SFR

What SFR does

SFR SA is France's second-largest mobile telecommunications operator, providing mobile (4G/5G), fixed broadband (fiber and ADSL), television, and related digital services to approximately 18.4 million B2C and B2B customers across France. Founded in 1987 and headquartered at 16 rue du Général Alain de Boissieu, 75015 Paris, the company is a privately held subsidiary of Altice France, controlled by billionaire Patrick Drahi. Core products include the SFR Mobile and SFR Fibre subscription plans, the RED by SFR low-cost sub-brand, SFR Business and SFR Pro (enterprise and SMB services), and value-added offerings such as Maison Sécurisée (home security with Europ Assistance), SFR Multi (family data sharing), SFR Navigation Protégée (network security), and TV bouquets (beIN SPORTS, Disney+, Canal+, Netflix).

SFR's underlying technology comprises a 4G/LTE and 5G mobile network with 80 MHz of 5G spectrum in the 3.4-3.8 GHz band (acquired for €728 million in 2020), fiber-to-the-home (FTTH) infrastructure contributing to France's 94% national FTTH coverage, and Wi-Fi 6/7 customer-premises equipment. The company holds an Infracos joint venture with Bouygues Telecom (~3,700 mobile sites, now divested to Phoenix Tower International) and operates a Crozon network-sharing arrangement extended to 5G. Population coverage in 4G/4G+ stands at approximately 99%.

Revenue is generated predominantly through recurring monthly subscriptions: mobile plans from €5.99/month to premium unlimited 5G+ tiers, fiber Box plans from €27.99/month, TV bouquet add-ons (e.g., beIN SPORTS at €14.99/month), and business telecommunications. One-time revenue comes from device sales (smartphones, accessories, refurbished handsets), with installment financing provided through a partnership with Floa Bank (4x interest-free and 24x credit). Go-to-market is direct-to-consumer via the sfr.fr e-commerce platform, a nationwide physical retail boutique network, the 1099 phone sales line, and dedicated B2B sales teams for SFR Pro and SFR Business. In June 2026, a consortium of Bouygues Telecom, Free-Iliad Group, and Orange signed an MoU to acquire SFR for €20.35 billion, with closing expected in H2 2027.

Name

SFR

Legal name

SFR SA

Website

https://sfr.fr

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

SFR SA is France's second-largest mobile telecom operator, providing 4G/5G mobile, fiber/ADSL broadband, TV, and business telecommunications services to roughly 18.4 million B2C and B2B customers. The company is a privately held Altice France subsidiary, currently being acquired by a Bouygues-Free-Orange consortium for €20.35 billion.

Ownership category

akta.pro rank

Product category

Mobile Telecommunications

NAICS

Wired and Wireless Telecommunications Carriers (except Satellite) (51711)

SIC

Cable & Other Pay Television Services (4841)

akta.pro primary industry

Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE)

akta.pro secondary industries

Residential Broadband CPE (DSL/Cable/Fiber Gateways) (HDAFAIAA), Set-Top Box, CPE & Home Video Distribution Hardware (STB/Gateways/Remotes) (MPABAGAI)

Keywords

• Mobile telecommunications
• Fiber internet services
• 5G network operator
• Business telecom solutions
• Home security services

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Mobile Services: Recurring subscription revenue from mobile plans (5G/5G+, 2H/1Go, 80Go, 200Go, unlimited 5G+), including prepaid cards and SIM-only offers. Mobile plans priced from €5.99/month to premium tiers.
2. Fixed Internet Services: Recurring subscription revenue from fiber (FTTH) and ADSL/VDSL broadband plans, with options including TV services, home phone, and bundled offerings. Box plans starting at €27.99/month for fiber.
3. Device Sales: One-time revenue from smartphone and accessory sales, including payment plans (4x, 24x installments via Floa financing partner). Includes new and refurbished phones, with trade-in/reprise programs.
4. TV and Entertainment: Revenue from TV channel subscriptions and bouquets including beIN SPORTS (€14.99/month), streaming services (Netflix, Disney+, Canal+), and RMC Sport.
5. Business Services (SFR Business): Enterprise telecommunications services for businesses with 9+ employees, including mobile plans, fixed internet, and integrated business solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

SFR provides mobile telecommunications (4G/5G) and fixed-line fiber/ADSL broadband services, bundled with pay-TV bouquets, home security (Maison Sécurisée), and smartphone/device retail to French consumers and businesses. The company operates its own mobile and fiber networks, holds 5G spectrum licenses, and supports both consumer (main brand, RED by SFR) and business (SFR Pro, SFR Business) segments.

Product overview

SFR is a major French telecommunications operator offering a comprehensive suite of services including fixed-line fiber (Fibre) and ADSL internet, mobile plans (4G/5G), business solutions (SFR Business, SFR Pro), and TV services. The company operates sub-brands including the low-cost RED by SFR. Additional offerings include home security (Maison Sécurisée), cloud storage, and device financing through Floa partnerships. SFR's network includes 5G deployment with 80 MHz of spectrum in the 3.4-3.8 GHz band, and the company serves both residential and business customers across France. The company is currently being acquired by a consortium of Bouygues Telecom, Free-Iliad, and Orange for €20.35 billion.

