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EcoTree

Full company profile

uuid0002f4b

Namestring
EcoTree
Legal namestring
EcoTree
Websiteurl
ecotree.green
Company typeenum
Private
Founded yearint
2016
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBrest, France
HQ citystring
Brest
HQ countrystring
France
HQ regionstring
Europe
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
sustainable forestry, carbon offset credits, tree planting services, biodiversity restoration, nature-based solutions
Industry4 codes
1Forest Carbon Projects & Ecosystem Services (Carbon Credits, Biodiversity)
CodeIMAMAAAJPrimaryYes
2Forest Ecosystem Services & Carbon/Conservation Programs
CodeAFAMAAAJPrimaryNo
3Timber Tract Operations & Forest Ownership (Timberland)
CodeIMAMAAAAPrimaryNo
4Timberland & Forest Asset Management
CodeIMAMAJAAPrimaryNo
NAICS code3 codes
  • Support Activities for Forestry1153
  • Timber Tract Operations11311
  • Support Activities for Forestry115310
SIC code1 code
  • Forestry800
Product category
Sustainable Forestry and Nature-Based Carbon Solutions
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model2 records
1Direct Tree and Forest Plot Sales
TypeOne Time License
Description

EcoTree generates revenue primarily through the sale of individual trees and forest plots to individuals and businesses. Customers purchase trees at species- and location-specific price points, gaining ownership of the tree and a share in the timber harvest proceeds upon rotation.

2Tree Subscription Plans
TypeSubscription Recurring
Description

EcoTree offers recurring subscription plans allowing customers to regularly contribute to reforestation through periodic tree plantings, providing a recurring revenue stream for the company.

Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details2 tiers
1Individual tree purchases — species- and location-specific pricing
ModelUnit PricingBilling cadencePay-as-you-go
Notes

Tree prices range from approximately €18 (Sessile Oak, France) to €142 (Red Cedar, Denmark). Customers select a specific tree species in a specific forest location and pay a one-time fee covering tree purchase, planting, and management.

2Tree subscription plans for recurring reforestation contributions
ModelSubscriptionBilling cadenceMonthly
Notes

Subscription plans allow customers to plant trees on a recurring basis, providing a predictable revenue stream for EcoTree and ongoing climate action for subscribers.

GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

EcoTree operates an online platform that enables individuals and businesses to purchase individual trees or forest plots in sustainably managed European forests (France, Denmark, Germany), subscribe to recurring monthly tree plantings, gift trees, fund biodiversity restoration projects, and buy carbon credits generated from certified forest growth. Tree owners receive ownership documentation, certificates, and a share of approximately 2% annual return on investment when trees are sustainably harvested for timber.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • 1.7 million trees planted or managed across forest portfolio
+3 more records
Product overview1 text field

EcoTree is a nature-based solutions platform offering a portfolio of connected products enabling individuals and businesses to invest in sustainable European forestry and biodiversity. The core offering consists of the Tree Shop for individual tree purchases, Forest Subscription for recurring tree investments, Tree Gift for gifting trees, Biodiversity Restoration projects, and Carbon Credits for offsetting. All products share a unified customer account system where users track tree ownership, monitor growth, receive certificates, and track expected return on investment. The platform operates across forests in France, Denmark, and Germany, with forests certified under PEFC and FSC standards.

Product and service5 records
1Tree Shop
CategoryTree Ownership and Forestry Investment
Description

Online store where individuals purchase individual trees in PEFC/FSC-certified European forests (France, Denmark, Germany), receive a printable ownership certificate, and earn approximately 2% annual return on investment when their trees are sustainably harvested for timber. Buyers track growth and expected returns through a personal EcoTree account.

2Forest Subscription
CategoryRecurring Reforestation Subscription
Description

Monthly subscription service that adds new trees to a subscriber's EcoTree account each month, with annual bonus trees, quarterly field updates, quarterly newsletters, and subscriber-only perks such as anniversary surprises.

3Tree Gift
CategoryGifting and Consumer Engagement
Description

Gifting service enabling customers to purchase trees as gifts with a personal message, delivered as a printable card or via email with a gift code that recipients redeem to discover and manage their gifted trees in European forests.

