Bitcentral
- Company typePrivate
- Founded2000
- HeadquartersNewport Beach, United States
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Bitcentral firmographics
Firmographics- Name
- Bitcentral
- Legal name
- Bitcentral, Inc.
- Website
- https://bitcentral.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Bitcentral industry classification
Industry- Product category
- Broadcast Media Software
- NAICS
- Software Publishers (5132), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Remote Review, Approval & Dailies (screening, annotations, version compare) (MPAHANAB)
- akta.pro secondary industries
- Video Streaming & OTT Delivery (Live/VOD, Low-Latency) (HDABAGAC), Media Processing at the Edge (Transcoding, Packaging, DRM at Edge) (HDABAGAD)
Keywords
Where Bitcentral is headquartered
LocationHeadquarters
- HQ city
- Newport Beach
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Bitcentral business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Enterprise SaaS Subscriptions: Recurring software subscriptions for broadcast operations platforms including Core News, ViewNexa, Oasis, and FUEL. Annual or multi-year contracts with enterprise customers including broadcast stations and media companies.
- Professional Services: Implementation, training, and support services for enterprise software deployment
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Bitcentral product offering
Product offeringCore offering
Bitcentral develops and sells cloud-native and on-premise software platforms for broadcast and media organizations. Its flagship offerings are Core News (integrated newsroom production suite), Central Control (automated playout and master control), and ViewNexa (unified streaming, channel management, and consumer app distribution), supported by AI-driven Fusion tools for asset discovery, hybrid storage, and workflow automation.
Product overview
Bitcentral delivers a platform-plus-modules architecture spanning content production, playout, and streaming. The Core News integrated production suite is the flagship product comprising Create (browser-based editor), Oasis (MAM/sharing/archive), Precis (record/playout), and Fusion Cloud & AI Services (Fusion Hybrid Storage, Fusion Gateway, Fusion Insights). Central Control provides on-premise playout and automation with traffic system integration. ViewNexa serves as the streaming and digital distribution platform with ViewNexa Apps (consumer applications) and ViewNexa Channels (linear channel management), supporting AVOD, SVOD, and FAST models. Supporting tools include Eagleye monitoring and LearnBitcentral training portal. The portfolio serves broadcasters, publishers, and media companies with solutions from global brands to local TV stations.
Differentiator
Problem solved
Functional benefit
Brands
- Core News: Industry's #1 production solution allowing users to produce once and publish to multiple media outlets. Trusted by over 450 channels across North America.
- Central Control
- ViewNexa Channels
- ViewNexa Apps
- Fusion Gateway
- Fusion Insights
- Fusion Hybrid Storage
- Create
- Oasis
- Precis
- Continuum
- Eagleye
- LearnBitcentral
Products and services
- Core News Integrated newsroom production suite enabling media organizations to produce once and publish to multiple media outlets. The #1 production solution in U.S. broadcast, used by 450+ channels in North America. Comprises Create (browser editor), Oasis (MAM/sharing/archive), Precis (record/playout), and Fusion Cloud & AI Services modules for end-to-end newsroom operations.
- Central Control On-premise broadcast playout automation solution with intelligent workflows, featuring baseband and file-based ingest tools, media asset management, traffic and billing system integration, and multi-channel playout control. Tailored to 24/7 linear operations and master control environments.
- ViewNexa Unified streaming platform providing one workflow that simplifies video management, streaming, consumer application experience, and distribution for broadcasters, publishers, and media companies. Supports AVOD, SVOD, and FAST distribution models and includes AI-driven analytics for subscriber retention and engagement.
- ViewNexa Channels Channel management solution enabling broadcasters and content providers to create, manage, and distribute live and on-demand linear channels with dynamic scheduling, AI-powered automation, and advanced monetization tools including server-side ad insertion (SSAI).
- ViewNexa Apps Consumer application platform empowering broadcasters and entertainment providers to publish once and update everywhere, delivering seamless viewing experiences across CTV, web, and native mobile platforms with AI-driven content recommendations.
- Fusion Insights AI-powered media asset management tool leveraging Retrieval-Augmented Generation (RAG) to enable media teams to locate, analyze, and repurpose video assets. Provides automated metadata generation, content discovery, and actionable insights across vast content libraries using computer vision and NLP.
- Fusion Gateway Cloud-based resource extension that enables Bitcentral customers to leverage new technologies for content discovery, automation, and increased efficiency through cloud-based resources.
- Fusion Hybrid Storage Intelligent hybrid storage solution combining on-premise storage speed and reliability with cloud-based scalability for managing high-resolution content, proxies, and metadata. Recognized with TV Tech Best in Show Award at NAB 2023.
