What Daily Crunch does

Daily Crunch is a Nashville-based, women-founded consumer packaged goods (CPG) brand that produces sprouted nut snacks using a patented process — soaking nuts in purified water to activate germination, then dehydrating them at low temperatures to create a light, hollow center with a uniquely crunchy texture, without seed oils or high-heat roasting. Founded in March 2020 by Laurel Orley (CEO) and Diane Orley, the company sells a core line of ten Pantry Pack (4oz) flavors including Mediterranean Medley, Churro, Dill Pickle, Cocoa + Sea Salt, Sea Salt, Turmeric + Sea Salt, Cherry Berry Nut Medley, Unsalted, and Sea Salt + Vinegar, plus 1.2oz Snack Pack single-serve formats. Co-branded SKUs include Sweet & Spicy Sichuan Sprouted Cashews and Edamame with Fly By Jing (launched November 2024) and Sweet Chai Sprouted Almonds with Tiesta Tea (debuted at Expo West 2026).

The company's business model is a hybrid DTC and wholesale structure. Direct-to-consumer revenue flows through a Shopify-powered website (dailycrunchsnacks.com) with subscription options (10% discount via Recharge), bundle builder, free shipping above $50, and BNPL via Afterpay. Wholesale revenue is generated through major retail chains (Target, Whole Foods, Sprouts, Albertsons, Safeway, 7-Eleven, Rouses), with national distribution reaching 10,000 stores by early 2026, plus a B2B wholesale channel via Faire marketplace and direct wholesale inquiries.

The brand is venture-backed, having closed a $4 million Series A in September 2024 led by Launch Tennessee, and was named to Inc. Magazine's 2026 Female Founders 500 list. Operating geographies are exclusively United States, with international markets restricted. Technology integrations are standard DTC martech (Klaviyo-adjacent email, Postscript SMS, Rebuy recommendations, Google Analytics) with no proprietary AI/ML capabilities. The company is targeting 50% revenue growth in 2026 and is pursuing expansion into airlines, Costco, and expanded food services.

Name

Daily Crunch

Legal name

Daily Crunch Inc.

Website

https://dailycrunchsnacks.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Daily Crunch is a Nashville-based, women-founded snack brand that sells patented sprouted nut snacks via Shopify DTC and 10,000+ U.S. retail stores including Target, Whole Foods, Sprouts, Albertsons, Safeway, and 7-Eleven, targeting health-conscious and mainstream snackers with clean-ingredient, seed-oil-free nuts.

Ownership category

akta.pro rank

Product category

Healthy Snack Foods

NAICS

Other Snack Food Manufacturing (311919)

SIC

Miscellaneous Food Preparations & Kindred Products (2090), Food And Kindred Products (2000)

akta.pro primary industry

Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional) (AFAKAIAO)

Keywords

• Sprouted nut snacks
• Healthy snack foods
• Seed oil free snacks
• Plant protein snacks
• Clean label snacks

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct E-commerce Sales: Daily Crunch sells directly to consumers through their Shopify-powered website at dailycrunchsnacks.com, offering individual products, bundles, and subscription options with free shipping over $50
2. Retail Distribution: Revenue generated from wholesale distribution through major retail chains including Target, Whole Foods, Sprouts, Albertsons, Safeway, 7-Eleven, and regional grocers. Expanded to 10,000 stores nationwide.
3. Wholesale B2B: Wholesale channel through Faire marketplace and direct wholesale inquiries for retailers and businesses ordering over $500

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Daily Crunch manufactures and sells sprouted nut snacks using a patented sprouting process that creates a uniquely crunchy, hollow-center texture without seed oils or high-heat roasting. The company offers Pantry Pack (4oz) and Snack Pack (1.2oz) formats across multiple flavor variants, sold direct-to-consumer via a Shopify website with subscription options and wholesale through major retail chains including Target, Whole Foods, Sprouts, Albertsons, Safeway, and 7-Eleven.