4Biodiversity Restoration
CategoryBiodiversity Conservation
Description

Philanthropic product funding nature-conservation projects such as beehives, wetlands, ponds, nesting boxes, and melliferous hedges in EcoTree forests. Contributors receive annual updates on supported projects but no financial return.

5Carbon Credits
CategoryCarbon Offset Credits
Description

High-quality carbon credits generated from EcoTree's sustainably managed European forests and biodiversity restoration projects, sold to companies and individuals to offset their carbon footprint while supporting forest conservation.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
Strategic tierCoreTypeGTM or Marketing Partner
Description

Amazon announced water replenishment projects in Germany in partnership with EcoTree as part of its commitment to water stewardship. The partnership involves EcoTree managing forest and water-related ecosystem restoration in German regions.

Strategic tierCoreTypeOthers
Description

Flooring leader Parador partnered with EcoTree to achieve carbon-neutral production. EcoTree supports Parador's sustainability strategy through climate-resilient forest partnerships, contributing to Parador's ESG and carbon neutrality goals.

Strategic tierMinorTypeOthers
Description

Artelia Denmark partnered with EcoTree for tree-planting initiatives, having planted over 700 trees as part of the partnership to support climate action, biodiversity, and the company's own sustainability commitments.

Strategic tierCoreTypeTechnology or Integration
Description

EcoTree partners with Shayp to integrate IoT monitoring sensors across its forest holdings, enabling real-time data collection on forest conditions, tree growth, and environmental factors for transparent impact reporting.

Strategic tierMinorTypeOthers
Description

EcoTree partners with the Ligue de Protection des Oiseaux (LPO), France's bird protection league, to install nesting boxes in its forests, supporting local biodiversity and avian habitats as part of its ecosystem services.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Global climate solutions provider and large carbon credit project developer offering nature-based and technology-based offsets to enterprises. Overlaps with EcoTree's B2B carbon credit and corporate ESG business at a much larger scale.

TypeEmerging player
Description

Carbon credit ratings and analytics provider that assesses forest-based and other nature-based carbon projects. Adjacent but enables the buyer side of the same market EcoTree sells into, and could become a partner or competitor depending on vertical integration.

TypeEmerging player
Description

Tech-forward carbon credit marketplace focused on nature-based solutions with satellite monitoring and ML-based verification. Competes in the same corporate carbon procurement market but with a software-first model rather than direct forest ownership.

TypeBroad incumbent
Description

Berlin-based search engine that uses profits to fund tree-planting projects worldwide, with a large user base and brand recognition in the consumer climate space. Indirect overlap through consumer tree funding rather than direct forest ownership.

TypeDirect peer
Description

Canadian sustainable apparel brand that finances reforestation projects with each purchase and offers tree-planting certificates. Overlaps with EcoTree's consumer tree gifting and subscription model, primarily competing for eco-conscious consumers.

TypeOthers
Description

Direct air capture companies selling technology-based carbon removal credits to enterprises. Competes for the same corporate carbon procurement budget but with engineered rather than nature-based solutions, representing an alternative path for ESG spend.

TypeEmerging player
Description

Dutch reforestation technology company using satellite data and the Cocoon planting technology to restore degraded land. Overlaps in the European reforestation services and corporate ESG market, with a different technological approach.

TypeDirect peer
Description

French reforestation platform that finances and tracks tree-planting projects for individuals and corporations. Direct competitor in the French/European B2B carbon offset and tree-planting market, with comparable corporate ESG offerings.

TypeDirect peer
Description

Nonprofit reforestation organization that plants trees globally through corporate partnerships and individual donations. Competes in the corporate tree-planting partnership space where EcoTree serves Artelia Denmark and similar enterprise customers.

