mangrove
Mangrove (MGRV) is a Seoul-based impact developer that plans, develops, and operates branded co-living houses, short-stay properties, and workation residences across South Korea. It serves young urban singles, remote workers, international residents, and corporate housing partners through managed shared amenities, a real-time booking platform, and the MSC wellness community.
- Company typePrivate
- Founded2018
- HeadquartersSeoul, South Korea
- Headcount51–100
- GTM typeB2C
- OfferingServices
What mangrove does
Mangrove (legal entity MGRV Co., Ltd., 주식회사 엠지알브이) is a South Korean impact developer founded in 2018 that plans, develops, and operates co-living, short-stay, and workation residential communities under the Mangrove brand, with sub-brands Noden and Laputa/La.Put. The company operates six primary locations across South Korea: large urban co-living houses in Seoul (Sinchon, Dongdaemun with 177 private rooms, Sinseol with 311 private rooms, and Soongin with 23 private rooms across six floors), plus two work-stay properties on Jeju Island (Jeju City, opened November 2024) and in Gangwon-do (Goseong). Its core product, Mangrove Live, is a long-term co-living offering with minimum 3-6 month contracts and managed private rooms with shared amenities including co-working spaces, gyms, kitchens, lounges, cinema rooms, and rooftop terraces; Mangrove Stay provides 1-day-to-3-month short stays and Work & Stay packages target remote workers via the Workwide Membership program.
The underlying technology stack is a self-serve digital platform with Korea's first real-time vacancy inquiry and contract system for corporate private rental housing (launched August 2024), a proprietary Mangrove App for resident services, and Channel Talk for live inquiry, with Stay inventory distributed through Wings Booking. The company monetizes primarily through recurring monthly room rents (₩636,000 to ₩2,285,000 depending on property and room type), short-stay daily/monthly rates, workation memberships, and deposit requirements of ₩3M-₩10M depending on brand, supplemented by brand-adjacent revenue from Noden curated residences and Laputa managed spaces.
Mangrove targets young urban singles and one-person households priced out of Seoul's traditional jeonse system, remote workers and digital nomads, international residents (reportedly ~37% of tenants at some co-living properties), and corporate housing partners. Distribution is direct-to-consumer via website, mobile app, Kakao Channel, and Channel Talk, with community-led GTM reinforced by the Roommate Camp trial program and the MSC (Mangrove Social Club) wellness community. The company has raised 32.5B KRW (~$26.4M) cumulatively across four rounds (2020, 2021, 2023, 2025) and holds institutional backing from TS Investment, HB Investment, Shinhan Asset Management, a 500 billion won JV with Canada Pension Plan Investment Board, a GIC Singapore partnership, and a Coramco Life Infra REIT MOU, and has earned the iF Design Award (2024) and German Design Award (2023).
mangrove firmographics
Firmographics- Name
- mangrove
- Legal name
- 주식회사 엠지알브이
- Website
- https://mangrove.city
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Mangrove (MGRV) is a Seoul-based impact developer that plans, develops, and operates branded co-living houses, short-stay properties, and workation residences across South Korea. It serves young urban singles, remote workers, international residents, and corporate housing partners through managed shared amenities, a real-time booking platform, and the MSC wellness community.
- Ownership category
- akta.pro rank
mangrove industry classification
Industry- Product category
- Co-living Residential Services
- NAICS
- Rooming and Boarding Houses, Dormitories, and Workers' Camps (7213)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011)
- akta.pro primary industry
- Co-Living Private Rooms (Short-Term) (THAMABAI)
- akta.pro secondary industry
- Corporate Extended-Stay Housing (Relocation & Project-Based) (THAMAFAA)
Keywords
Where mangrove is headquartered
LocationHeadquarters
- HQ city
- Seoul
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
mangrove business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Monthly Room Rent: Long-term co-living rental revenue from monthly room fees. Properties include Soongin (23 private rooms), Sinseol (311 rooms), Dongdaemun (177 rooms), and additional locations. Minimum contracts of 3-6 months depending on location.
- Stay/Short-term Accommodation: Short-term stays from one day to three months at properties including Dongdaemun, Sinseol, and Jeju City. Includes Stay Single, Stay Bunk, Stay Dormitory room types.
