What Archer Roose does

Archer Roose is a Boston-based, privately held canned wine company founded in 2014 by Marian Leitner-Waldman. It packages premium, low-intervention wines sourced from renowned regions (Veneto and Sicily in Italy, Pays d'Oc and Côtes de Gascogne in France, Casablanca Valley in Chile, Victoria in Australia, Mendoza in Argentina) into 8.45 oz recyclable aluminum cans equivalent to roughly 1.69 standard 5 oz glasses. The portfolio spans eight core varietals — Bubbly, Bubbly Rosé, Rosé, Pinot Grigio, Sauvignon Blanc, Chardonnay, Pinot Noir, and Malbec — marketed under vegan, gluten-free, no-added-sugar, sustainably grown credentials. Co-owned since 2021 by actress Elizabeth Banks as Chief Creative Officer, the brand operates a DTC-first model powered by Shopify (storefront), Recharge Payments (subscription billing), Judge.me (reviews), and Cloudinary (image delivery).

Revenue is generated through three streams: (1) DTC e-commerce at archerroose.com with single-varietal 4-packs priced at $64, customizable Explorer Packs at $64/$120/$225, themed bundles (Elizabeth's Essentials, Host With The Most, Girls' Night In, Slow Sips), and a Wine Club subscription offering 10% savings with flexible monthly delivery; (2) Wholesale distribution through retail (Buffalo Wild Wings nationwide, Sprouts Farmers Market) and the appointed California distributor California Beverage Solution; and (3) B2B/hospitality placements on airlines (JetBlue with the signature Skyhigh Spritz cocktail, Breeze Airways across 300+ routes), cruise ships (Princess Cruises fleetwide across 17 ships as the cruise line's first canned wine partner), and entertainment venues (Dave & Buster's, Regal Cinemas). The company cannot ship DTC orders to eight U.S. states (AK, AL, AR, HI, MS, MT, OK, UT) due to alcohol shipping regulations. Recent financial signals include 41% YoY growth attributed to CMO Conley Downing and multiple funding rounds since 2015, with strategic investors Constellation Brands Ventures and UTA Ventures participating.

Name

Archer Roose

Legal name

Archer Roose, Inc.

Website

http://www.archerroose.com/

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Boston-based canned wine company packaging premium, low-intervention wines from global regions into recyclable aluminum cans, sold via DTC e-commerce and a Wine Club subscription, plus wholesale distribution to airlines (JetBlue, Breeze), cruise lines (Princess), entertainment venues, and restaurants.

Ownership category

akta.pro rank

Product category

Canned Wine

NAICS

Wineries (312130), Wineries (31213), Beer, Wine, and Liquor Retailers (445320), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)

SIC

Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Alcohol Subscription Clubs & Membership Retail (CRANAAAI)

Keywords

• Canned wine
• Premium wine
• Wine subscription
• Direct-to-consumer wine
• Wine by the glass

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Direct-to-Consumer E-commerce: Online sales through archerroose.com website with one-time purchases and subscription Wine Club model. Orders $120+ receive free shipping; below $120 incurs $10 flat shipping fee.
2. Wholesale and Distribution: Products sold through retail stores, restaurants, and entertainment venues nationwide via distribution partners including California Beverage Solution and Buffalo Wild Wings nationwide rollout
3. B2B/Hospitality Partnerships: Products served on airlines (Breeze Airways, JetBlue), cruise ships (Princess Cruises fleetwide), entertainment venues (Regal Cinemas, Dave & Buster's), and food service locations (Buffalo Wild Wings)
4. Gift Cards: eGift cards delivered by email in denominations of $64 (12 cans), $120 (24 cans), and $225 (48 cans)

Pricing tiers

Go-to-market motion3 records

Distribution channels9 records

Marketing channels7 records

Core offering

Archer Roose produces and sells award-winning premium wines packaged in 8.45 oz recyclable aluminum cans (each equivalent to ~1.69 standard 5 oz glasses), sourced via low-intervention winemaking from renowned regions including Veneto (Italy), Pays d'Oc (France), Casablanca Valley (Chile), Victoria (Australia), and Mendoza (Argentina). The company sells these canned wines through a direct-to-consumer e-commerce storefront with a no-commitment Wine Club subscription and through B2B hospitality distribution at airlines, cruise lines, entertainment venues, and restaurants nationwide.