TypeDirect peer
Description

Italian-founded platform enabling individuals and businesses to plant and remotely adopt trees in agroforestry projects globally, with photo updates and CO2 tracking. Closest direct competitor to EcoTree's tree ownership and gifting model, sharing the consumer ESG gifting use case.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers5 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds5 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors8 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

EcoTree

Sustainable Forestry and Nature-Based Carbon Solutionsecotree.green

EcoTree firmographics

Firmographics
Name
EcoTree
Legal name
EcoTree
Website
https://ecotree.green
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

EcoTree industry classification

Industry
Product category
Sustainable Forestry and Nature-Based Carbon Solutions
NAICS
Support Activities for Forestry (1153), Timber Tract Operations (11311), Support Activities for Forestry (115310)
SIC
Forestry (800)
akta.pro primary industry
Forest Carbon Projects & Ecosystem Services (Carbon Credits, Biodiversity) (IMAMAAAJ)
akta.pro secondary industries
Forest Ecosystem Services & Carbon/Conservation Programs (AFAMAAAJ), Timber Tract Operations & Forest Ownership (Timberland) (IMAMAAAA), Timberland & Forest Asset Management (IMAMAJAA)

Keywords

  • Sustainable forestry
  • Carbon offset credits
  • Tree planting services
  • Biodiversity restoration
  • Nature-based solutions

Where EcoTree is headquartered

Location

Headquarters

HQ city
Brest
HQ country
France
HQ region
Europe

Offices3 records

Markets served

EcoTree business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Direct Tree and Forest Plot Sales: EcoTree generates revenue primarily through the sale of individual trees and forest plots to individuals and businesses. Customers purchase trees at species- and location-specific price points, gaining ownership of the tree and a share in the timber harvest proceeds upon rotation.
  2. Tree Subscription Plans: EcoTree offers recurring subscription plans allowing customers to regularly contribute to reforestation through periodic tree plantings, providing a recurring revenue stream for the company.

Pricing tiers

ModelBillingPrice
Unit PricingPay-as-you-goIndividual tree purchases — species- and location-specific pricing
SubscriptionMonthlyTree subscription plans for recurring reforestation contributions

Go-to-market motion2 records

Distribution channels2 records

Marketing channels8 records

EcoTree product offering

Product offering

Core offering

EcoTree operates an online platform that enables individuals and businesses to purchase individual trees or forest plots in sustainably managed European forests (France, Denmark, Germany), subscribe to recurring monthly tree plantings, gift trees, fund biodiversity restoration projects, and buy carbon credits generated from certified forest growth. Tree owners receive ownership documentation, certificates, and a share of approximately 2% annual return on investment when trees are sustainably harvested for timber.

Product overview

EcoTree is a nature-based solutions platform offering a portfolio of connected products enabling individuals and businesses to invest in sustainable European forestry and biodiversity. The core offering consists of the Tree Shop for individual tree purchases, Forest Subscription for recurring tree investments, Tree Gift for gifting trees, Biodiversity Restoration projects, and Carbon Credits for offsetting. All products share a unified customer account system where users track tree ownership, monitor growth, receive certificates, and track expected return on investment. The platform operates across forests in France, Denmark, and Germany, with forests certified under PEFC and FSC standards.

Differentiator

Problem solved

Functional benefit

Products and services

  • Tree Shop Online store where individuals purchase individual trees in PEFC/FSC-certified European forests (France, Denmark, Germany), receive a printable ownership certificate, and earn approximately 2% annual return on investment when their trees are sustainably harvested for timber. Buyers track growth and expected returns through a personal EcoTree account.
  • Forest Subscription Monthly subscription service that adds new trees to a subscriber's EcoTree account each month, with annual bonus trees, quarterly field updates, quarterly newsletters, and subscriber-only perks such as anniversary surprises.
  • Tree Gift Gifting service enabling customers to purchase trees as gifts with a personal message, delivered as a printable card or via email with a gift code that recipients redeem to discover and manage their gifted trees in European forests.
  • Biodiversity Restoration Philanthropic product funding nature-conservation projects such as beehives, wetlands, ponds, nesting boxes, and melliferous hedges in EcoTree forests. Contributors receive annual updates on supported projects but no financial return.
  • Carbon Credits High-quality carbon credits generated from EcoTree's sustainably managed European forests and biodiversity restoration projects, sold to companies and individuals to offset their carbon footprint while supporting forest conservation.

Quantifiable outcome

  • 1.7 million trees planted or managed across forest portfolio
  • +3 more outcomes

Companies that use EcoTree

Customer profile

Named customers5 records

Segments2 records

Ideal customer profiles2 records

EcoTree technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

EcoTree partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core and minor.

