Stylyze
Stylyze is a privately held US company, founded in 2012 and based in Sammamish, Washington, that offers a Merchandising-as-a-Service platform for retailers and brands in the home, fashion, beauty and skin care verticals.
- Company typePrivate
- Founded2012
- HeadquartersSammamish, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Stylyze does
Stylyze is a privately held US company, founded in 2012 and headquartered in Sammamish, Washington, that describes itself as the first "Merchandising-as-a-Service" platform built exclusively for the home, fashion, beauty and skin care verticals. The firm operates with a headcount in the 11–50 range, suggesting an early- or growth-stage B2B technology and services provider targeting retailers and consumer brands in lifestyle categories. Its self-described model implies a service-oriented offering—likely combining merchandising expertise with software tooling—although no product architecture, underlying technology, pricing structure, go-to-market motion, or revenue mechanics are disclosed in the available data.
Beyond this self-description, publicly available information about Stylyze is notably thin. No customer logos, named accounts, contract structures, integration partners, or revenue figures are present in the input. Of particular concern, the company's primary domain (stylyze.com) currently serves as an aggregator of links to Indonesian online gambling sites rather than reflecting an operational merchandising platform, which raises immediate questions about brand protection, operational continuity, and the current viability of the underlying business.
Stylyze has raised approximately $3.74 million across two funding events: a $890,000 round in August 2015 and a $2,850,000 round in September 2018 in which Puget Sound Venture Club was the named investor. No subsequent capital raises are documented. The disclosed leadership team is unusually lean, consisting only of co-founder and creative director Lisa Perrone and interim CTO Joe Cincotta, with no other executives, board members, or operational leads identified.
Stylyze firmographics
Firmographics- Name
- Stylyze
- Legal name
- Stylyze
- Website
- https://stylyze.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stylyze is a privately held US company, founded in 2012 and based in Sammamish, Washington, that offers a Merchandising-as-a-Service platform for retailers and brands in the home, fashion, beauty and skin care verticals.
- Ownership category
- akta.pro rank
Stylyze industry classification
Industry- Product category
- Visual Merchandising Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- akta.pro primary industry
- Sustainable/Ethical Shopping & Capsule Wardrobe Building (HSACAJAL)
- akta.pro secondary industry
- Beauty & Salon Professional Supply Marketplaces (CRAFAHAH)
Keywords
Where Stylyze is headquartered
LocationHeadquarters
- HQ city
- Sammamish
- HQ country
- United States
- HQ region
- North America
Markets served
Stylyze business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Stylyze product offering
Product offeringCore offering
Stylyze operates a Merchandising-as-a-Service (MaaS) platform purpose-built for the home, fashion, beauty, and skin care verticals. The platform delivers outsourced merchandising services to retailers and brands, handling product curation, assortment, and presentation as a managed service rather than as standalone software licenses. It positions itself as the first MaaS platform exclusively focused on these lifestyle consumer categories.
Differentiator
Problem solved
Functional benefit
Products and services
- Merchandising-as-a-Service (MaaS) Platform A managed merchandising service that delivers product curation, assortment planning, and category-specific merchandising output to retailers and brands in the home, fashion, beauty, and skin care verticals on a recurring service basis.
Companies that use Stylyze
Customer profileIdeal customer profiles1 record
Stylyze technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Stylyze partnerships and signals
Strategic signalExpansion highlights1 record
Stylyze competitors and assessment
Company assessmentEmerging players
- Leafio AI: AI-driven inventory and merchandising optimization for retail. Comparable as a software-driven merchandising automation platform, though oriented toward grocery and large-format retail.
- Edited: Retail analytics and merchandising intelligence platform serving fashion and beauty retailers. Comparable as a merchandising-decision-support tool, though more analytics-focused than Stylyze's service model.
- Trendalytics: AI-powered trend forecasting and merchandising analytics for fashion and beauty. Comparable because it sells data-driven merchandising insight into the same verticals Stylyze targets.
- Retalon: Predictive analytics and merchandising platform for retailers including fashion and specialty. Comparable as a SaaS merchandising-decision platform serving retail verticals.
Direct peers
- JOOR: B2B wholesale and merchandising platform for fashion and beauty brands. JOOR is the most direct comparable to Stylyze because it sells a managed merchandising/wholesale workflow to fashion and beauty brands — exactly the verticals Stylyze targets.
- NuOrder: B2B platform for fashion and home brands to manage wholesale ordering, line sheets, and merchandising workflows. Overlaps with Stylyze in fashion and home verticals and shares the 'platform for brand merchandising' positioning.
- RangeMe: Product discovery and merchandising platform used by retailers and brands across beauty, home, and grocery. Directly comparable because RangeMe sells a discovery/merchandising service across multiple CPG-style verticals.
- Brandboom: B2B platform for fashion and lifestyle brands to create digital line sheets, lookbooks, and wholesale ordering tools. Comparable to Stylyze in its focus on visual merchandising and wholesale enablement for fashion brands.
Broad incumbents
- Salesforce Commerce Cloud: Enterprise commerce and merchandising platform serving global retail brands including fashion and beauty. A broad incumbent that overlaps with Stylyze's merchandising ambitions at a much larger scale and budget.
- Shopify Plus: Enterprise commerce platform used by many fashion, beauty, and home brands for merchandising and storefronts. A broad incumbent that provides merchandising tooling to the same customer profile Stylyze targets.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
Stylyze social profiles
Digital presenceStylyze financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stylyze leadership team
Management profileNumber of profiles
Profiles2 records
Stylyze funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stylyze M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stylyze
What does Stylyze do?
Stylyze operates a Merchandising-as-a-Service (MaaS) platform purpose-built for the home, fashion, beauty, and skin care verticals. The platform delivers outsourced merchandising services to retailers and brands, handling product curation, assortment, and presentation as a managed service rather than as standalone software licenses. It positions itself as the first MaaS platform exclusively focused on these lifestyle consumer categories.
When was Stylyze founded?
Stylyze was founded in 2012. It employs 11 to 50 people.
Where is Stylyze based?
Stylyze is headquartered in Sammamish, United States, in the North America region.
Who are Stylyze's main competitors?
Emerging players on record are Leafio AI, Edited, Trendalytics and Retalon. Direct peers are JOOR, NuOrder, RangeMe and Brandboom. Broad incumbents are Salesforce Commerce Cloud and Shopify Plus.
Does Stylyze have an API?
No public API is recorded for Stylyze.
What industry is Stylyze in?
Stylyze's product category is Visual Merchandising Software. Its primary akta.pro industry code is HSACAJAL, Sustainable/Ethical Shopping & Capsule Wardrobe Building, with a secondary code of CRAFAHAH, Beauty & Salon Professional Supply Marketplaces. Its NAICS code is 518.