Incopro
Incopro is a London-based, AI-native brand and intellectual property protection company serving global enterprise brands with detection and enforcement against counterfeits, impersonation, and gray market threats; now fully integrated into Corsearch following its 2021 acquisition.
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Incopro does
Incopro is a London-headquartered online brand and intellectual property protection company founded in 2012, operating as a wholly-owned subsidiary of Corsearch following its 2021 acquisition. The company built an AI-native detection platform branded as Zeal 2.0 that combines automated monitoring with expert human oversight to identify, prioritize, and enforce against counterfeit products, brand impersonation, and gray market activity across online channels. Its product architecture is modular, anchored by Zeal 2.0 for detection, TrademarkNow for trademark search and screening, and specialized modules for Stop Counterfeits, Stop Impersonation, Stop Gray Markets, and Content Protection.
The platform serves global enterprise brands on a SaaS subscription basis, with named customers spanning fashion and retail (H&M), food and beverage (Mondelez), consumer health (Reckitt), eyewear (Specsavers), entertainment (Lionsgate), and headwear and apparel (New Era). Incopro operates an enterprise field sales go-to-market motion with consultative selling, demo-led conversion, and quote-based pricing negotiated per customer. The company raised $21 million in a Series B round in May 2018 led by Highland Europe with participation from TriplePoint Capital, and its technology has been fully integrated into Corsearch's broader brand protection platform since 2021.
The company was recognized by Market Research Future as one of eight key players in the global online brand protection software market, alongside MarkMonitor, BrandShield, Red Points, Cimpress, TrademarkNow, DomainTools, and CounterFind. The category is forecast to grow from USD 2.683 billion in 2024 to USD 8.817 billion by 2035 at approximately 11.42% CAGR.
Incopro firmographics
Firmographics- Name
- Incopro
- Legal name
- Incopro
- Website
- https://incoproip.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- Incopro is a London-based, AI-native brand and intellectual property protection company serving global enterprise brands with detection and enforcement against counterfeits, impersonation, and gray market threats; now fully integrated into Corsearch following its 2021 acquisition.
- Ownership category
- akta.pro rank
Incopro industry classification
Industry- Product category
- Brand Protection Software
- NAICS
- Software Publishers (5132), Security Systems Services (except Locksmiths) (561621)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- AI Governance, Risk & Compliance (GRC) Platforms (HDAAAMAA)
Keywords
Where Incopro is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Incopro business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Brand Protection Software Subscription: SaaS-based brand protection software sold on subscription basis to enterprises. The software provides online brand protection including counterfeit detection, impersonation monitoring, and gray market surveillance across digital channels.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Incopro product offering
Product offeringCore offering
Incopro provided AI-native brand protection and trademark management software that detects counterfeit products, brand impersonations, and gray market activity across online channels. The platform combined automated AI detection (Zeal 2.0) with human expert oversight to identify, prioritize, and enforce removal of brand threats. Its offering also included TrademarkNow for trademark search and screening. Following the 2021 acquisition by Corsearch, Incopro's technology has been fully integrated into Corsearch's broader brand protection platform.
Product overview
Corsearch (formerly Incopro, acquired in 2021) offers a modular platform architecture for brand protection and trademark management. The core platform integrates AI-native detection technology (Zeal 2.0) with expert human oversight, supplemented by TrademarkNow for trademark search and screening. The product suite includes specialized modules for Stop Counterfeits, Stop Impersonation, and Stop Gray Markets, alongside trademark solutions for screening, searching, and watching. Incopro's advanced technology has been integrated into Corsearch's next generation of brand protection solutions, providing comprehensive protection across online channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Zeal 2.0 AI-native detection platform with expert oversight that uncovers, prioritizes, and eliminates brand threats across online channels. Goes beyond takedown counts to deliver comprehensive protection against counterfeiting, impersonation, and gray market threats for global enterprise brands.
- TrademarkNow Smart trademark search and screening platform powered by proprietary algorithms that enables accurate trademark clearance, watching, and risk assessment for brand owners.
- Brand Protection Solutions Comprehensive brand protection platform combining AI technology (Zeal 2.0) and expert teams to protect brands from counterfeiting, impersonation, and gray market threats across online channels. Designed for large multinational corporations.