Product overview

Archer Roose is a canned wine company offering award-winning wines by the glass, sourced from renowned wine regions worldwide. The product portfolio consists of 8 core varietals: Bubbly, Bubbly Rosé, Rosé, Pinot Grigio, Sauvignon Blanc, Chardonnay, Pinot Noir, and Malbec. Products are sold as individual 4-packs, customizable Explorer Packs (3-12 four-packs), themed bundles (Elizabeth's Essentials, Host With The Most, Girls' Night In, Slow Sips), via Wine Club subscription, or as eGift Cards. All wines are canned in 8.45 oz portions (approximately 1.69 glasses), with key differentiators being no added sugar, gluten-free, vegan, and sustainably grown grapes in 100% recyclable packaging. The company is co-owned by actress Elizabeth Banks and has established distribution partnerships with airlines (JetBlue, Breeze Airways), cruise lines (Princess Cruises), entertainment venues (Dave & Buster's, Buffalo Wild Wings, Regal Cinemas), and Sprouts Farmers Market.

Differentiator

Problem solved

Functional benefit

Products and services

• Bubbly (Sparkling) Sparkling white wine from Veneto, Italy, crafted from glera grapes; crisp, clean and dry with notes of green apple and honeysuckle; packaged as a 4-pack of 8.45 oz cans.
• Bubbly Rosé Sparkling rosé from Veneto, Italy, crafted from a blend of Glera and Pinot Noir grapes, fragrant with aromas of rose, apple and strawberry; sold in 4-pack cans.
• Rosé Dry rosé from organically grown grapes in Pays d'Oc, France, crafted from Syrah, Cinsault, Grenache, and Caladoc grapes; fruit-forward with notes of strawberry, raspberry and citrus zest; canned 4-pack format.
• Pinot Grigio Crisp white Pinot Grigio from Sicily, Italy, with notes of nectarine, apple and lemon; sold in 4-pack cans.
• Sauvignon Blanc Crisp Sauvignon Blanc from Casablanca Valley, Chile, with notes of citrus and tropical fruits; canned 4-pack format; recognized as Sommeliers Choice Awards Wine of the Year: Chile with 92 points.
• Chardonnay Unoaked Chardonnay from Côtes de Gascogne, France, with apple, pineapple and citrus notes for a fresh, refined finish; canned 4-pack format; launched as the brand's first chardonnay SKU.
• Pinot Noir Light-bodied red Pinot Noir from Murray region, Victoria, Australia, with notes of red berries and a hint of clove; recommended lightly chilled; canned 4-pack format.
• Malbec Full-bodied red Malbec from Mendoza, Argentina, sourced from Hinojosa Vineyard in Uco Valley, with notes of warm vanilla, blackberry and plum; canned 4-pack format.
• Build Your Own Explorer Pack Customizable variety pack letting customers mix and match any Archer Roose varietals in 3, 6, or 12 four-packs (12, 24, or 48 cans), starting at $64; ships free on qualifying orders.
• Wine Club Subscription Subscription service offering 10% discount on all orders with flexible delivery (every 1, 2 or 3 months), no commitment, ability to modify or cancel anytime; powered by Recharge.
• Elizabeth's Essentials Bundle Curated bundle featuring Elizabeth Banks' handpicked favorites including Bubbly Rosé, Rosé, and Malbec, positioned as three showstopping pours for everyday occasions.
• Host With The Most Bundle Entertaining bundle featuring best-selling sparkling, white, and red wines — Bubbly, Sauvignon Blanc, and Pinot Noir — for hosting.
• Girls' Night In Bundle Bundle featuring light, balanced wines — Bubbly, Rosé, and Pinot Grigio — curated for casual gatherings and girls' nights.
• Slow Sips Bundle Bundle featuring smoother varietals — Bubbly Rosé, Pinot Noir, and Malbec — for relaxed meals and unwinding.
• Archer Roose Wines eGift Card Digital gift cards delivered by email in denominations of $64 (12 cans), $120 (24 cans), or $225 (48 cans), redeemable on the Archer Roose Wines website.

