Pundi X
Pundi X Labs is a Singapore-based blockchain and AI company providing XPOS point-of-sale terminals, the f(x) Wallet mobile app, and the PURSE p(x)Card. Merchants across Asia, Africa, and Latin America use its white-label technology to accept digital assets alongside fiat.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Pundi X does
Pundi X Labs Pte. Ltd. is a Singapore-incorporated blockchain and AI technology company, founded in 2017, that builds integrated point-of-sale and digital-asset infrastructure for merchants and payment platforms. Its flagship product, the XPOS, is a turnkey point-of-sale terminal that enables merchants to accept digital assets and fiat, supporting BTC, ETH, BNB, USDT across multiple blockchain networks, and integrating with the major traditional POS hardware providers Verifone (X990), Ingenico, PAX, and Sunmi. The company also operates the Pundi Wallet (f(x) Wallet) mobile wallet on iOS and Android, the PURSE p(x)Card for card-based digital-asset spending, and a cloud-based Pundi X Enterprise Platform for managing acceptance settings and settlement options.
Pundi X maintains proprietary blockchain infrastructure spanning Pundi X Chain, the EVM-compatible f(x)Core, the FunctionX network, and the PUNDIX (ERC-20) and PURSE (BEP-20) utility and governance tokens. The ecosystem touches approximately ten blockchain networks (Bitcoin, Ethereum, BNB Chain, TRON, Polygon, NEM, Qtum, Wanchain, FunctionX) and dozens of wallet integrations (MetaMask, Trust Wallet, Ledger, Coinbase Wallet, Trezor, Samsung Blockchain, and others). The company has over 100 staff, roughly half in R&D, operating from offices in Singapore, Jakarta, Tokyo, and Taipei, and is not regulated or licensed by the Monetary Authority of Singapore. A governance proposal under community vote (Proposal #8) schedules the sunset of Pundi X Chain and migration of all activities and tokens to Ethereum by March 1, 2026, a defensive consolidation intended to improve security, scalability, and interoperability.
Revenue mechanics span four streams: XPOS hardware and enterprise platform sales (hardware sales, platform licensing, configuration fees), transaction fees on the XPOS network denominated in PUNDIX, professional services for turnkey implementation of on-chain payment ecosystems, and ecosystem economics tied to PUNDIX and PURSE token usage for staking, escrow, and settlement. The go-to-market is enterprise field sales deploying white-label XPOS stacks through merchant acquirers, processors, and payment platforms across Southeast Asia, East Asia, South Africa, Brazil, and Turkey, supplemented by self-serve distribution via the Pundi Wallet app, franchise operators (Pundi X Turkiye, Pundi X South Africa), and token distribution across 15+ exchanges (Binance, KuCoin, Coinbase, Uniswap, Upbit, and others). Recent moves include partnerships with Futureverse (Sept 2024, AI DATA Omnichain Layer and metaverse payments) and Fromm.io (March 2025, AI Agent Financial Infrastructure), positioning the company at the intersection of blockchain payments, AI-driven automation, and emerging autonomous-agent commerce.
Pundi X firmographics
Firmographics- Name
- Pundi X
- Legal name
- Pundi X Labs Pte. Ltd.
- Website
- https://pundix.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Pundi X Labs is a Singapore-based blockchain and AI company providing XPOS point-of-sale terminals, the f(x) Wallet mobile app, and the PURSE p(x)Card. Merchants across Asia, Africa, and Latin America use its white-label technology to accept digital assets alongside fiat.