  • AmazoncoreGTM or Marketing PartnerAmazon announced water replenishment projects in Germany in partnership with EcoTree as part of its commitment to water stewardship. The partnership involves EcoTree managing forest and water-related ecosystem restoration in German regions.
  • ParadorcoreOthersFlooring leader Parador partnered with EcoTree to achieve carbon-neutral production. EcoTree supports Parador's sustainability strategy through climate-resilient forest partnerships, contributing to Parador's ESG and carbon neutrality goals.
  • Artelia DenmarkminorOthersArtelia Denmark partnered with EcoTree for tree-planting initiatives, having planted over 700 trees as part of the partnership to support climate action, biodiversity, and the company's own sustainability commitments.
  • ShaypcoreTechnology or IntegrationEcoTree partners with Shayp to integrate IoT monitoring sensors across its forest holdings, enabling real-time data collection on forest conditions, tree growth, and environmental factors for transparent impact reporting.
  • LPO (Ligue de Protection des Oiseaux)minorOthersEcoTree partners with the Ligue de Protection des Oiseaux (LPO), France's bird protection league, to install nesting boxes in its forests, supporting local biodiversity and avian habitats as part of its ecosystem services.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

EcoTree competitors and assessment

Company assessment

Broad incumbents

  • South Pole: Global climate solutions provider and large carbon credit project developer offering nature-based and technology-based offsets to enterprises. Overlaps with EcoTree's B2B carbon credit and corporate ESG business at a much larger scale.
  • Ecosia: Berlin-based search engine that uses profits to fund tree-planting projects worldwide, with a large user base and brand recognition in the consumer climate space. Indirect overlap through consumer tree funding rather than direct forest ownership.

Emerging players

  • Sylvera: Carbon credit ratings and analytics provider that assesses forest-based and other nature-based carbon projects. Adjacent but enables the buyer side of the same market EcoTree sells into, and could become a partner or competitor depending on vertical integration.
  • Pachama: Tech-forward carbon credit marketplace focused on nature-based solutions with satellite monitoring and ML-based verification. Competes in the same corporate carbon procurement market but with a software-first model rather than direct forest ownership.
  • Land Life Company: Dutch reforestation technology company using satellite data and the Cocoon planting technology to restore degraded land. Overlaps in the European reforestation services and corporate ESG market, with a different technological approach.

Direct peers

  • Tentree: Canadian sustainable apparel brand that finances reforestation projects with each purchase and offers tree-planting certificates. Overlaps with EcoTree's consumer tree gifting and subscription model, primarily competing for eco-conscious consumers.
  • Reforest'Action: French reforestation platform that finances and tracks tree-planting projects for individuals and corporations. Direct competitor in the French/European B2B carbon offset and tree-planting market, with comparable corporate ESG offerings.
  • One Tree Planted: Nonprofit reforestation organization that plants trees globally through corporate partnerships and individual donations. Competes in the corporate tree-planting partnership space where EcoTree serves Artelia Denmark and similar enterprise customers.
  • Treedom: Italian-founded platform enabling individuals and businesses to plant and remotely adopt trees in agroforestry projects globally, with photo updates and CO2 tracking. Closest direct competitor to EcoTree's tree ownership and gifting model, sharing the consumer ESG gifting use case.

Others

  • Carbonex (Carbon Engineering / Climeworks): Direct air capture companies selling technology-based carbon removal credits to enterprises. Competes for the same corporate carbon procurement budget but with engineered rather than nature-based solutions, representing an alternative path for ESG spend.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

EcoTree social profiles

Digital presence

EcoTree compliance and trust

Trust signal

Compliance4 records

EcoTree financial estimates

Financial estimate

Revenue estimate

Valuation estimate

EcoTree leadership team

Management profile

Number of profiles

Profiles3 records

EcoTree funding detail

Funding detail

Funding overview

Funding rounds5 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

EcoTree M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EcoTree

What does EcoTree do?

EcoTree operates an online platform that enables individuals and businesses to purchase individual trees or forest plots in sustainably managed European forests (France, Denmark, Germany), subscribe to recurring monthly tree plantings, gift trees, fund biodiversity restoration projects, and buy carbon credits generated from certified forest growth. Tree owners receive ownership documentation, certificates, and a share of approximately 2% annual return on investment when trees are sustainably harvested for timber.