Quantifiable outcome

• 41% year-over-year growth
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Breeze AirwayscoreGTM or Marketing Partner · 13 May 2026Archer Roose partnership with low-cost carrier Breeze Airways to serve three wines on flights - Italian Bubbly Rosé, Pinot Grigio, and Australian Pinot Noir - featured in the airline's picnic bundle. Partnership covers 300+ routes as Breeze celebrates five years in operation.
• JetBluecoreGTM or Marketing PartnerFive-year relationship with JetBlue serving wines on flights. Launched Skyhigh Spritz, the brand's first signature in-flight cocktail. Partnership continues to generate press buzz in the industry.
• Princess CruisescoreGTM or Marketing PartnerArcher Roose became Princess Cruises' first-ever canned wine partner, available fleetwide across 17 ships. Partnership brings premium, sustainably crafted wine to sea travelers.
• Regal CinemasminorGTM or Marketing PartnerWine products available at Regal Cinemas movie theater locations for moviegoers seeking premium beverage options.
• Dave & Buster'sminorGTM or Marketing PartnerSauvignon Blanc cans debuted in Dave & Buster's nationwide entertainment center locations.
• World Central KitchenminorOthersHoliday season initiative donating a meal for every 4-pack sold, aiming to deliver at least 1,000 meals to communities facing hardship around the world.
• Buffalo Wild WingscoreChannel Partner/ Reseller/ DistributorNationwide distribution agreement at Buffalo Wild Wings restaurant locations, significantly expanding retail presence.
• California Beverage SolutionminorChannel Partner/ Reseller/ DistributorAppointed as statewide distributor in California, enabling broader retail and hospitality distribution in the state.
• ParchminorGTM or Marketing PartnerCo-merchandising collaboration with NA Cocktail Parch at Sprouts Farmer's Market, leveraging the 'zebra-striping' consumer trend.
• Elizabeth BankscoreStrategic or Co-development PartnerActress, producer, writer and director Elizabeth Banks joined as co-owner and Chief Creative Officer in 2021, bringing celebrity endorsement, creative direction, and cultural relevance to the brand.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Union Wine Company (Underwood): Founded in Oregon, Union Wine Company pioneered the canned wine format with its Underwood brand, making it the closest direct competitor to Archer Roose in the premium canned wine category distributed through retail and hospitality.
• Winc (formerly Club W): Direct-to-consumer wine subscription company offering curated and customizable bottles, sharing Archer Roose's DTC subscription model and customer base of millennial wine consumers.
• Bev!: DTC subscription alcohol company for wine, beer, and spirits; shares the recurring-revenue subscription model and the digitally-native consumer targeting approach.
• Wine Insiders: Wine Insiders is the largest US DTC wine club offering discounted curated bottles, comparable DTC e-commerce model, similar celebrity/endorser marketing tactics, and direct overlap in convenience-seeking wine consumers.

Emerging players

• Yes Way Rosé: Celebrity-founded (yes way rosé's founder/influencer marketing) canned rosé brand targeting similar lifestyle occasions and female-skewing consumer base; competing DTC plus retail distribution.
• Sosu Wine: Single-serve boxed wine brand targeting the same portion-controlled, no-bottle-commitment use case that Archer Roose solves via cans, with similar DTC and retail strategy.

Broad incumbents

• Trinchero Family Estates: Large established wine producer (Sutter Home, Menage a Trois) with growing canned wine offerings (Shutterbug, Maple + Mercury), representing the incumbent category threat entering canned wine at scale.
• E. & J. Gallo Winery: Largest US wine producer with multiple canned/single-serve offerings (Barefoot refresh, Mad House) competing in retail for the same shelf space and pricing tier as Archer Roose.
• Constellation Brands: Major US beverage alcohol conglomerate (Robert Mondavi, Meiomi, Woodbridge, High Noon hard seltzer) and strategic investor in Archer Roose; represents both a portfolio competitor and a potential acquirer.
• The Wine Group: Major US wine producer (Cupcake, Franzia, Whiplash canned) actively expanding in canned/single-serve wine segments, directly competitive with Archer Roose at retail and on-premise.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/archerroosewines
• Xx.com/archerroose
• Facebookfacebook.com/archerroose
• LinkedInlinkedin.com/company/archer-roose

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds9 records

Investors10 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Archer Roose