Product overview

Daily Crunch is a women-founded, mission-driven sprouted nut snack brand co-founded by Laurel and Diane Orley in March 2020, built around a proprietary patented sprouting process that creates a uniquely crunchy, hollow-center texture in nuts without seed oils or high-heat roasting. The core product line consists of Pantry Pack bags (4oz) in ten distinct flavors — Mediterranean Medley, Churro, Dill Pickle, Cocoa + Sea Salt, Sea Salt, Sea Salt + Vinegar, Sweet & Spicy Sichuan, Turmeric + Sea Salt, Cherry Berry Nut Medley, and Unsalted — plus Snack Packs (1.2oz single servings) in seven flavors. A notable collaboration with Tiesta Tea produced Sweet Chai Sprouted Almonds, debuting at Expo West 2026. The company sells direct-to-consumer via its Shopify-powered website and wholesale through major retail partners including Whole Foods, Sprouts Farmers Market, Albertsons, Safeway, 7-Eleven, Target, and Costco (targeted expansion). In 2024, Daily Crunch secured a $4 million Series A round led by Launch Tennessee, supporting retail expansion to 10,000+ stores and fivefold production capacity increase. A smaller merchandise line includes branded apparel and accessories. The brand positions around clean-label attributes: seed oil free, non-GMO verified, gluten-free, and dairy-free.

Differentiator

Problem solved

Functional benefit

Products and services

• Dill Pickle Sprouted Almonds (Pantry Pack) Savory sprouted almonds with real dried pickle pieces and pumpkin seeds, made with Cleveland Kitchen Dilly Pickles, apple cider vinegar, and dill. No added sugar or seed oils; the top-selling flavor.
• Mediterranean Medley Sprouted Almonds, Cashews, and Pumpkin Seeds (Pantry Pack) Savory sprouted almond, cashew, and pumpkin seed medley coated with balsamic vinegar and Mediterranean herbs (rosemary, oregano, thyme, basil) balanced with sea salt. Seed oil free and gluten free.
• Churro Sprouted Almonds and Cashews (Pantry Pack) Cinnamon churro-flavored sprouted almond and cashew medley, sweetened with coconut sugar and vanilla, delivering a warm, cozy, and crunchy snack.
• Cocoa + Sea Salt Sprouted Almonds (Pantry Pack) Lightly sweetened sprouted almonds with organic coconut sugar, Dutched cocoa, sea salt, cocoa butter, maca powder, and Madagascar vanilla.
• Sea Salt Sprouted Almonds (Pantry Pack) Unsalted sprouted almonds that absorb sea salt directly into every bite with no residue or oily coating. Low sodium, zero oils, with 5g+ protein per serving.
• Sea Salt + Vinegar Sprouted Almonds and Cashews (Pantry Pack) Tangy, salty sprouted almonds and cashews with bold vinegar flavor and the brand's signature crunchy texture. 4-7g protein per serving. New flavor introduced in 2026.
• Sweet & Spicy Sichuan Sprouted Cashews and Edamame (Pantry Pack) Collaboration with Fly By Jing; sprouted cashews and edamame in a sweet and spicy Sichuan-inspired flavor with umami depth. Combines Fly By Jing's signature chili crisp profile with Daily Crunch's uniquely crunchy sprouted texture.
• Turmeric + Sea Salt Sprouted Almonds (Pantry Pack) Savory umami sprouted almonds with nutritional yeast, coconut aminos, turmeric, and black pepper, leveraging turmeric's earthy notes and sea salt balance.
• Cherry Berry Nut Medley (Pantry Pack) Trail mix-style sprouted almond, walnut, and cashew medley blended with dried upcycled cherries and dried blueberries. Free from artificial additives, colors, or sweeteners; 5g+ protein per serving.
• Unsalted Sprouted Almonds (Pantry Pack) Plain sprouted almonds with no added salt, oil, or seasoning. The original product that started the brand; one-ingredient snack showcasing the natural flavor and uniquely crunchy texture of sprouted almonds.
• Snack Packs (1.2oz Single-Serve) Smaller 1.2oz single-serving portions of the brand's core flavors in Dill Pickle, Cocoa + Sea Salt, Cherry Berry, Mediterranean Medley, Sea Salt, Churro, and Sea Salt Vinegar varieties. Available in 1-Pack, 8-Pack, 10-Pack, 25-Pack, 50-Pack, and 150-Pack bundle options.
• Sweet Chai Sprouted Almonds (Tiesta Tea Collaboration) Co-branded sprouted almonds infused with Tiesta Tea's chai blend, sourced from Pollinator Partnership Certified farms as part of The Almond Project. Debuted at Expo West 2026 at $6.99 for 4 ounces through KeHE distributors.
• Daily Crunch Branded Merchandise (Tote Bags, Hats, T-shirts) Branded merchandise items including the Dill Pickle Tote Bag ($14.99), Daily Crunch baseball cap, and Daily Crunch Every Day t-shirt ($29.99), available through the brand's online store.