- Ownership category
- akta.pro rank
Pundi X industry classification
Industry- Product category
- Blockchain Payment Infrastructure
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Crypto Payments & Stablecoin Settlement Platforms (BPAMAFAL)
- akta.pro secondary industries
- Interoperability for Payments (Cross-Chain/Layer-2 Payment Rails) (FSADAIAO), Interoperability & Integration Middleware (ERP/core banking connectors, messaging, APIs, cross-chain to permissioned) (FSAPAIAL), Digital Asset Custody & Wallet Infrastructure for Institutions (MPC/HSM, key mgmt, policy controls) (FSAPAIAE)
Keywords
Where Pundi X is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
Pundi X business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- XPOS Hardware and Enterprise Platform Sales: Merchants and enterprise partners (acquirers, processors, payment platforms) purchase or subscribe to XPOS terminals and the Pundi X enterprise platform to manage acceptance settings and settlement options. Revenue derives from hardware sales, platform licensing, and configuration fees.
- Transaction Fees on XPOS Network: PUNDIX token fuels transactions, rewards, payments, and incentives across the XPOS ecosystem. Transaction processing on the network generates fees, with PUNDIX used for prepaid services, escrow, and token pool operations.
- PUNDIX and PURSE Token Ecosystem: PUNDIX (ERC-20) and PURSE (BEP-20) tokens serve as the utility and governance tokens of the ecosystem. Token mechanics include staking (Proof of Stake), escrow services, and settlement, with token demand driven by third-party developers and partners using PUNDIX to power XPOS transactions.
- Professional Services and Implementation: Pundi X provides advisory and turnkey implementation services for payment ecosystems going on-chain, including integration support, developer ecosystem engagement, and white-label deployment across partner networks.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Pundi X product offering
Product offeringCore offering
Pundi X provides turnkey, modular technology solutions combining AI automation with blockchain infrastructure. Its core offerings include the XPOS point-of-sale terminal and enterprise stack that enables merchants to accept digital asset and fiat payments, the Pundi Wallet (f(x) Wallet) self-custodial mobile application, proprietary blockchain networks (Pundi X Chain, f(x)Core, FunctionX), and utility tokens (PUNDIX, PURSE) that fuel transactions, rewards, and settlement across the ecosystem. The platform supports BTC, ETH, BNB, USDT and other digital assets across multiple blockchain networks, and is deployed via enterprise partners and franchise operators globally.
Product overview
Pundi X is a blockchain and AI technology company providing turnkey, modular solutions that combine AI automation with blockchain infrastructure. The core product portfolio includes: (1) XPOS - a point-of-sale terminal enabling merchants to accept digital asset payments supporting BTC, ETH, BNB, USDT across multiple blockchain networks; (2) XWallet - a mobile wallet application for managing digital assets and making payments; (3) PUNDIX Token - an ERC-20 utility and governance token that fuels ecosystem transactions, rewards, payments, and incentives; (4) p(x)Card - a PURSE-branded payment card for spending digital assets; and (5) AI Agent Financial Infrastructure - a partnership with Fromm.io to build financial infrastructure for AI agents. The company also offers the Pundi X Enterprise Platform for merchant management and the Data Asset Platform for AI model training data. Pundi X Chain was being sunset with migration to Ethereum scheduled for March 1, 2026.
Differentiator
Problem solved
Functional benefit
Brands
- XPOS: Turnkey point-of-sale terminal and enterprise stack for blockchain merchant networks, supporting digital asset and fiat transactions.
- Pundi Wallet (f(x) Wallet)
- PUNDIX Token
- PURSE p(x)Card
Products and services
- XPOS Turnkey point-of-sale terminal and enterprise stack enabling merchants and merchant acquirers to accept digital asset payments (BTC, ETH, BNB, USDT across multiple chains) alongside fiat, with built-in support for loyalty programs, marketing campaigns, and consumer credit history. Integrates with traditional POS hardware including Verifone X990, PAX, Ingenico, and Sunmi devices.
- Pundi Wallet (f(x) Wallet) Self-custodial mobile wallet application for iOS and Android that enables users to store, manage, and transact digital assets and interact with the Pundi X ecosystem.
- Pundi X Enterprise Platform Cloud-based enterprise platform that enables merchants and payment partners to configure acceptance settings, select settlement options, and integrate XPOS payment flows and APIs into their existing rails.