Differentiator

Problem solved

Functional benefit

Brands

• RED by SFR: Low-cost mobile brand of SFR offering budget mobile plans.
• SFR Business

Products and services

• SFR Fibre High-speed fiber optic internet service providing broadband connectivity for residential customers, with tiered plans (Fibre Starter, Fibre Premium) starting at €27.99/month and bundled options including TV and home phone.
• SFR Mobile Plans (Forfaits) Mobile phone plans offering 4G/5G connectivity with various data allowances (2H/1Go entry, 80Go, 200Go, unlimited 5G+) priced from €5.99 to premium tiers, available with or without 24-month commitment.
• RED by SFR Low-cost mobile subsidiary brand of SFR offering budget mobile plans to price-sensitive French consumers; operates via separate storefront (red-by-sfr.fr) and is part of the assets being acquired by the Free-Iliad consortium.
• SFR Business Business telecommunications services for enterprise organizations with 9+ employees, including business mobile plans, fixed internet, integrated team management, and dedicated account support.
• SFR Pro Small business telecommunications services for very small French businesses (up to 9 employees), offering affordable mobile and fixed-line solutions tailored to micro-business needs.
• SFR Maison Sécurisée Home security and monitoring service offered in partnership with Europ Assistance, including a security hub, Wi-Fi camera, motion and door/window sensors, and 24/7 professional monitoring via mobile app.
• SFR TV / Bouquets TV Pay-TV service offering channel bouquets (beIN SPORTS, RMC Sport, Ligue 1+), streaming add-ons (Disney+, Netflix, Canal+), and TV decoders integrated with SFR Box internet plans.
• SFR Box Internet and Decoders Internet box equipment and TV decoders (including Box 4G, Box 5G) for fixed-line services, used to deliver SFR Fibre and ADSL broadband to residential customers.
• SFR 5G Network Service Fifth-generation mobile network providing enhanced connectivity, with SFR holding 80 MHz of 3.4-3.8 GHz spectrum and ongoing 5G/5G+ deployment across France.
• SFR Smartphones and Accessories Retail Retail offering of new and refurbished smartphones (Apple, Samsung, Xiaomi, Honor, Google) plus accessories, sold online and in boutiques with trade-in bonuses and Floa installment payment plans.
• SFR Mobile Insurance Mobile device insurance subscription at €1.99/month covering theft, accidental damage, oxidation, breakdown, and battery issues for SFR mobile subscribers.
• SFR Cloud Cloud storage service for SFR customers to store, sync, and access personal data online.

Quantifiable outcome

• Nearly 99% population coverage in 4G/4G+ and ongoing 5G deployment
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor.

• Phoenix Tower InternationalminorStrategic or Co-development Partner · 6 January 2026Phoenix Tower International completed acquisition of Infracos, a joint venture between Bouygues Telecom and SFR managing approximately 3,700 mobile sites across moderately populated areas in France. This brings PTI's French portfolio to nearly 10,000 sites and pro forma global portfolio to over 33,000 sites across Europe, US, Latin America, and Caribbean.
• Europ AssistanceminorStrategic or Co-development PartnerPartnership for Maison Sécurisée (Secure Home) service, providing professional security intervention, security equipment (hub, camera, sensors), and mobile app monitoring for home surveillance.
• Disney+minorChannel Partner/ Reseller/ DistributorDisney+ streaming service available as add-on bouquet through SFR TV offerings, allowing SFR customers to subscribe to Disney+ through their TV service.
• beIN SPORTSminorChannel Partner/ Reseller/ DistributorbeIN SPORTS sports channels available as €14.99/month bouquet, including coverage of FIFA World Cup 2026 and major sporting events.
• CafeynminorChannel Partner/ Reseller/ DistributorPress reading application available as option through SFR services, providing unlimited access to major French press titles on all screens.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Orange: France's largest telecom operator and a direct competitor across mobile, fixed broadband, and TV; Orange is one of the three acquirers of SFR in the consortium deal, validating its role as the most directly comparable peer.
• Bouygues Telecom: France's third-largest mobile operator and fixed broadband competitor; Bouygues leads the consortium acquiring SFR and previously partnered with SFR in the Infracos tower joint venture, making it a near-perfect operational peer.
• Free (Iliad Group): France's fourth mobile operator and aggressive fixed broadband disruptor via Freebox; Free-Iliad is a consortium acquirer and is taking RED by SFR plus 1.6M B2C customers, making it a directly comparable French-market peer.

Broad incumbents

• Deutsche Telekom: Europe's largest integrated telecom operator (parent of T-Mobile); comparable as a broad incumbent with mobile, fixed, and TV services across multiple European markets, providing a public-market benchmark for SFR's enterprise value.
• Vodafone Group: Pan-European mobile and fixed operator with overlapping consumer, broadband, and TV propositions; a useful benchmark for European integrated telco economics and ARPU trajectories.
• BT Group: UK integrated telecom operator combining fixed broadband, mobile (EE), and TV/sports content; comparable to SFR's bundled mobile/fiber/TV/home-security model in a mature Western European market.
• Telefónica: Major European and Latin American telco with convergent mobile, fixed, and TV offerings; comparable in scale, converged bundle strategy, and content partnership economics.

Regional players

• Swisscom: Switzerland's incumbent integrated telco offering mobile, fiber, TV, and smart-home services; comparable in operating model and premium bundled ARPU strategy, though serving a different national market.
• KPN: Dutch incumbent providing mobile, fixed broadband, and TV/entertainment; comparable converged operator profile in a mature Western European market, though geographically distinct.
• Proximus: Belgian integrated telecom operator offering mobile, fiber, and TV services; comparable in convergent bundle architecture and ARPU strategy within a neighboring Benelux market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/SFR
• YouTubeyoutube.com/channel/UCmOWXd_I8xsFRViDcQBNolA
• Facebookfacebook.com/SFR

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SFR