Quantifiable outcome

• 431% revenue growth over three years through 2025
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

Feature2 records

Partnerships

Six partnerships are on record, tiered flagship, core and minor.

• Tiesta TeaflagshipStrategic or Co-development Partner · 4 March 2026Product collaboration on Sweet Chai Sprouted Almonds debuted at Expo West 2026. The product uses Daily Crunch's patented sprouting process infused with Tiesta Tea's chai blend. Both companies highlight clean ingredients and responsible sourcing. Distributed through KeHE distributors.
• 7-ElevenflagshipGTM or Marketing Partner · 24 January 2025Selected for 2025 Brands with Heart showcase program, an annual event featuring 26 emerging purpose-driven brands. Daily Crunch will present products to 7-Eleven merchandising leadership with potential for shelf placement at 7-Eleven, Speedway and Stripes stores.
• Fly By JingflagshipStrategic or Co-development Partner · 29 October 2024Collaboration on Sweet & Spicy Sichuan Sprouted Cashews and Edamame, combining Daily Crunch's sprouted nuts with Fly By Jing's signature Sichuan-inspired flavors. Product launched November 2024.
• The Almond ProjectcoreOthersFarmer-led sustainability initiative uniting brands, growers, and scientists to make almond farming more sustainable. Daily Crunch sources almonds from Pollinator Partnership Certified farms participating in The Almond Project, focusing on regenerative agricultural practices.
• The Good Food CollectiveminorOthersDaily Crunch is a member of The Good Food Collective, a group of brands and organizations committed to ensuring access to wholesome, nourishing food. The collective prioritizes transparency in food production and labeling.
• The Support NetworkminorOthersMental health awareness charity receiving a portion of Daily Crunch proceeds. The initiative is close to the founders' hearts and supports mental health awareness on college campuses.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Sahale Snacks: Premium nut-and-fruit snack mixes sold in Pantry Pack-style pouches through natural and mainstream grocers (Whole Foods, Target, Sprouts). Highly comparable positioning to Daily Crunch in clean-label, flavored nut snacks at a similar price point.
• Barukas: Brands and markets sprouted Brazilian bare cashews using a soaking/dehydration process that is technologically very similar to Daily Crunch's patented sprouting method — a near-direct technology and category peer in better-for-you nut snacks.
• Plant Snacks: Sprouted plant-based crackers sold in natural and mainstream channels (Whole Foods, Sprouts, Target). Targets the same clean-label, better-for-you consumer with sprouted-seed technology that overlaps Daily Crunch's sprouting IP and channel mix.
• Made Good: Allergen-free, organic, school-safe snack bars and crackers distributed widely in natural and conventional grocery. Shares Daily Crunch's clean-label, gluten-free, non-GMO, better-for-you positioning and broad retail footprint.
• Simple Mills: Clean-ingredient, almond-flour-based crackers, cookies, and snacks sold through Target, Whole Foods, Sprouts, and mainstream grocery. Direct comparable on clean-label positioning, almond-centric ingredient story, and natural-channel distribution strategy.
• Bare Snacks: Baked apple and vegetable chips sold through Whole Foods, Target, and conventional grocery. Comparable as a premium, clean-label crunchy-snack brand competing for the same better-for-you snack-set real estate at retail.

Broad incumbents

• RXBAR: Clean-ingredient protein bars owned by Kellanova (formerly Kellogg's) and sold across mass, club, and natural channels. Larger incumbent in the clean-label protein snack space with overlapping consumer base and shelf competitors.
• SkinnyPop: Mass-market better-for-you popcorn sold across club, mass, and convenience including 7-Eleven and Target. Relevant incumbent showing what scale looks like in the same broad 'healthy crunchy snack' category where Daily Crunch is competing for shelf space.

Emerging players

• Three Wishes Foods: Clean-ingredient, allergen-friendly cereal and snack products sold through mainstream and natural retailers. Comparable emerging brand targeting the same ingredient-conscious snack consumer with similar growth-stage dynamics.
• Bada Bean Bada Boom: Crunchy roasted broad beans and edamame positioned as a high-protein, better-for-you alternative to chips. Comparable on the chip-substitution 'crunch without guilt' positioning that Daily Crunch uses against conventional snacks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DailyCrunchSnacks
• Instagraminstagram.com/dailycrunch_snacks
• Pinteresttr.pinterest.com/dailycrunchsnacks/_shop
• TikToktiktok.com/@dailycrunch
• Xx.com/DailyCrunchCo

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daily Crunch