- Work & Stay Packages: Remote worker membership program (Workwide Membership) offering accommodation with work facilities for extended stays at Jeju City and Goseong locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Soongin Single Compact - 1-person room with shared bathroom |
| Subscription | Monthly | Soongin Single Standard - 1-person room with private bathroom |
| Subscription | Monthly | Soongin Duo - 2-person room |
| Subscription | Monthly | Sinseol Single - 1-person room with private bathroom |
| Subscription | Monthly | Dongdaemun Single - 1-person room |
| Subscription | Monthly | Sinchon room types - various configurations |
| Subscription | Monthly | Noden Jongno 37A - 2BR apartment |
| Subscription | Monthly | Noden Jongno 45A - 2BR apartment |
| Subscription | Pay-as-you-go | Stay/Short-term accommodation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
mangrove product offering
Product offeringCore offering
Mangrove plans, develops, and operates purpose-built co-living residences, short-term Stay accommodations, and Work & Stay workation properties across South Korea under the Mangrove brand and sub-brands Noden and La.Put. The company manages multiple large-scale properties in Seoul (Sinchon, Dongdaemun, Sinseol, Soongin), Jeju City, and Goseong, offering private furnished rooms with shared amenities (co-working spaces, gyms, kitchens, rooftop terraces) and the MSC (Mangrove Social Club) wellness community program.
Product overview
Mangrove operates a multi-format living platform centered on coliving (long-term shared housing), Stay (short-term accommodation), and Work & Stay (workation packages). The core Mangrove brand encompasses coliving residences in Seoul (Sinchon, Dongdaemun, Sinseol, Soongin) and work-stay locations in Jeju City and Goseong. Extended offerings include La.Put (라퓨타) and Noden (노든) branded managed residences, the Mangrove Social Club (MSC) wellness community program, and a proprietary resident app. All properties feature communal amenities (coworking spaces, kitchens, fitness, cinema rooms, rooftop terraces) and are managed by parent company MGRV (MGRV Community & Space), a South Korean impact developer founded in 2021.
Differentiator
Problem solved
Functional benefit
Brands
- Noden (노든): Residential properties operated by MGRV in Jongno district, Seoul, offering 1BR to 2BR units with access to Mangrove shared spaces.
- Laputa (라퓨타)
Products and services
- Mangrove Live (Coliving) Long-term coliving housing service where residents rent private rooms while sharing communal spaces. Available at Seoul locations (Sinchon, Dongdaemun, Sinseol, Soongin) with minimum stays of 3-6 months depending on location.
- Mangrove Stay Short-term accommodation service offering stays from one day to three months, with various room types including Single, Double Deluxe, Suite, and Twin configurations. Available at Dongdaemun and Sinseol locations.
- Work & Stay Workation packages combining accommodation with workspace amenities at Jeju City and Goseong locations, targeting remote workers and digital nomads seeking extended stays with work facilities. Includes Workwide Membership program offering accommodation with work facilities.
- Mangrove Social Club (MSC) Wellness and community program featuring four themes: Mindfulness (meditation, yoga), Daybreak (new experiences), Inspiration (talks, performances), and Changemaker (social impact). Open to all Mangrove residents with monthly themed events.
- La.Put (라뿌타) by MGRV Managed residential spaces operated by MGRV at Gwangjin-gu, Seoul, offering private rooms with access to Mangrove's communal facilities including kitchen, laundry, work room, storage, and rooftop terrace. Minimum 3-month contracts.
- Noden (노든) by Mangrove Curated residences in Jongno-gu district near Dongmyo Station, offering 1BR, 1.5-room, and 2BR units with full access to Mangrove Sinseol's communal spaces including city lounge, library, work station, and fitness facilities.
- Mangrove Jeju City Work and stay location on Jeju Island featuring workation facilities, opened November 2024 as Mangrove's largest property, achieving 90% occupancy by April 2025.
- Mangrove Goseong Work and stay location in Goseong offering seaside workation experience with focus on immersion and creative inspiration, targeting remote workers seeking natural environments.
Quantifiable outcome
- Zero vacancy achieved with high demand for properties
- +2 more outcomes
Companies that use mangrove
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
mangrove technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature2 records
mangrove partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Coramco Life Infra REITcoreMOU signed for joint development of co-living business, combining REIT capital with MGRV's operational expertise in coliving property development and management.
