors competitors 24/7, provides daily recommendations, creates and optimizes campaigns, generates content, and autonomously executes marketing actions across all All in Box modules including SMS, Google Ads, social posts, and review responses.

Quantifiable outcome

• Review volume increased by +54% in 3 months
• +6 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability7 records

Feature9 records

Partnerships

One partnership is on record.

• Grand Est Region SupportminorOthersAll in Box is supported by the Grand Est region. The company was created and operates in the Grand Est region of France, and receives regional support for its operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Klaviyo: Specialized marketing automation platform for ecommerce and retail; comparable on data integration (POS, ecommerce), segmentation, and AI-driven campaign execution.

Direct peers

• ActiveCampaign: US-headquartered SMB marketing automation and CRM platform combining email, automation, and CRM; competes directly on automation workflows and SMB customer experience.
• Splio: European CRM and marketing platform with multi-channel campaign management for retail and SMB; comparable on data centralization, segmentation, and email/SMS execution.
• Sarbacane: French email and SMS marketing platform focused on SMBs and mid-market, with a strong local footprint and similar feature set including marketing automation and landing pages. Closest French peer by target customer and product scope.
• Actito: European (Belgian/French) customer engagement and marketing automation platform with multi-channel campaigns, CDP-like features, and a strong retail/loyalty customer base.
• Brevo (formerly Sendinblue): French-headquartered all-in-one marketing platform serving SMBs and mid-market with email, SMS, CRM, marketing automation, and AI features. Most direct competitor given shared geography, SMB focus, and product breadth.

Broad incumbents

• Constant Contact: Established SMB-focused email, social, and event marketing platform; competes in the same SMB funnel for small business marketing budgets.
• Mailchimp (Intuit): Mass-market email, SMS, and automation platform now owned by Intuit; offers broader features but less localized support for French SMBs and multi-location retailers.
• HubSpot Marketing Hub: Broad incumbent marketing, CRM, and automation suite covering email, social, ads, and analytics; overlaps at the mid-market and enterprise tiers but priced and positioned well above All in Box.

Regional players

• Dolist: French email and marketing automation vendor with strong presence in France; overlaps on email, SMS, data, and marketing automation for SMB and mid-market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/all-in-box2
• Instagraminstagram.com/allinbox_fr

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about All In Box