Rnwl
Rnwl was a UK insurtech that built the Renewal mobile app — an "Insurance Wallet" helping consumers organize policies and identify optimal switching times via NLP-based email extraction. Acquired by Go.Compare in 2025, it now operates as a referral and engagement layer within Go.Compare's FCA-regulated insurance comparison marketplace.
- Company typePrivate
- Founded2021
- HeadquartersCambridge, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What Rnwl does
Rnwl was a Cambridge, UK-based insurtech company that built and operated the "Renewal" mobile application, marketed as an "Insurance Wallet" for individual consumers holding multiple insurance policies. The product centralizes policy documents, surfaces renewal dates, and alerts users to a proprietary "Golden Window" period for switching insurers. Its core technology is an "insurance extractor bot" that applies natural language processing to emails forwarded by users, automatically pulling out structured policy attributes and supplementing them with publicly available UK vehicle data such as MOT and tax status. The app is free to consumers and was originally distributed via the Apple App Store and Google Play, achieving a 4.9/5.0 user rating on both platforms as of January 2026.
The company was founded circa 2019-2021 (sources conflict, with the company history timeline citing 2021) and raised approximately £295,754 in a Seedrs seed round in July 2023 at an £8.2 million pre-money valuation, with earlier smaller rounds between 2019 and 2021 including participation from Pario Ventures. Following its 2025 acquisition by Go.Compare (gocompare.com Ltd), the Renewal app was re-launched as a free product under the Go.Compare brand. Revenue mechanics now flow indirectly via insurance referrals into Go.Compare's regulated insurance comparison marketplace, where gocompare.com Ltd holds FCA authorization for insurance mediation under firm reference number 465053. Rnwl no longer operates as an independent entity; its technology and brand function as a consumer engagement and referral layer within Go.Compare's broader UK insurance comparison business.
Rnwl firmographics
Firmographics- Name
- Rnwl
- Legal name
- Rnwl
- Website
- https://rnwl.co
- Company type
- Private
- Founded year
- 2021
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Rnwl was a UK insurtech that built the Renewal mobile app — an "Insurance Wallet" helping consumers organize policies and identify optimal switching times via NLP-based email extraction. Acquired by Go.Compare in 2025, it now operates as a referral and engagement layer within Go.Compare's FCA-regulated insurance comparison marketplace.
- Ownership category
- akta.pro rank
Where Rnwl is headquartered
LocationHeadquarters
- HQ city
- Cambridge
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Rnwl business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Insurance Referral/Affiliate Revenue: The Renewal app by Go.Compare is free for consumers. Revenue is generated through referral arrangements when users switch insurance providers through the Go.Compare platform during the 'golden window' or when purchasing insurance products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free mobile app for consumers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Rnwl product offering
Product offeringCore offering
Rnwl developed and operated the Renewal mobile application, marketed as an 'Insurance Wallet' that lets individual consumers consolidate all their insurance policies in one place, receive renewal date reminders, and identify the optimal 'Golden Window' period to switch providers. The app automatically extracts policy details from forwarded emails and pulls publicly available vehicle data (MOT, tax status) to populate a cross-insurer dashboard.
Product overview
Rnwl was an insurtech company that developed the Renewal mobile app as an 'Insurance Wallet' solution. In 2025, Go.Compare acquired Rnwl and re-launched the app under the Renewal brand. The core product is a mobile application that helps users consolidate all their insurance policies, provides renewal date reminders, and identifies the 'Golden Window' period for securing the best insurance deals. The app features automatic extraction of insurance details from forwarded emails and pulls publicly available information such as MOT and tax status for vehicles.
Differentiator
Problem solved
Functional benefit
Brands
- Renewal: A mobile app that helps users organize all their insurance documents in one place, sends reminders when policies are due for renewal, and alerts users to the 'golden window' for securing the best insurance deals.
Products and services
- Renewal mobile app (formerly Rnwl Insurance Wallet)
Quantifiable outcome
- 4.9 star rating on both Apple App Store and Google Play
Companies that use Rnwl
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Rnwl technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Rnwl partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Go.ComparecoreGo.Compare acquired Rnwl in 2025 and re-launched the Renewal app as part of their consumer insurance platform. The app is now offered as a free service under the Go.Compare brand to drive user acquisition for their insurance comparison marketplace.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Rnwl competitors and assessment
Company assessmentDirect peers
- Policygenius: US online insurance marketplace focused on life, disability and home insurance; comparable as a digital intermediary funnel with adjacent personalisation features.
- Jerry: US insurance super-app that helps consumers manage and switch auto and home policies in one place; functionally the closest international analogue to Renewal's insurance wallet model.
- Uswitch: UK price-comparison service (now under RVU) covering insurance, energy and broadband; overlaps with Renewal's broader household-insurance management use case.
- EverQuote: US online insurance marketplace that aggregates carrier quotes for consumers; comparable as a technology-driven insurance acquisition and comparison funnel.
- MoneySupermarket Group: UK price-comparison platform covering home, motor and life insurance; competes head-to-head with Go.Compare for consumer switch traffic and represents the same end-market for Renewal's funnel.
- Compare the Market: One of the UK's leading insurance price-comparison platforms; operates the same consumer-facing intermediary model as Go.Compare and is a direct substitute for Renewal's referral destination.
- Confused.com: UK insurance comparison marketplace owned by Admiral Group; offers motor, home and life insurance aggregation and is a parallel intermediary funnel to Go.Compare.
- SelectQuote: US insurance distribution platform generating carrier referrals across life, auto and home; parallels the affiliate-referral monetisation model that underpins Renewal.
- Insurify: US digital insurance comparison platform offering auto, home and life quotes; competes in the same consumer-comparison category as Go.Compare/Renewal.
Emerging players
- Many Pets: UK-born insurtech (formerly Bought By Many) offering pet and adjacent insurance direct-to-consumer; competes for the same digitally-engaged UK insurance buyer that Renewal targets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Rnwl social profiles
Digital presenceRnwl compliance and trust
Trust signalCompliance1 record
Rnwl financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rnwl leadership team
Management profileNumber of profiles
Rnwl funding detail
Funding detailFunding overview
Funding rounds5 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rnwl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rnwl
What does Rnwl do?
Rnwl developed and operated the Renewal mobile application, marketed as an 'Insurance Wallet' that lets individual consumers consolidate all their insurance policies in one place, receive renewal date reminders, and identify the optimal 'Golden Window' period to switch providers. The app automatically extracts policy details from forwarded emails and pulls publicly available vehicle data (MOT, tax status) to populate a cross-insurer dashboard.
Is Rnwl a public or private company?
Rnwl is a private company. It is classified as corporate owned and is currently acquired.
When was Rnwl founded?
Rnwl was founded in 2021. It employs 11 to 50 people.
Where is Rnwl based?
Rnwl is headquartered in Cambridge, United Kingdom, in the Europe region.
How does Rnwl make money?
One revenue line is on record: insurance Referral/Affiliate Revenue.
Who are Rnwl's main competitors?
Direct peers on record are Policygenius, Jerry, Uswitch, EverQuote, MoneySupermarket Group, Compare the Market, Confused.com, SelectQuote and Insurify. Many Pets is listed as an emerging player.
Does Rnwl have an API?
No public API is recorded for Rnwl.