Is EcoTree a public or private company?

EcoTree is a private company. It is classified as venture growth investor backed and is currently operating.

When was EcoTree founded?

EcoTree was founded in 2016. It employs 11 to 50 people.

Where is EcoTree based?

EcoTree is headquartered in Brest, France, in the Europe region.

How does EcoTree make money?

Two revenue lines are on record. Direct Tree and Forest Plot Sales are the primary driver. The others are tree Subscription Plans.

Who are EcoTree's main competitors?

Broad incumbents on record are South Pole and Ecosia. Emerging players are Sylvera, Pachama and Land Life Company. Direct peers are Tentree, Reforest'Action, One Tree Planted and Treedom. Carbonex (Carbon Engineering / Climeworks) is listed as an others.

Does EcoTree have an API?

No public API is recorded for EcoTree.

What industry is EcoTree in?

EcoTree's product category is Sustainable Forestry and Nature-Based Carbon Solutions. Its primary akta.pro industry code is IMAMAAAJ, Forest Carbon Projects & Ecosystem Services (Carbon Credits, Biodiversity), with a secondary code of AFAMAAAJ, Forest Ecosystem Services & Carbon/Conservation Programs. Its NAICS code is 1153 and its SIC code is 800.

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Live signals
PR NewswireWine Gift Box Launch Event "When Yantai Meets Bordeaux" Held in Paris to Commemorate 60th Anniversary of Diplomatic Relations between China and FranceXinhua News Agency and the Yantai Municipal People's Government organized a wine gift box launch event in Paris to commemorate the 60th anniversary of diplomatic relations between China and France. The event featured the release of a commemorative box containing wines from Yantai Changyu and Chateau Phelan Segur, with proceeds from sales donated to EcoTree for environmental initiatives. This initiative aims to boost cultural exchange and highlight the historical ties in the wine industries of both nations.Tech-Brest-IroiseLes start-ups du Technopôle-Brest-Iroise multiplient les levées de fondsMultiple startups located at the Technopôle-Brest-Iroise in France have secured significant funding rounds to expand their operations. Eolink acquired a 24% stake from Acciona Energía to industrialize its floating wind technology, while EcoTree raised 12 million euros to increase forest acquisitions and Intradys secured 1.6 million euros to develop AI-driven radiology solutions.SeeNewsThe world’s biggest innovation and sustainability challenge announced the first €2,500,000 award winnersWebit announced the winners of its Founders Games sustainability challenge, awarding a total of €2.5 million in investment grants to five innovative companies. The selected firms—CAKE 0 Emission, EcoTree, 360VUZ, WechselGott, and Alver World—received initial awards of €500,000 each during the Webit Impact Forum held in Bulgaria.WebitWEBIT’S FOUNDERS GAMES INVESTS $2,500,000 IN THE FUTURE OF SUSTAINABILITYWebit’s Founders Games awarded $2.5 million in total investment awards to five winning startups focused on sustainability during its Impact Forum in Sofia. The selected companies—CAKE 0 Emission, EcoTree, 360VUZ, WechselGott GmbH, and Alver World SA—received initial funding of €500,000 each, with potential increases up to €1 million pending board approval. WIN (Webit Investment Network) is set to acquire ownership stakes in these finalists following its recent IPO on the Bulgarian Stock Exchange.EcotreeEcoTree raises €12 million in fundingEcoTree has raised €12 million in a funding round led by new investors Société Générale Ventures, Financière Fonds Privés, and Famae Impact. The French greentech company plans to use the capital to expand its nature-based solutions portfolio and strengthen its commercial presence across Europe.Les Echos​Préservation des forêts : EcoTree lève une série B de 12 M€EcoTree, a French scale-up focused on forest preservation investments, has raised €12 million in a Series B funding round led by Société Générale Venture. The investment was joined by Financière Fonds Privés and Famae Impact, adding to the company's previous capital raises from 2017 and 2019. Following this transaction, management and sponsors are expected to hold equivalent stakes in the company.