- PURSE p(x)Card PURSE-branded payment card that enables users to spend digital assets at real-world merchant locations. Part of the PURSE ecosystem built on BNB Chain.
- AI Agent Financial Infrastructure Comprehensive financial infrastructure designed for AI agents enabling autonomous economic participation, with Pundi X providing a data and model access layer to support micro-transactions, escrow services, and automated settlement protocols.
Quantifiable outcome
- 30,000+ festival-goers and 40 merchants served at Ultra Taiwan in a 2-day blockchain-powered payment deployment
Companies that use Pundi X
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Pundi X technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration33 records
AI capability6 records
Feature5 records
Pundi X partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core, flagship and minor.
- Fromm.iocoreMarch 2025 strategic partnership to build comprehensive financial infrastructure specifically designed for AI agents, enabling autonomous economic participation. Pundi X provides a data and model access layer while Fromm.io contributes an economic layer handling micro-transactions, escrow services, and automated settlement protocols. Industry analysts expect functional prototypes within the coming year, targeting smart home automation, business process automation, and smart city implementations.
- FutureversecorePartnership to build AI DATA Omnichain Layer and expand metaverse payment solutions. Collaboration combines Pundi X's blockchain payment infrastructure with Futureverse's AI and metaverse ecosystem.
- Ultra TaiwanflagshipPundi X was the official payment solution provider at the world's first blockchain-powered music festival in Taiwan. The XPOS was used by 40 merchants and more than 30,000 festival-goers during the two-day event for food, drinks, and merchandise transactions.
- VerifonecoreCompleted integration support of XPOS module on Verifone's X990 terminal, one of the largest traditional point-of-sale (POS) terminal providers globally, enabling cryptocurrency payments on existing sales terminals.
- IngenicocorePOS hardware integration partner enabling Pundi X's blockchain payment module on Ingenico POS terminals.
- PAX TechnologycorePOS hardware integration partner enabling Pundi X's blockchain payment module on PAX terminals.
- SunmicorePOS hardware integration partner enabling Pundi X's blockchain payment module on Sunmi smart POS devices.
- BinancecoreBlockchain network and exchange partner, supporting BNB Chain (BEP-20) token standards. PUNDIX listed on Binance. Binance Research published a report on Pundi X.
- FunctionXcoreCore blockchain ecosystem partner. f(x)Core is Pundi X's EVM-compatible blockchain infrastructure. f(x)Wallet is the associated mobile wallet.
- E2PayminorIndonesian payment processor and channel partner, with Konstantin Papadimitriou (Board of Council) as founding CEO of E2Pay, facilitating distribution in the Indonesian market.
- Asosiasi Blockchain IndonesiaminorBlockchain Association of Indonesia. Pundi X is a founding member; Konstantin Papadimitriou serves as treasurer.
- Singapore Fintech AssociationminorIndustry association partner in Singapore's fintech ecosystem.
- AmCham KoreaminorAmerican Chamber of Commerce in Korea, supporting business development in the Korean market.
- ACCESS (Association of Cross-border E-Commerce Singapore)minorCross-border e-commerce association in Singapore supporting international payment integrations.
- Pundi X TurkiyeminorFranchise operator in Turkey responsible for local market deployment and distribution.
- Pundi X South AfricaminorFranchise operator in South Africa (SE) responsible for local market deployment and distribution.
- PURSE (BEP-20)corePURSE (BEP-20) is a Pundi X ecosystem token built on BNB Chain, introduced alongside the PURSE p(x)Card for digital asset payments.
- BCCC GlobalminorBlockchain Certified Consultants Global association for blockchain industry standards and partnerships.
- Fintech IndonesiaminorIndonesian fintech industry association partner.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Pundi X competitors and assessment
Company assessmentDirect peers
- Coinbase Commerce: Coinbase's merchant crypto payment product enabling online and in-person merchants to accept digital assets. Overlaps with Pundi X's merchant-acquirer focus and benefits from Coinbase brand and liquidity.