- Veset Nimbus Self-service cloud playout solution for broadcasters and broadcast service providers, designed to rapidly launch event-driven popup channels, disaster recovery channels, and 24/7 channels with lower up-front costs.
Quantifiable outcome
- 100% customer satisfaction reported
- +2 more outcomes
Companies that use Bitcentral
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
Bitcentral technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability9 records
Feature6 records
Bitcentral partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- OneBillcoreStrategic partnership announced March 17, 2025 between ViewNexa and OneBill for subscription management capabilities. This integration enables enhanced subscription lifecycle management for ViewNexa customers.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Bitcentral competitors and assessment
Company assessmentDirect peers
- Grass Valley: Long-established broadcast technology vendor offering news production, playout automation, and media workflow solutions (now including the AMPP cloud-native platform). Directly comparable to Bitcentral's Core News and Central Control product lines serving the same broadcast TV station customer base.
- Avid Technology: Provider of newsroom and media production solutions including iNEWS NRCS and MediaCentral platform, serving broadcast newsrooms globally. Direct competitor to Bitcentral's Core News and Precis news production systems in the US broadcast market.
- Evertz Technologies: Canadian-based broadcast infrastructure vendor offering playout automation, master control, and media asset management solutions. Competes directly with Bitcentral's Central Control playout and Oasis MAM offerings for broadcast station contracts.
- Imagine Communications: Major broadcast technology vendor providing playout automation, advertising management, and newsroom solutions. Comparable to Bitcentral's Central Control and Core News product families serving the same broadcast operations customer segment.
- Dalet: Provider of news production, media asset management, and workflow orchestration solutions (Dalet Galaxy) for broadcasters and media organizations. Closely comparable to Bitcentral's integrated newsroom and MAM capabilities with similar enterprise broadcast customer focus.
- Vizrt Group: Broadcast graphics, newsroom (Viz Mosart, Viz Story), and playout vendor serving TV stations and media companies. Overlaps with Bitcentral's Core News production workflows and broadcast automation offerings for the same enterprise media segment.
- Brightcove: Video streaming and OTT platform provider for media companies and broadcasters, comparable to Bitcentral's ViewNexa streaming distribution business. Both target broadcasters expanding into direct-to-consumer streaming with AVOD/SVOD models.
- Cinegy: Provider of broadcast workflow software, playout automation, and IP-based news production solutions. Comparable to Bitcentral's Central Control and Core News products with similar broadcast engineering customer base.
Emerging players
- Bitmovin: Cloud-native video streaming infrastructure and encoding platform serving media companies. Adjacent to Bitcentral's ViewNexa streaming layer with overlapping focus on OTT delivery but specialized in encoding/API delivery rather than full channel management.
- Mux: Video streaming infrastructure and analytics platform built for developers. Adjacent competitor to Bitcentral's ViewNexa for streaming customers seeking cloud-native video delivery, though narrower in scope than Bitcentral's end-to-end workflow.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Bitcentral social profiles
Digital presenceBitcentral financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bitcentral leadership team
Management profileNumber of profiles
Profiles12 records
Bitcentral subsidiaries and ownership
Company hierarchySubsidiaries1 record
Bitcentral funding detail
Funding detailFunding overview
Funding rounds2 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bitcentral M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bitcentral
What does Bitcentral do?
Bitcentral develops and sells cloud-native and on-premise software platforms for broadcast and media organizations. Its flagship offerings are Core News (integrated newsroom production suite), Central Control (automated playout and master control), and ViewNexa (unified streaming, channel management, and consumer app distribution), supported by AI-driven Fusion tools for asset discovery, hybrid storage, and workflow automation.
Is Bitcentral a public or private company?
Bitcentral is a private company. It is classified as venture growth investor backed and is currently operating.
When was Bitcentral founded?
Bitcentral was founded in 2000. It employs 51 to 100 people.
Where is Bitcentral based?
Bitcentral is headquartered in Newport Beach, United States, in the North America region.
How does Bitcentral make money?
Two revenue lines are on record. Enterprise SaaS Subscriptions are the primary driver. The others are professional Services.
Who are Bitcentral's main competitors?
Direct peers on record are Grass Valley, Avid Technology, Evertz Technologies, Imagine Communications, Dalet, Vizrt Group, Brightcove and Cinegy. Emerging players are Bitmovin and Mux.
Does Bitcentral have an API?
No public API is recorded for Bitcentral.
What industry is Bitcentral in?
Bitcentral's product category is Broadcast Media Software. Its primary akta.pro industry code is MPAHANAB, Remote Review, Approval & Dailies (screening, annotations, version compare), with a secondary code of HDABAGAC, Video Streaming & OTT Delivery (Live/VOD, Low-Latency). Its NAICS code is 5132 and its SIC code is 7372.