- Trademark Solutions Trademark management platform delivering results, accurate data, and expert analytics for identifying threats earlier and acting more effectively in trademark clearance, screening, and watching.
- Content Protection Digital asset protection solution featuring automated monitoring and removal of pirated content across online platforms, designed for media and entertainment rights holders.
Companies that use Incopro
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Incopro technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature1 record
Incopro partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CorsearchcoreIncopro was acquired by Corsearch in 2021 and has been fully integrated with Corsearch. Incopro's advanced technology and years of industry expertise have contributed to Corsearch's next generation of brand protection solutions. The acquisition combined Incopro's AI capabilities with Corsearch's broader trademark and brand protection platform.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Incopro competitors and assessment
Company assessmentDirect peers
- Red Points: Red Points is a leading AI-powered brand and IP protection platform that detects and removes counterfeits, pirated content, and trademark infringements across online channels. It directly competes with Incopro's Zeal 2.0 platform in serving global enterprise brands.
- BrandShield: BrandShield provides AI-driven brand protection, digital risk protection, and anti-phishing solutions for enterprise customers. It is a direct competitor to Incopro in detecting counterfeit products, impersonation, and fraudulent listings online.
- CounterFind: CounterFind is a brand protection software vendor that helps enterprises detect and remove counterfeit listings across online marketplaces. It competes directly with Incopro's Stop Counterfeits module.
Broad incumbents
- MarkMonitor (Clarivate): MarkMonitor, owned by Clarivate, is a long-established brand protection incumbent offering domain management, anti-counterfeiting, and anti-piracy services to global enterprises. It competes with Incopro across the enterprise brand protection stack.
- CSC Digital Brand Services: CSC Digital Brand Services provides domain management, brand protection, and online fraud detection services for global enterprises. It competes with Incopro in the broader brand and IP protection category.
- OpSec Security: OpSec Security offers brand protection, anti-counterfeiting, and authentication solutions across physical and digital channels. It is a broader incumbent competing with Incopro in the IP protection market.
Emerging players
- MarqVision: MarqVision is an AI-powered brand protection and anti-counterfeiting platform serving global brands and luxury companies. It overlaps with Incopro's core offerings but focuses on premium and luxury segments.
- SnapDragon Monitoring: SnapDragon Monitoring offers IP enforcement and counterfeit detection services for brands, with a particular focus on online marketplaces. It is an emerging competitor in the same anti-counterfeiting space as Incopro.
- PhishLabs (Fortra): PhishLabs, part of Fortra, provides digital risk protection including brand protection, anti-phishing, and threat intelligence. It overlaps with Incopro's impersonation and digital threat detection capabilities.
- Netcraft: Netcraft provides cybercrime detection, brand protection, and phishing takedown services for enterprises. It overlaps with Incopro's impersonation and online threat detection capabilities.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Incopro social profiles
Digital presenceIncopro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Incopro leadership team
Management profileNumber of profiles
Incopro funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Incopro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Incopro
What does Incopro do?
Incopro provided AI-native brand protection and trademark management software that detects counterfeit products, brand impersonations, and gray market activity across online channels. The platform combined automated AI detection (Zeal 2.0) with human expert oversight to identify, prioritize, and enforce removal of brand threats. Its offering also included TrademarkNow for trademark search and screening. Following the 2021 acquisition by Corsearch, Incopro's technology has been fully integrated into Corsearch's broader brand protection platform.
Is Incopro a public or private company?
Incopro is a private company. It is classified as corporate owned and is currently acquired.
When was Incopro founded?
Incopro was founded in 2012. It employs 101 to 250 people.
Where is Incopro based?
Incopro is headquartered in London, United Kingdom, in the Europe region.
How does Incopro make money?
One revenue line is on record: brand Protection Software Subscription.
Who are Incopro's main competitors?
Direct peers on record are Red Points, BrandShield and CounterFind. Broad incumbents are MarkMonitor (Clarivate), CSC Digital Brand Services and OpSec Security. Emerging players are MarqVision, SnapDragon Monitoring, PhishLabs (Fortra) and Netcraft.
Does Incopro have an API?
No public API is recorded for Incopro.
What industry is Incopro in?
Incopro's product category is Brand Protection Software. Its primary akta.pro industry code is HDAAAMAA, AI Governance, Risk & Compliance (GRC) Platforms. Its NAICS code is 5132 and its SIC code is 7373.