- BitPay: Long-standing crypto payment processor for merchants and brands, also listed as a Pundi X integration partner. Closest direct competitor in merchant crypto acceptance at scale.
- Flexa: Crypto payments network and SDK that lets merchants accept digital assets with instant settlement. Highly comparable to XPOS in enabling merchant acceptance of multiple cryptocurrencies.
- Alchemy Pay: Crypto payment gateway and on/off-ramp provider enabling merchants to accept digital assets. Directly competes with Pundi X for merchant acquirer integrations and ramp services; Pundi X already lists Alchemy Pay as an integration partner.
- Strike: Bitcoin-native payments app and merchant tools. Overlaps with Pundi X on consumer-to-merchant crypto payments, though Strike is primarily Bitcoin-focused.
- Binance Pay: Binance's peer-to-peer crypto payment rail between Binance users and merchants. Competes with Pundi X's PUNDIX-based payment rails, especially across Binance-listed merchants in Pundi X's target regions.
Emerging players
- Solana Pay: Solana-based merchant payment protocol offering near-instant, low-fee crypto payments. Comparable to Pundi X's XPOS value prop but tied to the Solana ecosystem rather than a multi-chain POS stack.
Broad incumbents
- Circle: USDC issuer with growing merchant settlement and payments infrastructure. A larger incumbent that can offer stablecoin-native settlement, a key alternative to Pundi X's multi-asset XPOS.
- PayPal: Global payments incumbent that has added crypto buy/sell/hold and merchant checkout via PayPal and Venmo. Represents the mainstream incumbent that any crypto-POS company must coexist with.
- Ripple (XRP/RippleNet/RLUSD): Enterprise-grade cross-border payments and stablecoin infrastructure. Competes for the same enterprise acquirer and cross-border settlement narrative Pundi X pitches.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Pundi X social profiles
Digital presencePundi X financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pundi X leadership team
Management profileNumber of profiles
Profiles10 records
Pundi X funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pundi X M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pundi X
What does Pundi X do?
Pundi X provides turnkey, modular technology solutions combining AI automation with blockchain infrastructure. Its core offerings include the XPOS point-of-sale terminal and enterprise stack that enables merchants to accept digital asset and fiat payments, the Pundi Wallet (f(x) Wallet) self-custodial mobile application, proprietary blockchain networks (Pundi X Chain, f(x)Core, FunctionX), and utility tokens (PUNDIX, PURSE) that fuel transactions, rewards, and settlement across the ecosystem. The platform supports BTC, ETH, BNB, USDT and other digital assets across multiple blockchain networks, and is deployed via enterprise partners and franchise operators globally.
Is Pundi X a public or private company?
Pundi X is a private company. It is classified as venture growth investor backed and is currently operating.
When was Pundi X founded?
Pundi X was founded in 2017. It employs 51 to 100 people.
Where is Pundi X based?
Pundi X is headquartered in Singapore, Singapore, in the Asia region.
How does Pundi X make money?
Four revenue lines are on record. XPOS Hardware and Enterprise Platform Sales are the primary driver. The others are transaction Fees on XPOS Network, PUNDIX and PURSE Token Ecosystem and professional Services and Implementation.
Who are Pundi X's main competitors?
Direct peers on record are Coinbase Commerce, BitPay, Flexa, Alchemy Pay, Strike and Binance Pay. Solana Pay is listed as an emerging player. Broad incumbents are Circle, PayPal and Ripple (XRP/RippleNet/RLUSD).
Does Pundi X have an API?
No public API is recorded for Pundi X.
What industry is Pundi X in?
Pundi X's product category is Blockchain Payment Infrastructure. Its primary akta.pro industry code is BPAMAFAL, Crypto Payments & Stablecoin Settlement Platforms, with a secondary code of FSADAIAO, Interoperability for Payments (Cross-Chain/Layer-2 Payment Rails). Its NAICS code is 522320 and its SIC code is 6200.