- KLO (Design Studio)minorInterior design partner for Mangrove Sinseol property, contributing to the distinctive aesthetic and functionality of shared spaces.
- TRU ArchitectsminorArchitecture firm for Mangrove Soongin property, designing the intimate six-floor co-living building in central Seoul.
- Studio FragmentminorConstruction partner contributing to Mangrove Sinseol development, a 20-story high-rise building with over 300 rooms.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
mangrove competitors and assessment
Company assessmentDirect peers
- Roam: Workation-focused coliving operator with properties across multiple countries targeting remote workers with month-to-month contracts. Closest analog to Mangrove's Work & Stay product line at Jeju City and Goseong.
- Dots: Tech-enabled co-living operator focused on flexible furnished housing with community events. Similar direct-to-consumer digital booking flow and resident-app experience to Mangrove.
- Common: US-based co-living operator with furnished private rooms in shared buildings and digital-first lease-up. Closest direct peer to Mangrove's Live product in terms of business model, resident experience, and unit economics.
- Ollie: Fully furnished co-living apartments targeting young professionals with flexible lease terms and shared amenities. Directly comparable to Mangrove's all-inclusive private room offering with community programming.
- Hmlet: Asia-Pacific co-living operator with properties in Singapore, Tokyo, Hong Kong, and Sydney. Comparable APAC peer operating furnished shared housing with flexible contracts and tech-enabled move-in.
- The Collective: UK-founded global co-living operator with large-format buildings featuring extensive shared amenities and community programming. Closest global analog to Mangrove Sinseol/Dongdaemun's large-format shared-amenity model.
- Lyric: Tech-enabled extended-stay and co-living operator offering furnished apartments with flexible terms across US cities. Comparable subscription-style monthly housing model with digital self-serve booking.
- Homes Company: Korean residential rental brand operating co-living-style housing in Seoul. Direct domestic competitor targeting the same young-professional segment with comparable unit types and locations.
- SK D&D (Episode): Korean co-living operator under SK D&D brand 'Episode'. Domestic direct competitor in the same Seoul submarket sharing the same regulatory and demographic backdrop.
Broad incumbents
- WeWork / WeLive: Global flexible-workspace giant with adjacent WeLive co-living product. Comparable brand-led shared-space operating model at vastly larger scale, providing a benchmark for international expansion potential.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
mangrove social profiles
Digital presencemangrove compliance and trust
Trust signalCompliance2 records
mangrove financial estimates
Financial estimateRevenue estimate
Valuation estimate
mangrove leadership team
Management profileNumber of profiles
Profiles1 record
mangrove funding detail
Funding detailFunding overview
Funding rounds4 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
mangrove M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about mangrove
What does mangrove do?
Mangrove plans, develops, and operates purpose-built co-living residences, short-term Stay accommodations, and Work & Stay workation properties across South Korea under the Mangrove brand and sub-brands Noden and La.Put. The company manages multiple large-scale properties in Seoul (Sinchon, Dongdaemun, Sinseol, Soongin), Jeju City, and Goseong, offering private furnished rooms with shared amenities (co-working spaces, gyms, kitchens, rooftop terraces) and the MSC (Mangrove Social Club) wellness community program.
Is mangrove a public or private company?
mangrove is a private company. It is classified as venture growth investor backed and is currently operating.
When was mangrove founded?
mangrove was founded in 2018. It employs 51 to 100 people.
Where is mangrove based?
mangrove is headquartered in Seoul, South Korea, in the Asia region.
How does mangrove make money?
Three revenue lines are on record. Monthly Room Rent is the primary driver. The others are stay/Short-term Accommodation and work & Stay Packages.
Who are mangrove's main competitors?
Direct peers on record are Roam, Dots, Common, Ollie, Hmlet, The Collective, Lyric, Homes Company and SK D&D (Episode). WeWork / WeLive is listed as a broad incumbent.
Does mangrove have an API?
No public API is recorded for mangrove.
What industry is mangrove in?
mangrove's product category is Co-living Residential Services. Its primary akta.pro industry code is THAMABAI, Co-Living Private Rooms (Short-Term), with a secondary code of THAMAFAA, Corporate Extended-Stay Housing (Relocation & Project-Based). Its NAICS code is 7213 and its SIC code is 7000.